• Title/Summary/Keyword: organizational design

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A Study on VMD Strategy Plan for Integrated Marketing Communication in Department Store -An Analysis of VMD Organization Elements- (백화점의 통합적 마케팅커뮤니케이션을 위한 VMD전략 계획에 관한 연구-VMD구성요소 분석을 중심으로-)

  • 김연아
    • Korean Institute of Interior Design Journal
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    • no.17
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    • pp.12-21
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    • 1998
  • Due to rise in a more sophisticated consumer and free distribution of foreign goods domestic department stores have been confronted with the need to change marketing strategy. The VMD strategy has become increasingly important as the means in reaching the contemporary consumer who has been sensitized to a visual style of marketing strategy. The use of VMD organizational elements have enabled us to create basic planning data that more accurately reflect our current marketplace trends,. The positive influence and supporting role of visual merchandiser is needed more than ever and will be an important part of future profit and customer satisfaction regardless of whether the customer is driven from image buying values and product-quality issues.

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An Empirical Study on the Factors Affecting Diffusion of Objeccl-Oriented Technology (객체지향 기술의 확산에 영향을 주는 요인에 관한 경험적 연구)

  • 이민화
    • The Journal of Information Systems
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    • v.10 no.1
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    • pp.97-126
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    • 2001
  • Object-orientation has been proposed as a promising software process innovation to improve software productivity and quality. It has not been understood clearly, however, what factors influences the diffusion of object-oriented technology in organizations. A research model was formulated and hypotheses were generated based on the literature of information technology implementation and software process innovation. To test the research hypotheses, a questionnaire survey was conducted. The results based on 121 responses from Korean companies revealed that project characteristics, use of external experts, and number of development projects are significantly related to the diffusion of object-oriented analysis and design and object-oriented programming. Innovation champion is positively related to the diffusion of object-oriented analysis and design, whereas it is not related to the diffusion of object-oriented programming language. Only project complexity was significantly related to the diffusion of visual programming language. On the other hand, organizational size was not significantly related to any object-oriented technology in this study.

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Petri Net-based Process Modeling for B2B e-Commerce (기업간 전자거래를 위한 Petri Net 기반 프로세스 모델링)

  • Kim, Sun-Ho
    • IE interfaces
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    • v.20 no.1
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    • pp.79-86
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    • 2007
  • In B2B e-commerce environments, many initiatives for process modeling have made efforts to design business processes correctly. Especially, Petri nets have been widely used as a good theory to design and verify process models. Therefore, we propose the process modeling method for the B2B e-commerce based on Petri nets. First of all, a B2B process model based on BPSS is represented by the UML activity diagram. Second, the activity diagram is transformed to a Petri net model. For the transformation, well-behaved building blocks/control structures and the modeling rules for inter-organizational workflow processes are proposed. Third, the process is partitioned into sharable processes for individual business partners. Finally, according to needs of individual business partners, the sharable processes are modified by well-structured refinement rules. The whole procedure is explained with the purchase process of an e-bookstore.

Implementation of the Aural Cueing System of the Reconfigurable Tactical SFTS for the Rotor Aircraft (회전익 항공기용 가변형 전술용 시뮬레이터의 음향 재생 시스템 제작)

  • Hong, Seung-Beom;Choi, Youn-Chul
    • Journal of the Korean Society for Aviation and Aeronautics
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    • v.17 no.4
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    • pp.48-54
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    • 2009
  • We implemented the Aural Cueing System(ACS) system of the reconfigurable tactical trainer(RTT) for th rotor aircraft. RTT provides a collective training system to meet aviation training requirements and supports organizational training for aviations units in combined arms collective training and mission rehearsal. ACS handles the volume, pitch and repetition of the digitally stored sounds based on commands it receives from an UDP/IP. In this paper, we explained and implemented the conceptual and detail design the ACS system for the rotor aircraft such as AH-1H(Iroquios), UH-60(Blackhwak), AH-1(Cobra) etc. The conceptual design composed of the sound cueing data analysis, sound modelling which is inner, outer, weapon and warn environment of rotor aircraft, sound synthesis and replay.

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Exploring Factors and Elements of Coordination between Key Account Management Units and Non-key Account Management Units: Case Study in an IT-related Machinery and System Vendor

  • Tonai, Shoko
    • Asia Marketing Journal
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    • v.18 no.1
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    • pp.1-22
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    • 2016
  • Studies in key account management (KAM) have identified the importance of cross-functional coordination in firms to effectively implement KAM. However, these studies have ignored how companies integrate KAM and other customer management (non-KAM). This paper explores coordination design between KAM units and non-KAM units by analyzing a case study through three dimensions: front-end coordination, back-end-coordination, and organizational translation at the beginning of research. The case study shows that non-KAM conditions can require a modification of the coordination design. This research performs an in-depth analysis of changes in the implementation of sales reforms for an IT-related machinery and system vendor in Japan. Data sources include interviews with KAM units and non-KAM sales units and an analysis of secondary data. This paper suggests that studying the coordination between KAM units and non-KAM units will further our understanding of internal coordination in KAM research.

