• Title/Summary/Keyword: perception on library

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A Study on the Effects of Public Library SNS Marketing: Using WeChat Official Accounts in Chinese Public Libraries (공공도서관 SNS 마케팅 효과 연구: 중국 공공도서관에서 위챗 공식계정을 이용하여)

  • Cheng, Shuangling;Kim, Giyeong
    • Journal of the Korean Society for information Management
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    • v.39 no.3
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    • pp.133-163
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    • 2022
  • This study aims to analyze the effect of marketing using Chinese public library WeChat official accounts on the perception of the library and loyalty. For this purpose, research possibilities were explored, and a questionnaire was developed through in-depth interviews with users who subscribed to the Chinese public library WeChat official accounts and those who did not. A survey was conducted with the questionnaire for public library users in six regions of China. As a result, it was confirmed that the characteristics of the official account operation had a positive effect on the perception of the libraries and users' loyalty. This study is meaningful in that it verified how Chinese public library marketing using SNS affected users' purpose on the use of libraries, perception of libraries, and users' loyalty, and suggested how to deal with WeChat official accounts among SNS types.

A Study on the Effect of Middle-Aged People's Use of Cultural Programs in Public Library on their Library Perception and Life Satisfaction (중장년층의 공공도서관 문화프로그램 이용이 도서관 인식과 생활만족에 미치는 영향)

  • Jeong, Mi Ok;Kim, Giyeong
    • Journal of the Korean Society for Library and Information Science
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    • v.56 no.3
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    • pp.181-211
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    • 2022
  • This study designed the research model to identify whether the characteristics of cultural programs of public libraries and middle-aged people's experience of the programs impact on their life satisfaction. To verify our model, we conducted our survey to random middle-aged users of five public libraries in Gyeonggi-do and nine public libraries in Seoul, and 246 valid samples are used. Our analysis showed that the characteristics of cultural programs and middle aged people's experience of the programs affect their perception of cultural programs, and the regional perception of public libraries had a significant effect on fulfilling personal needs for life satisfaction. Our analysis also showed the change in values of public libraries that spread to the realm of daily life. This study is meaningful in suggesting directions for national and local public library policies and public library cultural programs.

A Study on the Perception of Space and Facility Use of Public Libraries in Daegu Metropolitan City (대구시 공공도서관의 공간 및 시설이용에 대한 인식 연구)

  • Yoon, Hee-Yoon
    • Journal of the Korean Society for Library and Information Science
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    • v.44 no.2
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    • pp.73-95
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    • 2010
  • The purpose of this paper is to investigate and analyze the general perception on space and facility use of public libraries, including the individual weight and importance of libraries, frequency of use, accessibility(distance between home and library), and user satisfaction of spaces and facilities in Daegu Metropolitan City. In order to carry out this purpose, the researcher investigated the perception of 700 people live in Daegu Metropolitan City, analyzed the factors of user dissatisfaction by gender, age, and residence, and suggested some alternative improvements. Through correlation and regression analysis of library use and the relevant variables, the researcher suggested some of the major use factors.

The Relationship between Relational Benefits and Library Trust & Perceptions of Public Libraries (공공 도서관의 관계혜택과 도서관 신뢰 및 인식간의 관계 연구)

  • Park, Seohyun;Kim, Giyeong
    • Journal of the Korean Society for information Management
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    • v.34 no.2
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    • pp.115-135
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    • 2017
  • Many for-profit and not-for-profit organizations' service provider can affect customers' perceptions of the organization based on the relationship between the customers and the organizations. This study aims to identify the relational benefits in libraries, and analyze the relationship between relational benefits and library trust and perception using a questionnaire. As a result, public library customers realize relational benefits with librarians. And these relational benefits affect library trust and perception. This study is meaningful in that it focuses on the relationships in libraries for the first time, which can contribute to the positive perceptions of customer-librarian relations.

Study on Users' Perception for Establishment of Chungnam Representative Library's Basic Plan (충남대표도서관 운영 기본계획 수립을 위한 이용자 인식조사 연구)

  • Kwak, Seung-Jin;Noh, Younghee;Yu, So-Young;Kim, Jeong-Taek
    • Journal of Korean Library and Information Science Society
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    • v.47 no.3
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    • pp.139-165
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    • 2016
  • In this study, the basic operational plan for Chungnam Representative Library was established to define the function, roles, and operating strategies of the Chungnam Representing Library. A perception survey was conducted among public library users in Chungcheongnam-do and visitors to the provincial government building. Based from the results, Chungnam Representing Library's roles in collection, organization, preservation, and provision of comprehensive library resources in the city and province was shown to be the highest at 25.65%. Moreover, when respondents were asked about their preferred data resource type for collection and management of the Chungnam Representing Library, printed data emerged as the most preferred with an average of 3.96. Depending on the theme, literature was the most preferred, resulting to an average of 4.27. Lastly, when respondents were asked about the type of service that they expect from Chungnam Representing Library, a library that provides good books from various areas and knowledge information was the most demanded at 27.79%.

