• Journal of the Korean Society of Clothing and Textiles
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• v.28 no.11
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• pp.1438-1447
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• 2004

The purpose of this study were to examine if the buyers of counterfeits tend to care less about ethical beliefs than non-buyers among Korean, Japanese, and Hong Kong consumers, and if they have more supportive attitudes toward counterfeit products. 573 female college students living in Seoul, Tokyo, and Hong Kong were surveyed. For data analysis, descriptive statistics, factor analysis, and t-test were used. As the results, 65.8% of respondents had experiences of purchasing fashion counterfeits. Handbags among fashion counterfeits were the most frequently purchased by the respondents. The buyers of counterfeits tended to purchase counterfeit goods as more alternative of genuine products than non-buyers, and did not feel guiltier toward purchasing of counterfeits than non-buyers. Also, the buyers of counterfeits tended to have more positive attitudes toward the legality of manufacturing, selling, and buying of counterfeits than non-buyers. In addition, they tended to consider much more purchasing of counterfeits as a way to fight against big-firms than non-buyers. Finally, the buyers of counterfeits tended to have lower consumer ethics than non-buyers. Based on these results, global marketing strategies for fashion goods were suggested.

• Journal of the Korean Home Economics Association
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• v.19 no.2
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• pp.89-105
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• 1981

The aim of this study is to analyze the attitude of family economic management in urban and rural household and how it effect to each household. It was investigated the attitude of housewife for the family economy planning purchase, consumption and utilization of the resources by questionnaire. For the analysis, usable respones(410 from urban and 264 from rural housewife) were verified. The result of investigation if as follows ; 1. the housewives in urban and rural have attitude of purposal purchase in general. the information for the new products and prices are usually got6 by mass media. the urban wives keep records more than rural housewives. 2. They have reasonable behavior in purchase but when they select the goods, urban housewives prefer to the goods made by well-known company and rural housewives consider the prices. Otherwise the rural housewives take more the cooperative buying than urban housewives. 3. In urban they save some money regularly but in rural they can rarely save. the housewife manages all money for living expenses in urban, but in rural they do not so. 4. Human resources and nonhuman resorces are utilized in rural house better than the urban but especially household equipments are not used completely in both case.

• Journal of the Korean Society of Clothing and Textiles
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• v.21 no.3
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• pp.559-570
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• 1997

The purpose of this study was to investigate consumer shopping orientation toward foreign brands in the context of clothing involvement, ethnocentrism, country-of-orion effects and demograpic variables. But in this paper, to begin with, shopping orientation was studyed in connection with ethnocentrism and country-of-orion effects. The questionnaire was distributed to 300 female consumers over twenties living in pusan area and finally 213 data sets were used for statistical analysis.8y factor analysis,5 shopping orientation factors were identified: following to foreign brands, desire for flaunt, preference to domestics, favor to foreign brands and country-of-orion consciousness. By univariate analysis, consumer's disposition of ethnocentrism was studyed and consumers were divided into 3 groups according to disposition of ethnocentrism through fast cluster analysis. Resurts reveled that Korean consumers have strong ethnocenterism. And country-of-orion effects were studyed. Consumers are favorable toward foreign brands and products, especially toward Italy and France goods, except Hongkong and China goods nevertheless strong ethnocentrisuL As a result of canonical correlation analysis about shopping orientation factors and ethnocenterism revealed that ethnocenterism correlated negatively with one factor (following to foreign brands) and positively with another (preference to domestics).

• Journal of the Korea Fashion and Costume Design Association
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• v.19 no.2
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• pp.101-115
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• 2017

