Korea Journal of Hospital Management (한국병원경영학회지)

Korean Society of Hospital Management (한국병원경영학회)
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Study on Current State of the Art of Serviscape in Healthcare Sector

의료분야의 서비스케이프 연구동향에 관한 연구

  • Lee, Chang Won (School of Business and Healthcare MBA program, Hanyang University) ;
  • Kim, Hee Soo (Institute of Management Research, Hanyang University)
  • 이창원 (한양대학교 경영대학 및 의료경영MBA) ;
  • 김희수 (한양대학교 경영연구소)
  • Received : 2016.10.06
  • Accepted : 2016.12.15
  • Published : 2016.12.31
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Abstract

This study is to present current research state of the art in serviscape and performance in healthcare system. Previous studies related to serviscape in healthcare sector are explored with limitations. This study conducts a content analysis with literature reviews in order to synthesize previous studies into three branch constitution dimension of the serviscape presenting the service environment. This study provides a current research state of the art and a future direction in serviscape in healthcare sector. Study results provide serviscape, customer response, satisfaction, and behavior intention in terms of healthcare settings. The patients and hospital customers as well as hospital employees should share the service experiences of the good quality in a proper service environment so that the patients and customer can satisfy and revisit the hospital.

Keywords

References

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