• Culinary science and hospitality research
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• v.14 no.2
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• pp.86-98
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• 2008

This study aims at examining the effect of word-of-mouth communication through mini homepage on purchase attributes and mapping out a marketing strategy based on this. For this, it made an analysis of the communication level with 302 mini homepage users. The result showed that the communication level of information exchange has a positive effect on the purchase experience of food service products significantly, showing that the higher its level is, the more frequent its experience is. And it showed that the communication level of relationship retention has a negative effect on the purchase experience of food service products significantly, showing that the higher its level is, the less frequent its experience is. These results demonstrated the utility that can increase word-of-mouth communications through information exchange and relationship retention, given that they are used with the object based on the kinship of information exchange and relationship retention as word-of-mouth communications, and that they lay stress on the connection with other people in the mini homepage.

• The Research Journal of the Costume Culture
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• v.18 no.5
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• pp.991-1002
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• 2010

Nowadays, personal media is a new tool for communication as digital cameras and mobile phones are developing rapidly. We are concerned over Cyworld users who could have different personal characteristics which will influence on buying patterns in on line shopping behaviors. The purpose of this research was to observe fashion attitudes and purchase behavior of Cyworld mini homepage users, for establishing marketing strategies by understanding consumers. For this study, one line survey was used for 500 male and female subjects who are 20 to 40 years old. Only reliable 441 questionnaires were used for analysis. The SPSS program was used for frequency, K-means cluster, t test, and chi-square test. A total of 441 respondents were clustered on the basis of 8 item self-disclosure scale, using the K-means procedures. The results indicated that respondents were clustered into two segments; 267 respondents(active attitude towards self-disclosure) and 164 ones(not active). We examined fashion attitudes in mini home page and buying behavior by self-disclosed variable. Those who are involved actively in self expression and self-disclosure considered more fashion style and trend. The major motivates of web surfing was finding a good design, and good price. High self-disclosure group tends to search many shopping mall for right design and low self disclosure group tends to search them for the right price. High self-disclosure group tend to shop the fashion products more, while low self disclosure group tend to purchase books more through the internet. We realized that active group in self-disclosure purchased their clothing accidently when they visit Cyworld.

• Korean Journal of Community Nutrition
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• v.12 no.4
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• pp.462-476
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• 2007

This study aimed to develop a nutrition education internet program for correcting the eating-out behaviorial problems of youth. A survey was performed to investigate the eating-out behavior patterns of youth by questionnaires. A nutrition education program was developed on the basis of the survey results, and evaluated by teenagers. The results of the developed homepage are summarized as follows: The contents of this program (www.health14.net) consist of '${\times}$ Health (Teenager, My Health, Healthy life, Beautiful life)', '+ Nutrition (To find slow foods, Fast foods campaign, Selecting fast foods, The best menu for eating-out, Recipes for health, Golden bell nutrition quiz)', '${\div}$ Information (Diet mini-homepage, Q & A, My knowhow, Game, Community)' and 'Basic Menu (home, Log in, Information and news, Mini-homepage, Site map, Free bulletin board)'. It can be used as educational material for dietary behaviorial changes in school. Also teachers and parents could get information on eating-out menus. Through this site, we anticipate contributing to nutritional health promotion by correcting the eating-out habits of youth.

• The Journal of the Institute of Internet, Broadcasting and Communication
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• v.11 no.2
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• pp.253-259
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• 2011

In a ubiquitous society, the world is changing to the place where we can access to network anytime, anywhere, on any device. The mobile internet is leading the ubiquitous world and the most commonly used medium is a cell phone. However, it is uncomfortable to link to cafe, blog, and mini homepage. Because we have to stop wap service in order to upload the mobile contents like photos, videos, sound recordings produced by mobile phones. Also we have to re-access. So, in this paper content management system was designed and implemented which mobile users don't have to stop wap service in order to upload photos, videos, sound recordings produced by mobile phones. Also it supports upload in wap service integrative medicine diagnosis and contents can be managed by category.

• Journal of the Korean Society for information Management
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• v.27 no.1
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• pp.7-24
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• 2010

This study tried to develop the confidence indicators and evaluation factors of credibility according to the types of online information by nationwide large scale online survey. The main results are summarized as follows: i) confidence indicators by types of online information: information on news sites(72.553), financial companies(68.894), government sites(67.938), cafe(66.464), portal sites(65.001), collective intelligence sites(63.489), nonprofit organization (63.392), company/corporation sites(59.789), blog(59.066), online community sites(55.609), e-commerce sites(55.118), mini-homepage(50.695). ii) 'Widely known site' or 'famous site' is the most important factor for all types of online information. User opinions like as posting or comment are major factors for sites of cafe, blog, mini-homepage, online community, collective intelligence etc. and 'name recognition' and 'reputation' are main factors for site of financial company, corporation, government, nonprofit organization.

