• Journal of Preventive Medicine and Public Health
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• v.35 no.3
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• pp.236-244
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• 2002

Objective : To empirically investigate the relationship of internal and external customer satisfactions, service quality, and customer loyalty in medical services. Methods : This essay proposes an integrated model to explain the causality of internal and external customer satisfactions, service quality, and customer loyalty. To this end, a structural model was developed, consisting of the following factors: internal and external customer satisfactions, service quality, and customer loyalty. The study included 214 sets of data, with 107 sets being collected for both out-patients and in-patients. The data were analyzed using AMOS 4.0. Results : We found the greater the internal customer satisfaction, the greater the out-patient quality of service quality. Secondly, the greater the service quality, the greater the external customer satisfaction of both in- and out-patients. The service quality of doctors, compared to that of the nurses, had a greater effect on external customer satisfaction. Thirdly, the service quality of doctors and nurses affected both internal and external customer satisfactions, which ultimately affected the customer loyalty. Finally the greater the external customer satisfaction, the greater the customer loyalty. Conclusion : This Study confirms the positive relationship among the internal and external customer satisfactions, service quality, and customer loyalty, which proves the doctors quality of service is the primary factor for external satisfaction, and customer loyalty relating to medical services.

• Journal of Families and Better Life
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• v.30 no.3
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• pp.69-82
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• 2012

The purpose of this study was to investigate the degree of sexual behavior. In particular, this study focused on the self-esteem, internet pornography addiction, and relationship satisfaction of freshmen as important predictors of sexual behavior and examined the dynamics of the relationships among the variables. The participants in this research were 1,806 university freshmen: 932 males and 828 females. All respondents submitted their answers on a self-report questionnaire. The data were analyzed with descriptive statistics and Pearson's correlations that used PASW 18.0, and AMOS 18.0, a statistical program for structural equation modeling(SEM), to estimate the hypothesized structural equation model. The major results of this study were as follows: (1) Relationship satisfactions mediated the relationships among self-esteem, internet pornography addiction, and sexual behavior. (2) Sexual behavior between male and female freshmen showed different influences on the test of the structural model invariance across the groups.

• Journal of the Korean Society of Clothing and Textiles
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• v.29 no.11
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• pp.1432-1443
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• 2005

The purpose of this study was to identify the relationship among the sub-dimensions of interaction and the relationship between interactions and needs satisfactions in the apparel brand online communities. Subjects of 317 members for 9 selected apparel communities responded the questionnaire in the home-page or in the attached file. The results were as follows: The suggested structural equation model which showed the relationship between the interactions and needs satisfaction in communities were accepted($\chi^2=63.80/df.=48/p=0.06$, GFI=0.97, AGFI=0.95, RMR=0.045, NFI=0.93, AIC=123.80). The interaction of company-consumer hads a positive influence on the interaction of consumers-consumers(H1) and the interaction of consumers-consumers had a positive influence on the interaction of consumers-company(H2). The interaction among community members had a positive influence on the satisfaction of interest needs(H3), transaction needs(H4) and relationship needs(H5) in the community. The relationship needs satisfaction had a positive influence on the interaction of members to the company(H6). Therefore, marketers in apparel company should be fully aware of reciprocal influence among types of interaction when planning marketing programs to promote each type of interaction. Furthermore, they also have to plan marketing activities to manage effective interaction.

• Korean Institute of Interior Design Journal
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• v.20 no.1
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• pp.117-127
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• 2011

Townhouse have been developed as alternative housing types for combining the characteristics of detached houses and high-rise apartments, Much research on townhouse have investigated physical environments of townhouse and provide a number of planning factors to be considered. However, these factors do not reflect the residents' experiences of the environments sufficiently. The aim of this research is to investigate residents' satisfactions in townhouse as an exploratory study which can be a basis for the improvement of residential environments in townhouse. First of all, we selected a target townhouse and conducted a field study to examine the existing state of the townhouse. Then a customized questionnaire was developed and distributed to residents in the townhouse for investigating their satisfactions on the residential environment. The questions included are divided into four categories; site environment, unit space, community area and housing management. Through the statistic analyses of the residents' responses, the residents' satisfactions of the residential environment were identified. Especially the residents' satisfaction on the community area, which revitalizes neighborhood relationships, is very high. They were also satisfied with the conditions of the sub-categories, 'a distinctive exterior' 'a private planning', 'outdoors' and 'landscapes', in townhouse. In conclusion, we suggested considerations for the improvement of the residential environments and the quality of life in townhouse.

