• 한국정보시스템학회지:정보시스템연구
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• 제29권2호
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• pp.265-286
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• 2020

Purpose Among various psychosocial factors, negative social comparison, attention blocking to stimuli, and cognitive interference via information overload are considered most critical in hindering the effective performance improvement of computer-based idea generation. Given that the effect of negative social comparison along with a plausible solution based on the notion of performance feedback and goal setting has been successfully addressed, this study focused on the remaining issues of "attention blocking to stimuli and cognitive interference via information overload" and attempted to find a way to alleviate the effect of such process losses on performance. Design/methodology/approach A 2 × 4 between-subjects design was used, crossing cognitive ability (high and low) and personality (extroversion and introversion). Five subjects per each treatment were randomly selected to make the sample size equal. The group simulator was used to measure individual-level performance. The dependent variables were the quantity of and quality score of ideas. The manner by which these performance measures were operationalized was consistent with prior studies. An additional analysis using the number of diverse ideas was also conducted. Findings Three arguments were made in this study: (1) high cognitive individuals would perform better than low cognitive individuals, (2) extraverted individuals would perform better than introverted individuals, and (3) cognitive ability and personality would interact such that individuals in Q1 would have the highest performance. Cognitive ability had an effect on quality not quantity. Personality had an effect on both quantity and quality. An interaction between cognitive ability and personality was not found due to small sample size despite the use of the group simulator.

• 한국패션뷰티학회지
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• 제2권3호
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• pp.1-10
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• 2004

The purpose of this study is to find out the operant factors, or types of skin care, and, more importantly, to propose the intervention for more effective skin care and marketing strategies in this business. That is the main reason that the study employes Q methodology which measures human subjectivity objectively and scientifically. This study finally revealed three distinctive factors : Type I, The Passive Follower, Type II, The Active Needs, and Type III, The Independent Judgment. The first type includes people who show passive recognition. They want to be put in charge of experts in the skin care center and to buy cosmetics recommended by experts, and are deep interest in the reaction of other people. The second type contains people who desire things actively. To live delightfully and fashionably, they think of the necessity of skin and body care as an important thing, and feel that it is necessary to take care of the skin beauty actively and regularly for the aging resistance. The third type includes people who judge independently. In general, they recognize and desire the necessity of the skin care, but they think of the skin care as a part of the health care more widely rather than a special thing. These three types are not fixed, but continuously changed in the accordance with the condition and interaction with the circumstance, the results will be utilized as basic materials for the skin and health care through the application according to the characteristic of each type they belong.

• Journal of Nutrition and Health
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• 제38권8호
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• pp.649-655
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• 2005

Nutrigenomics refers to research that investigates the interaction between nutrition and the human genome. Caffeine in tea and coffee is widely and routinely consumed by people. This study was performed to confirm the effect of caffeine treatment on the gene expression and cytokine profiling in 3T3-L1 adipocyte cells using microarray and protein array methodology. Treatment of caffeine in 3T3-L1 adipocyte cells increased expression of several genes related with obesity including adipocyte C1Q and collagen domain containing (ACDC), Adipsin (ADN), uncoupling protein 3(UCP3), while glyceraldehyde-3-phosphate dehydrogenase (GAPDH), which is known as lipid storage enzyme, was decreased by caffeine treatment. Furthermore, cytokines, such as interleukin-3 (IL-3), interleukin-12(IL-12), interleukin-13 (IL-13), granulocyte colony stimulating factor (GCSF), granulocyte macrophage colony stimulating factor (GM-CSF) and vascular endothelial growth factor (VEGF), were decreased in caffeine treated 3T3-L1 adipocyte cells. These results provided interesting information about the genes related with caffeine and cytokine expression profiling in obesity.

