• 제목/요약/키워드: positive repetition effect

검색결과 14건 처리시간 0.023초

이익충돌 상황에서 설득 메시지의 프레이밍 및 반복에 따른 도덕적 의사결정 탐색 (Exploring framing effect and repetition effect of the persuasive message on moral decision making in conflict of interest)

  • 성세연;정경미
    • 한국심리학회지 : 문화 및 사회문제
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    • 제24권4호
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    • pp.541-562
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    • 2018
  • 메시지 제시는 개인의 태도 및 의사결정 행동 변화를 설득하는 대표적인 방법으로, 실용성과 효과성 간 균형을 고려할 때 이익충돌 상황에서 발생 가능한 여러 문제에 대한 효율적인 해결 방안 중 하나이다. 메시지의 프레이밍과 반복은 메시지의 설득 효과에 영향을 주는 두 주요한 변인이나, 이를 이익충돌과 도덕적 의사결정에 적용하여 탐색한 연구는 부재한다. 본 연구에서는 도덕성 점화 설득 메시지의 프레이밍 유형과 도덕성을 점화하는 설득 메시지의 반복 횟수에 따른 사익추구행동의 차이가 있는지 검증하였다. 이를 위해, 대학생 63명(남: 35명, 여: 28명)을 메시지 프레이밍 유형에 따라 세 가지 조건(긍정적 프레이밍 조건, 부정적 프레이밍 조건, 비점화 조건)으로 무선할당한 뒤, 이익충돌 상황에서 가상의 파트너에게 자문을 하는 웹 기반 컴퓨터 실험을 통해 각 조건에서 도덕성 점화 설득 메시지를 4회 반복 제시하였다. 연구 결과, 메시지 반복 횟수와 메시지 프레이밍 유형 간 상호작용이 유의하지 않았으나, 메시지 프레이밍 유형의 주효과 및 반복 횟수의 주효과는 모두 유의한 것으로 나타났다. 즉, 긍정적 프레이밍 집단이 비점화 집단에 비해 낮은 수준의 사익추구행동을 보였으며, 메시지 반복과 사익추구행동 간 U자 형태의 이차 함수 관계가 확인되었다. 이 같은 결과를 바탕으로 본 연구의 함의와 의의에 더불어 한계점 및 후속 연구를 위한 제언을 논의하였다.

은행잎의 염색성 및 자외선 차단 효과 (Dyeability and UV-blocking Effect of Dyed Fabrics with Ginkgo Extract)

  • 송은영;송명견
    • 한국지역사회생활과학회지
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    • 제18권3호
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    • pp.391-398
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    • 2007
  • Ginkgo leaves, which have been known as medical materials, were selected as new natural dyes in this study, in which it was examined whether they have the function of UV-blocker or not. Cotton, linen & Hanji(Korean traditional paper) were dyed with Ginkgo. Al, Cr, Cu, Fe and Sn were selected as mordants. UV-blocking rate of dyed samples was measured after dyeing and mordant treatment. The results of this study are as follows. First, most surface color of dyed samples was yellow except that Hanji mordanted with Cu was yellowish red. Second, dyeing repetition had positive correlations with K/S values of cotton ($r=.\;758^{**}$), linen ($r=.\;500^*$) and Hanji ($r=.\;819^{**}$), because K/S values were increased according to dyeing repetition. Third, solar UV-blocking rates had positive correlations with dyeing repetitions (p<0.01), because UV-blocking rates had increased according to dyeing repetition. Fourth, UV-blocking ability of Hanji was highest among samples, as UV-blocking rates of cotton and linen dyed after 3 dyeing repetition were up to 93%, Hanji's values were up to 98%. Therefore, it was proven that Ginkgo extracts used in this experiment as dyestuff have excellent dyeing ability and high UV-blocking ability. It is hoped that this work will lead to further research to confirm the physiological effects when human wear the clothes made from Hanji.

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주의하지 않은 방해자극이 표적의 식별에 미치는 영향 (The Influence of Unattended Distractors on the Identification of Targets)

