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The Effects That the Physical Environment in Shops has on the Customers' Emotion and Royalty (점포내 물리적 환경이 소비감정 및 충성도에 미치는 영향)

  • Kim, Jun-Whai;Kim, Dong-Il
    • Journal of Digital Convergence
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    • v.12 no.4
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    • pp.157-170
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    • 2014
  • Professional coffee shops are trying to increase customers' satisfaction and to invite more customers by providing the differentiated services. The existing researches show that the effects which the physical environment in shops has on customers' satisfaction and word of mouth intention are appealing to people's attention. In comprehensively examining the studies related to the physical environment, they can be summarized into two main perspectives, that is, the direct effect that the physical environment has on customers' satisfaction, quality perception, and other customers' responses (purchase desire, revisit intention, etc.) and the indirect effect that the physical environment has on customers' responses by means of customers' emotion or value perception. This research established 4 hypotheses by sampling 321 customers of those who have visited professional coffee shops, and empirically analyzed them. The empirical analysis carried out the structure analysis of covariance by using SPSS 17.0 statistics package and AMOS 17.0. As a result of the hypothesis qualification, the other hypotheses excluding one little hypothesis were adopted. The one refused hypothesis is that the only symbolism of the environmental elements in shops doesn't influence the customers' emotion positively (+). This is considered as a very unexpected result, and yet many customers who visit coffee shops express the symbols of professional coffee shops using the expressions such as 'bean coffee shop' or 'star coffee shop', but these expressions seem not to influence customers' mind positively in practice.

A Study of Korean Tourists' Characteristics to New Zealand through the Internet (인터넷을 통한 뉴질랜드 방문 한국인의 특성 변화에 관한 연구)

  • Choe, Jae-Woo
    • Journal of the Korean association of regional geographers
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    • v.9 no.2
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    • pp.180-191
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    • 2003
  • This study researched the changing characteristics of Korean visitors to New Zealand after the IMF Crisis(the 1997 Korean financial collapse), through data from New Zealand Tourism Board and an internet-based survey. Since the Korean financial collapse, the Korean visitor to New Zealand has changed from an older to a younger generation. The reason for this change in age is considered clue to visiting as a family group, visiting to study English and the popularity of touring among the young adult generation. Thus the numbers of older generation travelers has decreased steeply, while an increase in younger visitors has occurred and they stay for longer and come during the school vacation period. The preferred or most popular itinerary is influenced by New Zealand's travel infrastructure, the younger travelers seeking adventure tourism, where this is located and package tours fixed itineraries. The main tour activities at attractions is visiting the tourist information centre, museums and internet cafes. These activities were popular with the younger generation and, along with New Zealand's unique scenic resources and famous activities, attracted visitors to the main tourist destinations. The average satisfaction levels of the respondents, according to the survey was 3.52 out of 5.00 criterion, this resulted from analysis of 14items and their satisfaction levels. New Zealand and Korean tourism policy makers, including travel agents and tourism development authorities, need to devise efficient tourism policy to accommodate these changing characteristics of Korean tourists, as highlighted through the results of this study.

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Performance Evaluation of Workstation System within ATM Integrated Service Switching System using Mean Value Analysis Algorithm (MVA 알고리즘을 이용한 ATM 기반 통합 서비스 교환기 내 워크스테이션의 성능 평가)

  • Jang, Seung-Ju;Kim, Gil-Yong;Lee, Jae-Hum;Park, Ho-Jin
    • Journal of KIISE:Computing Practices and Letters
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    • v.6 no.4
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    • pp.421-429
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    • 2000
  • In present, ATM integrated switching system has been developed to a mixed modules that complexed switching system including maintenance, operation based on B-ISDN/LAN service and plug-in module, , which runs on workstation computer system. Meanwhile, workstation has HMI operation system feature including file system management, time management, graphic processing, TMN agent function. The workstation has communicated with between ATM switching module and clients. This computer system architecture has much burden messages communication among processes or processor. These messages communication consume system resources which are socket, message queue, IO device files, regular files, and so on. Therefore, in this paper we proposed new performance modeling with this system architecture. We will analyze the system bottleneck and improve system performance. In addition, in the future, the system has many additional features should be migrated to workstation system, we need previously to evaluate system bottleneck and redesign it. In performance model, we use queueing network model and the simulation package is used PDQ and C-program.

