• Science of Emotion and Sensibility
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• v.13 no.1
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• pp.243-250
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• 2010

A study is presented that examines the effect of personality on preference and purchase intention of positive and negative novelty design products. Participants evaluated their preference and purchase intention on 18 design products including positive and negative novelty design products. A cute Scream character was created as a positive novelty design and a skeleton Mickey character was used as a negative one. We measured extroversion, neuroticism, and visual product aesthetics as individual traits. The results shows that people, of course, prefer(and want to buy) the positive novelty design product to the negative novelty design product. Only in the case of the negative novelty design product, the more neurotic people is, the more they prefer it. Also, among the people who like the negative novelty design product, introvert ones are likely to purchase it but extroverted ones are not. These findings imply that personality plays an important role in liking and purchasing negative novelty design product.

• Sleep Medicine and Psychophysiology
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• v.1 no.2
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• pp.156-162
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• 1994

Objectives: Eyeblinking varied depending on individual cognitive abilities or personality traits thought to related to brain mechanisms of sensory modulation. This study explored whether personality traits are related to the rate of eye blinks and how eyeblink and evoked potential augumenting-reducing(EPAR) interact Methods: Forty four students were studied with EPAR topography to explore how eyeblinks, personality and EPAR interact The Zuckerman Sensation Seeking Scale(SSS) and Eysenck Personality Questionnaire(EPQ) were used as personality measured by a stimulus response program during EP study. Results: Rate of blink increased as intensity of light increased. The General(GEN), Thrill and Adventure Seeking(TAS), Experience Seeking(ES) and Disinhibition(DS) subscales in SSS and Extraversion-Introversion(E) subscale in EPQ showed significant negative correlations with number of eyeblinks in the hightest intensity of light, whereas Neuroticism(N) subscales in EPQ showed a positive correlation. Correlation between number of eyeblinks with the brightest light and EPAR slope varied topographically. The strongest positive correlation was noted in right posterior temporal area. Conclusion: High sensation seekers blinked significantly fewer times than lower sensation seeker did. Higher personality correlations with eyeblink than with EP may imply that the eyeblink works as a primary filter since it is more directly related to central mechanisms of sensory modulation than EP. The right posterior temporal area may play an important role in modulation of visual stimuli.

• Journal of Digital Convergence
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• v.14 no.2
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• pp.49-56
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• 2016

The purpose of the study is to explore mediation effect of marriage satisfaction when personality traits of married female immigrants would influence the preparation for old age. The survey targets are married female immigrants who live in Seoul, Gyeonggi province, Chungcheong province, and Jeolla province, who are using the programs of Multicultural Center, and who could communicate each other. The analysis was also conducted on 426 of 450 questionnaires. The findings are as follows. First of all, extroversion, agreeableness, conscientiousness, openness of personality traits appear as positive correlation with emotional preparation, physical preparation, financial preparation, marriage satisfaction. However, financial preparation has no correlation with neuroticism. Second, personality traits and marriage satisfaction explain about emotional preparation as 34.6 %, but there is no mediation effect of marriage satisfaction. Third, personality traits and marriage satisfaction explain about physical preparation as 28.1%. In addition, agreeableness and physical preparation have mediation effect of marriage satisfaction. Fourth, personality traits and marriage satisfaction explain about financial preparation as 15.9%.. Moreover, openness and financial preparation have mediation effect of marriage satisfaction.

• The Journal of the Korea Contents Association
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• v.18 no.1
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• pp.517-526
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• 2018

The purpose of this study was to translate and examine the reliability and validity of Multidimensional Experiential Avoidance Questionnaire (MEAQ) developed by $G{\acute{a}}mez$, Chmielewski, Kotov, Ruggero, and Watson. 285 college students completed the MEAQ. Exploratory factor analysis supported the six factor structure of the 50 items. Internal consistency of 50 items was .91. 315 college students completed the MEAQ. Confirmatory factor analysis confirmed six factor structure of 50 items. 275 students of them completed also Acceptance-Action Questionnaire II, White Bear Suppression Inventory, Toronto Alexithymia Scale, Neuroticism, avoidant coping, CES-D, Beck Anxiety Inventory, Psychological Well-Being Scale, Satisfaction with Life Scale. Correlations between MEAQ and these scales supported the convergent, discriminant, and criterion-related validity.

• Journal of Digital Convergence
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• v.15 no.12
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• pp.147-158
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• 2017

The purpose of this study is to investigate the determinants of the SNS usage time depending on SNS motive of the youth workers. Although previous studies revealed that there are many motivations for SNS usage, it is not known which factors determine usage time of each SNS motive. In this study, we constructed the unbalanced panel data of the Korean Education & Employment Panel data. Among three different SNS motives such as information exchange, social networking, and fun pursuit, gender, physical health, extraversion, and conscientiousness affected the usage of SNS when the motivation was information exchange. When it was personal connection, the size of organization, education, physical health, subjective happiness, job satisfaction, neuroticism, and agreeableness did. When it was fun & interest, foreign company, status of children, subjective happiness, and job satisfaction did. Based on the findings, we discussed theoretical and practical implications.