  • 박창호
    • 인지과학
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    • 제24권4호
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    • pp.365-391
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    • 2013
  • 순간 노출된 자극판에서 표적과 동일한 방해자극이 옆에 있을 때, 표적의 정확 보고율이 떨어지는 부적 반복효과가 보고되어 왔다. 본 연구는 부적 반복효과의 성질을 탐구하기 위해, 자극판의 제시 전에 표적이 제시될 가능성이 있는 위치를 빨간 네모(주의창)로 표시하고, 표적이 제시되지 않는 위치는 회색 네모(비주의창)로 표시하는 기법을 도입했다. 실험참가자는 주의창 위치를 주의함으로써 표적을 더 잘 식별할 수 있을 것이다. 실험 1에서는 세 위치 중 두 위치가 개별(작은) 주의창으로 표시되었고, 실험 2에서는 네 위치 중 가운데 두 위치가 합쳐진(큰) 주의창으로 표시되었으며, 실험 3에서는 네 위치 중 가운데 두 위치가 큰 주의창으로 표시되거나 그 둘 중 한 위치가 작은 주의창으로 표시되었다. 세 실험의 결과, 주의창 위치에 제시된 두 문자들을 식별하는 조건에서는 선행 연구와 같이 부적 반복효과가 관찰되었다. 비주의창 위치에 제시됨으로써 주의 받지 않은 방해자극은, 세 실험에 걸쳐서 표적의 식별에 부적 반복효과(혹은 그 경향성)를 낳거나, 또 그 반대효과인 정적 반복효과(혹은 그 경향성)를 낳았는데, 표적과 방해자극의 거리 및 주의창의 크기가 중요한 변인인 것으로 보인다. 이러한 결과는 부적 반복효과에 대한 반복맹 설명이나 위치불확실성 가설이나 억제적 주의포착 가설로 잘 설명되지 않는다. 대신에 자극판에서 요구되는 공간 주의 변동을 고려할 필요성을 제안한다. 주의와 지각의 관계에서 본 연구 과제의 역할에 대한 논의를 하였다.

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Effect of Electrolyte Filtration Accuracy on Electrochemical Machining Quality for Titanium Alloy

  • Zhiliang Xu;Zhengyang Xu;Hongyu Xu;Zhenyu Shen;Tianyu Geng
    • Journal of Electrochemical Science and Technology
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    • 제15권2호
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    • pp.299-313
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    • 2024
  • Electrochemical machining (ECM) is an effective manufacturing method for difficult-to-machine materials and is widely used in the precision manufacturing of aerospace components. In recent years, the requirements for the machining accuracy and surface integrity of ECM have become increasingly stringent. To further improve the machining quality, this work investigated the intricate laws between electrolyte filtration accuracy and machining quality. Electrolytes with different filtration accuracies were compared, and a numerical simulation was used to evaluate the change in temperature and bubble rate of the flow field in the machining area. Experiments were conducted on ECM of Ti-6Al-4V (TC4) alloy workpieces using electrolytes with different filtration accuracy. The workpiece machining accuracy and surface quality were analyzed, and the repetition accuracy of the workpiece was evaluated. The intricate laws between electrolyte filtration accuracy and machining quality were explored. It was found that when the electrolyte filtration accuracy is improved, so too is the machining quality of the ECM. However, once the filtration accuracy has reached a certain value, the machining quality has extremely limited improvement. By evaluating the repetition accuracy of processed workpieces in electrolytes with different filtration accuracies, it was found that when the filtration accuracy reaches a certain value, there is no positive correlation between the repetition accuracy and filtration accuracy. The result shows that, for the workpiece material and conditions considered in this paper, an electrolyte with 0.5㎛ filtration accuracy is suitable for the wide application of precision ECM.

Advertising Distinctiveness and Consumer Memory in Competitive Ad Environments

  • Takeuchi, Ryosuke
    • Asia Marketing Journal
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    • 제17권2호
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    • pp.1-13
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    • 2015
  • It is becoming increasingly difficult for advertisers to reach target consumers because memory for an ad is inhibited in the presence of competing ads. While previous studies have focused on ad repetition as a factor that can reduce competitive interference, this study focuses on ad distinctiveness. We compare the effects of ad distinctiveness on recall for the ad and its competing ad in high competitive ad environments with those in relatively low competitive ad environments. Regarding the effect of ad distinctiveness on recall for the focal ad, the results show that when an advertiser makes its ad distinctive, recall for its own ad is enhanced in both high and low competitive ad environments although the positive effect is relatively weak in high competitive environments. The results also show that, regarding the effect of ad distinctiveness on recall for its competing ad, when an advertiser makes its ad distinctive, recall for its competing ad is enhanced in low competitive ad environments rather than in high competitive ad environments.

