• 보건행정학회지
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• 제30권3호
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• pp.409-417
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• 2020

Background: It is well known that the distribution of therapeutic materials is very complex. However, it is not easy to demonstrate the concrete problems caused by distribution channels empirically. The purpose of this study was to investigate the differences in the price of therapeutic materials according to the type of purchasing agency and the way in which medical institutions purchase therapeutic materials. Methods: This study compared the claimed prices and the maximum allowable prices for the items of therapeutic material used for general spinal surgery. Results: Ilsan Hospital, which purchased directly without a purchasing agent, had the lowest claimed prices, followed by a large professional purchasing agency, a foundation-related purchasing agency, and a general purchasing agency. In addition, the difference between the claimed prices and the maximum allowable prices according to the purchase type was larger in the expensive treatment materials, and in the case of the lower price treatment materials, it tended to converge to the maximum allowable prices. Conclusion: National health insurance spending for therapeutic materials are to be affected by the distribution channels of them. We proposed several ideas to rationalize the expenditure such as classification of therapeutic materials on the basis of price or other criteria.

• 복식
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• 제37권
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• pp.17-32
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• 1998

The purpose of this study was to identify the relationship between lifestyles and clothing purchasing behavior. The questionnaire was administered to 644 females aged 30∼40 in Taegu during April 21 to April 26 of 1997. Data was analyzed by frequency, percentage, mean, standard deviation, factor analysis, reliability test, MANOVA, and ANDVA by suing SPss package. 1. The lifestyles of the respondents were classified into fived types such as consumption oriented, economics-oriented, achievement-oriented, family-oriented, and conservative-oriented type. And clothing purchasing behavior was classified into six categories such as individuality, convenience, economy, ostentation, decorums, and practicality. 2. The results of lifestyle and clothing purchasing behavior analysis were as follows ; 1) All of five positive groups of consumption·economics·achievement·family and conservative-oriented type had an inclination for economy and individuality. And some differences were found according to the consumers, interest even in the same lifestyle. 2) The positive groups of consumption oriented type thought much of individuality and ostentation but on the other hand the passive group thought much of practicality. 3) The positive groups of consumption oriented, and family-oriented types except economics oriented and conservative oriented types took up a strong attitude toward ostentation, and ostentation was found in passive group of the conservative-oriented type. 4) The positive group of economics-oriented, achievement-oriented and conservative-oriented types except consumption-oriented and family-oriented types had great concern for practicality in the case of clothing purchasing behavior. But also the passive group of conservative-oriented types had an inclination for practicality. 5) Generally five types of lifestyles and clothing purchasing behavior showed that all types had the greatest concern for economy and individuality, and common for practicality and ostentation. And all of five types had partial concern for convenience and showed no differences for decorums.

• 복식문화연구
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• 제8권3호
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• pp.450-459
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• 2000

The purpose of this study was to test the effect of the clothing purchasing situation on the preceived risk and information search behavior. Data were obtained from 369 students who were studying in Semyung University. The results of this study were as follows : 1. Students gave the clothing to their favorites as a gift 1 to 2 times in a year. And they thought self using purchasing was more important than gift giving purchasing. 2. In gift giving purchasing, perceived risks were higher than self using purchasing. But the economic risk was the exception. In that case, students showed more information search behavior except family search source. 3. According to the situation, main and interactive effect of sex and involvement level on perceived risk and information search behavior were significant. In self using purchasing, involvement level had the main effect to the type of information search behavior. But the family search source was the exception Also in gift giving purchasing, they showed the same results. In self using purchasing, main effects of sex and involvement level on perceived risk were significant. Also in gift giving purchasing, they showed the same results, but the socio-psychological risk was the exception.

• 복식문화연구
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• 제13권6호통권59호
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• pp.857-870
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• 2005

The purpose of this study was to identify the relationship between lifestyles and clothing benefits pursuit. A questionnaire was developed to measure lifestyle and clothing benefits sought. The questionnaire was distributed and collected from 131 college female students in Tokyo. The data was analyzed by percentage, frequency, mean, standard deviation, factor analysis, reliability test, MANOVA and ANOVA by SPSS package. The lifestyles of the respondents were classified into five types such as recreational-oriented, fashion-oriented, progressive-oriented, intentional purchasing, and economics-oriented type. And clothing benefits pursuit was classified into five types such as individuality-pursuit, brand-pursuit, convenience-pursuit, fashion -pursuit, and coordination/figure flaws compensation-pursuit. The result of this study were as follows; 1) All of three lifestyle groups of appearance-oriented type, fashion-oriented type, intentional purchasing type had an inclination for individuality-pursuit, brand-pursuit, fashion-pursuit, and not an inclination for convenience-pursuit. 2) The higher the fashion-oriented and intentional purchasing, and the lower the progressive-oriented and economics-oriented were, the higher was individuality-pursuit. 3) The higher progressive-oriented and the lower recreational-oriented were, the higher convenience-pursuit was. 4) The brand-pursuit, convenience-pursuit, and fashion-pursuit were not shown to have the significant differences according to intentional purchasing group.

• 대한가정학회지
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• 제39권7호
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• pp.85-100
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• 2001

A Study on the make-up expression and purchasing behavior of make-up cosmetics based on the lifestyle. The intention of this study is to classily the consumer group based on the lifestyle, to research the characteristics and desire of the each group, and to find out the differences of the make-up expression and purchasing behavior of make-up cosmetics among each group. The result of this study are as follow; 1. We have obtained seven factors out of twenty six lifestyle items by using AIO lifestyle measurement. The seven factors are make-up high involvement factor, brand loyal factor, make-up bases factor, economical and natural beauty oriented factor, impulsive consumption oriented factor, stubborn choice factor, sensitive to others view factor 2. We have formed four groups based on the seven factors. The four groups are impulsive consumption type, professional make-up type, intentional make-up type, basic type. 3. It was examined that women want to express smart, ellegant and intelligent images form the make-up 4. According to the examination of the differences of the purchsing behavior, only the purchase motive, information source and cosmetics purchase amount per month was differentiate among the groups.