A Study on the Impact of Elementary School Teachers' Perceptions of the School Library Roles on Their Library Use Behaviors (초등학교 교사의 학교도서관 역할 인식유형이 이용행태에 미치는 영향에 관한 연구)

  • Seungyeon Lee;Giyeong Kim
    • Journal of the Korean Society for information Management
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    • v.40 no.4
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    • pp.375-401
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    • 2023
  • A school library is where students develop their skills to cope with future uncertainty and can utilize various information materials to build their capability and response abilities to changes. Teachers' perception is crucial as their guidance is essential for the student to use the school library. Most studies, however, focused on quantitative measurement of the importance of the teachers' perception as an external environment, and there is a lack of specific categorization of different types of perceptions on the role of the school library. This study aims to examine types of perceptions about the school library among elementary school teachers. To do so, this study used Latent Profile Analysis (LPA), a person-centered approach, to identify teachers' complex perceptions about the role and importance of the school library, which were difficult to review in previous studies, and the teachers' most representative types of perceptions. Based on the findings from the above, this study is meaningful in proposing customized measures to operate and promote the school library depending on teachers' perceptions.

The Impact of the Library Tour for Pre-librarians on the Importance Perception of the Librarian Core Competency in South Korea (도서관 견학이 예비사서의 사서 핵심능력 중요도 인식에 미치는 영향)

  • Jung, Jong-Kee
    • Journal of the Korean Society for Library and Information Science
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    • v.49 no.1
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    • pp.279-296
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    • 2015
  • The purpose of this study is to practice the library tour program for pre-librarians, to analyze the impact of the library tour program for pre-librarians on librarian job's perception, and to present the educational meaning of library tour program for pre-librarians to the library & information science academies, the librarians in charge of the library tour, and pre-librarians. For doing this, the 29 pre-librarians participated in a library tour are surveyed by the questionnaires before and after library tour program. As a result, it's revealed that the library tour program for pre-librarians is proved to be the educational effects that it establishes the per-librarians' attitudes for librarian job performance. It's meaningful that this study presents the education effects of library tour program to the librarians in charge of library tour program and the pre-librarians.

Library Professionals' Perception on the ICT Applications in Engineering College Libraries: A study on Tamil Nadu, India

  • Dhanavandan, Sadagopan
    • International Journal of Knowledge Content Development & Technology
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    • v.7 no.1
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    • pp.5-22
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    • 2017
  • This study discusses the library professionals' perception of the ICT Applications in engineering college libraries in Tamil Nadu. The relevant data was collected from the library professionals in the self financing engineering colleges situated in Kanchipuram and Thiruvallur district of Tamil Nadu. 625 questionnaires were distributed, 504 replied with a response rate of 80.64%. It was found that the respondents with experience 'Below 5 years'gave 'Lack of infrastructure' as the first priority. 'Lack of interest on the part of users' and 'No support from administration in training library professionals' were the second and third preferences indicated by the respondents. The least preferences were given for 'Fear of ICT application'. Similarly, respondents with experience '6-10 years' indicated 'No support from administration in training library professionals' as the first priority. The least preference was given for 'Inadequate training in ICT applications' by the above respondents. It can be inferred that the professionals accepted and need the training in ICT applications.

Teachers' Expectations for Reforming Primary School Library Services (초등학교도서관의 봉사 개선을 위한 교사의 기대)

  • 김병주
    • Journal of Korean Library and Information Science Society
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    • v.32 no.4
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    • pp.119-146
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    • 2001
  • The purpose of school education and that of school library services are the same and the school librarians are expected to provide useful programs for the curriculum development. The effective operation of the school library need to be reformed in spite of various obstacles. If the primary school teachers perception and expectation on school librarians'roles are appropriate this will greatly motivate and mare active utilization of school library by the students. The purpose of this study are to survey the role of school librarian and to friend out the perception and expectation of primary school teachers on the school library services and finally to use its results for more efficient management of school library in teaching programs. It is conclude, base on the results, that they recognize the importance of school library and need to assign school librarians and also expect various services including school library education programs.

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A Study on the Perception of Public Library Users on Multi-cultural Services (공공도서관 이용자의 다문화서비스에 대한 인식 연구)

  • Kim, Giyeong;Oh, Haeyeon
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.25 no.3
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    • pp.77-100
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    • 2014
  • This study aims to investigate the perception of public library users, who are local residences, on the multi-cultural services in public libraries using a series of statistical analyses on a questionnaire survey. The objectives of multi-cultural policies by Korean government are to foster assimilation of the multi-cultural people, social unification of Korean (local) communities, and cultural diversity in the communities. The results from the analyses show that the multi-cultural services in public libraries are understood from the unification and assimilation point of views, and that the perception of the multi-cultural services in public libraries is affected by the libraries' marketing activities, such as advertisements and participation. For the sustainable provision of the services, we suggest that the libraries would better consider 1) multi-oriented services with cultural diversity, assimilation, and social unification, 2) relationship with other multi-cultural agencies in a community, and 3) the perception of local residences on the services in public libraries.