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Empirical Evaluation on the Size of E-Book Devices in User Comprehensive View (사용자의 이해력 관점에서 전자책 장치의 크기에 관한 실험적 평가)

  • Son, Yong-Bum;Kim, Young-Hak
    • The Journal of the Korea Contents Association
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    • v.12 no.8
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    • pp.167-177
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    • 2012
  • Recently, with the rapid development of information technology the field of e-book market is growing rapidly. The choice of an e-book device to improve user's comprehension is one of very important elements. The effectiveness evaluation between e-books and paper books has been studied previously, but there have not been progressed actively researches on the size of e-book devices based on user's comprehension. Considering these aspects, we in this paper selected e-book devices such as currently available PDA, netbook, and notebook, and then carried out the experiment about which device has the highest user's comprehension depending on the size of e-book devices. Understanding and memory about the content on the display were set as main factors in order to evaluate user's comprehension. We prepared in advance multiple examples of e-books and English words with similar difficulty, and evaluated user's comprehension through answering questions for each example after doing the experiment. 90 undergraduate students who use most widely e-books participated in the experiment, and the result was analyzed using SPSS statistical package. The experiment result showed that user's comprehension was higher in e-book device with middle size rather than the one with big size in display size.

Awareness and practice of dental caries prevention according to concerns and recognition for off-spring's oral health (자녀의 구강건강 관심도 및 인지도에 따른 치아우식예방법의 인식과 실천)

  • Lee, Ji-Young;Cho, Pyeong-Kyu
    • Journal of Korean society of Dental Hygiene
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    • v.11 no.6
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    • pp.1005-1016
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    • 2011
  • Objectives : The purpose of this study was to examine the awareness of mothers on their children's oral health and their concern for that by socio-demographic characteristics and the relationship of their awareness of methods of dental-caries prevention to their practice of the methods. Methods : The subjects in this study were 337 guardians of preschoolers at kindergartens and daycare centers. A self-administered survey was conducted from April 25 to May 27, 2011, and the collected data were analyzed by the statistical package SPSS 18.0. Results : 1.Self-rated concern for children's oral health, 87.7 percent and 12.1 percent replied, "So-so." Whether they were working or not and whether they were mainly responsible for child rearing made significant differences to that(p<.05). 2. As to subjective awareness of their children's oral health, the largest group of the mothers answered "So-so." (44.9%) The second replied that their children were in good oral health(40.5%), and the third group in poor oral health(14.2%). 3. The relationship between self-rated concern for their children's oral health and awareness of methods of caries prevention, statistically significant differences were found according to toothbrushing education and sealant(p<.05). There were no statistically significant differences in practice, but application of fluoride was the least. 4. The relationship between self-rated awareness for their children's oral health and awareness of the preventive methods of caries, there were statistically significant gaps in awareness of toothbrushing education(p<.05). In practice, statistically significant gaps were found in practice of toothbrushing education and sugar-intake restriction(p<.01). 5. In regard to the correlation between awareness and practice of the preventive methods of caries, awareness of all the factors involving toothbrushing education, sealant, application of fluoride and restriction of sugar intake had a significant positive correlation to practice of them. Better awareness led to better practice. Conclusions : In order to ensure children's successful oral health care, more authentic education of how to prevent dental caries should be offered by experts such as dental hygienists and dentists. Especially, detailed information on application of fluoride, restriction of sugar intake and pit and sealant should be provided for mothers to help their children to stay away from dental caries.

Novel Power Bus Design Method for High-Speed Digital Boards (고속 디지털 보드를 위한 새로운 전압 버스 설계 방법)

  • Wee, Jae-Kyung
    • Journal of the Institute of Electronics Engineers of Korea SD
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    • v.43 no.12 s.354
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    • pp.23-32
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    • 2006
  • Fast and accurate power bus design (FAPUD) method for multi-layers high-speed digital boards is devised for the power supply network design tool for accurate and precise high speed board. FAPUD is constructed, based on two main algorithms of the PBEC (Path Based Equivalent Circuit) model and the network synthesis method. The PBEC model exploits simple arithmetic expressions of the lumped 1-D circuit model from the electrical parameters of a 2-D power distribution network. The circuit level design based on PBEC is carried with the proposed regional approach. The circuit level design directly calculates and determines the size of on-chip decoupling capacitors, the size and the location of off-chip decoupling capacitors, and the effective inductances of the package power bus. As a design output, a lumped circuit model and a pre-layout of the power bus including a whole decoupling capacitors are obtained after processing FAPUD. In the tuning procedure, the board re-optimization considering simultaneous switching noise (SSN) added by I/O switching can be carried out because the I/O switching effect on a power supply noise can be estimated over the operation frequency range with the lumped circuit model. Furthermore, if a design changes or needs to be tuned, FAPUD can modify design by replacing decoupling capacitors without consuming other design resources. Finally, FAPUD is accurate compared with conventional PEEC-based design tools, and its design time is 10 times faster than that of conventional PEEC-based design tools.

