• 한국지능시스템학회논문지
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• 제27권1호
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• pp.72-78
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• 2017

선행기술조사는 지식재산의 창출 및 활용 과정에서 발명자 및 출원인, 등록 가부를 판정하는 심사관, 변리업계 종사자 등에 의해 수행되는 기술경영의 핵심적인 프로세스이다. 그동안 체계적인 선행기술 탐색방법론에 관한 학술연구가 충분히 뒷받침되지 못한 결과, 현장에서는 조사자의 주관적 판단에 의존하여 선행기술조사를 수행하는 경우가 많다. 시맨틱 기반으로 선행기술을 탐색하는 기존 연구들 또한 동일한 기술사상이 다양한 용어로 표현되는 특허문서의 특성상 주요 선행기술의 유사성을 저평가할 위험이 있다. 본 연구는 특허의 인용정보를 활용한 계층적 인용관계분석을 기반으로 하는 효과적인 선행기술탐색 방법론을 제안한다. 제안하는 방법론은 특허성을 검토하고자 하는 특허를 중심으로 인용관계에 있는 특허들 중 상대적인 중요도에 따라 가중치를 산정함으로써 핵심 선행기술을 선별하는 명확한 기준을 제시한다. 제안 방법론의 실제 적용가능성을 검증하기 위해 디스플레이 분야의 특허 1건에 대한 핵심 선행기술을 탐색하는 사례연구를 수행한 결과 206건의 선행 특허 중 10건의 핵심 선행기술 후보군을 선별 가능하였다.

• Asia Marketing Journal
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• 제17권3호
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• pp.105-127
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• 2015

This study compares experienced and inexperienced consumers' patterns in cue utilisation in product evaluations in the arts market. Borrowing the notion of high- and low-scope cues introduced by the cue-diagnosticity framework, we differentiate between the two most readily discernible extrinsic cues in the fine arts market - an art gallery's brand reputation (a high-scope cue) and certificates of authenticity (a low-scope cue). These two cues are different in nature; the former is more abstract, intangible, and rich in content, so is more difficult to interpret than the latter. Given the differences in experienced and inexperienced consumers' information processing styles, we hypothesise that experienced arts consumers form perceived credibility of and purchase intentions towards artworks based on high-scope cues, whereas inexperienced consumers do so based on low-scope cues. To test our hypothesis, we conducted a consumer intercept study at Korea's two most representative art fairs. The survey participants were categorised into either experienced or inexperienced consumers based on their prior purchase experience, and their responses to a set of attribute combinations about two artworks created by the same artist were collected. The results indicate that experienced participants show higher purchase intentions when an art gallery's reputation is very high, whereas inexperienced participants show higher purchase intentions when artworks are accompanied by certificates of authenticity. This congruency effect between prior experience and cue type is mediated by the perceived credibility of the artworks. The findings suggest a correspondence between a consumer's prior experience and the types of extrinsic cues that are important in product evaluations. To the best of our knowledge, this study is the first attempt ever to investigate the role of prior experience in determining when to use high- or low-scope cues. It also provides a useful frame of reference to advise marketers on the effective sales approach based on a client's prior purchase experience.

• 대한통합의학회지
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• 제11권2호
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• pp.61-68
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• 2023

Purpose : In this study, a group art therapy program was applied to mothers who are the main rears of disabled children to confirm its effect by comparing the self-esteem and parenting efficacy of the mothers prior to and after the program. Methods : 17 subjects recruited by using the 2-group prior-after control group study design method were randomly allocated. The study was conducted on 8 subjects in the experimental group for whom an art therapy program is applied and 9 subjects in the control group. The experimental group was subjected to group art therapy lasting 60 minutes once a week. Activity goals and contents were predetermined for each subject for each session, and a total of 10 sessions of the program was applied for 10 weeks. Self-esteem and parenting efficacy prior to and after the program of the subjects were measured by using corresponding self-esteem and parenting efficacy scales. Measurement data were analyzed by using the Mann-Whitney Test. Results : It was possible to observe that the self-esteem and parenting efficacy of the subjects in the experimental group to whom the art therapy program was applied underwent more significant changes in comparison to those of the control group (p<.01). Conclusion : Group art therapy induces social support experiences of group therapy and an improvement of an assertive attitude towards art therapy. Since there was a significant improvement of self-esteem and parenting efficacy in the results of this study when the group art therapy program is applied, it is believed its clinically meaningful application would be possible. In particular, it can be utilized in programs for disabled children in a family unit from the perspective that it improves parenting efficacy, which can impart an affirmative effect not only to the main rear but also to all the family members.

