• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.13 no.6
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• pp.1-14
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• 2018

As interest and consumption of luxury goods have become more popular, luxury goods market is growing rapidly. Consumers can acquire psychological satisfaction with material abundance by purchasing and using luxury goods. Also, from the view of corporations, luxury goods have price inelastic characteristics, so they can enjoy price premium and it is good to produce good performance. That is the reason why they should pay much attention to securing luxuriousness. This study examined the establishment of brands luxuriousness in Korean SMEs. First, it examined the world market of luxury goods industry and the present condition of Korean market. Then it identified the constituents of luxuriousness by examining the prior studies and related literatures, and designed a research model based on the theoretical grounds to suggest the methods of brand luxuriousness building of Korean SMEs. Luxuriousness can be defined as the attribute of product that distinguishes luxury goods from other products by consumers' perceptions, and the factor that provides situational benefits that motivate consumers' purchasing behavior. In this study, I identified the sub-dimensions of luxuriousness according to whether there are product related attributes and consumers' benefit in consideration of the problems of existing studies. Product related luxuriousness are classified into superiority(functional benefit) and scarcity(experiential benefit), while non-product related luxuriousness are classified into differentiation(symbolic benefit) and traditionality(exclusive benefit). The following are the ways to build brand luxuriousness. First, company can use product factors. High quality, excellent design, high recognized brand with strong, favorable and unique images can enhance the luxuriousness of brand. Second, company can use price factors. Consumers tend to perceive luxury goods as high-priced items, so lowering the price of product can undermine the luxuriousness of product. Third, company can use distribution factors. It is effective for making consumers to perceive the differentiation and scarcity of luxuriousness through limited distribution channel. In addition, store atmosphere suitable for luxury brands should be created. Fourth, company can use promotion factors. The more consumers are exposed to advertisements, the more positive attitudes toward luxury brands are made, and consumers recognize luxuriousness higher. Price promotion negatively affects consumers' perception of luxuriousness. Fifth, company can use corporate factors. Consumer evaluations of products are influenced not only by the product attributes but also by the corporate association and corporate image surrounding the product. Considering the existing researches, it is possible to enhance the brand luxuriousness through high corporate competence and good corporate reputation. In order to increase the competence of the enterprise, it is useful to approach multidimensionally in relation with the knowledge creation capability. In corporate reputation, the external stakeholders' reputation is important, but the internal members' reputation is also important. Korean SMEs will be able to build brand luxuriousness by establishing marketing strategies as above and/or mix(integrate) them according to the situation.

• Proceedings of the KSME Conference
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• 2001.11b
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• pp.353-358
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• 2001

Turbo-charging or Super-charging has been used to boost engine power for Gasoline Engine and Diesel Engine came to the world at the beginning of $20^{th}$ century. So far Turbo-Charger has enjoyed a high reputation in the charging filed for its technical advantages such as no demand of operation power from engine and an excellent charging effect in the event of a static operation at mid- and high engine speed. A mechanically driven Super-Charger, however, is now emerging in order to meet demands of the age of speed such as high engine power for a quick change of the driving mode - high engine torque even at low engine speed. Since Super-Charger needs driving power from engine, it cannot improve its relatively higher fuel consumption against that of Turbo-Charger. This negative point is still an obstacle to the wide use of Super-Charger. Super-Charger using Screw-type compressor which has already had a considerable base in air compressor market will fulfill this purpose of improving fuel consumption by minimizing operation power owing to no charging at idling or partially loading driving. This study aims to develop power control concept to achieve this minimization of operation power.

• Journal of the Korean Operations Research and Management Science Society
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• v.33 no.4
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• pp.101-118
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• 2008

This study compares supply chain integration practices of high performing manufacturing plants in Korea and those in the U.S., Japan, and six European countries. Data were drawn from the High Performance Manufacturing(HPM) Round 3, a joint data-collection effort on manufacturing and supply chain management. Specifically, in the automotive, electronics, and machinery industries, we selected twenty Korean plants with high performance reputation and chose the same number of non-Korean plants(HPM top 20), based upon their competitive manufacturing capability index and customer satisfaction index. The Korean plants do not significantly differ from HPM top 20 plants in that internal value creation activities are coordinated and integrated at the corporate level and between plants. The Korean plants, however, demonstrated more integration with suppliers than with customers, and only the two of them were classified as 'outward facing', which pursues greater integration with both customers and suppliers. Unbalanced and lower integration with customers of the Korean plants was attributed to the lower than expected manufacturing capability and customer satisfaction. Implications for supply chain professionals were discussed.

