• 서비스연구
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• 제8권3호
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• pp.63-80
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• 2018

최근 국내 대학들은 학령인구의 감소에 따른 재정난을 극복하기 위해, 그리고 대학의 글로벌 경쟁력을 확보하기 위해 유학생 유치에 더욱 많은 노력을 기울이고 있다. 따라서 본 연구는 국내 대학의 유학생 중 가장 많은 비중을 차지하고 있는 중국인 유학생을 대상으로 대학의 서비스품질이 대학 추천의도에 미치는 영향을 실증 분석하였다. 특히 본 연구는 중국인 유학생의 대학에 대한 서비스품질 인식과 추천의도 간의 관계에 있어 한국에 대한 친숙성이 가지는 조절효과에 주목하였다. 본 연구는 가설 검증을 위해 경북 지역의 D대학에 재학 중인 중국인 유학생들을 대상으로 설문조사를 실시하였고, 총 수집된 218부의 설문지 중에서 응답이 부실한 12부를 제외한 206부를 최종 실증분석에 사용되었다. 실증분석 결과 중국인 유학생들이 지각하는 대학에 대한 서비스품질 2요인인 상호작용품질과 물리적환경품질 모두 대학 추천의도에 정(+)의 영향을 미치는 것으로 나타났으며, 중국인 유학생들의 한국에 대한 친숙성 역시 추천의도에 정(+)의 직접효과를 가지는 것으로 나타났다. 또한 상호작용품질과 물리적환경품질과 추천의도 간의 관계에 대한 친숙성의 조절효과를 분석한 결과, 친숙성은 물리적환경품질과 추천의도 간의 관계에 대해서만 정(+)의 조절효과를 가지는 것으로 나타났다. 따라서 본 연구는 중국 유학생을 유치하고자 하는 국내 대학들은 대학의 상호작용품질의 제고와 더불어 대학의 물리적환경을 강화하는 전략을 우선적으로 고려해야 할 필요성이 있음을 실증하였다.

• 대한물리치료과학회지
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• 제30권1호
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• pp.10-22
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• 2023

Background: The purpose of this study was to investigate the effect of brain education-based exercise and KPEM manual therapy integrated program on the sleep and quality of life of cancer patients. Design: Seventy subjects who were diagnosed with cancer and were undergoing treatment volunteered to participate in this study. All subjects used a nonequivalent control group pretest-posttest design for either the experimental group or the control group. In the final analysis, there were 25 subjects in the experimental group and 18 subjects in the control group. Methods: For 12 weeks, the experimental group performed brain education-based exercise (20 minutes) and KPEM manual therapy (50 minutes), and the control group performed basic physical therapy and autonomous exercise. For evaluation, the Korean version of the Pittsburgh Sleep Quality Index (PSQI-K) and the quality of life index were measured after intervention using the European Organization for Research and Treatment of Cancer (EORTC-3.0Ver). Effect between groups, time effect over time, and group^*time interaction were analyzed through a pre-test before and after the 12-week intervention period, and repeated measure ANOVA after 12 weeks of the integrated program intervention. All statistical significance levels were set at α=.05. Results: The PSQI in the time effect (p=.001) and the group^*time interaction (p<.001) were statistically significant. In terms of EORTC, QL2 and PF2 were significant in time effect (p=.024; p=.021) and group^*time interaction (p=.007; p=.021), whereas in RF2, significance was only found in group^*time interaction (p=.028). In symptom indicators, time effect was the only significant factor in FA, SL, AP, and CO, respectively (p=.002; p=.028; p=.041; p =.005) and in DY, there were significant differences in the time effect (p=.016) and group^*time interaction (p=.002). Conclusion: The brain education-based exercise and KPEM manual therapy integrated program effectively improves the sleep and quality of life of cancer patients. It is considered that this exercise and therapy can be actively used as a psychological, emotional, and physically complementary physical therapy intervention to improve the quality of life of cancer patients.

• International Journal of Human Ecology
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• 제15권1호
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• pp.12-22
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• 2014

The effects of conflicted teacher-child relation on conflicted or passive peer interaction and a moderation effect of mothers' interpersonal relation satisfaction on the associations were assessed. Children from 2- to 6-year-olds (184 girls, 185 boys) mostly from middle socioeconomic-status urban community in Korea and their teachers and mothers participated. Conflicted teacher-child relation predicted conflicted peer interaction but not passive peer interaction. Children, whose relationship with teachers were conflicted, engaged in conflicted play with peers more often than children who were in less conflicted relationship with the teachers. Teachers who were in conflicted relationship with the children, perceived the children having conflicted interaction with peers more often, if mothers of the children were less satisfying in relationship with significant others, especially boys. Children, whose mothers are in less satisfying interpersonal relation with others, were more passive in peer interaction than children whose mothers are in more satisfying interpersonal relationship.