Change of Paradigm of Research about Workplace in Organization and Architecture Area in 20th Century (20세기 기업조직과 건축분야에서의 업무공간연구 패러다임의 변화)

  • 박영기;조지연
    • Korean Institute of Interior Design Journal
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    • no.41
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    • pp.96-103
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    • 2003
  • The historical separation between organization studies and architecture area created a design environment in which wort processes are evaluated separately from setting where they occur. The impact of separation has been parallel yet disconnected development in th two disciplines in which the advance in one arena have not precipitated advances in the other. This is the unfortunate loss as each discipline has the potential to contribute directly to the other. With the emergence of new economy the opportunity to realign the tow disciplines is once again presented as new ways of working have enhanced this opportunity. It is important to revisit the historical development of the tow disciplines and to discuss how the misalignment of their respective concerns contributed to the establishment of our current situation. What happened to create an environment in which organizations assume that one of their largest capital expenditures the cost of providing work spaces for employees is unrelated to their work process\ulcorner what recent developments offer opportunities to rectify this dilemma\ulcorner In this study it is presented a historical review of organization studies and architecture. Through examination of these areas across time it becomes quite apparent that it is now appropriate to pose new questions about organization and their architecture. The comparison of two parallel developments explains how the current design environment is separated from organization studies and offers compelling evidence for why it is important to revisit this separation in light of contemporary theories on collaborative work, organizational learning and communities of practice.

A study of parametric design methodology for 3D modeling parameters of biomorphic clothing sculpture (파라메트릭 디자인 방법론을 적용한 바이오모픽 의상조각 모델링 프로세스와 구성요소 분석)

  • Yoo, Young-Sun;Cho, Min-Jin
    • Journal of the Korea Fashion and Costume Design Association
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    • v.21 no.2
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    • pp.109-122
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    • 2019
  • The purpose of this study is to examine the clothing component information and attributes as the control parameters for the 3D modeling process of the biomorphic clothing sculpture using a parametric methodology. The 3D modeling parameters of biomorphic clothing sculpture were identified as exaggerated silhouette, surface texture, and digital color. The types of exaggerated silhouettes were shoulder and hip exaggeration, shoulder exaggeration, hip exaggeration, vertical exaggeration, and horizontal exaggeration. The types of surface texture were embossed, lacy, furry, and complex textures. The types of digital color were chrome, blur, blend, and acid colors. The characteristics of morphological representation due to the attributes of these control variables were identified as morphological variation, organic morphology, organizational morphology, and realistic morphology. As a result, it was found that the parameter attributes were applied to the biomorphic clothing sculpture parametric design process and developed into various shapes.

A Study on the Characteristics of Organic Expression in Contemporary Architecture with Fractal Geometry (프랙탈 기하학을 활용한 현대건축의 유기적 표현특성에 관한 연구)

  • Roh, Jeong-Ha;Lee, Kuen-Taek;Hong, Hyun-Jin
    • Journal of the Architectural Institute of Korea Planning & Design
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    • v.35 no.4
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    • pp.25-36
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    • 2019
  • Contemporary architecture is showing its deconstruction and departure from modern architecture based on rationality, such as reductionism or virtualism. This means a shift from a mechanistic and ecological world view to an organic and ecological view, from a deterministic reason to a reason for a possible secret static. This study examines the potential of fractals, a scientific theory of complexity that is emerging as a new paradigm in the 21st century, as an appropriate alternative to contemporary complexity architecture. The method and scope of this study were understood and its features were identified through literature and data research and prior study review. Based on the organic nature of fractal geometry, we analyzed the works of contemporary architects(Frank Gehry, Bernard Tschumi, Steven Holl, Zaha Hadid, Rem Koolhaas, Daniel Libeskind, Zvi Hecker, Ito Toyo) and studied the possibility of architectural design using the principle of fractal. As a result, fractal geometry, similar to the patterned order of nature, has an infinite set of organizational functionalities in architecture and can be applied in various aspects of design analysis. Architectural designs based on the fractal theory will require more research and development to realize dynamic design representation using digital computers.

Analysis of Design Pattern of Engineering Design Curriculum (공학설계 교육과정의 설계방식 분석 - P대학 공학설계 교육과정을 중심으로 -)

  • Lee, Eun-Hwa;Bae, Won-Byong
    • Journal of Engineering Education Research
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    • v.10 no.3
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    • pp.5-20
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    • 2007
  • This study was carried out to analyze the design pattern on engineering design curriculum P University based on the curriculum design model. For this study, the relation model between organizational factors by Drake & Burns(2004) and university curriculum design pattern Toohey(1999) were used as a frame of the analysis. From the analysis, we confirmed following results. Firstly, the relation between the subjects in the engineering design curriculum was designed to acquire the knowledges of facts, topics, and concepts and then to improve low-level skills, broad-range skills, and high-level skills related to engineering design sequently. Secondly, the design pattern of the engineering design curriculum analyzed in this paper is project and problem based structure. This result will be useful for reviewing and improving the relation between engineering design curriculum.

A Study on the Improvement of the Education System of Craft Design according to Convergence (융복합에 따른 공예디자인의 교육시스템 개선에 관한 연구)

  • Chun, Jung-Jin
    • The Journal of the Convergence on Culture Technology
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    • v.7 no.4
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    • pp.291-297
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    • 2021
  • The current formal and memorized design repetition training and practice is wandering in the uniform flat design thinking expression. To change these two-dimensional current issues into a three-dimensional design method, set the direction for each grade level under the integrated convergence educational goal and carry out projects step by step to understand design, the principle of spatial composition, the introduction of traditional design history, and the overall design of craft design. Creative and practical skills such as approach should be cultivated. Designers can only be produced through systematic education and training. In order to lead society and succeed, a designer who has experienced solutions and countermeasures on how to adapt themselves to the demands of various changes in the times must come to the field. Education experts insisted on innovation of the organizational structure and subject of the education system, and emphasized the importance of education in response to the rapid pace of change in the 21st century. This study aims to propose an educational system that combines academic research with a structural approach to tasks by setting a project that reflects the needs of society for convergence practice in which design and adjacent disciplines are linked through understanding and analysis of these issues.