• Journal of the Korean Society of Clothing and Textiles
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• v.16 no.4 s.44
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• pp.431-441
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• 1992

This research was designed to evaluate the effect of need and of demographic variables of adult women on the conformity and individuality in the selection of clothes. 1. There are factors which have effect on variables of need. Marriage status, household type, age have effect on safety need, household type and age have effect on belongingness and love need. Household type and native community have effect on self-esteem need, household type, native community, school career, frequency of contact with mass media have effect on need for self-actualizing. Native community have effect on aesthetic need, and school careers have effect on the desires to know and to understand. 2. Self-esteem need, belongingness and love need, safety need, need for self-actualizing, aesthetic need, frequency of contact with mass media and income as demographic variables are directly related with conformity of clothing. Age, marriage status, native community, household type, school career are indirectly related with conformity of clothing. 3. Self-esteem need, need for self-actualizing, aestheitic need, desires to know and to understand, belongingness and love need, frequency of contact with mass media, household type have direct effect on the individuality of clothing. And age, household type, native community, school career have indirect effect on the individuality of clothing.

• Journal of the Korea Fashion and Costume Design Association
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• v.16 no.2
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• pp.71-80
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• 2014

The purpose of this study was to investigate consumer evaluation on visual sensibility of stripe pattern shirts for separation coloration. The experimental materials developed for this study were a set of clothing stimuli and response scales. The clothing stimuli were 27 color pictures, in which separation color(white: W, gray: G, black: B), separation width(small: S, medium: M, large: L), and combination color(magenta and yellow: MY, magenta and cyan: MC, yellow and cyan: YC) were manipulated. The subjects of this research were female in their 20s to 30s living in Seoul, Gwangju, Daegu, Busan, and Changwon. The investigation was carried out at December 2013. The data were analyzed by using SPSS program. Analysis methods were factor analysis, ANOVA, and Duncan-test. Results of this study were as follow.; The factors of visual sensibility according to separation color, separation width, and combination color consisted of four dimensions of attractiveness, appeal, individuality freshness, and grace. Separation color showed an independent effect on appeal and individuality freshness. Combination color showed an independent effect on individuality freshness. Interaction effects of separation color and separation width on appeal were found. Interaction effects of separation color and combination color on individuality freshness and grace were found. The study results are highly expected to be used as useful sources in a fashion product.

• Korean Journal of Veterinary Research
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• v.44 no.4
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• pp.649-653
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• 2004

To estimate the source of variance components for some hematological parameters and assess the utility of the conventional population-based reference interval, this study computed index of individuality for blood samples, which were from 13 dogs drawn once weekly for 4 consecutive weeks. Results were subjected to nested analysis of variance. For all parameters measured between-dog variations were greater than within-dog variation. Except for the parameters RBC and MCHC the index of individuality was <1.4. The low reliability coefficient and high index of individuality of ${\leq}0.8$ were found for the majority of hematological parameters. In practical term, the present study indicated that use of hemogram profiles alone in the evaluating clinical state of a single patient should be avoided because of their physiological or natural random variations, and that comparing a single measurement on the blood analytes from an individual dog to the conventional population-based reference range may be too insensitive to detect any significant changes in the blood components of that particular dog. A single measurement may not characterize an individual's average concentration of the parameters even shortterm period.

• Journal of the Korea Fashion and Costume Design Association
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• v.3 no.1
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• pp.129-152
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• 2001

The purpose of this study was to classified as the degree of the delinquency and to make clear the differences of adolescents' clothing attitude, clothing regulation attitude according to their delinquency and demographic variables. The results are as follows: First, Delinquency was classified as revolt, breakage and violence, status and property; according to the degree of the delinquency, subjects were categorized as delinquent, middle and exemplary groups. Second, the clothing conformity and clothing importance were higher in delinquent and middle than exemplary group; individuality, fashion and refusal against clothing regulation were most regarded by delinquent group, and followed by and middle and exemplary groups, meanwhile, the reverse was the case for modesty. Third, schoolgirls were more regarded the conformity, individuality, fashion and clothing importance and higher the refusal against clothing regulation than schoolboys; there was no significant difference between both sexes in modesty, and schoolgirls in delinquent group were more fiercely refused the clothing regulation than schoolboys in same group. The better a student did at school, the higher the modesty was and the lower the fashion and refusal against clothing regulation were. The higher a student belonged to a social status, the more he/she regarded the individuality importantly. While exemplary student who belonged to a high social status tended to pursue the individuality regardless his/her degree of delinquency, as for the student who belonged to middle or below social status, the higher the degree of delinquency was, the more he/she regarded the individuality. Besides, delinquent students who belonged to middle or below social status were more sensitive in fashion than those to higher social status.

• The Research Journal of the Costume Culture
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• v.31 no.6
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• pp.705-719
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• 2023

The study aimed to investigate the factors influencing genderless fashion preferences. The questionnaires were collected from men and women participants aged 20 to 49 living in Seoul City and Gyeonggi Province. Data analysis involved factor analysis, t-test, ANOVA, and regression analysis. The findings revealed that genderless fashion preference comprised four factors, namely individuality pursuit, deviation from norms, fashion pursuit, and social recognition pursuit. Self-esteem encompassed two factors positive self-esteem, and negative self-esteem. while sociocultural attitude toward appearance consisted internalization, and awareness. Second, positive self-esteem significantly influenced individuality pursuit and deviation from norms in genderless preference factors. Third, sociocultural attitude toward appearance had a significant effect on genderless fashion preference, with awareness particularly exerting a significant effect on individuality pursuit, fashion pursuit, and social recognition pursuit. Fourth, genderless fashion preferences exhibited differences based on gender role identity in factors such as individual pursuit, norm avoidance, and trend pursuit. Lastly, demographic characteristics such as age, education, occupation, and monthly income revealed significant differences in genderless fashion preferences. From the results of the study, it was found that consumers perceived individuality pursuit, fashion pursuit, and social recognition pursuit as important influencing factors of genderless fashion preferences. In addition, it is necessary to create an independent brand identity by developing various items to express consumers' individuality, differentiated brand concepts from other brands, and store displays.

