• Journal of the Korea Convergence Society
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• v.11 no.4
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• pp.143-149
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• 2020

Many users enjoy a location-based augmented reality game such as Pokémon GO. From the perspective of attachment, this paper investigated the antecedents of Pokémon GO use. A total of 182 responses from Pokemon Go users was collected through an online survey. The result of regression analysis showed that attitude toward game characters, social interaction, competition, and physical activity increased attachment to game. Attention switching, however, decreased attachment to the game. This study suggested that attachment to mobile augmented games could be achieved through social interaction, competition, and physical activity. Implications for researchers and practitioners were discussed.

• The Journal of Korean Institute of Communications and Information Sciences
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• v.32 no.8B
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• pp.553-562
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• 2007

Consumer needs becomes various in a mature mobile telecommunication market, while service differentiation is hard to achieve. Because of the introduction of number portability, switching barrier becomes lower and the competition among telecommunication service providers is getting fierce in order to maintain and obtain customers. Moreover, HSDPA, which is a new telecommunication service, caused the intense marketing activity for the move to the next generation customers. Under these circumstances, brand equity can be a key to a long-term competitive edge for mobile phone service providers. However, there were few researches reporting the mobile telecommunication brand equity, and none of them analyzed if customer equity which particularly is developed at the CDMA market has an effect on HSDPA service. In this study, we identified the determinants of mobile telecommunication brand equity, which is focused on brand image, customer benefit, price, service quality, and marketing activity, and its influence on the HSDPA service subscription behavior. Finally, we suggested the strategic implication of brand management strategies for mobile phone service providers.

• The Journal of Korean Institute of Communications and Information Sciences
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• v.38B no.11
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• pp.934-936
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• 2013

A routing scheme for a group of mobile users for wireless ad-hoc networks is presented. The proposed scheme mines social activity patterns from wireless traces, and exploits social user group for efficient data routing among users based on a data publish approach. Simulation results based on real-world wireless traces show that our routing scheme reduces routing cost for a large mobile user group with a factor of 1.8 compared to a baseline counterpart.

• Proceedings of the Korean Operations and Management Science Society Conference
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• 2003.11a
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• pp.211-214
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• 2003

Recently mobile SFA(Sales Force Automation) system makes rapidly progress specially in industries like insurance, manufacture, and distribution. However, there are some problems that information about products and trades is not promptly shared among sales agents or customers, since the current mobile SFA system has simply extended the existing systems for sales management. In order to improve these weaknesses, we introduce LBS(Location Based Service) and mobile P2P(Peer to Peer) service into the existing systems, then design and implement the enhanced system (or mobile SFA using them. Through this improvement, our system makes it possible for customers or sales agents to quickly share various information and increases the efficiency of sales activity by facilitating the competition and cooperation among sales agents and reducing time-cost.

• Journal of Information Processing Systems
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• v.15 no.3
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• pp.478-491
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• 2019

This work develops a monitoring system for the population with health concerns. A belt integrated with an on-body circuit and sensors measures a wearer's selected vital signals. The electrocardiogram sensors monitor heart conditions and an accelerometer assesses the level of physical activity. Sensed signals are transmitted to the circuit module through digital yarns and are forwarded to a mobile device via Bluetooth. An interactive application, installed on the mobile device, is used to process the received signals and provide users with real-time feedback about their status. Persuasive functions are designed and implemented in the interactive application to encourage users' physical activity. Two signal processing algorithms are developed to analyze the data regarding heart and activity. A user study is conducted to evaluate the performance and usability of the developed system.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.7 no.9
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• pp.2101-2119
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• 2013

The spectrum allocation is an attractive issue for mobile cognitive radio (CR) network. However, the time-varying characteristic of the spectrum allocation is not fully investigated. Thus, this paper originally deduces the probabilities of spectrum availability and interference constrain in theory under the mobile environment. Then, we propose a prediction mechanism of the time-varying available spectrum lists and the dynamic interference topologies. By considering the node mobility and primary users' (PUs') activity, the mechanism is capable of overcoming the static shortcomings of traditional model. Based on the mechanism, two prediction-based spectrum allocation algorithms, prediction greedy algorithm (PGA) and prediction fairness algorithm (PFA), are presented to enhance the spectrum utilization and improve the fairness. Moreover, new utility functions are redefined to measure the effectiveness of different schemes in the mobile CR network. Simulation results show that PGA gets more average effective spectrums than the traditional schemes, when the mean idle time of PUs is high. And PFA could achieve good system fairness performance, especially when the speeds of cognitive nodes are high.