• Culinary science and hospitality research
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• v.17 no.5
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• pp.154-166
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• 2011

This research aims to analyze the effects of a service employee's personality on job fit and customer orientation in food service business. Based on total 164 samples obtained from an empirical research for service employees who engage in food service business, the findings of the research are as follows. First, the service employee's personality consists of extroversion, neuroticism, agreeableness, conscientiousness and intelligence. Second, the service employee's job fit is affected by agreeableness, conscientiousness and intelligence of a service employee. Third, the service employee's extroversion, agreeableness, conscientiousness and intelligence significantly affect the service employee's customer orientation. Fourth, the service employee's customer orientation is affected by job fit. Based on the findings of this research, service employee's personality affect job fit and customer orientation.

• Culinary science and hospitality research
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• v.19 no.5
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• pp.59-75
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• 2013

This paper investigated the effects of hotel chefs' personality and leader-member exchange(LMX) on innovative behavior. The sample for the study is 300 chefs extracted from four five-star hotels in Busan metropolitan area. Self-administrated questionnaires are distributed and 267 usable ones are collected and used for the analyses. The findings of the research are as follows, First, hotel chefs' personality consists of neuroticism, openness, friendliness, conscientiousness and extroversion. Second, hotel chefs' LMX consists of attachment, loyalty, a sense of contribution and respect. Third, hotel chefs' openness, considerateness, and leadership positively affect hotel chefs' LMX and hotel chefs' introversion negatively affect hotel chefs' LMX. Fourth, hotel chef's innovative behavior is affected by hotel chef's attachment, loyalty and respect.

• Journal of Korea Society of Digital Industry and Information Management
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• v.14 no.2
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• pp.117-131
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• 2018

This study analyzed the personal characteristics of the SW industry workers and investigated how these individual characteristics affect the satisfaction of job satisfaction. In addition, we examined how satisfaction with these jobs varies according to satisfaction with internal control and external compensation. This study surveyed the employees of SW industry in Seoul and Daegu from September 15 to October 15, 2017. The results of this study are as follows. First, personal characteristics have a significant effect on job satisfaction. Second, extroversion, openness, friendliness and integrity have a significant effect on job satisfaction. This is consistent with the previous study (Park and Song, 2005), which suggests that people with extroversion are more likely to feel positive emotions such as joy. In addition, it is believed that open empathy has a tendency to share with others in work, and positive emotions in work have a significant influence because they show high achievement in work. A friendly person places great importance on a comfortable and harmonious relationship with others, so he builds and maintains good relationships with the members of the organization by trusting others in the organization. Third, nervousness showed no significant effect on job satisfaction. This is consistent with the previous study (Yoo, 1987) in which the more nervousness is, the more unpleasant emotions work and the more negative emotions and negative experiences occur. Fourth, personal characteristics have positive effects on job satisfaction in the moderating effects of intrinsic compensation and external compensation. There is a difference in job satisfaction due to intrinsic compensation and external compensation.

• Journal of Oriental Neuropsychiatry
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• v.22 no.3
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• pp.23-42
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• 2011

Objectives : The purpose of this study was to investigate the difference of somatization psychological mechanism among Sasang constitution. Methods : Subjects were seventy four students of Won-Kwang university responded the questionnaire. We evaulated the subjects using Minnesota Questionnaire for the Sasang Constitution Classification II(QSCC II), Multiphasic Personality Inventory-2(MMPI-2), 20-item Toronto Alexithymia Scale (TAS-20), Somato-Sensory Amplification Scale(SSAS), Symptom Interpretation Questionnaire(SIQ) and The Ways of Stress Coping Questionnaire(SCQ). Results : From the results of Clinical scale of MMPI-2, the scores of 2nd, 9th, 10th scales was significantly difference. In Lesser Yin group 10th score was the significantly highest of the others, 1st, 3rd, 6th, 7th, 8th score were the highest but not significant. and From the results of PSY-5 scale(The Personality Psychopathology Five scale) of MMPI-2, In Lesser Yin goup, INTR(Introversion/Low Positive Emotion) score was significantly highest, PSYC(psychoticism), NEGE (Negative Emotionality/Neuroticism) was higher than the others. In TAS-20K, SSAS, SIQ and SCQ Lesser Yin group was not significantly difference. but Lesser Yin group had the tendency of difficulty describing feelings and externally oriented thinking and higher score in physical and psychological interpretation. We observed generally lower levels of stress coping strategy scores than the others. Conclusions : These results showed that Lesser Yin group tend to somatization compared other constitution.

• Journal of Digital Convergence
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• v.17 no.4
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• pp.13-18
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• 2019

The purposes of the present study were finding out educational implications and enhancing the efficient use of computer-based assessments (CBA) in class designes. This paper examined associations of CBA perceptional typology, academic achievement, personality, and computer efficacy. Participants were fifty senior students who took more than 50% of CBA classes in a university that introduces online learning-based system (LMS) with CBA. As a result, there were significant differences between CBA types and GPA and between CBA types and personality. In other words, the CBA adjustment type showed the highest GPA score and CBA dissatisfaction/paper test preference type showed the lowest GPA. Similarly, in terms of personality, CBA adjustment typology was significantly higher conscientiousness than other types. CBA dissatisfaction type had the lowest score of conscientiousness. In addition, the higher the level of conscientiousness, agreeableness and neuroticism, the higher the GPA score. This study is meaningful in that it is the first attempt to seek links CBA type with academic achievement and personality.