• Journal of Fashion Business
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• v.15 no.1
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• pp.171-184
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• 2011

This paper is purposed to clarify that an increase of the matter of concern about men's fashion in the mid-1980s was coincided with rapid change of images for men and diversification within the context of economy, society, culture and to analyze the characteristic of each fashion and the meaning. Findings are as follows: 'New men' played a key role creating and communicating the new male image through the media, as a new masculine appeared in the middle of 1980s. Especially it was spreaded into with British as a center between the generations of young men described as a white-collar worker about the ages from 18 to 35 specifically and appeared by the cultural background in accordance with the spread of consumerism, materialism and post modern feminism and the development of men's fashion. There were 2 types of fashion styles for 'New men' image on the media in the mid-1980s. The First is 'power suit look style' which is self-conscious, including 'corporate formal suit look' and 'soft & sexy suit look'. The Second is 'extravagant body conscious style' which characterize the decolletage and androgynous, including 'tough sports look' and 'sexy skirt look'. Lastly, the 'New men' image means a man as a visible object and a man in the image world.

• Journal of the Korean Society of Costume
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• v.50 no.6
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• pp.89-107
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• 2000

Underwear has undertaken the auxiliary role of outwear also. Thus, as outwear has changed forming the characteristic mode in every period, underwear has changed endlessly, so that it may match the form and function of outwear, in accordance with the stream of period. In this study, this researcher examined hoop and petticoat which were used for widening the skirt which is female clothes with diverse names in every period. under one name which is farthingale, centering around the West and korea, from 16th century to 20th century(the first term). In addition, it examined by comparison the relevancy between to the history and change factor of underwear which was used for swelling the skirt in Korean clothes. The result to have studied on the history and change factor about the farthingale of West and Korea is as follows: This study found that the silhouette of women's clothing has a strong relationship with underwear. Also The result to compare the underskirt of the West with that of Korea is as follows : They has other character, but in 18th century, being compared the underskirt of the West with that of Korea, for the swelling of skirt, this study found that they had something in common with the underskirt of the West and Korea.

• Journal of the Korean Society of Costume
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• v.66 no.7
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• pp.139-153
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• 2016

Retro fashion can be defined as re-applied and re-created fashion style where a certain period or a specific style in the past would be recalled. As a unique cultural phenomenon, the 'retro' style has affected not only our daily lives, but also the fashion industry. The purpose of this study is to explore the relationship between the nostalgia and consumer purchase behaviors of retro fashion products in Korea. The data was collected using a self-administered online survey of 224 respondents. The results show that the sub-elements of nostalgia include personal and historical nostalgia. The personal nostalgia positively influences consumers' purchase intention of retro fashion products, whereas historical nostalgia negatively affects retro purchase intention. Interestingly, the moderating effects of self-connection and age of respondents on the relationship between nostalgia and retro purchase intention was identified. The findings highlight the potential role of retro fashion on modern society, as it can overturn any concerns people may have about the gloomy future and the harsh reality.

• The Research Journal of the Costume Culture
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• v.23 no.2
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• pp.270-283
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• 2015

The purpose of this study was to investigate the relationship between working environment and quality of life of fashion vendor company workers by using working environment variables such as job stress, job burnout, job satisfaction, and turnover intention. Preliminary test was conducted by interviewing fashion vendor company workers in order to find out factors that were more suitable for their working environment. Main survey was conducted to 200 fashion vendor company workers and 194 responses were analyzed. The results of correlation analysis showed that job stress, job burnout, job satisfaction, turnover intention, and factors of quality of life had significant relationships. Boss stress, role stress, achivement decrease, and personal condition satisfaction showed a significant relationship with turnover intention. The results of path analysis showed that job stress had a positive relationship with job burnout and job burnout had a negative relationship with job satisfaction. Both job stress and job burnout had a positive relationship with turnover intention, whereas job satisfaction had a negative relationship with turnover intention. Also, the results showed that job burnout and turnover intention had a negative relationship with quality of life of fashion vendor company workers, whereas job satisfaction had a positive relationship with quality of life of fashion vendor company workers.

• Journal of Korean Home Economics Education Association
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• v.9 no.2
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• pp.143-160
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• 1997

The purpose of this study are to analyze the images of‘home life’through the goals of 1st-6th secondary Home Economics education curriculums and to identify the images of ‘home life’held by undergraduate students(83). As results, in the goals of 1st-6th secondary Home Economics education curriculums, 1) the term of ‘home life’is used most frequently, and ‘home life’is confused with ‘daily life’. 2) ‘Home life’is used directly or expressed with clothing life, food life, shelter life, consumer life, etc. in the curriculum goals. 3) ‘Home life’is dealt differently with ‘family life’. 4) The image of “home life”has showed traditional sex role identification. In the replies of undergraduate students, the images are classified with following：1) the images of ‘home’were expressed warmth(hearth), relexation(ease or comfort), sharing, basic unit of society, and conflict and oppression. 2) The images of ‘home life’were expressed hearth, sharing, conflict(interaction), relexation(ease or comfort or sability), routine(act or household art), basic unit(shelter), responsibility and obligation, and reproduction(biological meaning). 3) The images of ‘daily life’were expressed routine(simplicity of boring or routine acts), comfort(stability), oppression, diverse activities in everyday, human relationship, and social life.