Genetic parameters of calving ease using sire-maternal grandsire model in Korean Holsteins

  • Alam, Mahboob;Dang, Chang Gwon;Choi, Tae Jeong;Choy, Yun Ho;Lee, Jae Gu;Cho, Kwang Hyeon
    • Asian-Australasian Journal of Animal Sciences
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    • v.30 no.9
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    • pp.1225-1233
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    • 2017
  • Objective: Calving ease (CE) is a complex reproductive trait of economic importance in dairy cattle. This study was aimed to investigate the genetic merits of CE for Holsteins in Korea. Methods: A total of 297,614 field records of CE, from 2000 to 2015, from first parity Holstein heifers were recorded initially. After necessary data pruning such as age at first calving (18 to 42 mo), gestation length, and presence of sire information, final datasets for CE consisted of 147,526 and 132,080 records for service sire calving ease (SCE) and daughter calving ease (DCE) evaluations, respectively. The CE categories were ordered and scores ranged from CE1 to CE5 (CE1, easy; CE2, slight assistance; CE3, moderate assistance; CE4, difficult calving; CE5, extreme difficulty calving). A linear transformation of CE score was obtained on each category using Snell procedure, and a scaling factor was applied to attain the spread between 0 (CE5) and 100% (CE1). A sire-maternal grandsire model analysis was performed using ASREML 3.0 software package. Results: The estimated direct heritability ($h^2$) from SCE and DCE evaluations were $0.11{\pm}0.01$ and $0.08{\pm}0.01$, respectively. Maternal $h^2$ estimates were $0.05{\pm}0.02$ and $0.04{\pm}0.01$ from SCE and DCE approaches, respectively. Estimates of genetic correlations between direct and maternal genetic components were $-0.68{\pm}0.09$ (SCE) and $-0.71{\pm}0.09$ (DCE). The average direct genetic effect increased over time, whereas average maternal effect was low and consistent. The estimated direct predicted transmitting ability (PTA) was desirable and increasing over time, but the maternal PTA was undesirable and decreasing. Conclusion: The evidence on sufficient genetic variances in this study could reflect a possible selection improvement over time regarding ease of calving. It is expected that the estimated genetic parameters could be a valuable resource to formulate sire selection and breeding plans which would be directed towards the reduction of calving difficulty in Korean Holsteins.

Evaluating Choice Attributes of Korean Ginseng Chicken Soup as a Home Meal Replacement (HMR) Product Using Conjoint Analysis: A Case Study of Singapore Market (컨조인트 분석을 이용한 삼계탕 간편가정식의 선택속성 분석: 싱가포르 시장을 중심으로)

  • Kim, Eun-Mi;Ahn, Jee-Ahe;Lee, Ho-Jin;Lee, Min-A
    • Korean journal of food and cookery science
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    • v.32 no.5
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    • pp.609-618
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    • 2016
  • Purpose: The purpose of this study was to analyze the attributes considered important by Singaporeans in the selection of Korean ginseng chicken soup as an HMR product using conjoint analysis techniques. Methods: A total of 400 questionnaires were distributed to local consumers in April 2012, of which 324 were completed (81.0%). Statistical analyses of data were performed using SPSS/Windows 18.0 for descriptive statistics and conjoint analysis. Results: Analysis of the attributes and levels of Korean ginseng chicken soup as an HMR product for people who lived in Singapore showed the relative importance of each attribute as follows: packing (32.4%), chicken (32.1%), glutinous rice (13.8%), soup (11.6%), and ginseng (10.0%). Results showed that Singaporean consumers preferred code J's Korean ginseng chicken soups as an HMR product, which consisted of half a chicken, glutinous rice, a whole ginseng root in a soy sauce-based soup, and a partially transparent package. The most preferred Korean ginseng chicken soup gained 50.4% potential market share from choice simulation when compared with the second preferred one. Conclusion: This study has significance in that such a practical research contributes to product development of a specific Korean dish for foreign consumers. In addition, the results of this study provide useful information for the food industry for global expansion and commercialization of Korean food, thereby providing an important foundation for future development of various Korean foods as HMR products.