• 한국프랜차이즈경영연구
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• 제9권1호
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• pp.27-39
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• 2018

Purpose - Recently, the mobile application field has been receiving astronomical attention from the past few years due to the growing number of mobile app downloads and withal due to the revenues being engendered. Especially delivery apps by mobile service market is experiencing rapid growth and competition is intensifying. Therefore, delivery apps' choice attributes has become important as a strategy for survival of franchise firms. Based on previous studies, this research proposed the theoretical framework about the structural relationships among customer satisfaction, trust and revisit intention on delivery apps' choice attributes. Research design, data, and methodology - This study examines the structural relationship between choice attributes of using the delivery app, satisfaction, trust, and revisit intention. More specifically, this study has been examined from the perspective of Generation Y who is enjoying electronic commerce and shopping with mobile phone. In this model, choice attributes of delivery app consists of three sub-dimensions such as service quality, system quality, interaction quality. So as to test the purposes of this study, research model and hypotheses were developed. After excluding 24 invalid respondent questionnaires, 201 valid questionnaires were coded and analyzed using frequency, confirmatory factor analysis, correlations analysis, and structural equation modeling with SPSS 21 and SmartPLS 3.0. Result - The results of the study are as follows. First, service quality and interaction quality had positive effects on satisfaction, and interaction quality had positive effects on trust, but system quality did not have a significant effect on both satisfaction and trust. Second, satisfaction had positive effects on both trust and revisit intention. Third, trust had positive effects on revisit intention. Conclusions - The implications of this study are following as: From the theoretical perspective, this study confirms the effect of delivery apps' choice attributes on satisfaction, trust, and revisit intention. In addition, it is significant that we examined the influence of choice attributes of delivery apps on their attitudes and behaviors of Generation Y familiar with mobile environment. Through this study, we hypothesized that the attributes of service quality and interaction quality of delivery apps have a significant effect on customer satisfaction, and this can be expected to provide meaningful implications for the development of franchise restaurant industry. To encourage continuous repurchase through customer satisfaction, franchise companies need to establish various strategic alliances with delivery app companies and new growth engines by providing diverse and high-quality services to customers in the smart age.

• 보건의료산업학회지
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• 제14권1호
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• pp.31-42
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• 2020

Objectives: The purpose of this study was to explore how service quality in specialized hospitals influences customer loyalty under the mediating effects of customer trust and customer value. Methods: A statistical review was done based on the survey results of patients who had used a specialized hospital in Gyeonggi Province, South Korea. A total of 209 questionnaires were collected. After data collection, an empirical analysis was performed using SPSS 21.0 and AMOS 21.0 software. Results: Interaction quality (β = 0.254, p < 0.05) and result quality (β = 0.179, p < 0.05) significantly influenced customer trust, while physical environmental quality (β = 0.121, p > 0.05) did not. Customer trust (β = 0.571, p < 0.01) influenced customer value (β = 0.136, p < 0.05) and customer value influenced customer loyalty. In addition, customer confidence (β = 0.668, p < 0.05) was shown to have directly impacted customer loyalty without the mediating effect of customer value (0.078). Conclusions: The findings showed that interaction quality and resulting quality had important implications for customer loyalty. We therefore suggest compliance with appointment times, training to improve work-related skills for employees, improving customer satisfaction, and enhancing communication skills.

• 무역학회지
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• 제47권3호
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• pp.93-110
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• 2022

This study aims to develop online convention service quality and examine the effect of online convention service quality on re-participation intention in the same convention and other types of online conventions. Based on an extensive literature review, the study chose five main factors of online convention service quality: human service, program service, platform service, platform aesthetics, and interaction. A total of 284 data were collected from online convention participants from July 26 to August 6, 2021. For the hypotheses test, multiple regression analysis was used. As a result, interaction and program service quality had positive effects on re-participation intention in the same convention, but except for platform aesthetic, all factors positively affected re-participation intention in other types of online conventions. This study also found that online service quality factors are more helpful in predicting the intention of re-participation in other types of online conventions rather than re-participation in the same convention. Based on the results, theoretical and practical implications were discussed

• Journal of Smart Tourism
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• 제2권4호
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• pp.35-43
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• 2022

Tourism businesses use chat services to provide immediate customer support and to help users navigate within a website, but there are more outcomes of this interaction that should be examined. The current study aimed to discover if the online travel chat service quality and information value of the online travel chat service lead to user satisfaction with the service and visit intention to a recommended destination by Korea Tourism Organization's 1330 Live Chat. The results indicate that information value (functional and innovation) and online travel chat service quality (reliability, assurance, and security) lead to satisfaction with the live chat service and visit intention to a recommended destination. The results can benefit practitioners who want to expand and improve their customer service interaction and recommendations, and to scholars who study the relationship between customer services in tourism recommendation and sales context.

