• 한국병원경영학회지
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• 제spc호
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• pp.14-24
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• 2016

This study is to present current research state of the art in serviscape and performance in healthcare system. Previous studies related to serviscape in healthcare sector are explored with limitations. This study conducts a content analysis with literature reviews in order to synthesize previous studies into three branch constitution dimension of the serviscape presenting the service environment. This study provides a current research state of the art and a future direction in serviscape in healthcare sector. Study results provide serviscape, customer response, satisfaction, and behavior intention in terms of healthcare settings. The patients and hospital customers as well as hospital employees should share the service experiences of the good quality in a proper service environment so that the patients and customer can satisfy and revisit the hospital.

• 유통과학연구
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• 제18권7호
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• pp.19-25
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• 2020

Purpose: This study analyzes service quality of Pivate Brand (PB) productsto provide some academic and practical implications. Research design, data, and methodology: The focus is on how service quality of No Brand, which has recently received much attention, affects brand attitude and, to confirm whether consumers' prior knowledge of PB moderates this effect. A total of 167 men and women in their 20s who have experience using No Brand were surveyed. Hypothesis was verified by using hierarchical regression analysis. Results: a) Tangibles, reliability, empathy, and assurance of service quality for No Brand have a positive effect on brand attitude; b) The moderating effect of prior knowledge is only statistically significant in the context of reliability. Conclusion: This study provides academic and practical implications for establishing differentiated PB strategies. It highlights the effects of service quality and consumer prior knowledge on brand attitude. This suggests that the sub-dimension of PB service quality has a discriminatory effect on the brand attitude of No Brand, and that consumer's prior knowledge of the product influences reliability of service quality. Therefore, consumer's prior knowledge is important in order to increase trust.

• 한국항만경제학회지
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• 제21권3호
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• pp.259-270
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• 2005

This study applies the Analytic Hierarchy Process (AHP) to evaluate service quality of Third-Party Logistics (3PL) providers. For this, 3PL service quality is conceptualized and measured using SERVQUAL's five dimensions such as tangibles, reliability, responsiveness, assurance and empathy. Then, the AHP method is applied to determining the relative importance of five service quality dimensions and eventually selecting the best 3PL provider. Finally, this study conducts an empirical case study on four companies providing 3PL services in Korea to demonstrate the basic idea suggested in this paper. The results obtained in the present study indicate that responsiveness to customers is the most important factor perceived by 3PL customers and 3PL C is the best 3PL provider according to the overall service quality scores. In contrast to some previous researches, this study examined issues of service quality from the perspective of 3PL customers as opposed to the perspective of 3PL providers. In order for this study to be more complete, future research is needed in establishing a set of metrics to quantify each dimension of 3PL service quality proposed.

• Tribology and Lubricants
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• 제33권6호
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• pp.303-308
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• 2017

Most automobile tire companies have not yet considered the geometric information of a road at the design stage of a tire because the topographical characterization of a road surface is very difficult owing to its vastness and randomness. A road surface shows variable surface roughness values according to magnification, and thus, the contact force between the road and tire significantly fluctuates with respect to the scale. In this study, we make an attempt to define a representative value for surface topographical information at multi-scale levels. To represent surface topography, we use a statistical method called power spectral density (PSD). We use the fast Fourier transform (FFT) and PSD to analyze the height profiles of a random surface. The FFT and PSD of a surface help in obtaining a fractal dimension, which is a representative value of surface topography at all length scales. We develop three surfaces with different fractal dimensions. We use finite element analysis (FEA) to observe the contact forces between a tire and the road surfaces with three different fractal dimensions. The results from FEA reveal that an increase in the fractal dimension decreases the contact length between the tire and road surfaces. On the contrary, the average contact force increases. This result indicates that designing and manufacturing a tire considering the fractal dimension of a road makes safe driving possible, owing to the improvement in service life and braking performance of the tire.

• 한국의류산업학회지
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• 제5권4호
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• pp.363-371
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• 2003

This study is designed to identify the dimensions of clothing shopping motives and clothing involvements which influence consumers' store choice behaviors and to find out what variables have a direct influence on the attitudes of customers toward stores. The empirical research was made through the survey on 300 female and male shoppers who purchased clothing. The major results of this study are as follows : 1. The dimension of clothing shopping motives is composed of leisure-related shopping motive, products-related shopping motive, and economy-related shopping motive. And the dimension of clothing involvement consists of pleasure involvement factor, fashion involvement factor, and symbol involvement factor. 2. The dimension of the store choice criteria is composed of such five factors as promotion, products, prices/salespersons, service, and location. 3. There is a positive correlation of the products-related shopping factor and the leisure-related shopping motive only. And the store choice criteria have a positive correlation with all the factors of clothing involvement. 4. The high-shopping-motive group turns out to pay more importance to such factors as products and location than the low-shopping-motive group. 5. The variables which have influences on the attitudes of customers toward stores tum out to be such factors as fashion involvement, promotion in the store choice criteria, and gender.