• 융합정보논문지
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• 제9권6호
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• pp.91-96
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• 2019

최근 획득방안 도출을 위한 선행연구 조사 분석의 객관성 및 신뢰성이 확보된 과학적 결과에 대한 요구가 증대되고 있다. 이러한 요구에 따라 획득방안 연구 방법론에 대한 검토가 진행되고는 있으나, 아직까지는 초기 단계이며 비 전문적인 실정이다. 본 연구에서는 실무에 활용할 수 있도록 일반적인 의사결정 방법 및 국가 연구 개발 사업 의사 결정 방법, 현재 활용 중인 AHP(Analytic Hierarchy Process), ANP(Analytic Network Process), KAAM(Knowledge-based Alternative Analysis Model) 등의 무기체계 획득 방안 연구 방법론 등을 비교하여 무기체계 획득방안 연구에 가장 적합한 AHP 기법을 방법론으로 제안하였다. AHP 항목으로 비용, 효과, 전력화 시기, 사업 관리 위험 등의 종합적인 요소들을 비교 분석함으로써 무기체계 획득방안 연구의 객관성과 신뢰성을 높이고, 정량적인 비교 분석으로써 과학적인 결과를 도출하였다. 본 연구를 통해 AHP를 활용하여 보다 무기체계 획득방안을 과학적이고 정량적으로 비교 분석할 수 있게 기여하였다.

• Asia Marketing Journal
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• 제15권2호
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• pp.29-47
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• 2013

Distribution channel decisions involve long-term commitments with other firms that are very difficult to change or replace. In particular, marketing channel decisions in emerging markets are much more complicated due to unfamiliar conditions and problems such as lack of market data and distribution systems. Therefore, when a company considers changing or introducing a marketing channel in an area, it is much more difficult to judge its effectiveness in an emerging market than in a developed market. In this study, we investigate the development process of a new direct marketing channel of Hongfu Fertilizer Company (hereafter Hongfu), a medium-sized Chinese fertilizer manufacturer, and propose an approach to test the feasibility of this new marketing channel in the Chinese rural market. We measure the effectiveness of Hongfu's new marketing channel from two perspectives: i) from customers' perspective through direct responses of farmers, which showed that a new channel can increase the convenience and lower the purchasing costs for the farmers, and ii) from the company's perspective, by calculating the incremental profit of the company using the expansion factor (T/Q) method, which suggested that the execution of Hongfu's strategy to expand a new marketing channel will result in an increase in profits. The results of this study contribute to the development of a methodology to test the feasibility of a new direct marketing channel in the emerging markets such as the Chinese rural market. Traditional and indirect distribution channels in emerging markets are generally not very efficient and difficult to change. Especially, in emerging markets, like the Chinese rural market, the methods of testing channel feasibility must be different from that of developed markets. Considering market situations, market experiments can be more effective then systematic market surveys in testing channel feasibility in emerging markets. This study implies that managers must learn to cope with a transition from the traditional marketing channels in emerging markets. With the development in farmers' understanding of marketing concept, the transition from traditional marketing channel is unavoidable for all firms. Farmers in China are generally very conservative, however, their buying behaviors are changing. Therefore, fertilizer companies should try to adjust in accordance with farmers' demand characteristics that the efforts to meet the economic needs of farmers with new marketing channels as well as trust building are critical in the near future.

• 아태비즈니스연구
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• 제14권4호
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• pp.233-254
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• 2023

Purpose - This study aims to verify whether the effect of tax avoidance on corporate value is non-linear in the Korean financial markets. Design/methodology/approach - This study believes that the cause of the inconsistent empirical analysis results of previous studies that verified the relationship between tax avoidance and firm value may be an error in assuming linearity, and verifies whether a nonlinear relationship exists. The sample company in this study is a December settlement corporation listed on the Korean stock market, and the analysis period is from 2000 to 2021. In the empirical analysis model, Tobin's Q is used as a proxy for corporate value, tax avoidance is used as the main independent variable, and a regression model is designed with corporate size, growth rate, and debt ratio set as control variables. Findings - As a result of the empirical analysis, it can be confirmed that there is an inverted U-shaped nonlinear relationship between tax avoidance and corporate value. In the additional analysis using Ohlson (1995) firm valuation model for the robustness of the results of the empirical analysis, the same nonlinear value relationship between tax avoidance can be confirmed. Research implications or Originality - This study is considered to be meaningful in that it verifies the non-linear relationship of tax avoidance, which has not been attempted in previous studies. The meaning of the inverted U-shaped nonlinear relationship presented in this study is that corporate tax avoidance acts as a factor that increases corporate value up to a certain level, but rather becomes a factor that decreases corporate value when it exceeds a critical point. These results are expected to provide new perspectives and perspectives on tax avoidance to companies belonging to the Korean capital market.