종합슈퍼마켓 PB상품의 선택속성이 소비감정, 브랜드태도 및 브랜드 충성도에 미치는 영향 (PB Product Attributes' Effects on Consumption Emotion, Brand Attitude, and Brand Loyalty in General Supermarkets)

  • 전태유;최상범;박노현
    • 유통과학연구
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    • 제12권11호
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    • pp.67-76
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    • 2014
  • Purpose - PB (Private Brand) refers to the product for which the distribution company plans the production independently, consigns the production to the manufacturer, or attaches the self-developed trademark and sells it. To reinforce competitiveness in such a market environment, diverse products development, systematic management activities, and marketing efforts to analyze and understand the consumers' behavior regarding PB products are emphasized. Therefore, this study aims to investigate the relationships among PB product attributes, consumption emotion, brand attitude, and brand loyalty in general supermarkets. First, PB product attributes were defined using the five categories of perceived price, store image, familiarity, perceived service, and perceived quality, based on preceding studies. This study examined the influence of PB product attributes on consumption. Further, this study examined the relation among consumption emotion, brand attitude, and brand loyalty. This study provides more detailed and concentrated strategic implications. Research design, data, and methodology - In this study, the research model was designed to examine the relation among PB product attributes, consumption emotion, brand attitude, and brand loyalty. For the data collection method, the questionnaire survey comprised multiple items for each component and the direct interview method was employed. To collect data, the questionnaire survey was conducted for customers who personally visited the general supermarket after verifying the PB product purchase experience. The questionnaire survey was performed for one month, May 2014. A total of 300 questionnaires were distributed and 240 questionnaires were used for the analysis, excluding the unanswered and insincere questionnaires. The data were analyzed using SPSS ver. 20.0. Results - First, PB product attributes had a significantly positive effect on consumption emotion. The PB product attributes perceived by the customer at the point of service contact are important to form the positive consumption emotion. Second, consumption emotion had a significantly positive effect on brand attitude. Third, the consumption emotion had a significantly positive effect on brand loyalty. Such consumption emotion is an important factor in causing the positive evaluation on the brand attitude perceived by the customer. Fourth, brand attitude had a significantly positive effect on brand loyalty. The consumption emotion was positively represented to invoke the relational continuance behavior. The relational continuance behavior accompanies the repetition of purchase, word of mouth, and recommendation activities, and influences trust regarding the brand, for which the customer maintains the transaction continuously. Conclusions - The PB product attributes perceived by the customer at the point of service contact are important factors to form the positive consumption emotion. Based on this result, the discount store service provider would prepare the measures that can make the customer recognize the positive value, and make more detailed efforts. Consumption emotion is an important factor to cause the positive evaluation on the brand attitude perceived by the customer. Based on this result, the general supermarket must make efforts to provide fun or convenience in the purchase process for consumers.

정신 연습의 기전과 적용 방법 (Mechanism and Application Methodology of Mental Practice)

  • 김종순;이근희;배성수
    • The Journal of Korean Physical Therapy
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    • 제15권2호
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    • pp.75-84
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    • 2003
  • The purpose of this study was to review of mechanism and application methodology about mental practice. The mental practice is symbolic rehearsal of physical activity in the absence of any gross muscular movements. Human have the ability to generate mental correlates of perceptual and motor events without any triggering external stimulus, a function known as imagery, Practice produces both internal and external sensory consequences which are thought to be essential for learning to occur, It is for this reason that mental practice, rehearsal of skill in imagination rather than by overt physical activity, has intrigued theorists, especially those interested in cognitive process. Several studies in sport psychology have shown that mental practice can be effective in optimizing the execution of movements in athletes and help novice learner in the incremental acquisition of new skilled behaviors. There are many theories of mental practice for explaining the positive effect In skill learning and performance. Most tenable theories are symbolic learning theory, psyconeuromuscular theory, Paivio's theory, regional cerebral blood flow theory, motivation theory, modeling theory, mental and muscle movement nodes theory, insight theory, selective attention theory, and attention-arousal set theory etc.. The factors for influencing to effects of mental practice are application form, application period, time for length of the mental practice, number of repetition, existence of physical practice.

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Kinematic Analysis for Improving the Starting Technique in 500-m Speed Skating

  • Song, Joo-Ho;Seo, Tae-Beom;Kim, Jin-Sun
    • 한국운동역학회지
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    • 제28권3호
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    • pp.151-158
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    • 2018
  • Objective: In this study, we analyzed kinematic changes in the start phase of speed skating before and after physical training. Method: We introduced a new strength training program (2017) that was improved in terms of exercise type and intensity [%, one repetition maximum (1RM)] compared with the previous strength training program (2016). The new program was applied to elite speed skating athletes (four males and four females). To determine the improvement in starting technique, we recorded race images during the start phase of the 500-m race held in 2016 and 2017. The race images were collected using five high-speed cameras and kinematic characteristics of the start phase were analyzed by three-dimensional image analysis. Results: The 1RMs were improved by 11% on an average after the strength training. In 2017, records of four out of the eight athletes were shortened in terms of the initial lap time (100 m), and 500-m records were shortened in six athletes. The time to nine strokes was shortened in five athletes, and the ratio of correct kinetic chain was increased or maintained at a high level in six athletes. Conclusion: In this study, the new strength training program (2017), applied to elite speed skating athletes, showed a positive effect on starting technique and reduced the record times.