• Korean Parent-Child Health Journal
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• v.14 no.2
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• pp.76-83
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• 2011

Purpose: The purpose of this study is to compare the mother's rearing attitude and communication between mobile phone addiction group and non-addiction group in middle school students. Methods: A cross-sectional descriptive study was performed with 574 students from 3 middle schools (1 boy school, 1 girl school, 1 coeducation school) at G-city in Gangwon Province. The data was collected from the 10th to 24th of July in 2010. Statistical analysis of the results was carried out by means, frequencies, chi-square, t-test and multiple regression with SPSS/WIN 18.0 program. Results: There were significant differences in mobile phone addiction group and non-addiction group in regard to sex, school year, grades, mother' age, purpose of mobile phone use, activity after school, phone bill per month. Also There were significant differences in mother's rearing attitude and mother's communication between two groups. Conclusion: Mobile phone addiction among students is not serious, however, possibility of becoming an addict still remains. This study suggests that we have to educate them about proper mobile phone use in advance to prevent them from becoming a mobile phone addict in early stage. Therefore, we need to develop an educational program to prevent mobile phone addiction.

• The Journal of the Korea Contents Association
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• v.15 no.5
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• pp.340-352
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• 2015

The purposes of this study is to analyze gender difference in predictors of mobile phone dependency in youth. The analysis is performed with third-year panel survey data of middle school 1st grade students from Korean Child-Youth Panel Survey. The results are as follows. First, the female students' mobile phone dependency is more serious than the male students' mobile phone dependency. Second, while the identified male gender predictors are aggression, parental abuse, aprosexia, study activity and social withdrawal, the identified female gender predictors are depression, aprosexia, aggression, study activity and social withdrawal. Based on these results, theoretical and practical implications in planning of prevention or intervention of mobile phone dependency are proposed.

• Journal of the Ergonomics Society of Korea
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• v.25 no.4
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• pp.51-62
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• 2006

The concept of universal design has recently emerged as an important aspect of product design. Universal design is considerably analogous to ergonomic design in a way that it takes the capabilities and limitations of users into consideration during the product development process. However, relatively few studies have been devoted to reflect the practical use of ergonomic principles on universal design. This research attempts to develop a universal design index for mobile phone design to quantify how well a product complies with principles of universal design. The research also emphasizes on ergonomic principles as a basis of evaluation. A generation of the evaluation items was done by cross-checking among the personal, activity and product components. Personal components consist of human characteristics including age, physique, perceptual capacity, life-style, etc. Activity components were derived from those scenarios of mobile phone use while product components were composed of the parts to which a user interacts. Further analysis systematically generated a universal index from relationship matrices among the three components. The index was then used to test its suitability by applying to the evaluation of mobile phones currently on the market. This study demonstrates a development process through which evaluations can be made possible for universal design. The research suggests an improved approach to the appraisal of how well mobile phones are universally designed based on ergonomic principles.

• Safety and Health at Work
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• v.14 no.1
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• pp.66-70
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• 2023

Background: Online teaching and learning extend the duration of using gadgets such as mobile phones and tablets. A prolonged usage of these gadgets in a static position can lead to musculoskeletal disorders (MSD). Therefore, this study aims to identify the risk factors related to musculoskeletal symptoms while using gadgets during work from home due to the COVID-19 pandemic. Method: A cross-sectional survey with online-based questionnaires was collected from the University of Indonesia, consisting of lecturers, students, and managerial staff. The minimum number of respondents was 1,080 and was defined by stratified random sampling. Furthermore, the dependent variable was musculoskeletal symptoms, while the independent were age, gender, job position, duration, activity when using gadgets, and how to hold them. Result: Most of the respondents had mobile phones but only 16% had tablets. Furthermore, about 56.7% have used a mobile phone for more than 10 years, while about 89.7% have used a tablet for less than 10 years. A multivariate analysis found factors that were significantly associated with MSD symptoms while using a mobile phone, such as age, gender, web browsing activity, work, or college activities. These activities include doing assignments and holding the phone with two hands with two thumbs actively operating. The factors that were significantly associated with MSD symptoms when using tablets were gender, academic position, social media activity, and placing the tablet on a table with two actively working index fingers. Conclusion: Therefore, from the results of this study it is necessary to have WFH and e-learning policies to reduce MSD symptoms and enhance productivity at work.