• Fashion & Textile Research Journal
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• v.9 no.6
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• pp.589-594
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• 2007

The purpose of this study was to investigate the effect of Chemyon(social-face) on wedding consumption behavior. To perform this study, the questionnaires were administered to 305 women in seoul and the data were analyzed by Frequency, Factor Analysis, and Multiple Regression Analysis. In the result of factors analysis, Chemyon factors were divided into being formal, being conscious of other people, and being ashamed. Consumption behaviors were divided into pursuit of high quality, pursuit of individuality, pursuit of actual profit, and pursuit of fashion. In the result of this study, the more people give an account of formality, the more they behave pursuit of high quality and the less they behave pursuit of individuality and fashion. The more they make much importance of being conscious of other people, the more they pursue consumption of individuality and fashion. Also the more high consumption of fashion, the less they have being conscious of other people. Therefore we can find through this study that Chemyon has an influence on wedding-beauty consumption behavior.

• Journal of the Korean Society of Clothing and Textiles
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• v.12 no.2 s.27
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• pp.159-167
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• 1988

The purpose of this study was to investigate the relationship between Self-concept, Personal variables and Clothing selection behavior. Self-concept was measured with Choi Jung Hun's 'Perceptual Orientation Scale' and Clothing selection behavior scale was prepared for this study. The questionnaire were completed by 389 women in Taegu. Statistical analysis was performed using F-test, Scheffe's test. The results were as follows; 1. There was significant relationship between Self-concept and Clothing selection behavior. (individuality, conformity, economy, modesty). 2. There was significant difference in clothing selection behavior variables according to age. 3. There was significant difference in individuality and economy according to marital status. 4. There was significant difference in individuality, economy and modesty according to education level. 5. There was significant difference in clothing selection behavior variables according to monthly clothing expenses.

• Journal of the Korean Society of Clothing and Textiles
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• v.19 no.4
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• pp.651-662
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• 1995

The purpose of this study was 1) to find out the benefits sought factors of jeans and to segment the consumer market 2) to analyze Purchase behavior, brand loyalty, and demo- graphic characteristics of benefit segments. The subjects were 350 male and female university students who have purchased at least one of the nine jeans brands selected for this study. For statistical analysis, reliability test, percentage, factor analysis, cluster analysis, x2-test, and analysis of variance were used. The results of this study were as follows; 1. Benefits sought by consumer were found to include four different factors-brand value, individuality, fashionability, and practicality. 2. As a result of subdividing the consumers, three distinctive groups were formed on the basis of benefit factors-individuality.fashion oriented group, brand value oriented group, and practicality oriented group. 3. Brand value oriented group rated the highest in all of following variables number of jeans possessed and purchased annually, brand loyalty, average household income, average monthly allowences, and amount of money spent in purchasing clothes in each season. Individuality - fashion oriented group rated the second.

• Journal of Korea Entertainment Industry Association
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• v.13 no.4
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• pp.271-281
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• 2019

The purpose of this study is to provide basic data for improving the adaptability of college life by examining the effects of individuality and relationship of university freshmen on college life adaptation. The study subjects were 383 freshmen enrolled in a university in Chungbuk C City, and a multiple regression analysis was conducted to examine the factors of impact. The first study found that boys were more individual in genders, depending on the general characteristics. Extroverted students were more relational. In the majors, students in the humanities and social sciences were more related, and students in the natural engineering department were more individual. Second, the lower factors affecting college students' adaptation to college life were found to be autonomous in individuality, and affinity and intimacy in relation. In particular, autonomy has the greatest impact on adaptation to college life, followed by affinity and intimacy. Based on these results, policy suggestions are needed first, it is necessary to balance and balance individuality and relationship. second, it is necessary to create activities and learning environments that you can choose for yourself. third, it is necessary to develop programs to promote affinity and intimacy such as department events and club activities. fourth, emotional and psychological program support through face-to-face contact should be activated to improve individuality and relationship.

• The Research Journal of the Costume Culture
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• v.19 no.6
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• pp.1221-1234
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• 2011

The purpose of this study was to investigate the differences and interaction effects in impression formation according to eyeglasses, earrings, hair length, and clothing color worn by woman in Her 20s. A quasi-experimental method was used for this study. The experimental design was a $3{\times}2{\times}2{\times}4$(eyeglasses${\times}$earrings${\times}$hair length${\times}$clothing color) factorial design. The model of stimulus photographs was a woman with an oval shape face in her late twenties. She wore a tailored collared jacket with a white dress shirt. The subjects were 362 female college students. First, the women wearing glasses were found to be more potent but gave more negative impressions in terms of loveliness, politeness, and attractiveness than the women without glasses. Second, the women wearing earrings were perceived to have higher individuality, attractiveness, potency, loveliness, and elegance than the women without earrings. Third, the women with short hair were evaluated to have higher individuality, potency, and elegance, and to have lower loveliness, politeness, and attractiveness than the women with long hair. Fourth, the red clothes were perceived to have the higher individuality, loveliness, and attractiveness than the dark red or grey clothes. The light grey clothes were considered as the most elegant and the dark grey clothes were shown to have low attractiveness. Fifth, the women wearing the horn-rimmed glasses with short hair were evaluated to have high individuality. The women wearing glasses with short hair were evaluated lower in loveliness than those with long hair. The women with short hair, wearing glasses without earrings were evaluated very low in attractiveness.