• Title/Summary/Keyword: production strategy

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A Study on the Implementation Strategy and Performance of Enterprise Resource Planning System in Korean Manufacturing Firms (ERP시스템의 도입과 성과에 관한 연구 - 우리나라 제조업체를 중심으로 -)

  • Kim, Tae-Ung;Nam, Yong-Sik
    • Asia pacific journal of information systems
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    • v.10 no.1
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    • pp.61-79
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    • 2000
  • ERP system is a very popular tool for pushing management innovation and implementing an integrated information system. The purpose of this research is to investigate the relationship among the structure of production systems, types of implementation strategy, relative importance of competitive goals, information technology and culture level, and the efficiency from using the system. The data for this study were collected from 45 Korean manufacturing firms that have implemented ERP system. Research results confirm that the success factors include the top managements' strategic views and culture level related to new information technology. But the linkage between the structure of production systems and types of implementation strategy is proved to be very weak. Also control effect of types of implementation strategy on the efficiency of the organization is not strongly recognized. A summarized report of other findings is provided as well.

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A Study on the Strategy of Superior Brand in Marketing Strategies (마아케팅 전략에 있어서의 우수상표전략에 관한 고찰)

  • 조기중
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.10 no.16
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    • pp.159-171
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    • 1987
  • Recently in three mass period-mass production. mass sales and mass consumption-the strategy of superior brand has been viewed as the expansion of the sales and market share which firm sets up a target. The strategy of superior brand has the advantage of buyers and sellers. The strategy of superior brand must be an essential strategy on the growth of modern firm.

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Optimizing Work-In-Process Parameter using Genetic Algorithm (유전 알고리즘을 이용한 Work-In-Process 수준 최적화)

  • Kim, Jungseop;Jeong, Jiyong;Lee, Jonghwan
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.40 no.1
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    • pp.79-86
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    • 2017
  • This research focused on deciding optimal manufacturing WIP (Work-In-Process) limit for a small production system. Reducing WIP leads to stable capacity, better manufacturing flow and decrease inventory. WIP is the one of the important issue, since it can affect manufacturing area, like productivity and line efficiency and bottlenecks in manufacturing process. Several approaches implemented in this research. First, two strategies applied to decide WIP limit. One is roulette wheel selection and the other one is elite strategy. Second, for each strategy, JIT (Just In Time), CONWIP (Constant WIP), Gated Max WIP System and CWIPL (Critical WIP Loops) system applied to find a best material flow mechanism. Therefore, pull control system is preferred to control production line efficiently. In the production line, the WIP limit has been decided based on mathematical models or expert's decision. However, due to the complexity of the process or increase of the variables, it is difficult to obtain optimal WIP limit. To obtain an optimal WIP limit, GA applied in each material control system. When evaluating the performance of the result, fitness function is used by reflecting WIP parameter. Elite strategy showed better performance than roulette wheel selection when evaluating fitness value. Elite strategy reach to the optimal WIP limit faster than roulette wheel selection and generation time is short. For this reason, this study proposes a fast and reliable method for determining the WIP level by applying genetic algorithm to pull system based production process. This research showed that this method could be applied to a more complex production system.

A Study on the Fast Fashion(Part I) - Focusing on Marketing Strategy - (패스트 패션(Fast Fashion)에 대한 고찰(제1보) - 마케팅 전략을 중심으로 -)

  • Kim, Sun-Hee
    • The Research Journal of the Costume Culture
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    • v.15 no.5
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    • pp.875-887
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    • 2007
  • The purpose of this study is to provide the fashion industry in Korea with materials that could enhance its international competitiveness by suggesting marketing strategies for fast fashion brands after taking product, price, place, and promotion into consideration. The product strategy should focus on developing products that accurately reflect the general market trend and consumer demand, selecting optimal materials, and pursuing internal production. This, coupled with strategic cooperation with designers, will ensure reliable quality and enhance the brand image. The pricing strategy should place greater emphasis on reducing production costs. Diverse task outsourcing and design competition, for instance, can lower the cost of design development. The place strategy should be set according to the operation of a systematic and efficient distribution system based on SPA, an automatic delivery system, sales or return system, speed control system, and a value chain that consists of horizontal business alliances. The promotion strategy should be run under the central control of the headquarters using various unique VMDs. Furthermore, online marketing campaigns, spectacular fashion shows, design competitions, catalogue marketing campaigns, and other new sales promotion schemes could all be introduced.

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Regulation of Metabolic Flux in Lactobacillus casei for Lactic Acid Production by Overexpressed ldhL Gene with Two-Stage Oxygen Supply Strategy

  • Ge, Xiang-Yang;Xu, Yan;Chen, Xiang;Zhang, Long-Yun
    • Journal of Microbiology and Biotechnology
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    • v.25 no.1
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    • pp.81-88
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    • 2015
  • This study describes a novel strategy to regulate the metabolic flux for lactic acid production in Lactobacillus casei. The ldhL gene encoding L-lactate dehydrogenase (L-LDH) was overexpressed in L. casei, and a two-stage oxygen supply strategy (TOS) that maintained a medium oxygen supply level during the early fermentation phase, and a low oxygen supply level in the later phase was carried out. As a consequence, a maximum L-LDH activity of 95.6 U/ml was obtained in the recombinant strain, which was over 4-fold higher than that of the initial strain. Under the TOS for L. casei (pMG-ldhL), the maximum lactic acid concentration of 159.6 g/l was obtained in 36 h, corresponding to a 62.8% increase. The results presented here provide a novel way to regulate the metabolic flux of L. casei for lactic acid production in different fermentation stages, which is available to enhance organic acid production in other strains.