• Journal of the Korean housing association
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• v.27 no.5
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• pp.45-54
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• 2016

This study aims to verify the effects of the apartment office managers' servant leadership on the residents' satisfactions and housing management company contract renewal ratio, and to examine whether the number of apartment units and the apartments' average size have the moderating effects upon the relationship between servant leadership and the residents's satisfaction and housing management company contract renewal ratio. For the purpose of testing the hypotheses, the questionnaire survey was conducted targeting 1,000 apartment office staffs and 8,000 apartment residents of 200 apartment complex in the region of Ulsan, Kyungnam, and Busan, and the statistical analyses were carried out for the useful questionnaires of 961 apartment office staffs and 7,119 apartment residents. The main results are as follows: First, the higher the office managers servant leadership is, the higher the residents' satisfactions. Second, the number of apartment units and the average size have moderating effects on the relationship between the office managers' servant leadership and housing management company contract renewal ratio. Finally, the summary, implications, and limitations of this study, and the future research direction were discussed in the conclusion.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.35 no.3
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• pp.155-162
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• 2012

This study proposes an integrated approach that uses both a fuzzy service FMEA (failure mode and effect analysis) and HOQ (house of quality) matrix algebra in designing and improving a service system. The fuzzy service FMEA methodology applies the customer satisfaction to the fuzzy RPN model. We fuzzify only the service satisfaction that consist in two failure factors, intangible service and tangible service, to more effectively assess the customer satisfactions on service encounters. Proposed fuzzy service satisfactions with triangle membership function are defuzzified by using the Fuzzy Inference System, and these are eventually identified the ranks on the potential fail points. HOQ matrices are constructed from cause-effect relationships. It is possible for these relationship matrix to find a linear approximation solution on the engineering attributes. Thus, in order to demonstrate how the proposed methods work, practical sample of the A/S part in S Electronic Co. provides for the ranking of the engineering attributes which has been successfully implemented.

• Journal of Information Technology Applications and Management
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• v.20 no.4
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• pp.207-219
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• 2013

The study examined relational marketing in terms of transaction specific satisfaction and cumulative satisfaction in the professional sport industry. The study evaluated the motivation of spectators visiting professional baseball games in 2012 and the satisfaction factors of relationship marketing. In this study, the satisfactions were considered in terms of single satisfaction associated with transaction and gradual satisfaction associated with customer loyalty. The relationship marketing was established considering each factor of marketing strategies, facility, game performance and entertainment. The study categorized the factors for customers to visit games as facility, game performance and entertainment with marketing strategies. The study found out that the customer satisfaction was related with both transaction specific satisfaction and cumulative satisfaction where cumulative one is longer term related. Moreover, cumulative satisfaction will be more related with the long term team financial performance.

• The Journal of the Korea Contents Association
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• v.15 no.7
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• pp.618-628
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• 2015

The purpose of this study was to seek out the structural relation among Relationship Benefits, Customer Satisfactions, and Customer Preference of members to Personal Training. For the subject of this study, we selected 227 persons among men of more than 20 years old age who used Personal Training Center more than 1 month through the Convenient Sampling Method. For the analysis, we used SPSS 15.0 Statistics Package and AMOS 7.0 program as a research tool and have carried out Frequency Analysis, Confirmatory Factor Analysis, Reliability Analysis, and Structural Equation Model Analysis. The results were as follows: First, the Customization Benefits among Relational Benefits have a positive effect on the Customer Satisfaction. Second, the Psychological Benefits and Social Benefits among Relational Benefits have a positive effect on the Customer Preference. Third, the Customer Satisfaction has a positive effect on the Customer Preference.

• The Journal of the Korea Contents Association
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• v.13 no.12
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• pp.246-260
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• 2013

The purpose of this study is to demonstrate moderating effect of communications on job satisfactions by an emotional intelligence and conflict-relations of employees and to investigate the influence on job satisfactions by an emotional intelligence and conflict-relations of employees in a long-term care facilities. The results were analyzed from the final responses of 379 employees who are working in a long-term care facilities in Gyeong-Gi Province by SPSS 18.0. The method used in this study were factor analysis, t-test, ANOVA, hierarchical regression analysis, moderated regression analysis. The results of this study are as in the following. First, these consequences showed that an emotional intelligence is positively related with job satisfaction among others' emotional appraisal, use of emotion, regulation of emotion and self emotional appraisal. Second, these results are observed that the conflicts of client's protector and superior is negatively related with job satisfaction. Third, these data are convinced that the communications have a partial effects among conflict, relationship and compensation.

• Journal of Fashion Business
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• v.17 no.5
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• pp.138-150
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• 2013

This paper is purposed to study on the Influence of Working Condition and Job Satisfaction on the change of occupation of Cosmetologist(Hair & Skin Care) to reduce cosmetologist change of occupation. The research methods are surveying with 250 persons & doing statistics analysis such as frequency, factor, regression analysis, using SPSS V.14. The results are as belows; 1. working conditions are reduced by two factors (1) welfare working condition, (2) basic working condition, and job satisfactions are reduced by one factor job satisfaction. 2. There is a relationship demographic characteristics, such as years, income/month, number of colleague in working area, working time/day, day off/month, with change of occupation. 3. There is a relationship working condition with change of occupation. 4. There is a relationship job satisfaction with change of occupation.