This study classified social stratum variables of adults in their 20s to 50s by subjective and objective measurements and classified leisure activities into groups to examine the conspicuous consumption of leisure apparel. A total of 365 adults in their 20s to 50s living in Daegu and the Kyungbuk area were selected considering their jobs and residences. SPSS PC+ 20.0 was used to analyze the data with frequency analysis, factor analysis, reliability examination, cluster analysis, ANOVA, Duncan-test, Scheffe-test, and ${\chi}^2-test$. The results of this study are shown as follows. First, 'Jogging/Walking' was found to be the most favorable activity in the examination of leisure sports activities among the participants and showed a difference in gender. Second, leisure activities were pastime-culture activity, sports activities, static activity, volunteering, and relaxing, and these activities were grouped into non-participant, active and passive leisure activities. Conspicuous consumption of leisure apparel was classified into personality oriented, luxury goods-oriented, and other people-oriented. Third, there was a significant difference in the sub-factors of the conspicuous consumption of leisure apparel (personality oriented, luxury goods-oriented, other people-oriented) according to the sub-factors of subjective stratum(economic power, social position, level of consumption, cultural level and overall stratum consciousness). Fourth, there was significance in the objective social stratum variable by the types of leisure activities. Significant differences were found in personality orientation, luxury goods-oriented, and other people-oriented in conspicuous consumption of leisure apparel by the types of leisure activities. Finally, there were significant differences in economic power, level of consumption, cultural level of subjective social stratum by gender, sports activities and volunteering in leisure activities, as well as other people-oriented conspicuous consumption of leisure apparel. This study also found significant differences in economic power, level of consumption and cultural level of social stratum by age, as well as other people-oriented conspicuous consumption of leisure apparel.

• Journal of Fashion Business
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• v.21 no.1
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• pp.148-165
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• 2017

An assortment of daily supplies have been documented in and accounting book that Hwa-sun Song, a wholesale dealer in Hongcheon, Gangwon-do, sent to Young-hui Sin, a customer. This study analyzed a total of 163 documentations in the accounting book between 1910 to 1916, which includes types of daly supplies, trading volume, and prices, maintained accounting between. Consequently, we are able to indentify companies that produced the applicable goods, names of products, units by which goods were counted, and the lowest and highest prices prevailing, along with kinds of goods patronized in everyday life in Hongcheon in the early 20th century. Paper had the maximum trading volume. The second, most traded were cigarettes, a symbol of the new culture. These were traded under various brand names, such as Kkotpyo, Guksyu, Sanhopyo, Syonghak, and Joil. Foodstuffs, were the third most traded items, including fish, fruits, sugar, Waeddeok, Chilwaeddeok, Color candies and Okchyun candies. Our results indicate that the snack food business had developed since the 19th century. Lighting equipment, oil, candles, matches as well as traditional oil lamps and flints cornered the fourth largest stock being traded. Medications were fifth, with prescriptions written for Insohwan, Hoechyungsan and Siungo, including quinine, a medicine for malaria. Other trades included kitchen appliances such as soup bowls, porcelain bowls, kettles, and drinking cups, and a variety of daily supplies such as mirrors, mats, umbrellas, Geumjiwaemil, hair oil imported from Japan, and soap.

• Journal of the Korean Society of Clothing and Textiles
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• v.28 no.1
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• pp.54-65
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• 2004

The purpose of this study was to identify the impact of fashion life styles of TV-home shoppers on their fashion goods purchasings. This study analyzed TV home shoppers grouped into clusters based on their fashion life styles and identified their product-related evaluative criteria and purchasing intention according to clusters. This study also analyzed whether there are differences in clusters according to their socio-economic status. Utilizing the convenient sampling method, the sample of the study is composed of women aged over 20 living in the Seoul metropolitan area. Of 380 distributed, 196 useful questionnaires were returned. The data were analyzed using factor analysis, cluster analysis, $\chi$$^2$analysis, and One-way ANOVA. The results are as follows: Regarding fashion life styles, 5 factors, 1) fashion leadership, 2) shopping-involvement, 3) fashion image, 4) economics and 5) anti-fashion attitude were obtained. Based on the factor scores, 4 clusters, 1) aesthetic-orientation, 2) economics and fashion innovation-orientation, 3) conspicuous consumption-orientation and 4) anti-fashion attitude, were identified. Regarding the product-related evaluative criteria, there were significant differences in price, fashionability, design, size, brand reliability, refund policy, and appearances when worn according to clusters. There were also significant differences in purchasing intention when purchasing low price products and fashion items such as under wears, night and home wears, suits, leather and fur clothes, purse and bags, and shoes. Regarding the socio-econmic status, age, marital status, and occupation were significantly different according to clusters.

