• Title/Summary/Keyword: purchase pattern

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Comparative Pattern Analysis and the Fitness Evaluation of Brassieres (국내.외 브래지어의 패턴비교분석 및 착의평가 연구)

  • Suh, Chu-Yeon
    • Journal of the Korean Society of Clothing and Textiles
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    • v.34 no.4
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    • pp.673-685
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    • 2010
  • This study evaluates the fitness of brassieres through size measurement, comparative pattern analysis, cross section map analysis, 3-D shape analysis number, and fitness evaluation with a focus on domestic and overseas brands. Experimental brassieres were selected as mold brassieres of 3/4 cup in 75A size that is considered a popular design. Brands of selected brassiere were 2 domestic brands (A, B), 1 licensed brand (C), and 2 overseas brands (D, E). Subjects were 8 women in their early 20's. Data were analyzed by descriptive statistics, analysis of variance, reliability analysis, and factor analysis. The results were as follows; the size and pattern of brassieres showed a difference by each brand even though brassieres are the same design. In the wearing effect of brassieres, overseas brand brassieres played a major role in the breast-up effect, but they were not appropriate for the somatotype of Korean women. Domestic brand brassieres showed the volume-up effect, that was confirmed by the increasing bust circumference, bust depth when subjects wore it. In addition, the licensed brand brassieres showed the correction effect of body shape. Therefore, when purchasing a brassiere, the most important condition is to consider the individual characteristics of the somatotype. The results of factor analysis through a functional evaluation show that wearing satisfaction, size satisfaction, and the position of the bust point were important factors for fitness satisfaction and purchase.

Wearing Test for New-Bunka Pattern Making of Men's Body Type through Virtual Garment

  • Jeong, Mi-E.;Choi, Mee-Sung
    • Journal of Fashion Business
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    • v.9 no.3
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    • pp.88-98
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    • 2005
  • This study focuses on the needs at both consumers and manufacturers. It aims to find ways for consumers to purchase outfits that would fit their particular body type and preferences at reasonable prices, choose raw materials and style at garments, and virtually try them on. In addition, the study is designed to help apparel manufacturers identity customers' changing needs, reduce inventories, manage information on customers' body type in a digitalized form, and eventually contribute to promoting electronic commerce. Based on nine basic patterns that tit each subject, 108 virtual garments are created by adjusting the size of the patterns (9 subjects $\times$ 4 body parts $\times$ 3 patterns = 108 outfits). In order to determine fitting preferences for each body part and find optimized conditions, cross-tabulation analysis including $X^2$ and frequency analysis were performed to measure the appearance rate. A style of virtual garment, which is minus 2cm from chest size was chosen as the most appropriate pattern to the baseline location of front the chest. For the waist parts, the C style as an appropriate virtual garment to front and back view. In the front, lateral and back view, a style was chosen in the response to the sleeve-bodice combinations, the ease amount of armhole area, the armhole depth and the loosening of tightening or armhole line.

A Dynamic Resource Allocation on Service Quality of Internet Shopping-mall (인터넷 쇼핑몰의 서비스 품질에 대한 동태적 자원배분 의사결정)

  • Kwak, Soo-Il;Choi, Kang-Hwa;Kim, Soo-Wook
    • Journal of Korean Society for Quality Management
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    • v.33 no.4
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    • pp.21-41
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    • 2005
  • This study analyzes the Internet utilization pattern of customer by comprehensively investigating the previous studies on the behavior pattern of customer in terms of Internet business. Based on the analysis, this study develops research framework that supports strategic decision-making for resource allocation in Internet business. Such research framework would be helpful for providing the typology of Internet business model that can be specialized by each industry. As a result of the simulation analysis, it was found that the optimal resource allocation portfolio providing maximum profits to the Internet bookstore involves large-scale investment on delivery service and customer support service which are the key factors for post-purchase customer satisfaction, regardless of the growth pattern or size of Internet bookstore market. Consequently, from the above analysis, the investment ratio of resources for the profit maximization of Internet bookstore was drawn. Conclusively, based on the comprehensive examination of the results, this study provided a framework for dynamic resource allocation decision-making, and proposed a management strategy which allows consumers to shop under more favorable environment, and simultaneously enables the Internet bookstore to accomplish management objectives such as continuous growth and profit maximization.

