• Title/Summary/Keyword: menswear

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The Type and Characteristics of the Modern Men's Fashion Images (현대 남성 패션 이미지의 유형 및 특성)

  • Hong, Yun Jung;Kim, Ri Ra;Lim, Si Eun;Kim, Young In
    • Journal of the Korean Society of Costume
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    • v.64 no.5
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    • pp.18-29
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    • 2014
  • Modern male has displayed an increased desire to express their social influence and image, and the male fashion market has had to provide various styles and images to fill these needs. The current domestic menswear market, however, is unable to satisfy the needs of male consumers who have a need for diversity in a rapidly changing society; more segmented fashion images and styles are needed. The purposes of this study are to classify fashion images and to establish character of the types. This study was done by performing a literature review and a survey. This study proposed 10 categories of fashion style images. Men's fashion style is classified into the classic image, sophisticated image, urban casual image, chic modern image, mods modern image, basic casual image, ethnic image, avant-garde image, active & outdoor image, and street-kitsch image. In the case of the classic images, common in formal setting, men's formal wear is the main focus with the classic suit. The sophisticated image is that of a colorful formal wear seasoned with elegance. Urban casual image is contemporary image, and therefore is meant for city life wear. Chic and modern image conveys an urban image by seeking a simple and chic feel. Mods modern image is retro yet dandy, giving off a sense of youthfulness compared to the other classic images. Ethnic image expresses the exotic quality of folklore as the main representatives of the character casual wear. Avant garde image portrays strong character casual wear with oversized silhouettes or exaggerated details. Active & Outdoor image is leisure life wear conveying active, functional images. Street Kitsch image is men's street casual wear with graphic patterns such as pop art and graffiti. This study's significance lies in its presentation of fashion style data, which can be utilized in the design and marketing of fashion targeted to males.

Analysis of design elements by men's fashion type using flower images (꽃 이미지 남성복 패션 유형별 디자인 구성요소 분석)

  • Kim, Jihye;Yoo, Youngsun
    • Journal of the Korea Fashion and Costume Design Association
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    • v.23 no.1
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    • pp.47-59
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    • 2021
  • This study aims to provide inspiration and methods for menswear design by analyzing elements for men's fashion using flower images. The results are as follows: Men's fashion types with flower images were categorized as classic tailored, casual tailored, casual wear, sports-outdoor. The order of frquency was casual tailored, casual, classic tailored, and sports outdoor. For the classic tailored type, the flower images are related with an X-line silhouette, and the arrangement methods, such as a scattered patterns, one-point patterns, and surface techniques, such as printing and embroidery were used, and similar color or monochromatic schemes appeared sequentially. For the casual tailored type, the flower images are related to an H-line silhouette, arrangement methods such as a scattered pattern, panel pattern, and surface techniques, such as print, embroidery, and jacquard were used, similar color and accent color schemes appeared sequentially. For the casual type, the flower images are related to H-line and Y-line silhouettes, and arrangement methods, such as a scattered pattern, all-round continuous pattern, and panel pattern, and surface techniques, such as print, jacquard, embroidery, and patchwork were used, similar color and contrast color schemes appeared sequentially. For the sports outdoor type, the flower image were related to A-line and H-line silhouettes, arrangement methods, such as a scattered pattern and all-round continuous pattern, and surface techniques, such as print and jacquard were used, monochromatic scheme and contrast color schemes appeared sequentially. Therefore, the flower images in men's fashion were applied to various design elements, and displayed an interesting result, different from conventional design approach.

Comparative Analysis in Perception on Men's Fashion Using Big Data : Focused on Influence of COVID-19 (빅 데이터를 활용한 코로나19 이전과 이후의 남성 패션에 대한 인식 비교)

  • Kim, Do-Hyeon;Kim, Jeong-Mee
    • Journal of the Korea Fashion and Costume Design Association
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    • v.24 no.3
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    • pp.1-15
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    • 2022
  • The purpose of this study is to compare and analyze the perception of men's fashion before and after the COVID-19 pandemic. TEXTOM allowed the collection of Big Data based on the term 'men's fashion'. As for the data collection periods, Jan. 1, 2018 to Dec. 31, 2019 was set as the pre-COVID-19 era, while Jan. 1, 2020 to Dec. 31, 2021 was set as the post-COVID-19 era. The top 50 words in terms of appearance frequency were extracted from the data. The extracted words were processed using network centrality analysis and CONCOR analysis using Ucinet 6. Research findings were as follows. 1) In the pre-COVID-19 era, the appearance frequency of 'men' was the highest, followed by 'fashion', 'men's fashion', 'brand', 'daily look', 'suit', and 'department store'. These words came up with a high TF-IDF values. Network centrality analysis discovered that 'men', 'fashion', 'men's fashion', 'brand', and 'suit' had a high level of connectivity with other words. CONCOR analysis showed four significant groups: 'fashion item and styles', 'fashion show', 'purchase', and 'collection'. 2) In the post-COVID-19 era, the appearance frequency of 'men' was the highest, followed by 'fashion', 'brand', 'men's fashion', 'discount', 'women', and 'luxury'. These words also displayed high TF-IDF values. Network centrality analysis found that 'fashion', 'men', 'brand', 'men's fashion', and 'discount' had a high level of connectivity with other words. CONCOR analysis showed four significant groups: 'fashion item and style', 'fashion show', 'purchase', and 'situation'. 3) Before the outbreak of the pandemic, men were interested in suits to wear to the office, daily look, and fashion shows in Milan and Paris. They often purchased menswear in multi-brand and open stores. However, they were more interested in sneakers, casual styles, and online fashion shows as social distancing and working from home became common. Most purchased menswear through online platforms.