• The Journal of Asian Finance, Economics and Business
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• 제5권3호
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• pp.73-80
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• 2018

The growth of Bandung's tourism industry has had a massive impact on the hotel sector. Most tourists visiting Bandung are domestic tourists and tend to be modest spenders fitting the profile of a mid-market (2/3 star) hotel guest. As competition has increased mid-market hotels have come under pressure from upmarket (4/5 star) and budget hotels committed to cutting prices. There is also competition with the mid-market hotel sector, which means that the 2/3 star hotels have to keep innovating in order to remain competitive. This study uses the Service Quality framework to describe customer expectations and identify gaps in hotel services. A questionnaire survey of 105 local tourists who had stayed in 2/3 star hotels in Bandung showed that the most important dimension is responsiveness, following by reliability, assurance, tangibles and empathy. Thus we conclude that local tourists' primary expectations are that hotels will deliver the service they have promised, be responsive to guests' needs and comply with service standards. Furthermore, these findings validate the earlier prediction that comparing 2/3 star hotel with 5/4 start hotel, the customers are having preliminary knowledge on facilities limitation and friendliness. Tourists using 2/3 star hotels tend to be prepared to accept limited facilities and less friendly staff service.

• 한국의류학회지
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• 제32권5호
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• pp.729-740
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• 2008

The purposes of this study are to identify service quality elements using Kano's theory, and to examine differences in service quality characteristics among apparel store types. Women over 20 years-old from metropolitan areas in South Korea participated in the study and a quota sampling method was used. The questionnaire was composed of three sections; importance of quality, degree of satisfaction, and demographic factors. Data from 525 questionnaires were used for the statistical analysis. The results were as follows: First, four factors of service quality(sales person, variety of goods, policy, and facilities) were identified. According to Kano's quality elements, sales person was categorized into both one-dimensional quality and must-be quality, and variety of goods, policy, and facilities categorized into attractive quality. Second, sales person, in all store types, was included in one-dimension quality elements and sales person and variety of goods, in local store, were included in attractive quality element. Service policy, in chain store and local store, was included in attractive quality element. Findings of this study provide both industry and academic researchers with a guide to increase customer satisfaction in the store service strategies.

• The Journal of Asian Finance, Economics and Business
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• 제8권7호
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• pp.533-543
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• 2021

The purpose of this research is to examine and analyze the effect of Relationship Marketing on service quality and customer loyalty, especially in the context of the retail industry. In retail industry, Relationship Marketing is the key to increase and maintain a large pool of customers. This research was conducted in North Sulawesi Province with a sample size of 155 supermarket customers. The sampling technique used for the study is the purposive sampling. Data was analyzed using SEM based on GeSCA components. The results showed that Relationship Marketing had a significant positive effect both on service quality and customer loyalty. The commitment, communication, conflict handling, and competence play an important role in improving service quality which ultimately makes customers loyal. In addition, the relationship between service quality and customer loyalty, also has significant positive findings. These findings are in line with the concept of SERVQUAL and The Commitment-Trust Theory. The implication of the managerial research is that supermarket managers in North Sulawesi must focus and emphasize more on the Relationship Marketing dimension especially in terms of commitment, communication, conflict handling, and competence. Once these factors can be met, the quality of service will increase, and it causes an increase in customer loyalty to shop more at the supermarket.

• 한국자동차공학회논문집
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• 제7권6호
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• pp.258-269
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• 1999

It is important to evaluate fatigue damage of in-service material in respect to assure safety and remaining fatigue life in structure and mechanical components under cyclic load . Fatigue damage is represented by mathematical modelling with crack growth rate da/dN and cycle ration N/Nf and is detected by X-ray diffraction and ultrasonic wave method etc. But this is estimated generally by single parameter but influenced by many test conditions The characteristics of it indicates fatigue damage has complex fracture mechanism. Therefore, in this study we propose that back-propagation neural networks on the basis of ration of X-ray half-value breath B/Bo, fractal dimension Df and fracture mechanical parameters can construct artificial intelligent networks estimating crack growth rate da/dN and cycle ratio N/Nf without regard to stress amplitude Δ $\sigma$.

• 한국수학교육학회지시리즈A:수학교육
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• 제46권3호
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• pp.263-272
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• 2007

Mathematics Teaching Efficacy Beliefs Inventory (MTEBI) was translated into Korean and conducted among Korean pre-service mathematics teachers. The Korean-translated MTEBI consists of two subscales with 16 items. Personal Mathematics Teaching Efficacy (PMTE) subscale has 10 items and Mathematics Teaching Outcome Expectancy (MTOE) subscale has 6 items. The purpose of this study is to investigate the internal reliability and the construct validity of the Korean-translated MTEBI. The Cronbach alpha coefficient of Korean-translated MTEBI and its two subscales are respectively .87, .83, and .74 which imply that the instrument is reliable. The construct validity was achieved by performing factor analysis. Principal component solution with varimax rotation for the Korean-translated MTEBI was used in factor analysis and thus the best fit simple structure was obtained by two factors which correspond to the self-efficacy dimension and the outcome expectancy dimension of Bandura's self-efficacy theory.