• 한국의류학회지
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• 제36권10호
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• pp.1015-1027
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• 2012

This study compares and analyzes cosmetics purchasing behavior according to the advertising and publicity implemented in women's monthly magazines as well as determines effective marketing strategies for the cosmetics industry. First, cosmetics advertising and publicity in women's monthly magazines can be classified into conventional advertising, advertorials, beauty news based on press releases, and beauty articles written by editors. In addition, consumer purchasing behavior has been examined in terms of use of information, purchasing intention, and purchasing experience. A study was conducted on women in their 20's to 40's in Seoul and Gyeonggi-do with 289 questionnaires used in the final analysis. Data were analyzed by common factor analysis, randomized block design, Bonferroni adjusted t-test, and multiple linear regression using SPSS 12.0/Windows. The results of the study can be summarized as follows. First, there was a difference in purchasing behavior according to types of cosmetics advertising and publicity in women's monthly magazines. Second, cosmetics shopping orientations were classified into six factors (the pursuit of impulsive purchasing and trends, well-known brands, convenience, low prices, efficacy and brand loyalty). There were significant effects of shopping orientation on cosmetics purchasing behavior according to the type of advertisement and publicity in women's monthly magazines.

• 복식문화연구
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• 제15권1호
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• pp.98-112
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• 2007

The purpose of this study was to identify the differences in store evaluative criteria, clothing evaluative criteria, and purchasing behavior for casual wear among groups with different types of shopping orientation. Data were collected from 175 female and 169 male college students living in Beijing, and analysed by factor analysis, cluster analysis, ANDVA, Duncan test, crosstabulation analysis, and frequency analysis. Chinese college students were classified into four groups by their shopping orientations; fashion-pursuit type, individuality-pursuit type, practical type, and apathetic type. Significant differences were found in store evaluative criteria, clothing evaluative criteria, purchasing behaviors, and demographic characteristics. The fashion-pursuit type and individuality-pursuit type were more influenced by store location and service, product attributes, and fashion. They purchased more frequently and spent more money. Esthetic clothing evaluative criteria were considered more important by the individuality-pursuit type than the others, and symbolic clothing evaluative criteria by the fashion-pursuit type.

• 디지털융복합연구
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• 제6권3호
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• pp.121-129
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• 2008

This paper aimed to exam the influence factor of purchasing decision making of industrial buyer and analyzed their effects on success. From the previous studies, we extracted influence factor which are buying center, character of Industrial goods provider. The result showed the difference in the purchasing decision-making process in accordance with the type of buying task(Hypothesis 1). And a test was made the difference in the mode of purchase decision-making(Hypothesis 2). A test was made the difference in supplier's evaluative criterion in accordance with the type of buying task(Hypothesis 3).

• 한국콘텐츠학회논문지
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• 제9권12호
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• pp.201-211
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• 2009

경제성장에 힘입어 경제적 안정을 확보한 중년여성들이 점차 외모에 대한 관심도가 증가함에 따라 한국의 화장품 산업도 중년여성을 타깃으로 하는 상품이 급성장하고 있는 추세이다. 특히 중년층의 사회적 활동과 다양한 여가 활동, 그리고 전반적인 미의식의 고취 등으로 인하여 중년층의 외모에 대한 관심도는 화장품에 대한 관심과 구매심리를 자극하기에 충분하다. 이에 본 연구는 중년여성의 외모관심도 수준을 파악하고 그 수준정도가 화장품구매행동에 어떠한 영향력을 미치는지에 대해 실증적인 분석을 실시결과는 다음과 같다. 1. 군집에 대해 각각의 인자 점수에 대한t-test와 분산분석을 실시한 결과, 외모관심도가 높은 유형 1(108명)과 외모관심도가 낮은유형2(91명)으로 나타났다. 2. 화장품 구매행동 요인으로는 유행선도형. 충동구매형, 브랜드의존형, 심사숙고형, 계획구매형, 그리고 브랜드충성형 등 6가지 요인이 도출되었다. 3. 화장품 구매행동에 외모관심도 수준 정도에 따라 차이가 있는 것으로 타나났다.

• 한국식품조리과학회지
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• 제30권6호
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• pp.735-745
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• 2014

This study examined dietary behaviors such as use motive, selection attribute, satisfaction, and purchasing intention in Yaksun foods according to women's dietary life style type. To achieve this research objective, it targeted women in more than the 20s who dwell in Seoul and Busan area. As a result, the following facts were clarified. First, the highest recognition was shown in rationality-seeking type as for diversion and in taste-seeking type as for sociality among the motives for using Yaksun foods. Second, the highest recognition was shown in taste-seeking type as for food quality & taste and physical service and in rationality-seeking type as for convenience among the selection attributes of Yaksun foods. Third, the satisfaction and the purchasing intention of Yaksun foods were the highest in health-seeking type. Seeing the above findings, the differentiation will be pursued from other food-service markets by making sensual taste and flavor as the food materials of Yaksun foods targeting consumers who pursue taste. Also, to increase satisfaction and purchasing intention of Yaksun foods, there is a need to positively publicize that Yaksun foods have efficacy on maintaining health and preventing disease.