• 한국생활과학회지
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• 제23권6호
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• pp.1127-1140
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• 2014

The purpose of this study was to explore the effects of father's socio-demographic variables and father's literacy beliefs on father's literacy interaction. Participants were 204 fathers who have children in 3 to 5 years of age. Data were analyzed by descriptive statistics, correlation analysis and stepwise multiple regression analysis. The findings are summarized as follows: (1) Father's education level was generally correlated with 'father role efficiency', 'open interaction', 'picture-book reading interaction' (2) Monthly income of the household was related 'father role efficiency', 'positive feelings on reading books'. (3) 'Literacy ability development from books', 'father role efficiency', 'positive feeling on reading books' were correlated 'open interaction' and 'picture book reading'. But, 'literacy ability development from books', 'father role efficiency', 'positive feeling on reading books' were negatively correlated 'direct interaction'. (4) The most influential factor on father's 'open interaction', 'direct interaction' was 'literacy ability development from books'. The most influential factor on father's 'picture-book reading' was 'positive feeling on reading books'. These findings highlight that 'literacy ability development from books' and 'positive feeling on reading books' may play critical roles in father's literacy interaction. So, it is very important that adequate training and support on father's literacy beliefs for father's high quality literacy interaction.

• 한국유통학회지:유통연구
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• 제11권3호
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• pp.1-22
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• 2006

노령인구의 증가에 따라 노인의료의 중요성이 점차 증가하고 있으나 그에 관한 관심과 연구는 일천하다. 본 연구는 노인요양병원을 중심으로 양방, 한방, 양 한방 협진 진료시스템에 따라 진료의 전문성, 편의성, 상호작용성 요인의 역할에 대하여 처음으로 탐색적 연구를 시행하여 다음과 같은 결과를 확인하였다. 첫째, 요양병원에서 양방, 한방, 양 한방 협진의 진료시스템에 따라 전문성이나 편의성, 상호작용성은 고객만족에 서로 다른 영향을 미친다는 것을 확인하였다. 둘째, 양방진료에서는 편의성과 상호작용성이, 한방에서는 상호작용성이, 양 한방 협진에서는 전문성이 중요한 것으로 나타났다. 따라서 양방진료에서는 진료편의성과 상호작용성의 확대에 보다 많은 노력이 필요하며, 한방진료에서는 상호작용성에 따른 인적서비스의 증대가, 그리고 양 한방 협진에서는 전문성 확대를 위한 실질적인 협진이 이루어질 수 있어야 한다. 셋째, 모든 진료시스템에서 고객만족은 관계의 질에, 관계의 질은 재구매 의도에 긍정적인 영향을 미치는 것으로 확인되었다. 마지막으로 관계의 질은 전환의도에 양방에서는 부정적인 영향을 미치는 것으로 나타났으나 한방과 양 한방 협진에서는 미치지 않는 것으로 확인되었다. 이는 양방과는 달리 한방과 양 한방진료에서는 선택범위가 넓지 않아 전환기회가 낮은 것이 원인으로 보이며, 장기적 관점에서 관계의 질 향상이 필요한 것으로 확인되었다.

• 한국보건간호학회지
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• 제35권1호
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• pp.72-88
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• 2021

Purpose: This study investigated the associations between physical activities (PAs) and the health-related quality of life (HRQOL) and perceived health status (PHS) of cancer survivors. We further examined the interaction effects of PAs and covariates on HRQOL and PHS. Methods: Data sets were obtained from the 2014-2018 Korea National Health and Nutrition Examination Survey. The subjects were 1,349 cancer survivors aged over 18 years old. Data were analyzed using R 4.0.3 and SPSS 18.0. Logistic regression analysis was conducted considering only the main terms, or including additional interaction terms between PAs and covariates. Results: Moderate and high PAs showed significantly improved HRQOL related to self-care domain, euro quality of life-5 dimension index, and PHS. Interaction analysis revealed that high PAs resulted in improved HRQOL associated with self-care and pain/discomfort in cancer survivors having depression. Moreover, for low- and middle-income levels, higher PAs served to improve HRQOL associated with depression/anxiety. In contrast, higher PAs rather reduced HRQOL for the high-income group. Conclusions: To improve HRQOL, we recommend PAs higher than the moderate level for cancer survivors. In case of cancer survivors having depression or belonging to the high-income group, it is necessary to manage individual PAs considering the interaction effects.