• 제목/요약/키워드: multi-purpose

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Composite Loyalty Orientation of Store and Brand Choice of Department Store Fashion Consumers (백화점 의류구매자의 점포와 상표에 대한 복합적 충성성향)

  • Moon, Hee-Kang;Rhee, Eun-Young
    • Journal of the Korean Society of Clothing and Textiles
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    • 제30권8호
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    • pp.1263-1274
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    • 2006
  • Consumers' store loyalty and brand loyalty are closely related in apparel product purchase decision making process. The purpose of this study was to identify consumers' composite loyalty orientation considering both store loyalty and brand loyalty. As for the method of the research, in-depth face-to-face interviews were carried out. 20 interviewees were asked to describe apparel product purchase decision making process related to store choice and brand choice. Store loyalty and brand loyalty were combined to identify composite loyalty orientation. In this process, 6 types of loyalty orientation were identified; single-store type loyal/convenient brand loyal, single-store type loyal/low brand involved, multi-store type loyal/affected brand loyal, multi-store type loyal/economic multi-brand loyal, multi-store type loyal/value-seeking multi-brand loyal, multi-store type loyal/brand non loyal. The characteristics of each loyalty orientation were compared.

A response spectrum method for seismic response analysis of structures under multi-support excitations

  • Li, Jian-Hua;Li, Jie
    • Structural Engineering and Mechanics
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    • 제21권3호
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    • pp.255-273
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    • 2005
  • Based on the random vibration theory, a response spectrum method is developed for seismic response analysis of linear, multi-degree-of-freedom structures under multi-support excitations is developed. Various response quantities, including the mean and variance of the peak response, the response mean frequency, are obtained from proposed combination rules in terms of the mean response spectrum. This method makes it possible to apply the response spectrum to the seismic reliability analysis of structures subjected to multi-support excitations. Considering that the tedious numerical integration is required to compute the spectral parameters and correlation coefficients in above combination rules, this paper further offers simplified procedures for their computation, which enhance dramatically the computational efficiency of the suggested method. The proposed procedure is demonstrated for tow numerical examples: (1) two-span continuous beam; (2) two-tower cabled-stayed bridge by using Monte Carlo simulation (MC). For this purpose, this paper also presents an approach to simulation of ground motions, which can take into account both mean and variation properties of response spectrum. Computed results based on the response spectrum method are in good agreement with Monte Carlo simulation results. And compared with the MSRS method, a well-developed multi-support response spectrum method, the proposed method has an incomparable computational efficiency.

Generation and Preliminary Design of Compound Multi-Stage Gear Drive Mechanisms (복합 다단 기어장치 메커니즘의 생성 및 초기설계)

  • Chong Tae-Hyong;Kim Jang-Soo;Park Seung-Hyun
    • Transactions of the Korean Society of Machine Tool Engineers
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    • 제14권4호
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    • pp.41-48
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    • 2005
  • In recent years, the need for multi-stage gear drives which highly reduce output speed has been increased. However, the design of multi-stage gear drives has been carried out by a limited number of experts. The consideration for the direction of input and output axes also makes their design very difficult. The purpose of this study is to develop an algorithm for automatically generating complex multi-stage gear drives and to implement a design supporting system for multi-stage gear drives. There are 4 stages in the proposed algorithm, and major design parameters, such as the direction of input and output axes, reduction ratio, etc. are set up in the first stage. In the second stage, all mechanisms are generated, and various rules are applied to select feasible mechanisms. In the third stage, the gear ratio of each stage is divided from total gear ratio. Next, the specifications of gears for feasible mechanisms are calculated and their bending strength and surface durability are estimated. In the forth stage, appraised indexes are calculated and provided to support the estimation of the generated gear drives.

