• Asia-Pacific Journal of Business
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• v.13 no.3
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• pp.433-448
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• 2022

Purpose - The purpose of this study is to empirically analyze users' continuous use intentions using the characteristics of live commerce in China. Design/methodology/approach - Social presence, influence of information source (Wang Hong), convenience, marketability, reliability, personal innovativeness, and social influence were selected as elements that affect the perceived value of users, and an assumption that perceived value would affect continuous use intention was set. 515 samples were obtained from Chinese consumers through a Chinese online questionaire survey. IBM SPSS 26 and AMOS was used for statistical testing. Findings - First, social presence, Wang Hong, convenience, marketability, and reliability, which are the quality characteristics of live commerce services, affect the perceived value of users and user's continuous use intention. Second, the perceived value of users plays a mediating role between the quality characteristics of live commerce service and the continuous use intention. Third, personal innovativeness plays a moderating role in the effect of live commerce service quality on the perceived value of e-commerce users. Fourth, among the relative effects of the service quality characteristic variables, the relative effect of reliability is the greatest followed by that of convenience, marketability, and Wang Hong, in order of precedence, and the effect of social presence is the smallest. Research implications or Originality - South Korean government's plan to support for advancing into live commerce in China were presented as strategic implications for exporting South Korean products to China through online services including live commerce.

• Proceedings of the Korean Institute of Building Construction Conference
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• 2009.05b
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• pp.123-126
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• 2009

This study is analyzed the effects of the number of use of aluminum form surface coating material on surface quality of concrete. The results can be summarized as follows. Surface roughness showed larger values with increase in the number of use. Values were larger in UP and AL compared to PE. While found to have bad influence on concrete surface quality, PA and W showed most excellent values for roughness. The number of surface pores increased with increasing number of use, and the number of pores on concrete surface was reduced by applying a remover. In terms of type of surface coating material, PA and W showed smallest number of pores in comparison to PE. In order to comprehensively improve surface quality of concrete, parallel use of PA coating material and remover is deemed most appropriate.

• Management & Information Systems Review
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• v.7
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• pp.187-210
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• 2001

The purpose of this study is to develop an framework for the marketing performance evaluation of POS system by the theoretical model for evaluation of information system and the empirical data of Super-chains. This study were empirically examined an effect of POS system and its information quality on POS information use and another effect of POS information use on marketing performances of firms using POS system. Also, in order to achieve this purpose, a literature survey on MIS and marketing was conducted. In this study, the structural equation model(SEM) was established for verifying the relationship of above variables. And, several hypothesis were established and examined empirically from that SEM. In conclusion POS system and its information quality influenced positively on POS information use, and that information use influenced on marketing performance as the effectiveness of POS system operations.

• Journal of Korean Society for Quality Management
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• v.11 no.1
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• pp.24-29
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• 1983

A criterion is developed from the integrated sum of weighted squared bias and variance for use in selecting regressors. Some properties of this criterion are discussed and an example illustrating its use is included.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.18 no.6
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• pp.191-199
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• 2023

The purpose of this study is to examine the impact of ChatGpt's quality on users' satisfaction and intention to continuous use it. For this purpose, a survey was conducted targeting college students in the Busan and Gyeongnam regions, and responses from a total of 155 people were verified using the SPSS 28.0 program. As a result of the study, reliability and stability among ChatGPT quality factors were found to have a positive effect on satisfaction with use and intention to continuous use. Satisfaction with the use of ChatGPT was found to have a positive effect on intention to continuous use.. Satisfaction with use was found to have a positive mediating effect between the reliability and stability of ChatGPT quality and intention to continous use it. As a result of this study, we aim to contribute to suggesting educational and policy directions necessary to promote the use of ChatGPT by presenting factors that affect users' intention to continuous use ChatGPT among the qualities of ChatGPT.

• Management & Information Systems Review
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• v.32 no.2
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• pp.259-287
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• 2013

This study is to comparate on impact factors and moderator of incentives of knowledge transfer between Nonprofit and Profit organization. In nonprofit organization, the results founded that individual information capability, quality of knowledge, and quality of construct were statistically significant in knowledge acquisition, informal communication and quality of construct were statistically significant knowledge sharing, and individual information capability, informal communication, quality of knowledge and quality of construct were statistically significant knowledge use. Also interactive effect of knowledge sharing and Psychological Physical incentive was statistically significant knowledge use. In profit organization, the results founded that individual information capability, informal communication, quality of knowledge, and quality of construct were statistically significant in knowledge acquisition, quality of knowledge and quality of construct were statistically significant knowledge sharing, and individual information capability, informal communication, and formal communication were statistically significant knowledge use. Also interactive effect of knowledge acquisition and Psychological Physical incentive was statistically significant knowledge use.