• Journal of Climate Change Research
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• v.6 no.1
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• pp.11-19
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• 2015

This study has aimed to compare an emission trading system (ETS) in the EU and Japan that introduced the scheme prior to Korea and provided the latter with a benchmarking model. Especially, the EU has a reputation for its well-organized and evolving system, and Japan has also successfully established the system despite its similar condition with Korea, such as an industrial structure and the degree of energy dependence. However, there are noticeable differences between the EU and Japan in their ETS. Whereas Japan has focused on securing certifications in CDM as the implementation of Kyoto protocol, EU has shown a tendency to transform the trading market from a parallel structure of EUA and CER transaction to only the EUA transaction after ending of 1st commitment period of the Kyoto Protocol. Since the differences were mainly caused by not only in a design of the system but also in internal governance and their national circumstance, it is meaningful to analyse the Korean case with a similar framework. This study may contribute to designing an appropriate system for emission trading in Korea through the comparison of the EU and Japanese case.

• The Journal of the Korea Contents Association
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• v.13 no.6
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• pp.425-437
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• 2013

The object of this study is to determine and prioritize the factors that affect job satisfaction and job continuity intention of an important media content provider group - TV/radio announcers. In this study, the determinant factors are classified as "internal" factors (i.e. career motivation and identity as a member of an organization) and "external" factors such as reputation and prestige. A survey was conducted among active announcers in Korea, and 106 responded. The data was processed by multiple regression analysis. The result showed that organizational identity affected the job satisfaction and job continuity intention most, and perceived external prestige affected least. In conclusion, announcer's job satisfaction and job continuity intention have more meaningful relationship with internal factors than with external factors.

• Journal of Arbitration Studies
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• v.26 no.2
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• pp.27-44
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• 2016

The use of program formats has slowly but surely developed into an important component of the television industry. This article examines the surprising gap between the constantly growing, multi-billion-dollar trade of program formats and their unclear and contradictory legal treatment. From both the social and commercial standpoints, television formats are valuable creations. Understanding the two products, the paper and program stages, of a television format and their respective markets, is fundamental to discussions of its legal protection. Interestingly, under current law, the less-developed stages of the process (program ideas and paper formats) are awarded more protection than the aired program format, which accumulates higher levels of investment, creativity, and expression. Internal industry mechanisms, such as vertical integration, damage to reputation, and industry institutions, exist in both markets and are still able to control and influence members' behavior to some extent. However, while the influence of internal industry mechanisms is still strong in the paper format market, in the program format market, which continues to grow, such mechanisms have weakened, amplifying the importance of a clear legal system. The absence of protection will certainly not completely eliminate the production of new program formats. However, these factors do not add up to a case against protection. The changes in the program format market in the last two decades support the theory that the overall effect of providing legal protection for TV formats would promote beneficial competition and encourage more original creations. The underlying question for television formats should not be whether to protect but rather how.

• KIPS Transactions on Computer and Communication Systems
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• v.4 no.2
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• pp.65-72
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• 2015

According to recent statistics published by the National Industrial Security Center, former and current employees are responsible for 80.4% of companies' technology leakages, and employees of cooperative firms are responsible for another 9.6%. This means that 90% of technology leakages are intentionally or mistakenly caused by insiders. In a recent incident, a credit card company leaked private information, and the person responsible was an employee of a cooperative firm. These types of incidents have an adverse effect not only on a company's assets but also on its reputation. Therefore, most institutions implement various security solutions to prevent information from being leaked. However, security solutions are difficult to analyze and distinguish from one another because their logs are independently operated and managed. A large number of logs are created from various security solutions. This thesis investigates how to prevent internal data leakage by setting up individual scenarios for each security solution, analyzing each scenario's logs, and applying a monitoring system to each scenario.

