• Title/Summary/Keyword: purchase guideline

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Development of Waist Protector Designs for the Elderly -Focusing on Evaluations of Preference and Satisfaction- (고령자를 위한 허리 보호대 디자인 개발 -선호도 및 만족도 평가를 중심으로-)

  • Park, Sujin;Piao, Jiaoli;Han, Ru;Koo, Sumin
    • Journal of the Korean Society of Clothing and Textiles
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    • v.46 no.2
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    • pp.199-218
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    • 2022
  • Considering increasing demand for improved waist protectors for the elderly, in this study we sought to design a waist protector that reflects the body characteristics, preferences, and satisfactions of the elderly. A survey conducted to investigate elderly satisfaction with existing waist protectors, as well as their preferences in product function, design, and characteristics, found that consumers are not satisfied with current waist protector offerings and would prefer protectors that allow greater freedom to perform physical activities and that are more easily accessible. Based on the survey, we developed a guideline on function, design, and characteristics, resulting in four new waist protector designs: A and B for men, and C and D for women. Significant preference differences according to gender were reflected in the designs. For example, designs for female waist protectors focused much more on improving tightness, size, freedom of movement, and easy attachment or detachment than designs for male waist protectors did. Evaluation of satisfaction with new designs suggests that new designs meet the satisfaction criteria of elderly consumers, who express willingness to purchase and use them.

The Effect of Fashion Marketing that can Lead Luxury Brand: Qualitative Analysis

  • YANG, Suk-Kyoung
    • The Journal of Industrial Distribution & Business
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    • v.14 no.1
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    • pp.49-56
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    • 2023
  • Purpose: This research aims to explore the impact of fashion marketing on the sales of luxury brand items and to identify the strategies that can be used to market luxury fashion items successfully, addressing the research gap of how fashion marketing can lead to increased sales, customer loyalty, and satisfaction for luxury brand items. Research design, data and methodology: The present study conducted the method of the PRISMA (Preferred Reporting Items for Systematic Reviews and Meta-Analyses) which is a reporting guideline for methodical assessments and meta-analyses. It offers a consistent approach for conducting and reporting these types of studies, which can help to improve their quality and transparency. Results: The findings indicated that fashion marketing can positively impact luxury brand sales. It can significantly increase the number of luxury brand purchases. the presence of the quality label increased the participants' purchase intention and attitude towards the brand, suggesting that the quality label can create a positive perception of the brand and increase the likelihood of purchasing. Conclusions: This research concludes that fashion marketing can have a positive effect on improved customer recognition of the brand. Thus, companies should focus on developing campaigns that capture the attention of potential consumers, creating an emotional connection with them.

A Survey on the Recognition of Korean Farmers for the Safety of Environment-friendly Organic Materials (친환경유기농자재 안전성 확보를 위한 농업인의 인식도 조사)

  • Paik, Min-Kyoung;Lee, Je-Bong;Oh, Jin-A;Kim, Min-Ju;Kim, Sang-Su;Choi, Chil-Gu;Kim, Do-Hoo
    • Korean Journal of Organic Agriculture
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    • v.21 no.2
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    • pp.233-246
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    • 2013
  • This study was performed to investigate the recognition of Korean farmers for the safety of environment-friendly organic materials (EFOMs). The main purchase line of environment-friendly organic materials was the sustainable agriculture organizations, and decisive basis for the materials purchase was because they thought that agricultural produce cultivated with EFOMs were safe. Currently farmers obtained the most information about EFOMs through farmer's education operated by agricultural technology center. Sixty nine percent of respondents hoped that they would get the information on the website and through official education opened by of the government or relative institutions. Whereas, only a few respondents hoped that they would get the information from the sellers. Therefore we thought that government and related institutions should operate the education program to give the sellers the scientific and accurate information about EFOMs. In addition, farmers are highly recognized the necessity of safety-related information provided by government and related institutions. Most Farmers thought that safety education for farmers using EFOMs was very important. Also, it was confirmed that farmer respondents thought to need to establish the shelf-life and user guideline and to label about toxic category of EFOMs. The Cronbach' alpha coefficient calculated in order to verify the reliability of survey questions was 0.699. That value indicates that responses of the respondents in this study might be reliable.