유통·호텔 종사원의 팀에 대한 몰입의 선행요인과 결과요인에 관한 연구 (A Study of Precedence and Result Factors on Team Commitment on Distribution and Hotel Employees)

  • 류백현;이승일
    • 유통과학연구
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    • 제14권2호
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    • pp.113-121
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    • 2016
  • Purpose - The purpose of this study is to identify team commitment affecting employees' innovative activities and factors affecting team commitment including empowerment by leaders and job enrichment factors. In other words, so as to explain outcome variables of innovative activities, this study aims to emphasize employees' attachment roles towards their groups within nomological network, and identify the motives encouraging employees' innovative activities. The research purpose is significant due to the realistic situation of hotel industry. The reason why innovative activities are important can be found in recent changes of business environment. Also, unlike other various studies on precedence factors encouraging employees' innovative activities, this study classified those precedence factors into job and leader characteristics, and it emphasized the importance of team commitment as the process that job and leader characteristics are connected to innovative activities. Research design, data and methodology - The survey for this study was conducted during October 6th ~ November 10th in 2014 to the employees who are working in 5-star hotels in Korea. As for the selection of hotels and sampling method, convenience sampling method was used to the employees in 5-star hotels. Self-report method was used in the survey, judging that the employees' characteristics would be relatively homogeneous. 311 questionnaires were distributed in total, and 275 reponses were collected. After excluding the missing and unreliable responses, 245 questionnaires were used in the research. SPSS and AMOS programs were used for the analysis. Results - First, empowering leadership had positive effects on hotel employees' team commitment. It indicates that hotel employees are more committed to their team when their leaders set examples, provide information, and involve employees in decision-making process. Second, as a result of the relationship analysis in task diversity, task significance, task identity and team commitment, task diversity and task significance had significant effect on team commitment, while task identity had no significant effect on team commitment. It indicates that team commitment is enhanced when the employees can conduct diverse types of jobs and get more opportunities to talk with the guests. Also, the repetition for the same jobs in hotel rooms and the space for preparing food and beverage do not lead to team commitment, even though the employees fulfill their duties to the end. Third, hotel employees' team commitment has positive effect on their innovative activities. It indicates that employees voluntarily conduct innovative activities when they are attached to their team and identifies themselves with the team. Conclusions - There are theoretical and practical implications in this study. First, in terms of the theoretical perspective, this study proposes structural framework in team commitment, and it identifies the psychological mechanism in team commitment from the aspect of social exchange, which resulted in identification of precedence factors related to team commitment. In addition, this study presents new possibilities for relevant studies about team commitment by examining the effect on team commitment when the importance of innovative activities is emphasized in recent business environment.

텔레비젼 유아교육(幼兒敎育) 프로그램에 관(關)한 탐색적(探索的) 연구(硏究) (Educational Television Programs for Early Childhood: Explorative Study)

  • 지옥정;전경숙
    • 아동학회지
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    • 제3권
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    • pp.83-96
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    • 1982
  • TV has a very strong influence on various aspects of children's life and development. In view of this influence, various problems related to the content and production of TV programs for early - childhood deserve a careful study. Recognizant of this significance, this study aims to suggest the direction in which the production of TV programs for early childhood in Korea will steer by defining the concept of TV programs for early childhood and by analyzing the current status and trends of producting TV program for early childhood at abroad. In this study, attempts were made to suggest some strategies for the production of TV programs for early childhood based on an expansive literature review. 1. The running time of TV programs for early-childhood ages of 4-5 year old is suggested to be 15 minutes. 2. In the process of producing the programs, a group of professionals including in-service teachers, researchers specializing in child development, psychology and sociology, idea-creators, script writers, media experts, producers, and monitors should provide concerted efforts throughout the process. 3. The running time of TV programs for early-childhood should be less than 20 minutes and therefore should have simple learning objectives. 4. The contents of programs should be organized in such a way as to enable children to view themselves as well as the environment in more positive ways and to fester desirable values and beliefs in them based on various constructive activities and plays. 5. The programs should adopt various techniques including repetition, to ensure the maximum learning effect in full consideration of children's interest. 6. The programs should be continuously revised and supplemented based on the evaluation of the programs, children's responses and monitor's feedbacks.

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