A study on health-functional foods intake pattern of consumers in Busan and Gyeongnam region (부산.경남 지역 소비자의 건강기능식품 섭취실태에 관한 연구)

  • Kim, Hyo-Chung;Kim, Mee-Ra
    • Korean Journal of Human Ecology
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    • v.15 no.2
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    • pp.341-352
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    • 2006
  • This study examined health-functional foods intake pattern of consumers and their recognition of it to prepare a guide for the foods. The data were collected from the adults living in Busan and Gyeongnam through a self-administered questionnaire from September sixth to September thirteenth, 2005. The results of this study were as follows: Most respondents have taken one health-functional food, mainly on purpose to maintain and improve overall health condition. The average of monthly cost to purchase the foods was 79,933 Korean won, and drugstores were the main purchasing place. The value perception about health-functional foods was at the middle, and the recognition level of Health Functional Foods Act established in 2002 was very low. The most important source of information regarding health-functional foods was family, relatives and friends, and two-fifths respondents had difficulties in obtaining information. These results imply that consumers should consult with experts before they take health-functional foods and that public information regarding Health Functional Foods Act should be given to consumers.

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The Effects of Selective Attributes for PB Food of Convenience Store on Purchase and Mouth-to-mouth Intention

  • Kim, Ki-Pyeong
    • The Korean Journal of Food & Health Convergence
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    • v.3 no.1
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    • pp.1-7
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    • 2017
  • The study has made theoretical system by thesis journals at home and abroad, material of the Association of Convenience Store Industry of Korea, materials of Statistics Korea and reference books. First, the study examined convenience store's brand image, cognized value, quality level, reliability upon brand, structural relation of purchasing intention, and designed models and theses. Second, the first questionnaire consisted of test items of precedent study, and inspected in advance to inspect reliability and appropriateness, and made correction and supplemented problems. Third, SPSS and AMOS statistics were used to conduct empirical analysis and to find out conclusion and implications. In this study, the subject was consumers who visited local convenience stores such as GS25, Seven Eleven and CU last 3 months to buy PB food. Consumers' consumption pattern and culture made change to be reasonable and practical owing to aging society, nuclear family, women's entering into the society, one person household consumer, and convenient and prompt buying to make different consumption pattern and to make change of commodity distribution pattern. Convenience store took action against change of the trend to expand business area by new distribution channels to get another growth source. Private brand (PB) food that was distributor's brand was expanded. The PB product has been competitiveness of food service industry.

A Study of Furniture Design Using Application of Correlative Concept (상관개념(相關慨念: Correlative Concept)을 적용한 가구디자인에 관한 연구)

  • Yoon, Yeoh-Hang;Kwak, Chul-An
    • Journal of the Korea Furniture Society
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    • v.17 no.3
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    • pp.69-78
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    • 2006
  • Recently, the aspect of consumers' preference for design has been changed to a pattern of respect for personality, based on 'personal value of passion'. The differentiated personal passion of modern people does not allow them to select mass-produced industrial product, and leads them to choose life style different from others. Specially, consumers want to express. their differentiated personality by preferring and possessing the originally designed products. Therefore, the originally designed products that are clearly identifiable become the object of consumers' consideration, and stimulate the consumers' desire to purchase. According to new needs of consumers, it is required to reconsider the old design pattern of furniture based on simplicity and propose new design for furniture to meet the needs of consumers. Mass production has resulted in a strong focus on simplicity rather than difficulty and complexity of the production process. This tendency shows the design pattern that leans toward one side excluding the expression of correlative concept among design elements. This one sided design leads modern people to have no personality, and shows only simple and uniform expression of passion. Therefore, this paper is purposed to develop furniture with more personality by applying correlative concept that has been taken less seriously in the field of design to furniture design.

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An Efficient Mining Algorithm for Generating Probabilistic Multidimensional Sequential Patterns (확률적 다차원 연속패턴의 생성을 위한 효율적인 마이닝 알고리즘)

  • Lee Chang-Hwan
    • Journal of KIISE:Software and Applications
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    • v.32 no.2
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    • pp.75-84
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    • 2005
  • Sequential pattern mining is an important data mining problem with broad applications. While the current methods are generating sequential patterns within a single attribute, the proposed method is able to detect them among different attributes. By incorporating these additional attributes, the sequential patterns found are richer and more informative to the user This paper proposes a new method for generating multi-dimensional sequential patterns with the use of Hellinger entropy measure. Unlike the Previously used methods, the proposed method can calculate the significance of each sequential pattern. Two theorems are proposed to reduce the computational complexity of the proposed system. The proposed method is tested on some synthesized purchase transaction databases.