Production Process Analysis based on Information Strategy Planning with Present Condition Diagnosis of Small FRP Shipyards (소형 FRP 조선소 현황 진단과 정보 전략 계획 방법론 기반의 생산 공정 분석)

  • Kim, Hyun-Woo;Hwang, Hun-Gyu;Shin, Il-Sik;Cho, Je-Hyoung
    • Journal of the Society of Naval Architects of Korea
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    • v.53 no.5
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    • pp.353-361
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    • 2016
  • Recently, the small shipyard companies have difficulties that causes by depression of shipbuilding industry. The small shipyard companies need some strategies to overcome the slump in shipbuilding industry field. In this paper, we conduct the survey for present condition diagnosis of small shipyard companies, and analyze the production process based on Information Strategy Planning(ISP) method. When analyze based on ISP, we apply IDEF0 and LOVC technique to analyze the production process of small shipyard companies. Also we conduct the gap analysis between the analyzed present condition and the requirements of improvement. Therefore, the most important result of the analysis is to establish a system for enterprise planning and management, which customized for small shipyard companies, with satisfying economic feasibility and usability.

TDABC Application Case Study of Compounding Company: TDABC Application and Improvement of Profitability of Company K (컴파운딩 업체의 TDABC 적용사례 연구: K사 TDABC 적용 및 수익성 개선)

  • Dae-Young Lyu;Sung-Wook Yi
    • Asia-Pacific Journal of Business
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    • v.14 no.2
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    • pp.101-118
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    • 2023
  • Purpose - The purpose of this study is to find out how a company can do reasonable cost calculations in a simple way and establish profitability improvement strategies based on the results. Design/methodology/approach - In this study, a case that compounding company K applied TDABC was studied. A case study was conducted on the process of company K reviewing and applying TDABC and the process of implementing the cost calculation for each product by applying TDABC, and establishing a profitability improvement strategy for each product based on the results. Findings - Company K rearranged the production standard information of the compounding industry such as productivity and batch size of each product to apply TDABC. Cost calculation was performed for each product according to the revised production standard information. After the cost calculation for each product was carried out, Company K established a strategy to improve profitability of each product. The profitability improvement strategy was implemented in two ways: a cost reduction strategy and a product price increase strategy. As a result of the final strategy execution, the profitability of each product was improved. Research implications or Originality - This study found a reasonable costing standard in consideration of the specificity of the research target company, and applied it to cost calculation cost for each product. It contains the process of establishing production and sales strategies for each product based on the cost calculation results. It is expected that this case study will serve as a good reference material for establishing cost calculation and profitability improvement strategies in similar businesses.

The Research on the Development Steps and Facing Problems of Korean and Japanese Laver Industry (한일 김산업의 발전과정 분석과 당면과제 연구)

  • Ock, Young-Soo
    • The Journal of Fisheries Business Administration
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    • v.42 no.2
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    • pp.113-130
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    • 2011
  • The laver has been cultivated long time ago by Korea and Japan. Korean Laver Industry has been influenced by Japan on the many factors since 20th. Nevertheless now the both country showed widening disparities across the aspect of total Laver Industry each other. The development steps of Korea and Japan Laver Industry have been advanced differently. That is, we can keep the Laver Industry development steps of both countries separate by 4 steps. But insignificant of every step against both countries has been dissimilar. We can separate from 4 steps in Korea, 1 step is origin period from beginning of laver cultivation to 1961. Next step is First Development period from 1962 to 1978. This period come out production increase from about 10,000 tons early 1960 to 50,000 tons late 1970. Next step is Second Development period from 1979 to 2000. This period come out eminent production increase from about 50,000 tons early 1980 to 200,000 tons late 1990. Next step is Stabilization period from 2001 to now. This period come out production control the size of its production and enlargement of Laver Export. We can also separate from 4 steps in Japan, 1 step is origin period from beginning of laver cultivation to 1944. Next step is Development period from 1945 to 1975. This period come out production increase from about 4 billion sheets early 1960 to 8.5 billion sheets 1975. Next step is Peak period from 1976 to 1982. This period come out sustainable production peak by 6~8 billion sheets and high price. Next step is Decline period from 1983 to now. This period come out production control the size of its production and sustainable price down. These differences showed out facing problems of Korean and Japanese Laver Industry differently. In case of Korea, the facing problems show out 3. First is structural problem, for example, trouble between original laver producer and the finished producer by dry laver products. Second is Insufficiency of Plants Protection System. Third is low quality of Laver. In case of Japan, the facing problems also show out 3. First is sustainable decrease of laver consumption. Second is change of mind against laver, for example, the change of the propensity to consume, and decrease of brand power. Third is Influence of global system. The difference of development steps of Korea and Japan Laver Industry show out 2 point of view to us. First we need consider positive strategy against laver production system of enlargement. Second, we need consider separate strategy against high quality laver and low quality laver.

Development Strategy of Production Management Systems in Korean firms (한국제조업(韓國製造業)의 생산관리(生産管理) 체제(體制)의 발전전략(發展戰略))

  • An, Mun-Yeong;Lee, Geun-Hui
    • Journal of Korean Society for Quality Management
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    • v.19 no.1
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    • pp.170-187
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    • 1991
  • Investments in factory automation do not guarantee productivity enhancement. Much unknown losses may exist in all aspects of production resources such as in material, manpower, machine, etc. Total productivity in korean firms has decreased in recent years. Labor and capital productivity index fall to 0.82 point and 0.73 point, respectively. Investment in FA has Increased rapidly. Tangible fixed assets per capita increased 64% during the past Three years. But, this high-technology oriented systems such as NC, robotics, CAD/CAM, FMS, etc. are often out of keeping with the old production process control, and thus do not result in satisfactory performance. This review paper concerned with these problems and suggests some future directions for production control and development strategy of korean firm's.

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