• Journal of Information Technology Applications and Management
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• v.17 no.4
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• pp.127-156
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• 2010

Most companies in the IT service industry have suffered from low profitability although this industry is highly value added, which may result in losing the competitiveness of the industry. The purpose of this study is to identify the influencing factors on the profit improvement rate of IT service projects and suggest how to improve the profit improvement rate, thus recovering the competitiveness of the IT service industry. The 273 IT service projects conducted by an IT service company in Korea during the past three years were analyzed and the project managers who performed these projects responded to the questionnaire developed in this study. The result from the analysis of data collected shows that the influencing factors on the profit improvement rate of IT service projects include scheduling, experience in similar projects, the leadership of project leaders, the level of team skills, relationship with clients, and clients support.

• Journal of the Korean Institute of Telematics and Electronics S
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• v.35S no.7
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• pp.14-21
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• 1998

In providing with low speed multimedia services, a call blocking rate is greatly varied according to the transmission rate, and thereofr, the call blocking rate is remarkably increased for a service having a high transmission rate compared to a service having a low transmission rate. This paper presents three methods of solving this problem; Packing Scheme in which available channels distributed to each frequency channel are concentrated on one frequency channel and a call having a high transmission rate is assigned to the frequency channel; Queuing Scheme in which queuing is assigned to calls under service is temporarily reduced and a call having a high transmission rate is allowed. The result of performance analysis for 13 Kbps and 128 Kbps service through computer simulation showed that the call blocking rate for 128 Kbpx service was reduced by tens of percent accoring to loads.

• East Asian mathematical journal
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• v.24 no.1
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• pp.45-55
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• 2008

We consider an M/G/1 queue with $P^M_{\lambda}$-service policy, which is a two-stage service policy. The server starts to serve with rate 1 if a job arrives to the sever in idle state. If the workload of the system upcrosses $\lambda$, then the service rate is changed to M and this rate continues until the system is empty. It costs to change the service rate to M and maintaining the rate. When the expectation of the stationary workload is supposed to be less than a given value, we derive the optimal value of M.

• Journal of Distribution Science
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• v.16 no.12
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• pp.13-21
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• 2018

Purpose - Because it is not possible to assess the quality of service products before experiencing them, one feature of a service product is quality uncertainty; hence consumers may react sensitively to pricing. It is necessary to investigate how different pricing strategies affect consumer purchase intention depending on the level of service quality uncertainty. Research design, data, and methodology - The authors have investigated the potential impact of the level of service quality uncertainty, price discount rate and presentation method on consumer purchase intention. A play was selected as an experimental stimulus, and Vietnamese consumers were surveyed to verify the hypotheses. Results - When uncertainty regarding service quality is low, consumer purchase intention is higher when the price discount rate is high or when the price is low. When uncertainty regarding service quality is high, if the normal price, discount rate, and discounted price are presented simultaneously, consumer purchase intention is higher when the price discount rate is low, but when only the discounted price is presented, purchase intention is higher when the price discount rate is high. Conclusions - The results of this study can provide valuable practical implications for pricing for service products with quality uncertainty.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.11 no.10
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• pp.4823-4843
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• 2017

In this paper, an improved utility-based cross-layer dynamic subcarrier allocation (DSA) algorithm is proposed for single carrier frequency division multiple access (SC-FDMA) system, which adopts adaptive service rate control (ASRC) to eliminate the service rate waste and improve the spectral efficiency in heterogeneous network including non-real-time traffic and real-time traffic. In this algorithm, furthermore, a first in first out (FIFO) queuing model with finite space is established on the cross-layer scheduling framework. Simulation results indicate that by taking the service rate constraint as the necessary condition for optimality, the ASRC algorithm can effectively eliminate the service rate waste without compromising the scheduling performance. Moreover, the ASRC algorithm is able to further improve the quality of service (QoS) performance and transmission throughput by contributing an attractive performance trade-off between real-time and non-real-time applications.