• Journal of the Korean housing association
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• v.20 no.4
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• pp.113-120
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• 2009

The demands of residents can be predicted by analyzing the housing viewpoint of residents. And also, the housing viewpoint can change according to various environmental changes, so it's important for us to understand the trend of change. Therefore, the housing viewpoints of university students who will be subjective residents of houses in future were analyzed by observing change due to trend of time. Target for this study is female university students in 20s. A portion of previously presented material (Korean Home Economics Association 37,1, 67-78) was used as data for 1998 and a questionnaire with 171 female university students was conducted on December 2008 for data for 2008. The following result was drawn from examination of change in the housing viewpoint due to trend of time by comparing the housing viewpoint of university students between 1998 and 2008. First, importance of was decreased and importance of was increased in functions of residence. Second, regardless of the time passage, the most students thought and as their opinions on housing. And also, the most students considered a living room as the most important space inside of a house regardless of the time passage and the level of considering a living room as the most important space was more increased. Third, the level of consideration got higher with time in the selection of houses. , , , , , and had higher level of consideration regardless of time passage. Items of which level of consideration increased with time are , , , , , and , and items of which level of consideration decreased are and . Fourth, it can be understood that the level of satisfaction in housing got higher with time. And it can be said that , , , and were not increased in the level of satisfaction in housing compared with 10 years ago. Fifth, regardless of time passage, the level of satisfaction in housing was lower than the level of consideration in the event of selection of houses. As , , and had lower levels of satisfaction in the event of selection of houses compared with the levels of consideration, they have higher possibility of dissatisfaction in housing.

• Journal of Applied Tourism Food and Beverage Management and Research
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• v.12 no.2
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• pp.59-78
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• 2001

The domestic food service industry has established its industrial basis since the overseas brands were introduced and international events were held in Korea. It also has showed a prominent growth rate as consumers began to show more interests in leisure and quality of working life(QWL) At this, the employees, constituting Points of contacts with consumers of the food service industry, have emerged as a Primarily critical concern in order for the food service industry, which can affect people in various ways, to adopt our own food culture and develop its business quality. In the food service industry, as a relatively labour-intensive industry, the manpower service is considered very important. Whether the industry succeeds or not depends on the role of employees as the quality of service of employees can decide the quality of the industry itself. In spite of the importance of employees in the food service industry, not many researches have been Performed on the personnel management of the industry, as Koreans traditionally have hold a prejudiced view on the food service industry and it is only a short time since the food business began to be considered as an industry. This thesis aims at research on the factors affecting job satisfaction of the employees by dealing with the importance and characteristics of the role of employees of the food service industry and theoretical background of the job satisfaction. The presumable factors affecting the job satisfaction are divided into several groups ; characteristics of organization, working condition, human relationship, psychological factors, and its reputation in the labour market. Hypotheses and models, where those factors affect the employees, are formed. Statistical methods such as correlation analysis and multiple regression are used in order to verify those hypotheses. Alternatives to improve job satisfaction of employees are suggested based on the analysis. It is expected that there will be more active researches on employees of the food service industry, as this thesis has selected employees of the food service industry as its subjects while subjects of similar researches have been mainly hotel employees so far.

• International Area Studies Review
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• v.12 no.3
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• pp.567-588
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• 2008

This study was proceeded with interest on residents' perception of local festival(Boryeong City, Korea) and tried to examine the relation with their participation level and satisfaction. This study used 'festival visiting experience' as moderating variable with the expectation of difference in residents' perception according to visit. This study result indicated that residents can recognize local festival negatively if they feel they have no benefit from the festival even though the festival has many visitors with growing reputation. Also, festival visiting experience has no moderating effect on residents' participation intention in this study. The facts also find that the residents-oriented festival planning and promotion is more important in the partnership with local government and private sector-local residents. Further, it is very important to notice internal customer as well as external customer to ensure residents' satisfaction and participation.