Correlation of size of storage space with purchase pattern of living goods - rental apartment in Japan (집합주택의 수납공간 크기와 생활태도 및 의식의 상관관계에 관한 연구 - 일본에서의 임대주택의 경우 -)

  • JaeSoonChoi
    • Proceeding of Spring/Autumn Annual Conference of KHA
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    • 1991.09a
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    • pp.19-28
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    • 1991
  • The present state of possesion of durable consumer's goods in on family in Korean is could be similar with that of about 25 years ago in Japan. Korea meet a period of high rate of economic growth, Japan had already experienced this 25 years ago. It would be important to predict and plan the storage space in the planning house since purchase of durable consummers' goods increase greatly as the rapid economic growth. In order to grasp the dweller's way of thinking and an attitude of living in small size house in Japan, questionaire owe prepared focusing on the "small space", possession of excess living goods and dweller's state of living. From the analysis of the answers for questionaire, the result is as follows. (1) Most of dweller's conclude that the reason of the disorder in their house is that their house in too small, so that they think the part of thier living goods must be disposed. This concept is also available even when they buy new living goods. (2) Disposal of living goods not in use, restraint of buying those are considered inevitable. In addition, changing of place of furnitures is also introduced. (3) The dweller living under 50m2 area dosen's not consider the disorder the house by the living goods. they have interest in how the tradition could be kept their home.

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A Study on Utilization of Japanese Consumers and the Present Condition of Northeast Asia Processed Eels (장어 시판제품에 대한 동북아시아의 가공현황 및 일본인 소비자의 구매실태 조사)

  • Kim Heh-Young;Lim Yaung-iee
    • Korean journal of food and cookery science
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    • v.20 no.5
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    • pp.537-544
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    • 2004
  • This study investigated the current processing degree and ingredients of sauce on the packaging of the commercial eel products made in Northeast Asia (Korea, Japan, China and Taiwan) and surveyedthe perception of nutritional functionality and purchasing pattern of Japanese consumers for the processed eels. The results are considered as a useful aid for preparation of processed eel products. The commercial eel products, purchased at a department store, supermarket and discount market, were divided by processing method, package quantity, storage method and sauce ingredients. The processing method was indicated in many different ways in each country, such as sauce ingredients and intake method. A questionnaire survey was conducted on 105 Japanese consumers (male 43, female 62) visiting Korea. Of the respondents, 44% answered and the major reasons for purchasing processed eel products were as a side dish for meals. The results for this factor were significantly different in relation to age (p <0.05). The degree of perceptions of functional excellence about processed eel products was well known (37%), some (49%), and seldom (14%). The results for this factor were significantly different in relation to age (p <0.001). Seventy-five percent of the respondents had experienced processed eel products. The type of purchase of the respondents was highest for vinegared rice and fish (47%), followed by freezing (33%), canning (5%), and dried food (4%), in that order.

Research on the Actual Condition of Snowboard Wear (스노우보드 웨어에 대한 착용 실태조사 연구)

  • 류신아;박길순
    • The Research Journal of the Costume Culture
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    • v.11 no.5
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    • pp.721-736
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    • 2003
  • As for the purposes of the research: First, on the wearers of snowboard wear on the market, I intend to investigate contents related with purchase, price, brand, style, etc., and grasp requirements and complaints. Second, I intend to know the evaluations of users according to itemized questions on the snowboard wear on the market. Third, I like to provide basic materials by investigating itemized requirements for the development of snowboard wear. On the male & female snowboarders on a skiing ground, I carried out a preliminary investigation in December, 2001, and a main investigation from January to February, 2002. The results are as follows: 1. Many of them purchased imported quality goods, and the rate purchase was high between 20~25 year. Loose two-piece suits of different colors were preferred. The most uncomfortable part proved to be a neck part. 2. The degree of general satisfaction with the snowboard wear on the market was 4.60. And in terms of itemized evaluation, dissatisfaction was found in Clothing construction, facility of laundry and handling, price and brand rather than in style, fiber composition and tactile sensation. 3. In the investigation of the requirements in case of snowboard wear development, the most common requirement was the facility of action. I believe this should be met by study on the choice of pertinent margin and the pattern development.

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