• Journal of Service Research and Studies
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• v.2 no.2
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• pp.23-33
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• 2012

For recent years, there have been considerable changes in the employment rate of the service industry and its relative ratio. These changes vary depending on the region whether it is Seoul metropolitan region or not. According to main results of this article, the average of employment rate in the service industry has been highest in the Seoul metropolitan region. And the changes by period of the employment-rate in the service industry have increased continuously for all the time in the Seoul metropolitan region whereas they have varied in other regions. Also the relative ratio of employment rate in the service industry to total employment rate has been more higher in Seoul metropolitan region and Gangwon region than other regions, and also the changes by period of the relative ratio have more increased in these two regions than other regions. Finally, comparing metropolitan city regions with do regions for the average of employment rate in the service industry or the relative ratio of it, they have more higher in metropolitan city regions than do regions, whereas the changes by period of them have varied with each other regions.

• Journal of the Korea Society for Simulation
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• v.13 no.1
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• pp.41-50
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• 2004

The purpose of this paper is to analyse the manager's policy to maximize the profit in a multiple-server queueing facility with a limited queue capacity. We assume that the level of advertizing effects on the arrival rate of customers to the facility. The model without ‘word of mouth effect’ is assumed that the arrival rate is independent on the qualify of service level. We estimate the service quality by the balking rate of customers from system. We extend this to the model with ‘word of mouth effect’. To achieve the maximum profit, the most important factor is the considerably high utilization of facility for both models. Given service rate, we should maintain an effective arrival rate to some extent. To this end, among the available options, an increase of advertizing effort is more desirable than reducing the fee if the service value of customers remains unchanged. We also investigate whether the variability of service time has a significant impact on determining the optimal policy. The cost of service variability is not so expensive as that in a single server model due to the reduced variability of service times in a multiple-server model.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.7 no.4
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• pp.784-799
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• 2013

This paper presents an adaptive rate control scheme for streaming-based content sharing service. This scheme delivers multimedia contents from a user device to another device or seamlessly redirects streaming service across heterogeneous user devices. In the proposed scheme, a streaming server adjusts video quality level according to the network and client status. Our scheme is different from other rate control schemes, because the video quality at the server is decided not only based on the available bandwidth, but also based on the device characteristics and bandwidth requirement at the access network. We also propose a bandwidth estimation method to achieve more equitable bandwidth allocations among streaming flows competing for the same narrow link with different Round Trip Times (RTTs). Through the simulation, we prove that our scheme improves the network stability and the quality of streaming service by appropriately adjusting the quality of the video stream. The simulation results also demonstrate the ability of the proposed scheme in ensuring RTT-fairness while remaining throughput efficient.

• Journal of the Korean Operations Research and Management Science Society
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• v.37 no.4
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• pp.73-93
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• 2012

In recent years, service delivery systems employing a self-service approach have been rapidly spreading. Since a self-service system provides a lower product price, it attracts more customers. However, some system managers are still hesitant to accept a self-service system, because there is no systematic model to predict its performance. Therefore, this research attempts to provide a systematic and quantitative model to predict the performance of a self-service system, focused specifically on a self-service gas station. Under this model, the traditional queuing theory was adopted to describe the general self-service process, but it is also assumed that some changes occur in both the customer arrival rate and the service performance rate. In particular, the price elasticity was introduced to capture the change in the customer arrival rate, and the existence of learning effect and helpers were assumed to design the changed service performance rate. Under these assumptions, a simulation model for a self-service gas station is established, and three performance measurements, such as average number of customers, average waiting time, and Utilization are observed, depending on the changes in price difference and helper-operating time. In this research, the optimal operation strategy for price differentiation and helper-operating time is proposed in accordance with the level of the customer learning rate. Although this research confines the scope of the study to the self-service gas station model, the results of this research can be applied to any type of self-service system.

• Korean Management Science Review
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• v.26 no.3
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• pp.11-21
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• 2009

In this paper, we proposed some valuable analysis results of cultivation campaign marketing in A mobile telephone company. The cultivation campaign marketing is a new outbound TM campaign strategy composed of 4 steps for new subscribers. During the analyses, attrition rate of A mobile company, outbound TM rejection rate, contact rate/call success rate and additional service attrition rate after subscription are measured as an effect of cultivation campaign. The results showed that there were no statistical significance in improving retention rate between customers experienced 4 step cultivation campaign and control group. However, the cultivation campaign had a better effect on improving response rate and success of selling additional service product of mobile company compared to general selling campaign. This is because cultivation campaign group had been taking care of from subscription time. It is suggested that cultivation campaign had better confined customers more likely to buy additional service to outbound TM for the sake of financial efficiency.