• Journal of Intelligence and Information Systems
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• v.17 no.3
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• pp.147-168
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• 2011

As personalized recommendation of products and services is rapidly growing in importance, a number of studies provided fundamental knowledge and techniques for developing recommendation systems. Among them, the CF technique has been most widely used and has proven to be useful in many practices. However, current collaborative filtering (CF) technique has still considerable rooms for improving the effectiveness of recommendation systems: 1) a similarity function most systems use to find so-called like-minded people is not well defined in that similarity is computed from a single perspective of similarity concept; and 2) temporal information that contains the changing preference of customers needs to be taken into account when making recommendations. We hypothesize that integration of multiple aspects of similarity and utilization of temporal information will improve the accuracy of recommendations. The objective of this paper is to test the hypothesis through a series of experiments using MovieLens data. The experimental results show that the proposed recommendation system highly outperforms the conventional CF-based systems, confirming our hypothesis.

• Journal of Intelligence and Information Systems
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• v.28 no.1
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• pp.311-328
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• 2022

Because of the spread of smartphones due to the development of information and communication technology, online shopping mall services can be used on computers and mobile devices. As a result, the number of users using the online shopping mall service increases rapidly, and the types of products traded are also growing. Therefore, to maximize profits, companies need to provide information that may interest users. To this end, the recommendation system presents necessary information or products to the user based on the user's past behavioral data or behavioral purchase records. Representative overseas companies that currently provide recommendation services include Netflix, Amazon, and YouTube. These companies support users' purchase decisions by recommending products to users using ratings, purchase records, and clickstream data that users give to the items. In addition, users refer to the ratings left by other users about the product before buying a product. Most users tend to provide ratings only to products they are satisfied with, and the higher the rating, the higher the purchase intention. And recently, e-commerce sites have provided users with the ability to vote on whether product reviews are helpful. Through this, the user makes a purchase decision by referring to reviews and ratings of products judged to be beneficial. Therefore, in this study, the correlation between the product rating and the helpful information of the review is identified. The valuable data of the evaluation is reflected in the recommendation system to check the recommendation performance. In addition, we want to compare the results of skipping all the ratings in the traditional collaborative filtering technique with the recommended performance results that reflect only the 4 and 5 ratings. For this purpose, electronic product data collected from Amazon was used in this study, and the experimental results confirmed a correlation between ratings and review usefulness information. In addition, as a result of comparing the recommendation performance by reflecting all the ratings and only the 4 and 5 points in the recommendation system, the recommendation performance of remembering only the 4 and 5 points in the recommendation system was higher. In addition, as a result of reflecting review usefulness information in the recommendation system, it was confirmed that the more valuable the review, the higher the recommendation performance. Therefore, these experimental results are expected to improve the performance of personalized recommendation services in the future and provide implications for e-commerce sites.

• Journal of Technologic Dentistry
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• v.37 no.4
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• pp.229-234
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• 2015

Purpose: The purpose of this study was to analysis the internal fitness of single crown fabricated by additive method technique. Methods: Study models were fabricated. Ten crowns were manufactured by additive method technique (AM group) and another ten crowns using conventional method were manufactured (CM group). The internal fitness of specimens were measured using silicone replica technique. Silicone replicas were sectioned one times (direction: from mesial to distal). The internal fitness were evaluated using by digital microscope. Statistical analyses were performed with independent samples t-test. (${\alpha}=0.05$). Results: Mean(SD) of all internal fitness were $92.1(20.0){\mu}m$ for AM group and $69.7(12.3){\mu}m$ for CM group. Two groups were statistically significant differences (p<0.001). Conclusion: All internal gaps of AM group were ranged within the clinical recommendation ($120{\ss}{\neq}$).

• International Journal of Advanced Culture Technology
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• v.5 no.3
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• pp.40-45
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• 2017

This data mining technique was used to extract useful information from percutaneous coronary intervention data obtained from the US public data homepage. The experiment was performed by extracting data on the area, frequency of operation, and the number of deaths. It led us to finding of meaningful correlations, patterns, and trends using various algorithms, pattern techniques, and statistical techniques. In this paper, information is obtained through efficient decision tree and cluster analysis in predicting the incidence of percutaneous coronary intervention and mortality. In the cluster analysis, EM algorithm was used to evaluate the suitability of the algorithm for each situation based on performance tests and verification of results. In the cluster analysis, the experimental data were classified using the EM algorithm, and we evaluated which models are more effective in comparing functions. Using data mining technique, it was identified which areas had effective treatment techniques and which areas were vulnerable, and we can predict the frequency and mortality of percutaneous coronary intervention for heart disease.