Relevance of Health Status and Exercises Patterns in Adults (성인의 운동실천양상과 건강수준간 관련요인분석 - 초등학교 교직원을 중심으로 -)

  • Kim, Young Im
    • Journal of the Korean Society of School Health
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    • v.13 no.2
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    • pp.231-240
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    • 2000
  • The purpose of this study is to analyze the relationship between life style and health status of the staffs of an elementary school to understand exercise practices and life styles and to analyze the self-efficacy and the factors that affect it concerning walking exercise. The subjects were m9 staff member of the 10 elementary school in Seoul and materials were collected through an organized examination table from October, 1999 to May 2000. The people health awareness table was used as a variable for life style, the 13 questionnaires made of a 5 points measure was for the self efficacy concerning walking exercise. The data was analyzed through a statistics package made of a Chisquare-test, t-test, ANOVA and a regression analysis. The major results of this study were as follows; 1) 50% of the staffs were practicing regular exercise, 3/4 of them practiced walking, jogging and mountain climbing that don't need equipment and exercise frequency was 1-2 times per week 64%. of the time and exercise span was under 30 minutes in 38%, the highest 2) The average of self-efficacy concerning walking exercise was 3.6 points but the answers "I can walk enough to be in a sweat", "I can walk according to my exercise plan" were relatively low. 3) The explanation degree of the Model was 14% in a regression analysis between self efficacy concerning walking exercise and as a dependent variable for a regular walking exercise plan, regular health examination, routine health status, and breakfast might serve as an explanation degree. According to the results of this study, the suggestions were as follows: 1) The chronic invalid was not enough in the change of life style after chronic disease, most of all, it need the awareness of change, of active health education and of public information for health promotion action practice through the prohibition of smoking, abstinence from drink, exercise and nutritional balance. 2) Concrete practice program enlargement is needed to enhance related walking exercise or of a type lecture meeting for subjects who have a positive attitude about walking exercise plans. 3) A program that can actively recommend a health promotion life style is needed when we make allowance for those who have an ordinarily healthy life style and show a high walking exercise self-efficacy.

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Characteristics of Patients' Self-Perceived Health in Traditional Korean Medical Facilities - Based on the Ministry of Health and Welfares Report on Usage and Consumption of Korean Medicine in 2011 - (주관적 건강인식수준에 따른 한방의료기관 이용환자의 특성 비교 - 2011년 한방의료이용 및 한약소비실태조사(보건복지부)를 중심으로 -)

  • Sung, Angela Dongmin;Choi, Sungyong;Park, Haemo;Kim, Hyundo;Lee, Sungdong
    • Journal of Society of Preventive Korean Medicine
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    • v.19 no.3
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    • pp.29-43
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    • 2015
  • Objective : The purpose of this study was to identify characteristics of patients' self-perceived health in traditional Korean medical facilities. Method : This research was conducted based on the survey on patients whom have visited traditional Korean medical facilities in 2011 by the Ministry of Health and Welfares and Korean Institute for Health and Social Affairs. Using a sample of 3,931 (1,180 male and 2,751 female) outpatients' self-perceived health based on the data from usage and consumption of Korean Medicine. 'Healthy', 'Fair', and 'Poor Health' were used to measure patients' self-perceived health status. The data was analyzed by frequency, t-test, cross correlation analysis and multiple logistics regression analysis using the SPSS program package. Results : Sex(P<0.001), age(P<0.001), marital status(P<0.001), education(P<0.001), employment status(P<0.001), occupation(P<0.001), health insurance(P<0.001) and income level(P<0.0001) showed statistical significance. Main Treatment Facilities(P<0.001), experience of taking Korean medicine(P=0.032), experience of receiving acupuncture treatment(P<0.001), number of visits(P<0.001), medical expense (P=0.005), and subjective health status after the treatments showed statistical significance for Korean herbal medicine(P=0.038), acupuncture (P=0.001), cupping therapy(P=0.006), oriental physiotherapy(P=0.003), and treatment satisfaction(P<0.001). For subjective health status based on suffering disorders in the past three months, the response of poor health was higher in the group suffering recent illnesses. Statistical significance was seen in hypertension (P=0.002), arthritis(P<0.001), lumbar pain(P<0.001), diabetes mellitus(P=0.001), stroke(P<0.001), hwa-byung (P=0.001), gastric disorders(P=0.021), common cold(P<0.001), ankle sprain(P<0.001), muscular injury(P<0.001), lumbar sprain(p=0.009) and fracture(P=0.03). Also the number of diseases during the past three months showed statistical significance(P<0.001). Statistical significance was also seen in Level of knowledge(P<0.001), route of information(P<0.001), reliability of Korean medicine(P=0.003), insurance coverage(P=0.005), medical costs(P<0.001), and future willingness to use Korean medicine(P<0.001). As a result of the multiple logistics regression analysis, risks of subjective poor health statistically increased in female population, elderlies, medicaid beneficiaries, less educated, higher medical expense, and more disorders during the past three months. Conclusion : Patients' self-perceived health status has significant differences with each variables such as sex, age, marital status, education, health insurance, medical expense, number of diseases.