Orientalism in Van Noten′s Collections : in His Late 1990s Collections (반 노튼(Van Noten)의 작품에 나타난 오리엔탈리즘 - 1990년대 후반을 중심으로 -)

  • 김경인
    • The Research Journal of the Costume Culture
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    • v.8 no.6
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    • pp.940-948
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    • 2000
  • This paper analyzed the collections of Dries Van Noten and found the influences of oriental ethnic costumes. The oriental looks which he had shown in his collections are followings : Largely, the menswear designs of Van Noten took the concept of an easy and loose style which is a common shape in oriental ethnic costumes. Especially various transformations of layered look were found in his collections. Design ideas of Van Noten's womenswear style included variations of a sarong style, a kimono style, and etc. Also in his womenswear collections, various styles of layered look were shown. He often used lustrous fabrics like satin, brocade, and damask which are driven from the oriental region. His collections had Chinese dragon-or flower-pattern, Japanese geometric pattern, and Indian henna pattern. The patterns were embroidered or gilded.

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The Harmony Perception According to Color Coordination of Identical Tone for Menswear (남성복의 동일 색조 색상 코디네이션에 대한 조화감 지각)

  • Lim, Ji-Young
    • Journal of the Korean Society of Costume
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    • v.57 no.6 s.115
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    • pp.32-45
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    • 2007
  • Among 96 color combination stimuli, male students evaluated 47 set as harmonized, but female students evaluated 32 set, so proved that male's range of harmony more extensive than that of female. Specially red shirt and yellow red necktie in all tone was evaluated as harmonized coloration by both male and female students. Female evaluated as the best harmonious coloration that red shirt-yellow necktie in dark, blue shirt-yellow necktie in dark, purple shirt-red necktie in light, green shirt-blue necktie in dull, and male evaluated red shirt-yellow red necktie in light, blue shirt-yellow necktie in light, purple shirt-red necktie in light, green shirt-yellow necktie in dark. It is significant difference between female and male on red-green in vivid, and blue-purple in vivid, blue-blue in dull, blue-yellow in dark, and purple-purple in dull. And shirt color and necktie color, necktie color and tone, tone and perceiver' gender influenced on the harmony evaluation by interaction.

Gender Identity Expression in Contemporary Men's Fashion - Focus on Judith Butler's Gender Identity Theory - (현대 남성복에 나타난 젠더 정체성 - 주디스 버틀러의 정체성 이론을 중심으로 -)

  • Kim, Hyun Jung;Yim, Eun Hyuk
    • Journal of the Korean Society of Costume
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    • v.65 no.3
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    • pp.47-61
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    • 2015
  • Dress functions as a clear boundary between gender differences In the past. However dress in the 21st century, due to movement of feminism during the 1960's, advance of mass media and the influence of postmodernism, the boundary of gender differences has been blurred. Especially in men's fashion, where there was no little changes in traditional menswear, it is noteworthy that there appears some changes. The research about gender has developed to queer theory, subjected on gender itself, founded on the gender diversity. The purpose of the study is to conduct the implied meanings of dress in contemporary society, when gender diversity has been expressed in men's fashion, and to review the characteristics of contemporary men's fashion through the collections and advertisements of post 2000's as well as internet sites. This research is based on theory of Judith Butler, which is on the center of feminism and queer theory. Homosexual expressions which are presented in male clothing and advertisement produce rejection of the dichotomous view of gender concept and allowing of individual gender identity expression.

