• 한국의류학회지
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• 제30권5호
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• pp.800-806
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• 2006

The purpose of this study was to investigate the differences in the make-up behavior influenced by make-up preference images, and the order of importance in the make-up behaviors. The questionnaires were given to female residents in the ages between $20\sim45$ in Seoul and Kyung-gi province during October 2004. 322 questionnaires were used for data analysis. The collected data were analyzed by using SPSS 10.0 software with various techniques such as ANOVA test, Duncan test and Paired t-test. The make-up behaviors were divided into three main categories: facial make-up behavior, color make-up behavior, and additional make-up behavior. The results showed that the skin care behavior was considered the most important among other make-up behaviors. Generally facial make-up was thought to be most important and color make-up, and additional make-up were followed orderly. The results of the make-up behavior differences by make-up preference image. The natural make-up preference image group considered all the make-up behavior less important than other make-up preference image groups. The modern make-up preference image group considered additional make-up behavior more important.

• 복식
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• 제59권4호
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• pp.14-25
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• 2009

This Study is purposed to comparative analysis in the case of balanced with Ethnic image fashion and the event of an unbalanced between fashion and make-up and to reconfigure on the make-up of the features on the Ethnic image Fashion in the 21st century. The result of this study is as follows. First, in the case of Japanese ethnic image make-up, to emphasize applied forms and formative characterization, they generally use circles and horizontal lines. Also the harmony between Japanese image make-up and primary colors like white and red strengthen ethnic images better. In the event of an unbalance between fashion and image make-up, fashion occurs dynamically in Africa and linearly in China. Sexy & natural image make-up also widely appear in the modern view. Second, in the case of African ethnic make-up balanced with African image fashion, the form is repeatedly dotted, widely water-colored, and mattedly textured using ash make-up colors such as white, red, gold, gray and so forth. African image make-up strongly expresses primitive natural beauty adding primal tribal painting art and mask forms. In case of an unbalance between fashion and image make-up, no distinctive ethnic image make-up appears. To emphasize natural patterns as well as splendid & decorative fashion, they try not to use primary colors, but instead focus on natural make-up and monotone colored point make-up, sexy make-up, avant-garde make-up, goth make-up, romantic make-up, glossy make-up.

• 한국의류학회지
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• 제29권3_4호
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• pp.414-424
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• 2005

This study aims to suggest new directions for the development of make-up design by understanding characteristics of deconstruction make-up and to search for new directions and methods in theme expressions and design conceptions by making illustrations with deconstruction themes. This study examines conceptual characteristics of Derrida's deconstruction, and analyzes the various deconstruction make-up styles through the famous fashion magazines such as Beauty Collection, Collections, Fem, Modain, and Vogue since 1997. The make-up illustration works in this study were made depending on these styles. At first, the nature of deconsouction make-up can be explained as deconstruction of existing methods, deconstruction of the sexes and deconstruction of history or ethnicity. The deconstruction of existing methods can be subdivided into decadence make-up, detester make-up, graphic make-up and collage make-up. Deconstruction of the sexes can be explained androgynous make-up. Deconstruction of history or ethnicity is subdivided into white makeup, ancient Egyptian dark eye make-up and raceless make-up. The deconstruction make-up illustrations present infinite possibilities in expression styles through three dimensional expressions and media mixture using not only drawing materials including watercolor, poster-color, and color pencils but also objets including magazines, coarse fabrics, screentone, beads, suede, sand and so on. The study shows that since deconstruction make-up illustrations are not limited to depiction-centered expressions, they serve creating unique images and future inspirations.

• 복식문화연구
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• 제7권3호
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• pp.72-92
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• 1999

The purpose of this thesis is to review relationship between various expression method in modern make-up and the tendency of Neo-Avantgarde. In this paper, the author classified the distinctive characters in Neo-Avantagarde with Historicism, Decadence, Humor, and Inhumanism and explained innovation and creatio which is manifested in the late 1990\`s make-up by studying Neo-Avantgarde tendency expressed in modern make-up. The results are as follows. 1. The Historicism in modern make-up is expressed in Japanese Kabuki Make-up, Chinese Pecking Opera make-up, and Primitive mask Make-up in Africa. 2. The Decadence is manifested in Tattoo make-up which is expressing fetishism and fin-de-냗칟 image, and Snobism Make-up which is expressing selg-ostentation and eroticism with artificial nail and eyelash. 3. The humor appears to the Character Make-up copying the characters in doll plays, animation and juvenile story. In addition it is showed in Kitsch Make-up, which has vulagr, rustic and childish image by wearing so diffusive and cheap ornaments. 4. The Inhumanism is appeared in Graphic Make-up which is in the pursuit of the visual happiness. It includes simple geometrical type, drawing and coloring. It is also showed in Vampire Make-up, which means the make-up style mading horro, hizarrerie, and mistery by primary color(black and red) make-up. As the above, Neo-Avantgarde can account for the diversity and pluralism of contemporary make-up.