• 한국지진공학회논문집
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• 제28권3호
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• pp.121-128
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• 2024

There are growing concerns that the recently implemented Earthquake Early Warning service is overestimating the rapidly provided earthquake magnitudes (M). As a result, the predicted damages unnecessarily activate earthquake protection systems for critical facilities and lifeline infrastructures that are far away. This study is conducted to improve the estimation accuracy of M by incorporating the observed S-wave seismograms in the near source region after removing the site effects of the seismograms in real time by filtering in the time domain. The ensemble of horizontal S-wave spectra from at least five seismograms without site effects is calculated and normalized to a hypocentric target distance (21.54 km) by using the distance attenuation model of Q(f)=348f^0.52 and a cross-over distance of 50 km. The natural logarithmic mean of the S-wave ensemble spectra is then fitted to Brune's source spectrum to obtain the best estimates for M and stress drop (SD) with the fitting weight of 1/standard deviation. The proposed methodology was tested on the 18 recent inland earthquakes in South Korea, and the condition of at least five records for the near-source region is sufficiently fulfilled at an epicentral distance of 30 km. The natural logarithmic standard deviation of the observed S-wave spectra of the ensemble was calculated to be 0.53 using records near the source for 1~10 Hz, compared to 0.42 using whole records. The result shows that the root-mean-square error of M and ln(SD) is approximately 0.17 and 0.6, respectively. This accuracy can provide a confidence interval of 0.4~2.3 of Peak Ground Acceleration values in the distant range.

• 환경생물
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• 제33권3호
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• pp.345-351
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• 2015

본 연구는 IPCC (2006)의 농업분야 온실가스 배출권 측정의 새로운 지침에 의거하여 과수와 토양, 대기 간의 탄소수지 산정 방법론을 제시하고자 전남 나주시의 배 재배농가를 대상으로 토양 호흡량과 초본류, 그리고 과수의 생태계 순생산량을 측정하였다. 토양 호흡량 및 초본류 생태계 순생산량은 Closed Dynamic Chamber (CDC) 방법으로 측정하였고, 배 과수의 생태계 순생산량은 EddyPro 5.2.1 프로그램을 이용하여 공분산법으로 측정하였다. 배 과수원의 토양 호흡량으로 연간 $429.1mgCO_2m^{-2}h^{-1}$이 배출되었으며, 토양온도민감도 ($Q_{10}$)는 2.3으로 나타났다. 초본류의 경우 측정기간 동안 호흡이 광합성보다 우세하게 나타났다. 2015년 6월 20일부터 24일까지 초본류의 광합성 또는 호흡을 통해 흡수 및 배출된 $CO_2$의 총합은 $156.1mgCO_2m^{-2}h^{-1}$으로 상대적으로 호흡이 더 많았던 것으로 나타났다. 배 과수의 광합성 또는 호흡에 의한 $CO_2$ 총합은 $-680.1mgCO_2m^{-2}h^{-1}$로 광합성에 의해 $CO_2$가 흡수되었다. 배 과원 단위의 토양 호흡량과 초본류 및 배 과수의 광합성 및 호흡량의 총합은 $-0.04tonCO_2ha^{-1}$로 $CO_2$의 흡수원이었다. 결론적으로 배 과원에서의 다양한 접근방법을 통한 향후 다년생 목본 작물 재배지에서의 탄소수지 산정 방법론 제시에 꼭 필요하다고 판단된다.

