• Journal of Digital Convergence
• /
• v.20 no.5
• /
• pp.569-584
• /
• 2022

This study can be helpful in establishing and establishing company-wide marketing strategies from the supplier's point of view by analyzing the effects of rental service users' risk perception and service quality on customers' re-use intentions, and revealing differences according to demographic characteristics. It was intended to provide valid results. A total of 218 data were used as analysis data. Frequency, factor, mean, reliability and regression analysis, ANOVA, and t-test were performed through SPSS program (statistics). As a result of the study, first, as a result of analyzing the effect of risk perception on rental service quality, functional and psychological risks have a negative (-) effect on service quality. Second, in the relationship between service quality and re-use intention, the empathy factor has a high positive (+) effect, and as a result of analyzing the effect of risk perception on re-use intention, functional and psychological risk have the greatest influence, and financial Risk perception was also highly influential. In conclusion, the research results suggest that increasing the concentration of marketing strategies by reducing the negative (-) effect related to risk perception for short-term customers and housewives and enhancing the reliability and empathy for service quality can maximize the sales of suppliers.

• Journal of the Korean Society of Clothing and Textiles
• /
• v.30 no.1 s.149
• /
• pp.146-156
• /
• 2006

The purpose of this study is to investigate the factors that influence consumers' adoption of performance infants' wear made of functional textiles. Based on Innovation Diffusion Model, product attributes, consumer traits, and communication characteristics were considered. A survey was carried out with a convenience sample of 241 housewives who have infants under 4 year-old, living in the Seoul metropolitan area. To analyze the data, SPSS 10.0 was used employing ANOVA, Duncan's post-hoc comparison, $X^2$, and f-test. The participants were classified into 4 groups based on their levels of adoption of performance infants' wear: No-Cognition, Negative Attitude, Positive Attitude, and Purchasing groups. There were significant differences among the four groups in terms of their perception of product attributes, communication characteristics, and personal traits. In terms of product attributes, the Positive Attitude group and Purchasing group showed higher perception of relative advantage, compatibility, trialability and observability than other groups. These groups were also high in terms of their tendency of actively seeking for additional product information, and particularly relied on the information from experts on TV or the Internet, personal experience posted on the Internet, or their own experience. Those who were in professional, well-educated and high income brackets were more likely to be Purchasing group than Positive Attitude group, which means once the positive attitude was formed they are likely to purchase the product.

• Korean Journal of Construction Engineering and Management
• /
• v.17 no.5
• /
• pp.62-70
• /
• 2016

Construction engineers are the core resource for the sustainable development of construction industry and positive images toward construction engineers give much impacts on recruit and retainment of the young and talented. Although previous studies reported on negative aspects of the image of construction industry, the image of construction engineers has not been properly investigated to date. The objective of the study is to compare images of construction engineers as perceived by general public and construction engineers themselves in order to identify key characteristics and implications. The result shows that construction engineers themselves, compared with general public, have more negative tendencies on images of construction engineers. The study suggests that it is critical to enhance the understanding of roles of construction engineers and their morality in order to improve general public's perception on construction engineers images. On the other hand, fundamental measures to be taken to restore the environments of construction industry for construction engineers to improve their self-perception on images of construction engineers.

• Korean Journal of Organic Agriculture
• /
• v.31 no.4
• /
• pp.309-325
• /
• 2023

GMO labeling system in South Korea stipulates three labeling methods: GMO labeling, no labeling and Non-GMO labeling. Products labeled as Non-GMO are not allowed for unintentional commingling of GMO without tolerance. However, consumers vary their acceptance of Non-GMO label on the unintentionally commingled products and willingness to pay according to the mixing rate, rather than devalue the whole products as useless. Additionally, consumers do not believe that the acceptable mixing rate should be discriminated between non-labeled products, which allow up to 3% of unintentional GMO contamination, and Non-GMO labeled products. Information on unintentional GMO mixing mainly refers to the mixing rate, but the Non-GMO content remaining even after commingling is also important information. The decline in value is alleviated when consumers are exposed to positive information, such as Non-GMO content, rather than when exposed to negative information, such as the mixing rate. Loss Aversion Coefficient is relative depending on whether the information representing the loss is positive or negative. Information that a Non-GMO labeled product contains X% GMO is more sensitive than information that (100-X)% Non-GMO remains.

• Journal of Korean Critical Care Nursing
• /
• v.10 no.1
• /
• pp.41-50
• /
• 2017

Purpose: The purpose of this study was to describe what critical care nurses perceived about life-sustaining treatment at end of life. Methods: A qualitative content analysis method was utilized. The unit of analysis was interview text obtained from fifty critical care nurses of a general hospital. Results: Seven categories in two content areas were abstracted. In the negative perception area, the following five categories were abstracted: patients' suffering, dying with damaged dignity, patients' isolation from family members, regret about choosing life-sustaining treatment, and family members' burden. In the positive perception area, the following two categories were abstracted: willingness to sustain life and duty as family members. Conclusions: Nurses have better competencies pertaining to understanding patients' responses and suffering than any other health care professions do. Nurses should play an important role in advocating for patients and their family in the process of end-of-life care decision making.