The Effects of Multi-Shop's Store Image on the Store Loyalty and Brand Switching Behavior (멀티샵의 점포이미지가 점포충성도 및 상표전환행동에 미치는 영향에 관한 연구)

  • Lee, Seung-Hee;Jo, Se-Na
    • Journal of the Korean Home Economics Association
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    • 제45권1호
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    • pp.51-61
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    • 2007
  • The purpose of this study was to examine if multi-shop's store image affects store loyalty and brand switching. Two hundred fifty females and males who have purchased fashion products in multi-shop participated in this survey. For data analysis, descriptive statistics, factor analysis, Pearson's correlation and regression analysis were used for this study. The results were as followed. First, respondents' the most favorite multi-shop was MUE, followed by Boon the shop and ABC mart. Second, store image was classified into four factors such as store atmosphere, service of store, store recognition and product variety. Store loyalty was classified into five factors such as emotional relationship, pursue of novelty, trust about salesperson, satisfaction about service, and active loyalty. Third, result revealed that 'product variety' and 'store atmosphere', 'store recognition', 'service of store' accounted for 39.6% of the explained varience in store loyalty, and 'store recognition' accounted for 4% of the explained varience in brand switching behavior, while 'trust about salesperson', 'pursue of novelty' accounted for 5% of the explained varience in brand switching behavior. Based on these results, multi-shop's fashion marketing strategy would be suggested.

The Differences in Clothing Shopping Orientation and Shopping Behaviors by the Multi-store Selection of Internet and Offline Stores (인터넷 매장과 오프라인 매장의 혼합 선택에 따른 소비자 의복 쇼핑 성향 및 쇼핑 행동 차이 연구)

  • Kim, Sae-Hee
    • Journal of the Korean Society of Clothing and Textiles
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    • 제33권5호
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    • pp.764-774
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    • 2009
  • The purpose of this study is to investigate the differences in consumer clothing shopping orientation and shopping behaviors by the multi-selection of internet and offline stores. The data were collected from 201 men and women in their twenties and the respondents were grouped into three as internet-store users, multi-store users, and offline-store users. The data were analyzed using factor analysis, ANOVA, post-hoc analysis, frequency analysis, and chi-square analysis. The results are as following. First, the clothing shopping orientation was partly different among the groups. Regarding the offline shopping orientation, the groups showed difference in the impulsive orientation, and regarding the online shopping orientation, the groups showed differences in the goal oriented and enjoying orientation. In all the three cases, the internet users showed strongest orientation, and the next were multi-store users and offline-store users. The cause of these results were explained as the familiarity and experience with the channel. Second, the clothing shopping behaviors were also partly different among the groups. The groups showed no differences in the preferred store type and benefits sought, but showed significant difference in the attitude toward the internet shopping. The internet-store users showed most positive attitude, and the next were multi-store users and offline-store users.

A Study on the Preheating Effect of Multi-Heat Sources using Laser Plasma in the Thermally Assisted Machining of a High-Melting-Point Material (고융점 소재의 열 보조 가공에서 레이저 -플라즈마 다중열원의 예열 효과에 대한 연구)

  • Lee, Choon-Man;Kim, Seong-Gyu
    • Journal of the Korean Society of Manufacturing Process Engineers
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    • 제18권10호
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    • pp.93-98
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    • 2019
  • Recently, with the development of the aerospace and automotive industries, the demand for high-melting-point materials has increased. However, high-melting-point materials are difficult to cut through conventional machining methods. Thermally assisted machining (TAM) is a method for improving the machinability by preheating the materials. A laser, the most commonly used device for TAM, has high efficiency through local preheating but is not sufficient for maintaining a high preheating temperature due to rapid cooling. However, the use of multi-heat sources can supplement the disadvantage of a single heat source. The high preheating temperature can be maintained with a wide and deep heat-affected zone (HAZ) by multi-heat sources. The purpose of this study is to analyze the preheating effects of multi-heat sources using laser plasma. Thermal analysis and preheating experiments were carried out. As a result, the high preheating effect of multi-heat sources compared with a single heat source was verified.

Effect of Multi-Sensorimotor Training on Gait Ability and Fall Risk in Subacute Stroke Patients: A Randomized Controlled Pilot Trial (다발성감각운동자극 치료가 뇌졸중 환자의 보행과 낙상위험도에 미치는 효과: 무작위배정예비임상시험)