• Asia-Pacific Journal of Business
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• v.15 no.2
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• pp.23-40
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• 2024

Purpose - The purpose of this study is to examine the relation between accruals quality and managers' choice on the type of voluntary disclosure. Design/methodology/approach - Samples of this study are 8,248 firm-year observations listed in Korea Stock Exchange. Poisson regression analysis was hired in order to analyze the association between disclosure frequency and accruals quality because the dependent variables are count data. Findings - First, this study finds that managers' use of non-earnings-related type of voluntary disclosure is negatively related to accruals quality while their use of earnings-related disclosure is positively related to accruals quality. Second, discretionary accruals quality as well as innate accruals quality is significantly associated with disclosure frequency. Research implications or Originality - This study extends the line of research by incorporating the content of voluntary disclosure, earnings- and non-earnings-related information. The results of this study suggest that accruals quality may play a role in the choice of disclosure manner when investigating managers' voluntary disclosure.

• Journal of Information Technology Applications and Management
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• v.25 no.4
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• pp.123-143
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• 2018

The domestic multiplex industry provides consumers with a choice of movies and a variety of contents and entertainment facilities and services. In addition, the number of movie theaters with the significant market potential is also steadily increasing in the competitive multiplex market environment. For the analysis, we conducted research on 300 adolescents who have experienced using domestic multiplex mobile service within the recent year. This study examined the structural relationship among the multi-dimensional mobile service quality of multiple, enjoyment of use, and online word of mouth intention. Also, it explored the mediating effect of enjoyment of use and the moderating effect of gender in the structural model. As a result, the mobile service quality of multiplex has a significant effect on the online word of mouth intention through the enjoyment of use. However, there was no moderating effect of gender of participating adolescents in the relationships. Based on the analysis of empirical results, this study discussed a series of theocratical and practical implications for the marketing strategies of multiplex in the highly competitive market.

• The Journal of Information Systems
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• v.31 no.1
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• pp.1-24
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• 2022

Purpose The purpose of this study is to investigate the factors that affect the user satisfaction and continuous use intention of the improved ATCIS in the Korean Army. Design/methodology/approach Based on the various theories in relation to IT continuance, user satisfaction was identified as the main factor with regard to the continuous use intention of the improved ATCIS. In addition, computer self-efficacy, education-training, and system quality were hypothesized as antecedent variables to user satisfaction, and information security stress was set as a moderating variable for these relationships. Findings Survey results show that computer self-efficacy, education and training, and system quality had a positive effect on user satisfaction, and information security stress was found to moderate these relationships. The effects of computer self-efficacy and education-training on user satisfaction were higher in the group with low information security stress. However, the relationship between system quality and user satisfaction was higher in the group with high information security stress. User satisfaction is found to have a positive effect on the continuous use intention even with habit considered as a control variable.

• The Journal of Economics, Marketing and Management
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• v.10 no.4
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• pp.1-12
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• 2022

Purpose: The purpose of this study is to explore how customers perceive virtual mirror technology in the 4th industrial revolution environment. In particular, this study investigated how virtual mirror technology affects customer satisfaction and intention to use that are rarely examined in previous studies. Research questions include how proposed variables including sensory stimulation, enjoyment, product quality, telepresence, interactivity, and immersion affect satisfaction and intention to use and how satisfaction affects intention to use. Research design, data and methodology: This study conducted an online survey and applied factor and regression analyses to test hypotheses. Results: The results of this study found that effects of sensory stimulation, telepresence, and immersion on satisfaction were significant, while effects of enjoyment, product quality, and immersion on intention to use were significant. Therefore, variables affecting satisfaction and intention to use were different, while effects of immersion were significant both on satisfaction and intention to use. Conclusions: This study concluded that the role of virtual mirror technology helps customers determine product quality and increase satisfaction level, while it also helps customers enjoy shopping and increase intent to use the service. The results of this study provide how to foster better relationship with customers by applying advanced technologies.