• Journal of Intelligence and Information Systems
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• v.29 no.1
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• pp.41-63
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• 2023

As the online e-commerce market growing, the need for a recommender system that can provide suitable products or services to customer is emerging. Recently, many studies using the sentiment score of online review have been proposed to improve the limitations of study on recommender systems that utilize only quantitative information. However, this methodology has limitation in extracting specific preference information related to customer within online reviews, making it difficult to improve recommendation performance. To address the limitation of previous studies, this study proposes a novel recommendation methodology that applies deep learning technique and uses various linguistic factors within online reviews to elaborately learn customer preferences. First, the interaction was learned nonlinearly using deep learning technique for the purpose to extract complex interactions between customer and product. And to effectively utilize online review, cognitive contents, affective contents, and linguistic style matching that have an important influence on customer's purchasing decisions among linguistic factors were used. To verify the proposed methodology, an experiment was conducted using online review data in Amazon.com, and the experimental results confirmed the superiority of the proposed model. This study contributed to the theoretical and methodological aspects of recommender system study by proposing a methodology that effectively utilizes characteristics of customer's preferences in online reviews.

• Proceedings of the Korean Operations and Management Science Society Conference
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• 2005.05a
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• pp.324-331
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• 2005

In this paper, we propose a new customer profile model based on customer behavior in Internet shopping mall. The proposed technique defines customer profile model based on customer behavior information such as click data, buy data, and interest categories. We also implement CBCPM(Customer Behavior-based Customer Profile Model) and perform extensive experiments. The experimental results show that CBCPM has higher precision, recall, and F1 than the existing customer profile model.

• Journal of Broadcast Engineering
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• v.14 no.2
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• pp.238-252
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• 2009

Due to the rapid increase of available contents via the convergence of broadcasting and internet, the efficient access to personally preferred contents has become an important issue. In this paper, for recommendation scheme for TV programs using a collaborative filtering technique is studied. For recommendation of user preferred TV programs, our proposed recommendation scheme consists of offline and online computation. About offline computation, we propose reasoning implicitly each user's preference in TV programs in terms of program contents, genres and channels, and propose clustering users based on each user's preferences in terms of genres and channels by dynamic fuzzy clustering method. After an active user logs in, to recommend TV programs to the user with high accuracy, the online computation includes pulling similar users to an active user by similarity measure based on the standard preference list of active user and filtering-out of the watched TV programs of the similar users, which do not exist in EPG and ranking of the remaining TV programs by proposed rank model. Especially, in this paper, the BM (Best Match) algorithm is extended to make the recommended TV programs be ranked by taking into account user's preferences. The experimental results show that the proposed scheme with the extended BM model yields 62.1% of prediction accuracy in top five recommendations for the TV watching history of 2,441 people.

• Science of Emotion and Sensibility
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• v.10 no.1
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• pp.37-47
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• 2007

Color planning system can be treated as a decision support system which includes both the recommendation of main color and harmonious colors. In this paper, we propose techniques that are useful to enhance the harmonious color recommendation with the main color selected by user. In order to reflect the knowledge about suggestion of harmonious colors, we use Ostwald color harmony theory, that is very systematical and easy to implement. Actually, Ostwald color space is similar to HMMD color model in MPEG-7. Due to the similarity between two color spaces, Ostwald color space can be represented as a virtual HMMD color space. Accordingly, we propose a technique to align the HMMD color space with Ostwald color space, thereby it is capable of enhancing a performance to search the harmonious colors according to Ostwald harmony theory. For recommendation of delicate and more exquisite harmonious colors in equal hue plane, we made the virtual color space continuous. The system can recommend various harmonious colors according to Ostwald color harmony. He(she) can select harmonious colors among the suggestions from the system.

• Journal of Intelligence and Information Systems
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• v.22 no.4
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• pp.1-18
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• 2016

Collaborative Filtering (CF) predicts the focal user's preference for particular item based on user's preference rating data and recommends items for the similar users by using them. It is a popular technique for the personalization in e-commerce to reduce information overload. However, it has some limitations including sparsity and scalability problems. In this paper, we use a method to integrate social network information into collaborative filtering in order to mitigate the sparsity and scalability problems which are major limitations of typical collaborative filtering and reflect the user's qualitative and emotional information in recommendation process. In this paper, we use a novel recommendation algorithm which is integrated with collaborative filtering by using Social SVD++ algorithm which considers social network information in SVD++, an extension algorithm that can reflect implicit information in singular value decomposition (SVD). In particular, this study will evaluate the performance of the model by reflecting the real-world user's social network information in the recommendation process.

• Journal of the Korea Society of Computer and Information
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• v.28 no.9
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• pp.81-92
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• 2023

A privacy model is a technique that quantitatively restricts the possibility and degree of privacy breaches through privacy attacks. Representative models include k-anonymity, l-diversity, t-closeness, and differential privacy. While many privacy models have been studied, research on selecting the most suitable model for a given dataset has been relatively limited. In this study, we develop a system for recommending the suitable privacy model to prevent privacy breaches. To achieve this, we analyze the data features that need to be considered when selecting a model, such as data type, distribution, frequency, and range. Based on privacy model background knowledge that includes information about the relationships between data features and models, we recommend the most appropriate model. Finally, we validate the feasibility and usefulness by implementing a recommendation prototype system.