• Archives of design research
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• v.16 no.2
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• pp.345-354
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• 2003

Digital TV broadcasting technology is recognized as a very encouraging technological development by koreans because of high-definition, multi-channel and interactive services which would broaden the viewers choice and promote people's prosperity. The technological development of digital TV service is a drastic change for people's convenience and would be a major media of‘e-government’in Korea. Digital TV Program UI will affect to people's esthetic sense and information efficiency. The information search pattern in TV is different from it of computer which has lead interactive media so far This research verifies the reasonable information display method through the usability test based on former related researches. For the case study, Interactive EPG design of SkyLife is selected and reviewed. This research includes the design development of interactive EPG of DVB-MHP.

• Journal of the Korea Society of Computer and Information
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• v.15 no.3
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• pp.55-63
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• 2010

On Handoff, existing AP search has chosen one of various APs according to signal strength. However IEEE 802.11 uses Medium Access method with CSMA/CA(Carrier Sensing Multiple Access /Collision Avoidance) that competes to obtain a channel by sharing common medium. For that reason, network performance is heavily affected by the number of nodes and network congestion aside from signal strength. Consequently, in this paper we propose the method that choose one AP which ensures more improved network performance and set up a link, reflecting AP network information in Handoff area, on Handoff in the process of AP selection. We also demonstrate through simulation that it gets maximum performance even in the wireless network which many users concurrently access to, and it has considerable effects on aspects of resources and network management by distribution of users.

• Journal of Distribution Science
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• v.13 no.9
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• pp.81-93
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• 2015

Purpose - "Showrooming" refers to the phenomenon where a shopper visits a store to see and compare products but makes the purchase online at a lower price. Surveys on showrooming activities at home and abroad indicate that a significant number of consumers pursue showrooming activities. The advent of "showroomers," who engage in buying activities, hovering both on and offline, while selectively choosing sales channels to suit their needs, is powerful enough to erode the borders between channels and bring about seismic changes in the distribution industry. However, surprisingly, there has been no in-depth discussion on showrooming. This study seeks to theoretically investigate what impact personal characteristics have on showrooming preferences and attitudes in a multi-channel environment. Specifically, assumptions have been made that price perception, perceived performance risk, and trust in online shopping not only have a direct impact on showrooming attitudes but also indirectly affect it through the means of contact motivation. Research design, data, and methodology - To test the hypotheses, this study conducted a survey of male and female shoppers, ages 20 through 40s, who live in metropolitan areas, and have actively showroomed fashion items in the last six months. A clothing item usually purchased after a careful decision-making process was chosen as the target product of the study. The survey was conducted between October and November 2014, using a professional survey service provider. A total of 200 surveys were collected, of which 198 were used for analysis. Conceptual model Structural Equation Modeling (SEM) and Amos 18.0 were employed for data analysis and model verification. In addition, following the confirmatory factor analysis and measurement model analysis, the theoretical model that corresponds to the research model was analyzed. Results - Analysis results show that price perception, perceived performance risk, and trust in online shopping have a statistically significant and positive (+) impact on showrooming attitudes. In addition, in terms of the indirect influence of price perception and perceived performance risk on showrooming attitudes through means of contact motivation, price perception had a statistically significant and positive impact on means of contact motivation, whereas perceived performance risk did not have a statistically significant impact on it, with the relevant hypothesis rejected. Conclusions - These analysis results imply that the ultimate goal of consumers is to maximize their shopping benefits by selectively and strategically taking advantage of different channels in a complementary manner. This study presents many implications for distributors to encourage a deep understanding of showrooming consumers who have complicated consumption behaviors and to build channel integration strategies. This study has limitations in theoretical and practical implications. Therefore, subsequent studies need to focus on verifying that showrooming activities are based on reasonable and planned decisions by applying the theory of reasoned or planned behavior. In addition, the scope of the study should expand to include web showrooming, where consumers conduct product research online and purchase offline.

• Journal of Food Hygiene and Safety
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• v.31 no.3
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• pp.153-166
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• 2016

The purpose of this study was to investigate consumers' perceptions on monosodium L-glutamate (MSG) in social media. Data were collected from Naver blogs and Naver web communities (Korean representative portal web-site), and media reports including comment sections on a Yonhap news website (Korean largest news agency). The results from Naver blogs and Naver web communities showed that it was primarily mentioned MSG-use restaurant reviews, 'MSG-no added' products, its safety, and methods of reducing MSG in food. When TV shows on current affairs, newspaper, or TV news reported uses and side effects of MSG, search volume for MSG has increased in both PC and mobile search engines. Search volume has increased especially when TV shows on current affairs reported it. There are more periods with increased search volume for Mobile than PC. Also, it was mainly commented about safety of MSG, criticism of low-quality foods, abuse of MSG, and distrust of government below the news on the Yonhap news site. The label of MSG-no added products in market emphasized "MSG-free" even though it is allocated as an acceptable daily intake (ADI) not-specified by the Joint FAO/WHO Expert Committee on Food Additives (JECFA). When consumers search for MSG (monosodium L-glutamate) or purchase food on market, they might perceive that 'MSG-no added' products are better. Competent authorities, offices of education and local government provide guidelines based on no added MSG principle and these policies might affect consumers' perceptions. TV program or news program could be a powerful and effective consumer communication channel about MSG through Mobile rather than PC. Therefore media including TV should report item on monosodium L-glutamate with responsibility and information based on scientific background for consumers to get reliable information.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.6 no.4
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• pp.527-534
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• 2002