An Evaluation of Accuracy of Overlays Using Cadastral Maps and Google Earth Images (지적도와 Google Earth 영상의 중첩정확도 평가)

  • Kim, Suk-Jong;Kim, Jun-Hyun
    • Journal of the Korean Society of Surveying, Geodesy, Photogrammetry and Cartography
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    • v.28 no.1
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    • pp.143-152
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    • 2010
  • These days, we can't confirm cadastre information about stereoscopic digital map that was consist of 2 dimensions and more difficult to understand of detailed parcel boundary, area, land using for 3 dimensions. An each local government providing three-dimensional that are connected to an aerial photograph with cadastre maps. Satisfaction is high for citizens but, this service additional cost for purchase of an aerial photograph order to provide of it. So far, in various ways are under study about three dimensions using Google Earth which is possible to provides 3 dimensional information by real time for individual parcel situation. The purpose of this study was analyzed an accuracy of overlapping between cadstre maps and an image on Google Earth Web in the each different coordinates system. Also, this paper could be provided for use possibility of 3 dimensions information service with an indicator of using or a guideline of direction for local government which provide 3 dimensions information oneday.

The Impact of Corporate's Attributes on Corporate Pension Insurance Products & Type Preference (한국 기업 속성에 따른 기업연금보험 상품 및 제도유형 선호도 분석)

  • Joo, Heon
    • The Journal of Industrial Distribution & Business
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    • v.8 no.2
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    • pp.21-31
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    • 2017
  • Purpose - The total amount of advanced Corporate Pension Insurance products exceed 148 trillion Korean Won at the end of 2016. For a firm with over 300 employees, when a bill on compulsion of introduction of Corporate Pension Insurance products, currently pending in court, is passed, Corporate Pension shall be an essential. The findings of the paper will provide a guideline for understanding on firm's attributes and its effects towards introduction of Corporate Pension Insurance products. Research design, data, and methodology - The data were collected using statistics of employer panel survey from Korea Labour Institute in 2013. The study analyses a sample survey on 1,775 outstanding enterprises and their HR department among whole corporations in Korea. For analysis of data, empirical testing by Logistic Regression was utilized. Results - As an outcome of empirical testing, variables on share of regular employees and the aged employees in over 50's generates a significant statistical meaning. It eventually gives a great impact on purchase of Corporate Pension scheme. Moreover, variables on corporate financial statement, current sales, current net income, total amount of the debts, labor cost per person also has a vital influence on introduction of Corporate Pension Insurance products. Lastly, variables on firm's labor relationship have no effect except for the execution or non-execution of HR consulting. Meanwhile, Variables affecting a choice on pension schemes types among firm's attributes are a share of regular employees, current net income, execution or non-execution of HR consulting etc. These variables represents a statistical implication. According to their each features, they prefer DB or DC plan. Conclusions - Introduction of corporate pension scheme is apposite to contemporary Korea's situation entering a hyper-aging society and firms with a high share of regular employees, the weight of aging, current sales, current net income and labor cost per person are exceedingly active in purchasing Corporate Pension Insurance products. However, after the introduction of corporate pension scheme, firms which has an implementation of consultation on human resource management, flexible benefits plan, job security and welfare system prefer DC plan whereas from financial perspective firms with high net income prefer DB plan.