Design Development of Outdoor Wear for Trail Running (트레일 러닝을 위한 아웃도어 웨어 디자인 개발)

  • Kim, Yoon
    • Journal of the Korean Society of Costume
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    • v.65 no.3
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    • pp.151-166
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    • 2015
  • This research aims to study the needs of the trail runners as trail running has become a popular outdoor activity, and give suggestions for high functional outdoor menswear design that can satisfy the needs of the highly demanding taste of runners. The design development is as follows: 1) The design had to be made of lightweight material and be easily packable in all situations, and 2) we also considered the ergonomic and compact fit for activity, 3) the functional location of high functional fabric, 4) the reflective use and layering system giving a wide range of outdoor workout time and 5) the trend in 2016 S/S active sports and outdoor wear. Based on the above elements, the men's outdoor wear design has been developed for trail running in spring and summer. The design development includes a total of 7 items. The design focused on lightweight, availability of packaging, "comfortability" and freshness in activity, functional suitability of location of highly functional materials and the layering system to protect body temperature under the changing environment. In particular, the layering system was implemented to provide ventilation, and it was done in body parts that released the most body heat. Therefore, mesh materials were actively used on the side panel, sleeves and center of the back piece for necessary sweat emission without any problems and ventilation for trail running.

Menswear Design by Applying Paul Klee's Painting - Using CAD System - (파울 클레의 회화를 응용한 남성복 디자인 - CAD 시스템을 활용하여 -)

  • Uh, Mi-Kyung;Lee, Youn-Hee
    • Fashion & Textile Research Journal
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    • v.7 no.4
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    • pp.378-386
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    • 2005
  • Painting style has mostly affected the creativity of fashion design. The formative of shape and color shown in each painting has close relationship with fashion design. With use of ideas of artists, the fashion designers have made clothes having novel and creative designs. Since the society becomes more diverse and complex and the men's life style has been changed, the contemporary man expresses himself by fashion and he needs the fashion having emotionality and individuality. In accordance with the contemporary customer's needs seeking for the individuality of his own, the development of much more originative and differentiated cloth design by adapting arts to fashion designs is needed. In this study, therefore, the paintings of Paul Klee, who is the representative contemporary artist, have been used as man's dress shirts and jean pants. The paintings have been printed by CAD system. As a result of the adaptation of Paul Klee's painting to men's dress shirts and jean pants, a modern and creative design is developed. And also a new and differentiated design is achieved freely with use of the CAD system by changing the design, textile, and color ways.

Sociocultural meanings of flapper look - Analyzed from The New York Times articles - (플래퍼 룩의 사회 문화적 의미 고찰 - The New York Times 기사를 중심으로 -)

  • Lee, Yhe Young
    • The Research Journal of the Costume Culture
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    • v.26 no.1
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    • pp.19-29
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    • 2018
  • The purpose of this study is to examine the sociocultural meanings of flapper look in American society during the 1920s. Using the ProQuest database, I searched articles from The New York Times published between 1920 and 1929 for opinions and discussions on the flapper look. Keywords included "clothing," "dress," "fashion," and "flapper," and advertisements and articles on menswear, leisurewear, and bathing suits were excluded. In the resulting articles, I extracted the following sociocultural meanings: autonomy, activeness, practicality, attractiveness, and extravagance. Meanings were analyzed from the opinions and discussions focusing on skirt length, dresses that directly and indirectly exposed the body, heavy make-up, non-constricting underwear, the H-line dress, bobbed hair, hygiene, comfort, and consumption. In sum, the 1920s flapper look represented progressive characteristics such as autonomous and active womanhood and practicality, which matched the technological development of the time. However, the flapper look was commercialized and exploited to make women look attractive and extravagant. Even though American women had access to higher education, more economic power, and suffrage in the 1920s, they were limited in their ability to overcome social conventions and the power of consumerism. Understanding the double-sidedness of flapper look within the social context of the time would enhance the comprehension of the relationship between women's lifestyles and changing fashion.

Comparative Analysis of Pants Pattern and Virtual Appearance Evaluation for Men's Single-pleated Pants (남성 싱글플리티드 팬츠 패턴비교분석 및 가상착의평가)

  • Hong, Eun-Hee;Kim, Kyung-A;Uh, Mi-Kyung
    • Journal of the Korea Fashion and Costume Design Association
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    • v.17 no.1
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    • pp.105-115
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    • 2015
  • This study aims to compare the ease of men's single-pleated pants patterns, and to analyze the fit and appearance through the 3D virtual garment system. The researchers selected five(four educational materials and one industrial pattern) slim-fit single-pleated pants which is the current fashion trend in menswear. The CLO 3D Modelist program was utilized to carry out the appearance evaluation through virtual wearing, opacity, and clothing pressure. The results showed that D pants had the greatest ease on the waist circumference, while C pants had the least ease. The E pants had the greatest ease on the hip circumference, then B pants and C pants showed less ease. Also, the E pants had the longest on the pants length, then D pants showed the shortest. In the appearance evaluation, A pants received the most favorable results, followed by D, B, E, and C pants, in descending order. The clothing pressure appeared to be mainly red on the waist, crotch, and hem in all pants, so the clothing pressure was high. From the results, we can understand that each of the 5 single-pleated pants patterns has different ease amount and silhouette.

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