  • Lim, Chaegil
    • Journal of The Korean Society of Integrative Medicine
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    • 제7권2호
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    • pp.19-29
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    • 2019
  • Purpose : To determine whether an advanced rehabilitation therapy combined with conventional rehabilitation therapy consisting of sensorimotor exercises that would be superior to a usual treadmill training in gait ability and fall risk in subacute stroke patients. Methods : Thirty subjects randomly assigned to either multi-sensorimotor training group (n=19) or treadmill training group (n=18). Both groups first performed conventional physical therapy for 30 min, after which the multi-sensorimotor training group performed multi-sensorimotor training for 30 min, and the treadmill training group performed treadmill gait training for 30 min. Both groups performed the therapeutic interventions 5 days per week for 8 weeks. Gait ability was evaluated using the GAITRite system and Fall risk was measured using the Biodex Balance system before intervention and after 8 weeks. Results : There were no intergroup differences between demographic and clinical characteristics at baseline (p>.05). Both groups showed a significant improvement in gait ability (p<.05) and Fall risk (p<.05). In particular, the multi-sensorimotor training group showed more significant differences in gait velocity (p=.05), step length (p=.01) and stride length (p=.014) than the treadmill training group. Conclusion : The multi-sensorimotor training program performed on multiple types of sensory input had beneficial effect on gait ability. A large-scale randomized controlled study is needed to prove the effect of this training.

Steganography based Multi-modal Biometrics System

  • Go, Hyoun-Joo;Chun, Myung-Geun
    • International Journal of Fuzzy Logic and Intelligent Systems
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    • 제7권2호
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    • pp.148-153
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    • 2007
  • This paper deals with implementing a steganography based multi-modal biometric system. For this purpose, we construct a multi-biometrics system based on the face and iris recognition. Here, the feature vector of iris pattern is hidden in the face image. The recognition system is designed by the fuzzy-based Linear Discriminant Analysis(LDA), which is an expanded approach of the LDA method combined by the theory of fuzzy sets. Furthermore, we present a watermarking method that can embed iris information into face images. Finally, we show the advantages of the proposed watermarking scheme by computing the ROC curves and make some comparisons recognition rates of watermarked face images with those of original ones. From various experiments, we found that our proposed scheme could be used for establishing efficient and secure multi-modal biometric systems.

Optimization of Multi-component Injection Molding Process Based on Core-back System (코어백 방식을 이용한 동시사출 성형 공정 최적화 연구)

  • Choi, Dong-Jo;Park, Hong-Seok
    • Transactions of the Korean Society of Automotive Engineers
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    • 제17권2호
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    • pp.67-74
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    • 2009
  • Injection molding have been used for manufacturing various fields of automotive interior trims for years. The demands on the injection molding technique are grown with the further development of the automobile technique and the design presentations for cost reduction and environment-friendly. This paper shows that multi-component injection conditions are different from general injection, also shows how to optimize part design and mold design and how to manufacturing through the efficient use of multi-component injection in development process using core back system. To fulfill this purpose, all influential process parameters related to the quality of automobile parts were analyzed in terms of the correlation between them. Base on that, a innovative process will be developed by injection engineers to implement it in practice.

Study on Biological Effect of Multi-Herbal Drug KOCO-Pl on Mouse Macrophage Raw 264.7 Cells (마우스 대식세포(Raw 264.7)에 대한 한약조성물 KOCO-P1의 세포활성 연구)

  • Park, Wan-Su
    • The Korea Journal of Herbology
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    • 제23권2호
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    • pp.151-157
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    • 2008
  • Objectives : The purpose of this study is to investigate the biological Effect of multi-herbal drug 'KOCO-P1' on mouse macrophage Raw 264.7 cells. Methods : Multi-herbal drug 'KOCO-P1' was composed of Ginseng Radix, Astragali Radix, Polygonati Rhizoma, Liriopis Tuber, and Scrophulariae Radix. Cytotoxicity and cytoprotective activity of K0C0-P1 was verificated by MTT assay. And antioxidative effect of K0C0-P1 against EtOH, Nicotine was inspected by Hydroperoxide assay. Results : K0C0-P1 showed no cytotoxicity on RAW 264.7 cells for 24, 48, 72 hours. KOCO-P1 at 200, 100, and 50 ug/mL reduced the production of H202 in Raw 264.7 cells by EtOH. KOCO-P1 at 50 ug/mL reduced the production of H202 in Raw 264.7 cells by Nicotine. Conclusions : KOCO-P1 could be supposed to have antioxidative effect on macrophage with no cytotoxicity.

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