Magnitude and its effected factors of non-covered services expenditures among long-term care facilities benefits user in Long-term Care Insurance (노인장기요양보험 시설서비스 이용자의 비급여 본인부담 크기 및 영향요인)

  • Kwon, Jin-Hee;Lee, Jung-Suk;Han, Eun-Jeong
    • Health Policy and Management
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    • v.22 no.1
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    • pp.145-162
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    • 2012
  • The purpose of this study is to understand magnitude and its related factors of user's cost-sharing for non-covered services in long-term care facilities. We corrected data for 1,016 subjects, based on the long-term care benefits cost specification. Eighteen subjects were excluded from the data analysis due to missing data on family care-givers characteristics. Finally, 998 subjects were included in the study. The average cost of non-covered services per month was 209,093 won and distributed from 0 to 1,011,490 won. There was a significant difference by the characteristics of family care-givers and long-term care facilities. The monthly average cost for meal materials per person was 199,181 won(0~558,000), average cost of additional charge caused by using private bed was 232,992 won (50,000~600,000), and costs for haircut and cosmetics were 8,599 won. For the rest, there were various programs costs(93,328 won), diaper and its disposal cost(109,628 won), purchase cost for daily necessaries(24,435 won) and etc. The related factors for the magnitude of non-covered services expenditures were education level of family care-givers, occupancy rate and location of LTC facilities, and the costs of using private bed, haircut and cosmetics, and various programs among non-covered services. These findings suggest that present level range of LTC facilities users' cost-sharing is wide and it is urgent to prepare the standard guideline for cost and level in non-covered services.

Perception and Use of Weaning Diets by Housewives in Gwangju-Jeonnam Regions (광주${\cdot}$전남지역 주부들의 이유식에 대한 인식 및 이용 실태)

  • Park, Young-Hee;Lee, Sung-Sug;Jung, Lan-Hee
    • Korean journal of food and cookery science
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    • v.22 no.6 s.96
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    • pp.799-807
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    • 2006
  • This study was designed to assess the perception and use of weaning diets and to serve as a guideline of processed weaning diets through a survey focused on the Gwangju-Jeonnam regions. The following results were obtained. Most subjects mixed 'home-made' and 'commercial' weaning diets and considered weaning diets as 'a diet for supplementing insufficient nutrition'. The most frequently used type of weaning diet was 'a kind of gruel with vegetables or meat', followed by 'boiling powder with water' and 'grinding or crushing fruits'. Two thirds (68%) of subjects had experienced buying weaning diets, mainly a powder type. The most common reason to buy weaning diets was 'troublesome', followed by 'excellent nutrition', 'convenient to go out', and 'don't know how to make'. The following results according to factors were found. The types of provided and of weaning diets were significantly different by age; the understanding of weaning diets, by education and mothers' employment; and where to get information about weaning diets, by economic status. The highest request for developing weaning diets was a type of 'powder' and 'gruel', and the highest cooking type was 'adding boiling water', followed by 'a semi-cooking product' and 'a finished product'. 'Retort pouch' package, a 'single' package unit, and 'keeping cold' were also requested by the participants. A desirable package unit in developing weaning diets was significantly different by mother's employment; the cooking type of product, by economic status; a way to keep product, by mother's employment; and package types, by education and economic status. When weaning diets were made by environmentally friendly agriculture, 69.5% of subjects were willing to purchase them. With the increase in economic status, education, and employment rate, the use of weaning diets on the market will increase. For this reason, correct nutrition education is needed. With the increasing demand for environmentally friendly agriculture, a variety of weaning diets should be developed to meet this demand.

Status of Use and Evaluation of Materials of Sexual Education for Child and Adolescent in Schools, Korea (아동 및 청소년 성교육 자료의 활용 실태와 평가)

