• Title/Summary/Keyword: sales policy

Search Result 631, Processing Time 0.025 seconds

Determinants of R&D Commercialization by SMEs after Technology Transfer

  • Song, Minkyoung;Park, Ji-One;Park, Beom Soo
    • Asian Journal of Innovation and Policy
    • /
    • v.6 no.1
    • /
    • pp.45-57
    • /
    • 2017
  • This study aims to analyze the factors that could influence business decisions of in the commercialization of R&D when technology is transferred from government research institutes (GRIs) to small and medium-sized enterprises (SMEs). We examine 353 such cases of technology transfer. The dependent variable is whether the licensee had the intention of following up with R&D after the technology has been transferred. The independent variables, classified into ex-ante factors and ex-post factors, consist of the involvement of SMEs into GRI R&D, technology readiness level, relatedness to existing technologies, and contribution to sales revenue and level-up of existing technologies. The results of the study show that the contribution to existing technologies has a positive impact on R&D commercialization. However, unlike our expectation, contribution to sales revenue, the involvement of SMEs into GRI R&D, technology readiness level, the relatedness to existing technologies of the technology transferred have no impact on follow-up R&D.

Optimal Inventory and Price Markdown Policy for a Two-Layer Market with Demand being Price and Time Dependent

  • Jeon, Seong-Hye;Sung, Chang-Sup
    • Proceedings of the Korean Operations and Management Science Society Conference
    • /
    • 2006.11a
    • /
    • pp.142-146
    • /
    • 2006
  • This paper considers a SCM issue concerned with an integrated problem of inventory control and dynamic pricing strategies when demands are price and time dependent. The associated price markdowns are conducted for inventory control in a two-layer market consisting of retailer and outlet as in fashion apparel market. The objective function consists of revenue terms (sales revenue and salvage value) and purchasing cost term. Specifically, decisions on price markdowns and order quantity are made to maximize total profit in the supply chain so as to have zero inventory level at the end of the sales horizon. To solve the proposed problem, a gradient method is applied, which shows an optimal decision on both the initial inventory level and the discount pricing policy. Sensitivity analysis is conducted on the demand parameters and the final comments on the practical use of the proposed model are presented.

  • PDF

Policy Direction for Smart Farming

  • 한국농식품정보과학회
    • Agribusiness and Information Management
    • /
    • v.12 no.2
    • /
    • pp.24-39
    • /
    • 2021
  • As the number of fields adopting ICT (Information and Communication Technology) increased, it was necessary to diagnose the information service status of corporations and present improvement plans in agriculture. Therefore, we designed and conducted various surveys to understand the information service status of domestic agricultural company corporations.The research included ways to utilize information technology, establishing infrastructure related to information technology, current status of information technology application and impact on performance. Specifically, the main purpose of this study was to subdivide related corporations by industry and sales level and provide differentiated management implications for each sector. This is because the type of information service and information technology support that each corporation needs varies greatly depending on the industry and sales level. We provide customized management and policy proposals based on descriptive statistics and regression techniques.

The Relationship between Interdependence on Relational Satisfaction in Cosmetics Distribution Channels: Moderating Effect of Communication and Mediating Effect of Non-coercive Power

  • Sun, Il-Suck;Yang, Hoe-Chang
    • The Journal of Economics, Marketing and Management
    • /
    • v.4 no.1
    • /
    • pp.9-22
    • /
    • 2016
  • This study tried to examine how interdependence, communication, and the exercise of power in cosmetics distribution channel would affect satisfaction. In this study we investigated the effects of their communication and the exercise of noncoercive power of department store (or mart). We conducted with managers of the shops which were entered to department store (or mart). 131 copies were collected and 119 copies were used for analysis after the exclusion of 12 copies. Brand image and sales policy influenced satisfaction, but customers were not statistically significant. In addition, communication in distribution path had the moderating effect on the relationship between interdependence and satisfaction, and on the relationship between interdependence and noncoercive power. Sales policy and brand image in the relationship between department store(or mart) and the shops opened inside are critical factors for satisfaction, but customers are highly likely to become a factor with different meaning.

Research on Prediction of Consumable Release of Imported Automobile Utilizing System Dynamics - Focusing on Logistics Center of A Imported Automobile Part (시스템다이내믹스를 활용한 수입 자동차 소모품 출고예측에 관한 연구 - A 수입 자동차 부품 물류센터를 중심으로)

  • Park, Byooung-Jun;Yeo, Gi-Tae
    • Journal of Digital Convergence
    • /
    • v.19 no.1
    • /
    • pp.67-75
    • /
    • 2021
  • Despite the increase in sales of imported vehicles in Korea, research on the sales forecast of parts logistics centers is very limited. This study aims to perform a sales prediction on bestselling goods in the automobile part logistics center. System dynamics was adopted as a methodology for the prediction method, which considered causal relationship of variables that affected the dynamic characteristics and feedback loops. The analysis results showed that the consumable sales amount of oil increased over time. As a result of conducting the MAPE, the model was assessed to be a reasonable predictive model of 31.3%. In addition, the sales of battery products increased from every October in both of actual and predicted data followed by the peak sales in December and then decrease from next February. This study has academic implications that it secured actual data of specific imported automobile part logistics center, which has not done before in previous studies and quantitatively analyzed the prediction of the quantity of released goods of future sales through system dynamics.