• Fashion & Textile Research Journal
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• v.9 no.1
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• pp.41-48
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• 2007

Marketing strategists believe that the best way to satisfy customers is through satisfied employees. In fashion retail businesses, salespersons play a pivotal role for the success of business, since fashion products have emotional properties and customers' emotion is largely affected by personal selling at the point of purchases. The present study aims to examine relationships among internal service quality, job satisfaction, and organizational performance in fashion retail businesses. Specifically, the study will test the validity of applying service quality concept to the internal service targeting the sales person of fashion retailers and identify dimensions of internal service quality. Data were collected from salespersons of women's wear and imported brand stores at four major department stores. 205 survey responses were used for the final analysis. The factor analysis extracted empathy/tangibility, assurance, responsiveness and reliability factors. The structural path analysis and effect analysis indicated that the importance of assurance and responsiveness of internal service quality had significant direct effects on job satisfaction and significant indirect effects on organizational performance. Reliability dimension of internal service quality had a significant direct effect on job satisfaction. The importance of empathy/tangibility dimension, however, was relatively weak in the model.

• Journal of Korean Home Economics Education Association
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• v.6 no.2
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• pp.85-108
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• 1994

This study intends to provide sources which enable students to satisfy uniform design as I surveyed preferable uniform design and degree of satisfaction of uniform design to students. The subjects were gathered into 91 middle-high schools and surveys were done among 400 school girls. The results are as follows; 1)The survey of uniform which students wear. For jacket, tailored collar which is single breasted is most common and for blouse, puff sleeve, soutein collar, shirt collar is common. For skirt, lastly, they usually wear side pleats skirt. 2) Thoughts of uniform students preferred uniform to casual. The merit of wearing uniform can represent themselves as the ‘students’on the other hand, the demerit is shown that uniform is inconvenient enough to move. 3)Preference of uniform design. Students prefer tailored jacket, shirt blouse, flare skirt. Basing on these results above, I’d like to suggest something about uniform. The demerit of wearing uniform lies in inconvenience. It would weaken the degree of satisfaction of uniform and have a negative influence on students in physical and mental side. So we have to find out the concrete problems, at the same time, develop measurable study which fit for body. Adolescence is period of developing and establishing self. So they really need rather creative educational atmosphere than stereo typed-control. Reflecting this opinion, Clothing habits can play an important role and in future it is desirable to have students wear not uniform but casual.

• Journal of the Korean Society of Costume
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• v.57 no.5 s.114
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• pp.33-44
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• 2007

The purpose of this study is to examine the roles and costume of Sodong as shown in the illustration of Choseon Delegation to Japan. Results of the study can be described as below. First, as shown in the illustration, Sodong played roles as Tongin and dancer. As Tongin, Sodong provided services or made errands for his seniors. In the other role, while, Sodong danced to comfort his seniors and show dances of Choseon to Japanese people. Second, Sodong wore Kwaecha over Sochangeui throughout his march with the delegation as Tongin. This is probably because the two clothes made him feel convenient and easily active. In both 1700s and 1800s, meanwhile, Sodong also wore Jikryeong and Cheolik. Third, Sodong wore Kwaecha over Sochangeui, or Danryeong and Nansam all the time when he navigated together with the delegation. When passing through Tsusima into the Japanese mainland, which meant starting international exchanges between Choseon and Japan, Sodong sticked to formality to the utmost by wearing Danryeong and Nansam. Fourth, Sodong wore Kwaecha over Sochangeui when he performed as dancer. The two clothes were also worn by Mudong during outdoor banquets in Choseon at that time. In addition, it is thought that Sodong wore Jikryeong, Danryeong and Nansam like when he marched or navigated together with Choseon Delegation.

• Journal of the Korean Home Economics Association
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• v.29 no.3
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• pp.71-83
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• 1991

This study examines a pattern of family caregiving and its effect on life satisfaction of disabled elderly people. Data were gathered through the use of face-to-face interview method from a sample of 135 elderly aged over 60. One-third of the elderly respondents have no family caregiver. Most of caregivers provide routine household chores and physical help, but persnal care such as bathing and changing clothes was taken by elderly people themselves. The caregiver in an elderly couple is most likely the wife. When a spouse is unavailable, daughters-in law usually assume the role of a primary caregiver. Sex difference has been found in the most comfortable caregiver for the elderly. The most comfortable caregiver for the elderly men is shown to be their spouse, whereas the one for the elderly women is show to be their daughter-in-law. Most of the disabled elderly are emotionally dependent on their son(usually their eldest son), but physically dependent on their spouse, daughter-in-law, or daughter. The caregivers are dominated by women. Among those elderly receiving care from their children, the relationship between the aged their caregiver is found to be closer than the past when the aged were healthy: however, this relationship is found to be almost the same as the past among those elderly receiving care from their spouse. Finally, the degree of family solidarity, satisfaction with received cares, and the relationship with caregivers are found to be closely related to life satisfaction of the elderly respondents.

• Journal of Fashion Business
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• v.14 no.5
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• pp.21-34
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• 2010

The purpose of this study is to examine the main characteristics of strategies and fashion styles in fast fashion. Ultimately, this study is aimed to give useful information to develop fast fashion companies in Korean apparel industry. There are several strategies commonly applied in most fast fashion companies. First, they produce a wide range of numerous items. Second, the price is very reasonable. The primary objective of fast fashion is to quickly produce products in a cost efficient manner. Third, fast fashion companies take charge in the whole process from designing and manufacturing to distribution and sales. Forth, while almost all apparel companies invest a large amount in advertisement to promote sales, most fast fashion companies invest in VMD instead. Also, the fashion style of fast fashion were examined. First, casual style dominated a big part in composition of the entire style. Second, they use various kinds of different fabrics. For example, natural fabrics including organic and recycled fabrics, denims, newly invented high-tech fabrics, and decorative fabrics are widely used. Third, fast fashion brands produce fashion product based on the most recent fashion trends. Forth, they pursue high quality design. Retailers' understanding of the target market's wants realizes the consumer to thrive on constant change and the frequent availability of new products. Accordingly, fast fashion is presently taking an important role in fashion although it has a short history compared to the general apparel industry.