• Quality Improvement in Health Care
• /
• v.27 no.2
• /
• pp.30-44
• /
• 2021

Purpose: The aim of this study was to investigate the changes in perception of the New Diagnosis-Related Group (DRG)-based payment system, make overall evaluation after participation, and examine opinions on further policy improvement among employees of a public hospital participating in the pilot project in Korea. Methods: We investigated changes in perception of the New DRG-based payment system before and after participation in the pilot project using a qualitative research method. We conducted individual in-depth interviews with the management and healthcare professionals and Focus Group Interviews (FGIs) with the staff in the nursing and administrative departments. Results: Before implementing the pilot project of the New DRG-based payment system, the management was in favor of participating in the pilot project, whereas the healthcare professionals were strongly opposed to participation in the pilot project, and the staff in the nursing and administrative departments were slightly opposed to participation. After implementing the pilot project, there were remarkable changes in the perception of the New DRG-based payment system among healthcare professionals and the administrative staff. Healthcare professionals' perception was altered in a positive way, while the administrative staff's perception of the system became negative. Conclusion: There were no restrictions on clinical practice or deterioration of quality of care observed in association with the participation in the New DRG-based payment system. However, certain unintended consequences of the New DRG-based payment system may arise as well. Therefore, the government needs to examine the problems identified in this study to reflect on and improve the New DRG-based payment system for stable expansion.

• The Journal of Korean Academic Society of Nursing Education
• /
• v.29 no.3
• /
• pp.247-262
• /
• 2023

Purpose: This study aimed to identify the types of perception toward non-face-to-face clinical practice and to characterize the types of students who experienced online clinical practice during the coronavirus disease 2019 (COVID-19) pandemic. Methods: Q-methodology was used in this study, and 270 Q populations were formed based on in-depth interviews with 10 nursing students who had experienced non-face-to-face clinical practice, as well as related literature. Interviews were performed from August 1 to 31, 2022. A total of 42 Q samples were extracted, and Q sorting was performed on 33 nursing students who had experienced non-face-to-face clinical practice. A Q factor analysis was performed using the PC-QUANL program. Results: The nursing students' perceptions of non-face-to-face clinical practice were classified into the following five types: "future professional competency-focused type," "realistic convenience priority type," "task burden awareness type," "negative critic type," and "limited experience dissatisfaction type." Conclusion: This study revealed non-face-to-face clinical practice's positive and negative aspects in nursing education. Moreover, it identified the aspects of clinical practice that cannot be replaced by non-face-to-face clinical practice and the elements of non-face-to-face practice that can complement clinical practice. These findings can be used as fundamental data to establish a stable and efficient system for improving the quality of clinical practice in the post-COVID-19 era and to implement effective non-face-to-face clinical practice according to student types.

• Journal of Convergence for Information Technology
• /
• v.7 no.2
• /
• pp.11-16
• /
• 2017

The purpose of this study is to verify the effect of the multicultural competence of the daycare center directors on their organizational effectiveness. A total of 359 child-care center directors studying at C university in Seoul were randomly selected and interviewed. The study results were as follows: a) with respect to job-satisfaction, multicultural skill had a positive influence, multicultural knowledge had a negative influence, and multicultural perception and attitude had no significant influence on job satisfaction; b) with respect to organizational adaptation, multicultural perception and attitude and multicultural skill had positive influences, but multicultural knowledge found to have a negative influence; c) with respective to organizational commitment, multicultural perception and attitude and multicultural skill had positive influences, but multicultural knowledge had no significant influence. The results implicate the fact that there need to be more practical programs for child-care center directors in which they can facilitate their multicultural perceptions, attitudes and develop practical skills.

• The Journal of the Korea Contents Association
• /
• v.19 no.8
• /
• pp.453-464
• /
• 2019

This study was to draw some managerial implications by examining the role of content career plateau, an individual's perception that one's own career is stagnated, in the relationship between the members' perception on HR practices and organizational commitment/turnover intention. The result showed that the perception on education/training practices has positive influence on organizational commitment, and a negative effect on turnover intention and career plateau. However, the perception on evaluation/compensation was shown to have no direct impact either on organizational commitment or on turnover intention. In addition, career plateau served as a partial mediator only between the perception on education/training practices and the attitudinal variables. Based on the results, some managerial/practical implications and suggestions for future research on career plateau are discussed.

• Journal of the Korea Convergence Society
• /
• v.12 no.8
• /
• pp.85-92
• /
• 2021

This study was conducted to identify the impact of adolescents' dietary behavior on their stress perception and provide basic data for education programs linked to customized nutrition education by gender. In this study, the 2019 Korea Youth Risk Behavior Web-based Survey was used, and a total of 57,303 middle·high school students were selected. Controlling adolescents' age, school record, economic status, residence type, subjective health and body type perception, and the dietary life variables designed with breakfast, fresh foods(fruit, vegetables, milk, water), processed foods(carbonate beverage, energy beverage, sweet beverage, fast food) were analyzed to have an effects on the stress recognition of adolescents. Breakfast had a negative(-) effect on stress perception in all genders of adolescents, and in the case of fresh food, water for boys and fruit for girls had the highest negative(-) effect on stress perception, and in the case of processed foods, energy drink was the dietary factor that had the highest positive(+) effect on adolescents' stress perception. These results suggest that it is necessary to develop a dietary education program tailored to the gender of adolescents to improve their stress perception, and to provide continuous guidance to form a healthy diet.