• Applied Biological Chemistry
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• 제47권4호
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• pp.414-421
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• 2004

새로운 5-methyl-3-phenylisoxazolin-5-yl)methoxy-2-chloro-4-fluorobenzenes 유도체들의 구조 변화에 의한 벼(Orysa sativa L.)와 논피 (Echinochloa crus-galli) 뿌리와 줄기 부위의 protox 저해활성에 대한 3차원적 구조-활성관계(3D-QSAR)에 근거하여(성낙도, 등 (2004) 한국응용생명화학회지 47(3), 351-356) 비교분자 유사성 지수분석(CoMSIA) 방법으로 연구하였다. 두 초종의 부위별 protox 저해활성에 관한 CoMSIA 모델들은 수소결합 주게장이 제외된 입체장, 정전기장, 소수성장, 수소결합 받게장 등으로 조합된 CoMSIA장과 부가적 설명 인자로서 LUMO 분자 궤도장, 몰라 굴절을(MR) 및 쌍극자 능율(DM) 등이 추가된 조건에서 유도되었다. 방제 대상인 논피에 대한 모델이 벼에 대한 모델보다 양호하였으며 논피에 대한 모델은 cross-validated $r^2\;_{cv.}$값$(q^2=0.871{\sim}0.913)$과 non cross-validated $r^2\;_{ncv.}$값$(0.936{\sim}0.920)$ 그리고 PRESS 값$(0.255{\sim}0.273)$에 근거하여 매우 좋은 예측성을 나타내었다. 그리고 protox 저해 활성은 분자의 입체장$(5.4{\sim}15.7%)$ 및 소수성장$(68.0{\sim}84.3%)$과 높은 상관성을 보였다. 이같은 CoMSIA 분석결과, 논피에 대한 선택적인 protox 저해활성은 C-phenyl 고리상 ortho-위치가 steric bulky 할수록 클 것으로 예상되었다.

• 농약과학회지
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• 제8권3호
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• pp.151-161
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• 2004

새로운 1-(5-methyl-3-phenylisoxazolin-5-yl)methoxy-2-chloro-4-fluorobenzene 유도체들의 phenyl 고리에 R-치환기와 치환기가 도입된 A=3,4,5,6-tetrahyophthalimino, B=3-chloro-4,5,6,7-tetrahydro-2H-indazolyl 및 C=3,4-dimethylmaleimino 치환체들에 의한 벼(Orysa sativa L.)와 논피 (Echinochloa crus-galli) 뿌리와 줄기 부위의 살초활성에 관한 3차원 구조-활성관계(3D-QSAR)를 Gasteiger-Huckel 전하를 사용하여 비교 분자장 분석(CoMFA) 방법으로 연구하였다. 두 초종의 뿌리와 줄기의 살초 활성에 대한 4개의 CoMFA 모델들은 46개 화합물로 구성된 training set로부터 유도되었으며 각 모델들은 8개 화합물의 각 test set에 의하여 예측성이 평가되었다. Standard field, indicator field 및 H-bond field를 조합한 조건(SIH)에서 유도된 모델들의 통계결과는 cross-validated $r^2_{cv.}$값$(q^2=0.635\sim0.924)$과 non cross-validated, $r^2_{ncv}$ $(0.928\sim0.977)$값 그리고 PRESS 값$(0.091\sim0.156)$에 근거하여 매우 양호한 예측성을 나타내었다. 그리고 살초 활성은 분자의 입체장$(74.3\sim87.4%)$, 정전기장$(10.10\sim18.5%)$ 및 소수성장$(1.10\sim8.30%)$과 높은 상관성을 보였으며 입체장이 살초 활성에 가장 중요한 요소이었다. 이같은 CoMFA 분석 결과로부터, 이종 간 선택적이며 고 활성의 protox 저해제들이 X-치환기의 수식에 의하여 설계될 수 있을 것임을 알았다.