• 유통과학연구
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• 제21권3호
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• pp.113-121
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• 2023

Purpose: Online distribution channel alludes to the many different digital channels utilized in marketing and distributing goods and services to end users. The present research aims to explore and provide various retail strategy for the success of the art market within online distribution channel. Research design, data and methodology: The current author has conducted and investigate the qualitative textual methodology to take a look at carefully the current and prior literature dataset to achieve the purpose of the present research so that the present author could obtain total 27 relevant prior studies. Results: According to the comprehensive literature investigation, this research has found that there are six kinds of retail strategy for the prosperity of the art market within online distribution channel as follows: (1) Blockchain Technology, (2) Artificial Intelligence (AI), (3) Virtual Reality (VR), (4) Online Market Places, (5) Social Media, and (6) Regulations. Conclusions: The results of this analysis of the relevant literature show that the art market industry needs to adjust to keep up with the quickly shifting landscape of the digital world. In addition, although these technologies can be helpful in addressing difficulties linked to authenticity and transparency, they cannot eliminate the hazards of fraud and misrepresentation.

• 기술혁신연구
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• 제19권1호
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• pp.177-201
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• 2011

본 연구는 특허정보활용과 연구개발활동 사이의 관계에 대한 분석을 위해, 국가연구개발사업을 대상으로 특허기술동향조사가 국가연구개발사업의 성과에 미치는 영향을 기술적 성과인 특허성과에 집중하여 그 영향을 추정하였다. 정부는 2005년부터 국가연구개발사업에 대하여 특허기술동향조사사업을 시행하고 그 범위를 확대해 왔다. 특허기술동향조사사업은 국가연구개발사업의 기획단계 또는 과제 선정단계에서 특허 동향 및 선행기술에 대한 정보를 제공하여 중복 투자, 유사기술 개발의 가능성을 줄여 국가연구개발사업의 효율성과 성과를 제고하기 위한 사업이다. 이러한 특허기술동향조사가 국가연구개발사업의 기술적 성과에 어떠한 효과를 지니는지를 투입요소, 개발주체의 특성, 자금의 공급자 요인을 고려한 모형을 사용하여 추정하였다. 2005년부터 2008년까지 국가연구개발사업의 성과 자료와 특허기술동향조사사업에 대한 자료를 바탕으로 특허기술동향조사 사업의 효과를 추정한 결과, 선행기술조사는 국내 및 해외 특허의 출원 및 등록 성과를 유의하게 제고하는 것으로 밝혀졌다. 이러한 결과로부터 국가연구개발사업에서 특허정보활용을 통해 기술적 성과의 제고가 가능하다는 점을 알 수 있다. 이는 특허정보활용을 통해 국가연구개발사업의 효율성과 효과성이 제고되었음을 보여준다.

• 한국IT서비스학회지
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• 제17권2호
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• pp.129-142
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• 2018

Recently, the number of patent applications have been increasing rapidly every year as the importance of protecting intellectual property rights becomes more important. Patents must be inventive and have novelty. Especially, the novelty implies that the corresponding invention is not the same as the previous invention. To confirm the novelty, prior art search must be conducted before and after the application. The target of prior art search should include not only Korean patents but also foreign patents. Search of foreign patents should be supported by multilingual search techniques. However, a dictionary-based naive approach shows a limitation because some technical concepts are represented in different terms according to each nation. For example, a Korean term and a Japanese term may not be synonym even though they represent the same technical concept. In this paper, we propose a new method to map semantic similarity between technical terms in Korean patents and Japanese patents. To investigate different representations in each nation for the same technical concept, we identified and analyzed pairs of patents those are mutually connected with priority claim relationship. By performing an experiment with real-world data, we showed that our approach can reveal semantically similar technical terms in other language successfully.