The Concept of Human Resource Management in Logistics Processes

  • Shtuler, Iryna;Zabarna, Eleonora;Kyrlyk, Nataliya;Kostovyat, Hanna
    • International Journal of Computer Science & Network Security
    • /
    • v.21 no.12
    • /
    • pp.110-116
    • /
    • 2021
  • The article focuses on the need to deepen the issue of human resource management in logistics processes. It is noted that changes in market conditions and turbulence in the institutional environment require managers to form a highly effective human resources policy capable to ensure the innovative development of the enterprise. Functional strategies for human resource management in logistical processes are proposed, namely: adaptive, innovative, selective and exclusive. Innovative technologies that should be used in the adaptive human resources policy process are identified.

A Study on the Changes of Planning Factors of Apartment Houses in Newspaper Advertisements - Focused on the comparison in times of deregulation of the price ceiling - (신문광고에 나타난 아파트 계획요소의 변화에 관한 연구 - 분양가 자율화 전.후의 비교를 중심으로 -)

  • Park, Joo-Yeon;Kim, Yu-Hee;Yoo, Chang-Geun;Cho, Yong-Joon
    • Journal of the Korean housing association
    • /
    • v.17 no.6
    • /
    • pp.73-81
    • /
    • 2006
  • This study focused on the fact that changes of policies have influence on housing culture of Korea and analyzed changes in apartment houses planning since the deregulation of the price ceiling through newspaper advertisement. The research compared and analyzed advertisements of apartment houses sales appeared in the 'Gwangju Il-Bo' daily newspaper from 1990 to 2003 by planning factors. : The results are as follows. Reliability and economy were important factors in deciding apartment before the deregulation of the price ceiling policy, but as apartment houses were merchandised after the deregulation of the price ceiling policy, brand of enterprise and image of apartment houses were highlighted more. In the environment of apartment complex, the concerns of location after the deregulation of the price ceiling policy were more increased than before its policy and it means emphasis on living environment for better life. The apartment housing unit and building showed change of the apartment housing unit plan considering residents, high quality of interior design and high-tech and differentiation of equipment since the deregulation of the price ceiling policy. The ground space has been parked or afforested and the underground space is used for parking lot as a part of environment-friendly in the apartment complex planning. The deregulation of the price ceiling policy made brand, image, high-grade and differentiation, and got many changes in the planning side of the apartment sales advertisement.

Perceived Service Qualities in Cosmetics Purchasing, those Difference and Consumer Satisfaction among Store Types (화장품 구매시 지각된 서비스품질, 점포유형에 따른 차이와 고객만족도)

  • Hwang, Yeon-Soon
    • Fashion & Textile Research Journal
    • /
    • v.8 no.4
    • /
    • pp.449-457
    • /
    • 2006
  • The purpose of this study was to investigate perceived service qualities in cosmetics purchasing and, those difference and consumer satisfaction among cosmetics store types. Data were collected from 276 adult females and analyzed by using frequencies, factor analysis, reliability analysis, ANOVA and duncan test utilizing SPSS WIN 10.0. The results showed that consumers perceived service quality such as reliability and responsiveness, product policy, tangibles, store atmosphere policy, business policy, sales policy to cosmetics store. There were significant differences on service quality among cosmetics store types. Consumers using department stores highly perceived factors such as reliability and responsiveness, product policy, tangibles, store and atmosphere policy, but consumers using common cosmetics store lowly perceived these factors. There were significant differences with regard to use effect and pleasure in using to satisfaction among cosmetics store types. Use effect was revealed the highest to consumers purchasing cosmetics in department stores but the lowest in discount stores. Pleasure in using was revealed the highest consumers using department stores but the lowest common cosmetics store.

Sticky Cost Behavior Analysis of General Hospitals in Korea (우리나라 종합병원의 하방 경직적 원가행태 분석)

  • Yang Dong Hyun;Lee Youn Tae;Park Kwang Hoon
    • Health Policy and Management
    • /
    • v.15 no.1
    • /
    • pp.78-96
    • /
    • 2005
  • The purpose of this empirical study is to investigate whether costs are 'sticky' -that is, whether costs increase more when revenues rises than they decrease when revenues falls by an equivalent amount by using the financial data fromf korean general hospital Financial data used in this study were obtained from the Database of Korean Health Industry Development Institute and analyzed using multiple regression model in dummy variables. The main results of this study are as follows: First, we found, for 69 Korean general hospitals for 3 years(2000~2002), that total hospital costs, hospital labor costs, hospital administrative costs were sticky, these costs provided strong support for the sticky costs hypothesis 1, but hospital material costs were shown to be proportional to sales revenues. Second, this results provided strong support for the hypotheses that the' degree of stickiness was lower in sales revenues declining that were preceded by revenue-declining periods (hypothesis 2-1), and that stickiness was less pronounced in a second successive year of revenue decline(hypothesis 2-2). Third, this results provided strong support for the hypothesis(hypothesis 3) that stickiness was greater hospitals that employ relatively more people to support their sales revenues(hypothesis 4) that stickiness was greater for hospital that used relatively more assets to support their sales revenues. After all, a managerial implication of this study was that sticky cost, for the general hospital, could be recognized and controlled.