• 한국의류학회지
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• 제28권2호
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• pp.332-343
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• 2004

This is a study on expression and the extent of using make-up according to the lifestyle of woman. The purpose of this study is to induce factors which decide the lifestyle of woman, group them, understand groups＇ demographic characteristic and study on make-up expression and the extent of using make-up according to the lifestyle of groups. This survey is conducted to 611 women and analyzed with SPSS package. The result of a study is as follows： 1. We classified them into 5 factors such as factors of make-up preference, arance-oriented, economy and information-oriented, daily make-up, and interest in make-up with the method of AIO analysis. Then I researched groups on the basis of the mean of those factors. As a result, it is classified as a make-up oriented group, a consciously daily make-up group, a unconcern of make-up group, and a reasonable make-up pursuit group. 2. The demographic characteristic according to the classified lifestyles showed the difference as a result of variance analysis of age, marital status, job, education, and monthly pay. 3. A result of variance analysis on the extent of satisfaction with their faces according to the lifestyle showed the difference of facial satisfaction with complexion, skin, eyes, nose and so on. 4. We analyzed a reason of make-up, a extent of make-up, image to express, the most concerning part for make-up, and the type of cosmetics which people use most in order to know the difference of make-up expression and the extent of using make-up. As a result, its variance showed the difference among groups.

• 한국패션뷰티학회지
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• 제2권3호
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• pp.60-67
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• 2004

Representing all the parts of human body visible to fit into the script, it can be told that real make-up has been done. Based on the point of view. it will be different from others. To become the beautiful, beauty make-up has to be done, however, to be someone described in the script or any other factions after analyzing characters of being represented, special make-up fits into that category. In the special make-up, there are two different pins: one is 2 dimension make-up which is describing images using dots, lines and colors and other is 3 dimension which will include necessary shapes to figure. Even though there seems to be different between modern technologies and handy work, since accurate measures and graphics have to be used to make perfect character describes in the script, more investments and studies than before have to be made. Real attraction of 3 dimension make-up is building up the images and shapes using unseen abstract images having analyzing characters. It will be decided in the working process called modeling. As having distinguished this part from other make-ups as named prosthetics make-up, proposing means and measures of prosthetics make-up will actually help the others who are studying make-up.

• 복식문화연구
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• 제12권1호
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• pp.182-198
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• 2004

The purpose of this study was to analyze the previous make-up studies. A number of publications and journals were reviewed and analyzed carefully. The results of review and analysis were as follows: There were many different subjects in make-up studies and They can be divided into ten types : cosmetics purchase behavior, change of make-up culture and comparison, make-up trend by era, cosmetics industry's standing of today and strategy, art trend in make-up, brand preference of cosmetics, make up attitude, recognition about imported cosmetics and purchase behavior, color preference of cosmetics, the relationship between self-concept and make-up. In general, the cosmetic purchase behavior studies are conducted most actively. According to result that analyze existent study, special duality of cosmetics purchase action appears very variously according to standard of classification of study target and study target. But, study target and method of study are not various, and purchase behavior study collected with make-un and clothes is yew lacking. Therefore, in this study, wished to discover problem of virtue study because analyzes studies about previous make-up and present forward study direction.

• 한국가정과학회지
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• 제9권2호
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• pp.43-52
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• 2006

This study has been conducted to find out the characteristics of the form and the color of make-up in Oriental traditional plays by comparing the characteristics of Hahoe masque, which is one of Koran traditional plays with those of Chinese Peking Opera and Japanese Noh plays. The object of the study was confined to the make-up of women players. The distinguished characteristics of women make-up of oriental traditional plays are as followings. First, the make-up of woman players in Korean Hahoe masque adopts mask make-up and expresses the mental state of players very realistically. Second, the women players in Chinese Peking Opera wear face make-up and it is beautifully expressed but not exaggerated. Third, most of Japanese Noh players wear face make-up. However, only women players wear mask make-up so that they might express non-realistic mood. Overall, the women players in Korean Ha-hoe masque adopt mask make-up, Chinese Peking Opera face make-up, and Japanese Noh both mask and face make-up.

• 패션비즈니스
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• 제7권1호
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• pp.72-83
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• 2003

The purpose of this study is to understand the history of 20th century fashion and make-up culture, analyze trend of the modern fashion and make-up, creat a cyber make-up model according to themes and also it will find out how to use make-up as a part of fashion genre. As a result of this study is 1. Looking over change-process in 20th century fashion and make-up history, we can find the popular make-up color and pattern reflecting the society and cultural environments. And also make-up culture reflecting their sense of values and way of thinkings. 2. Analyzing fashion and make up color trend of 2002 F/W, we can find a similarity between fashion and make-up color trend by comparing with hue&tone chart. All of theme have a tendency to be natural, veiled, feminine by neutral color and artifical highlighted, illuminate, transparant by clear-high saturation color. 3. Creating imagemaps, color palletes and cyber model of 4 trend themes by computer graphic, It can give more visual and interesting effect on the cyber space, and also it can help to expect make-up will be dizitalized, visualized and informationalized.

• 대한가정학회지
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• 제39권7호
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• pp.85-100
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• 2001

A Study on the make-up expression and purchasing behavior of make-up cosmetics based on the lifestyle. The intention of this study is to classily the consumer group based on the lifestyle, to research the characteristics and desire of the each group, and to find out the differences of the make-up expression and purchasing behavior of make-up cosmetics among each group. The result of this study are as follow; 1. We have obtained seven factors out of twenty six lifestyle items by using AIO lifestyle measurement. The seven factors are make-up high involvement factor, brand loyal factor, make-up bases factor, economical and natural beauty oriented factor, impulsive consumption oriented factor, stubborn choice factor, sensitive to others view factor 2. We have formed four groups based on the seven factors. The four groups are impulsive consumption type, professional make-up type, intentional make-up type, basic type. 3. It was examined that women want to express smart, ellegant and intelligent images form the make-up 4. According to the examination of the differences of the purchsing behavior, only the purchase motive, information source and cosmetics purchase amount per month was differentiate among the groups.