• Journal of the Korean housing association
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• v.25 no.3
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• pp.13-23
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• 2014

This study explores the daily life patterns and housing adjustment behaviors of low-income Korean elderly immigrants residing in affordable housing in the Chicago metropolitan area. Utilizing an intercultural perspective, the study focuses on identifying the immigrants' their cultural attributes of daily living and coping responses to residential misfits. These housing adjustment behaviors are classified into five modes consisting of residential mobility, structural adaptation, residential alteration, normative adaptation, and behavioral adaptation. Two-hour in-depth interviews with open-ended questions were conducted with 138 participants from 15 affordable housing complexes. Collected information includes demographic data, immigration experiences and cultural identity, daily life patterns, as well as housing evaluation and housing adjustment behaviors. The study results indicate that many research participants maintained their cultural attributes of daily living accumulated from past experiences (i.e. mostly based upon Korean cultural contexts), but also made adjustments as they complied with their aging body and new living conditions. This also reflects that immigrants' cultural needs are not limited to the use of language and ethnic goods, but are also embedded deeply in their daily life patterns to influence one's uses of the dwellings in a broader sense. All five modes of housing adjustment behaviors were observed with research participants within their residential settings. More importantly, normative and behavioral adaptations along with residential alterations occurred more simultaneously rather than sequentially when the respondents perceived discrepancy between oneself (i.e. including one's attributes, needs, and preferences) and his/her dwelling.

• Korean Institute of Interior Design Journal
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• v.15 no.3 s.56
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• pp.92-101
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• 2006

This study examines placeness of the living space on the basis of Schulz's existential space and inquires into the expressional features of placeness by analyzing cases. Results of this study have shown that placeness of living space is formed by three factors as follows. First, the living space with placesness maintains inner order which structuralizes surroundings. Second, it expresses its identity through innate shape that reflects surroundings. Third, inner space has innate identity and it is much related to characteristics personality of a resident, environmental and psychological factors. It is as follows that concrete features of existential placeness shown in analyzing cases of Botta and Moore's works. There are concrete expressional features of placeness in the housing of Botta, and one is to keep order of inner space the horizontal and vertical axis reflected surroundings. Another is to show existence feeling as the shape of a stable singular mass with surroundings and regional properties. The third is to value innate features of each space inside housing and particularly to acquire placeness as combining phenomenological characteristic of light. There are concrete expressional features of placeness in the housing of Moore, and first, strong centrality formed in the inside is emphasized as extending to outside environment. Second, existence feeling is acquired as familiar form using the shape and material considered surroundings. Third, the personality of a resident is positively reflected in the design. Besides, placeness is acquired by goods and furniture as positively considering environmental and psychological sides.

• The Korean Journal of Community Living Science
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• v.13 no.2
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• pp.13-24
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• 2002

The purposes of this study are $\circled1$ to define the characteristics of teenagers' activities related to buying gifts for commemorative events, $\circled2$ to provide useful guidance for farmers who commercialize agricultural products. This data was given from 288 students of middle and high school located in Gang-nam region of Seoul during 5.15~17, 2001. The major results have shown that 74% of the respondents had high interest in events, and 34% of them had given gifts to someone in that events of this year, and 89% of them bought chocolates and candies for presents. Most of them bought the presents for their friends including the same or the opposite sex (73%), and they preferred to goods which were packaged well. The best preferences among agricultural commodities by sorts were Kkul-tteok, In-jeol-mi, Glutinous rice cake, in kinds of rice cakes, Yak-gwa, Gang-Jeong, San-Ja in kinds of Han-gwa, Sik-hye in kinds of processed foods, and wild flower perfume or herb products in other kinds of processed products. on the basis of these results, it is proposed that various agricultural commodity gifts for teenager should be developed and popularized.

• Journal of the Korea Furniture Society
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• v.18 no.1
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• pp.70-83
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• 2007

Rattan furniture is strips of cane around the frame that consists of wisteria, bamboo and wood. The materials are originally from Southeast Asia, and the material of domestic Rattan goods is Korean wisteria. Rattan, which is strong and elastic, is often used for craft materials, and it also retains the original feel of the material with great touch. It is beautiful and suitable for expressing curves. It is shiny, light in weight, easy for cleaning and ventilation. Rattan furniture is unique product made by human hands and nature and is an environment friendly well-being furniture. The use examples of these domestic rattan furnitures is condensed as below. First, the materials of rattan product is wisteria, rice straw, bush clover wood, reed and bamboo. Second, the use of rattan product which is made of domestic wisteria is limited to farming equipments and living wares. Third, the materials of rattan furniture differs in domestic made and foreign made product. As is the characteristics of timbers growing in warmer climates of Korea, it has many twist and strong and it is not straight in length so it is hard to manufacture into and use as furniture also it is hard to acquire right size for the material.