• Proceedings of the Korean Information Science Society Conference
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• 2004.10b
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• pp.595-597
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• 2004

본 논문에서는 인터넷이 우리 생활의 일부가 되면서 인간관계 형성의 하나의 방법으로 잘 알려진 블로그(weB Log, blog) 및 미니홈페이지 (mini homepage)의 문제점을 지적 하고, 그 문제점을 보완하여 구현된 커뮤니티 블로그(Community bLOG, cLOG)에 대해서 설명한다. 기존의 서비스는 학교와 같은 열린 커뮤니티에서 구성원간 조직적인 체계를 이루기 어렵다. 커뮤니티 블로그는 지식창출과 지식 공유를 더 효과적으로 하게 하고, 조직의 구조와 구성원간의 관계를 모델링하고 활용할 수 있게 하여 커뮤니티의 기능적 효율성을 높인다. 사이트 중심이 아닌 각 이용자 중심의 인터페이스인 컨텐츠 도메인(contents domain)을 유기적으로 접목시켜 개인 중심의 지식 창출 환경을 구축한다.

• International Journal of Internet, Broadcasting and Communication
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• v.10 no.4
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• pp.19-24
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• 2018

Recently, people can create small content by themselves and it improved into a form that can be promoted. Also, as active small business owners increase, they produce the content for promotion by themselves without external professional help and they utilize it. This paper studies the method to make Mobile Apps, Mobile Web and homepage services available by automatically generating the mobile based mini content. The automated content creation system suggests the method that small business owners and groups can easily communicate with new people by bringing Single Page Application, hybrid mobile web app, N-Screen based content building, private cloud-based PaaS building technology, P2P network based file sharing and multimedia thread technologies together and creating the content.

• Korea Science and Art Forum
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• v.22
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• pp.393-402
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• 2015

This study investigated Seoul's image as a tourism destination that Chinese tourists perceived, taking advantage of Chinese Social Media "Renren". The study used visual method (V-method) to collect images and analyzed them in terms of convergent disciplinary approach. It searched Chinese word, "首爾", in Renren social network. 526 Seoul's photos were collected from 129 users' mini-homepage. Destination planners and marketers should understand how the Chinese tourists perceive the Seoul's image and recognize the contribution factors to representations of the city. It is recommended that more cultural experience should be offered to Chinese tourists.

• Korean Journal of Health Education and Promotion
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• v.32 no.5
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• pp.83-92
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• 2015

Objectives: This study was conducted to determine the status of the awareness of "school environmental sanitation and cleanup zone system" and to identify the level of harmful perception by shops. Methods: The survey was conducted using a self-administered questionnaire method online via the homepage of the education ministry's student health information center. A total of 293 schools (126 primary schools, 62 middle schools, and 45 high schools) was selected by using a stratified probability sampling. Results: Some 32.1% of all subjects knew the law of school environmental sanitation and cleanup zone system. The mean of harmful perception was 3.01 (very harmful: 4, harmful: 3, little harmful: 2, no harmful: 1). Regarding the types of high level of harmful perception of shops, adult good shops (3.53), hostess bar (3.52), karaoke bar (3.47), Cigarette vending machines (3.47), Adult only theater (3.47) and Phone sex room (3.37) were high. Singing room (2.29), dance school (2.45), tourist hotel (2.58), comic room (2.59), mini game console (2.66), hotel (2.77), billiard hall (2.81), PC room (2.83) were relatively low in the level of harmful perception. Conclusions: National government-level management and supervision will be necessary to prevent adolescent access to harmful shops.

• The Journal of the Korea Contents Association
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• v.14 no.4
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• pp.29-36
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• 2014

The recent small-scaled family form is making a great influence on sharing pictures of their children with family as well. As parents are usually taking pictures of their children with their smart-phones, the form of sharing pictures with families through SNS or text messages or uploading pictures of their children in mobile mini-homepage is becoming prominent these days. But when events of an each family member taking pictures occur, such as in 'the hundredth day party' or 'first birthday party' and exchange them through text messages or SNS, it would be difficult to gather their children's picture and view them all together other than the ones that they took themselves as it is difficult to send each and every picture. Also, another problem of managing pictures occur because the source of picture all differ from each other. There fore, to solve these problems, this study intends to suggest a co-family managerial photo management mobile application UI for family members to participate in gathering and organizing pictures that they took with their own smart-phones in a specific space and produce a mobile album.