  • Jeong Geum-Hee;Yang Soon-Ok;Baik Sung-Hee
    • Child Health Nursing Research
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    • v.8 no.3
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    • pp.313-321
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    • 2002
  • We would like to suggest the guideline of use of materials of sexual education for adolescent in school by examining the status of use of materials and by evaluating the video materials frequently used. Survey was done by enquetes on status of use of materials of sexual education from school nurses in 190 primary, 44 middle and 50 high schools in Seoul, Kyonggi-do and Kangwon-do from August 1999 to February 2000. The frequently used 84 videotapes were evaluated on their contents. As for the status of use, 99.3% of subjected schools possessed the materials for sexual education. Decision of purchase was determined according to the review of contents (92.6%). Information about materials was received by the advertisement in newspapers or broadcasting (46.1%) or recommendation of peer teacher (32.4%). Videotape was most frequently used (64.1%) rather than books or CD. Teachers concerns on the materials were the educational content according to developmental stage of students (41.9%), content provoking interest (33.5%) and concrete guide for teacher (10.6%). As for the evaluation of the contents of videotapes, a subject of education was not described out of 46.6%. Videotape producer were mostly the Government-affiliated institutes or non-profit organizations (86.8%). The year of production was indicated from 41.7%. Running time range of 21-30 minutes was highest (55.9%). The price was marked in only one videotape. Subjects of contents were general sexual education (34.5%), sexual violence or sexual harassment (21.4%), pregnancy and contraception (14.2%) and AIDS and sexually transmitted diseases (8.3%) and dating and adolescent change (4. 8%), and etc (11.9 %). According to above results, we suggested that materials for sexual education should be completed with a description on the subjected group, summary of content, information on the tape producer, year of production, running time and sale price.

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A Study on the Customer Relationship Activation based on Service Quality of Internet Shopping Mall (디지털 경영에서 고객관계 활성화를 위한 인터넷 쇼핑몰의 서비스 품질에 관한 연구)

  • Kim, Chang-Su;Kim, Hei-Jeng;Koh, Yong-Ki
    • International Commerce and Information Review
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    • v.6 no.1
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    • pp.25-50
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    • 2004
  • This study attempts to find out what kind of service quality is considered important by customers in using the Internet shopping mall and suggests the way to activate the customer relationship. The findings based on empirical analysis are shown here. First, empirical analysis of the contextual factors such as gender, education, and experience levels, shows that what customers perceive as most important in the product purchase is security in terms of the payment and personal information service. The second important service quality factor perceived by customers is responsiveness, particularly the rapidity and accuracy of response to their needs and wants. The customers also considered price, quality and diversity of the product as being important. Furthermore, there is no big difference among other service quality factors. Second, in the different gender context, there is no significant difference between the genders. However, the male group shows an even distribution of factors valued in the service quality, whereas female respondents placed stronger emphases on particular aspects of service, such as security, response, reliability and product quality. Third, in the context of different education level, the payment method between graduates and non-graduates has a significant difference. That is, the non-graduates prefer the credit card and saving through ATM, while the graduates use dual payment method using credit card and another payment method together. Therefore, the various payment methods should be considered according to the customer type, namely graduates or non-graduates. Fourth, in the context of different experience level, the result of the empirical analysis of the factors of the service quality shows no great difference between experienced and inexperienced customers. Both types of customer perceive security as the most important. To sum up, the service quality perceived by the customers of Internet shopping malls is empirically analyzed in different contexts such as gender, education, and experience. Then, the device for the customer relationship activation is suggested. It can be utilized as a guideline for the continuing diffusion of the Internet shopping mall, giving it a competitive advantage against other companies.

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A Study on RAMS Parameters in the Procurement Requirement for Rolling Stock (철도차량의 구매 요구사항에 포함되는 RAMS 특성값에 관한 연구)

  • Chung, In-Soo;Lee, Kang-Won;Kim, Jong-Woon
    • Journal of the Korean Society for Railway
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    • v.11 no.4
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    • pp.371-377
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    • 2008
  • As a railway is receiving attention as an environment-friendly transportation mode, many high speed, inter-city and urban railway are constructed and remodeled in the world. With this trend, railway RAMS was included in the international standard IEC 62278 in 2002. RAMS activity in domestic market is also increased with this international trend. However, IEC 62278 does not describe the methodology of substantial contents like how reliability target is set although it can be used as an overall guideline when RAMS requirements are included in the purchase specification. That is because RAMS requirements should be set with the specific railway condition. It is required to fully understand the meaning of railway RAMS parameters and apply those correspond to the specific railway system and environment condition especially when a quantitative RAMS requirement is set. In this study, the meaning and characteristics of RAMS parameters applicable to the development of quantitative RAMS requirement of rolling stock is described. And the basic concept of RAMS and the definition of failure that IEC 62278 describes is modified and suggested in order to make more suitable to the development of quantitative RAMS requirement.