In this paper, efficiency in the acquisition of the PN code of the DS/CDMA system was analyzed by using the Nakagami-m probability density function that can model diverse fading channels. The system considers the fading environment that inevitably exists in the mobile communications channel environment. To analyze the efficiency of the system, the equations related to detection probability PD and false alarm probability PFA required for the acquisition of the PN code were induced by using the Nakagami-m probability density function. They were verified through simulation. For the DS/CDMA system an adaptive serial search technique was applied to acquire the PN code. To correct phase error, the equations related to detection probability PD and false alarm probability PFA that influence the time to acquire codes were induced after adding the PLL to each branch of the Rake Receiver. By using an induced equation, detection probability PD and false alarm probability PFA were verified through simulation.

• The Journal of Korean Institute of Communications and Information Sciences
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• v.29 no.5C
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• pp.683-691
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• 2004

To transmit MPEG-2 video on an errorneous channel, a number of error control techniques are needed. Especially, error concealment techniques which can be implemented on receivers independent of transmitters are essential to obtain good video quality. In this paper, prediction of motion vector and an adaptive boundary matching algorithm are presented for temporal error concealment. Before the complex BMA, we perform error concealment by a motion vector prediction using neighboring motion vectors. If the candidate of error concealment is not satisfied, search range and reliable boundary pixels are selected by the temporal activity or motion vectors and a damaged macroblock is concealed by applying an adaptive BMA. This error concealment technique reduces the complexity and maintains a PSNR gain of 0.3∼0.7㏈ compared to conventional BMA.

• Journal of the Institute of Electronics and Information Engineers
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• v.51 no.6
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• pp.9-17
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• 2014

Heterogeneous network (HetNet) is a network consisting of macrocells overlaid with small cells. In HetNet, the interference from macrocell to small cell users is a major cause of performance degradation of small cell users and enhanced inter-cell interference coordination (eICIC) is needed to mitigate the interference. Previous works on eICIC gives limited performance gain because these works focus on maximizing long-term throughput and rarely consider varying channel conditions over frames. This paper proposes a new algorithm which dynamically coordinates interference and schedules users on each frame to maximize the total utility of the network with lower computational complexity than exhaustive search. Simulation results show that the proposed algorithm achieves higher total throughput than the throughput with the conventional algorithm, and has higher fairness index than the conventional algorithm when there large number of users.

• The Journal of Korean Institute of Communications and Information Sciences
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• v.23 no.4
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• pp.914-925
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• 1998

This paper considers the evaluation of the hybrid acquistion perdformance for the pilot signal in the direct sequence code division multiple access(DS/CDMA) forward link. the hybrid acquisition is introduced by the combination of two schemes, the parallel and serial acquisions. The mean acquisition time of the proposed scheme is derived to consider both the best case(the correct code-phase offsets are included i one subset) and the worst case(the correct code-phase offsets exist at the boundary of two subsets), which are cause by the distribution of the correct code-phase offsets in the subset. Expressions for the detection, false alarm, and miss probabilities are derived for the case of multiple correct code-phase offsets and multipath Rayleigh fading channel. Numerical results present the hybrid acquistion performance with repect to design parameters such as postdetectio integration length in the search and verification modes, subset size, and number of I/Q noncoherent correlators, and compare the hybrid acquistion with the parallel acquistion in terms of the minimum acquistion time under the same hardware complexity.

• The Journal of Korean Institute of Communications and Information Sciences
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• v.33 no.5A
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• pp.479-486
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• 2008

In this paper, an efficient training symbol design with m-sequence is proposed for the MIMO-OFDM based next generation wireless transmission system which supports gigabits per second data rate. In the traditional blute force method, the preamble design is based on the case by case comparison with the system requirements. This paper discusses a training symbol design methodology for the MIMO-OFDM system based on the m-sequence which has been widely used in the spread spectrum communication areas due to its good correlation characteristics. Also the step-by-step design and performance verification method within the limited search space is discussed. The proposed method targets the design of the training symbol which satisfies system requirements for the packet based MIMO-OFDM wireless communication system including automatic gain control(AGC), timing synchronization, frequency and sampling offset estimation, and MIMO channel estimation.

• Journal of Broadcast Engineering
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• v.15 no.1
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• pp.112-121
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• 2010

Distributed video coding is a coding paradigm that allows complexity to be shared between encoder and decoder, in contrast with conventional video coding. We propose that complexity balancing method of encoder/decoder by phase motion estimation algorithm. The encoder performs partial motion estimation. The result of the partial motion estimation is transferred to the decoder, and the decoder performs motion estimation within the narrow range. When the encoder can afford some complexity, complexity balancing is possible. The method proposed is able to know relativity between complexity balancing and coding efficiency. The coding efficiency increase rate by the encoder complexity increases is higher than that by the decoder complexity increases. The proposed method can control the complexity and coding efficiency according to devices' resources and channel conditions.