• 유통과학연구
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• 제18권8호
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• pp.47-54
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• 2020

Purpose: Through strategic marketing, art galleries can help retain the artistic value in an extensively urbanized world and also provide a means to showcase aspirational messages that artworks attempt to portray. The purpose of the current study is to analyze a marketing strategy for an art gallery based on prior marketing theories. Research design, data and methodology: Scant research is available to guide regarding what elements of marketing theories should be applied to accomplish customer satisfaction in an art gallery business plan. Thus, the present authors suggest more specific marketing strategy using four traditional marketing theories for practitioners who conduct business planning strategy in an art gallery. Results: The current study suggests the synthesized model for a successful business plan of an art gallery and figured out that two distinctive segments through marketing mix and SWOT analysis are ideal because it would be easier to meet visitors' aesthetic tastes while still meeting organizational objectives. Conclusions: As all other businesses, art galleries have to adapt to survive by innovating some of the components of the marketing mix to create a competitive advantage. It also requires a strategy for that combines targeting and segmenting with the incorporation of the marketing mix to attain competitiveness.

• 교육시설 논문지
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• 제26권3호
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• pp.3-13
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• 2019

Purpose: The human body is a chemical laboratory. Artists are exposed to a variety of chemicals in art studio space and the art materials used in the creation contain toxic ingredients, exposing them to a variety of incurable diseases, including cancer. It aims to analyze the problems of the studio space environment and the risks of art materials, which are fundamental causes of the outbreak of incurable diseases, and to derive the direction of specific practices that can reduce the occurrence of incurable diseases by artists. Method: The harmfulness of an artist's creative space is the cause of a disease outbreak, and two primary factors cause it. One is the environmental hazards caused by the use of tools, air pollution, and chemical hazards caused by art materials in the architectural space environment of the studio. Necessary measures are put forward to control disease outbreaks by identifying the status and cause of intractable diseases caused by studies. Result: The plan is urgent for the establishment of safety rules and regular pre-trainthese two factors and analyzing the results of prior research and implementation investigationing, the legal provisions of studio architecture design and the introduction of labelling rules to control the distribution of harmful art materials.

• 국토계획
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• 제54권1호
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• pp.108-117
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• 2019

The purpose of this study is to investigate whether the plan reflecting the place in cultural regeneration was implemented and whether it was a change of place in culture through culture analyze. Mullae-dong has changed its urban structure into a textile factory, a manufacturing industry, an ironworks+artistic complex, and the Mullae art factory has been organizing a festival that has been created by artists and residents alike in the Mullae creative village. However, prior to the creation of the Mullae art factory in the social element, self-sustaining programs of Mullae creative villages were derived, but now commercial space is mainly derived. Therefore, it is necessary to plan for coexistence of ironworks, cultural space and commercial space rather than expanding into commercial space. Geumcheon-gu Geumcheon-gu Geumcheon Art Factory has become an integrated complex where various industries coexist in industrial complex. Geumcheon Art Factory also holds an artist support program every year and actively works as an international creative exchange center in Seoul. However, programs that act as a mediator are not implemented since 2014, and the Open Studio stops once a year. Therefore, Geumcheon-gu needs to expand programs that can include local programs and programs that can be combined with local cultural media.

• International Journal of Contents
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• 제18권2호
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• pp.58-67
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• 2022

As the Internet rapidly evolves, online learning has emerged as the third largest scenario in the field of education. Online education, different from the two traditional learning scenarios of the school and society, is characterized with broader learning types and higher freedom. In today's post-pandemic era, art education, which relies on face-to-face teaching, is of particular significance to expand online education methods. Based on the UTAUT model, this paper posits seven hypotheses about the willingness to continue learning in online art education. After collecting valid data through a questionnaire, a detailed empirical analysis was conducted via SPSS and AMOS. The results of empirical analysis show that less than half of the respondents had experienced the online art education, mirroring that this is a market worth developing. Based on the findings, learning habit does not significantly impact art learners' willingness to continue learning online. This result and other verified hypotheses are detailed in the discussion part of this paper. This study proves that UTAUT can better explain user behavior than the traditional information system model prior to the improvement, and also has strong explanatory power in the field of art education. The conclusion also posits some operational suggestions from the perspective of practitioners in this field, thereby providing a theoretical basis for art education practitioners.