• Title/Summary/Keyword: important-satisfaction analysis

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Impact Factors on Consumer Satisfaction in Apparel Buying Behavior (의류 제품구매시 소비자 만족에 영향을 미치는 요인 -의류점포 서비스 품질, 의복평가기준 및 의복관여를 중심으로-)

  • 강은미;박은주
    • Journal of the Korean Society of Clothing and Textiles
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    • v.27 no.1
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    • pp.29-39
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    • 2003
  • The purpose of this study was to investigate the effects of service quality of apparel stores, evaluative criteria and clothing involvement on the consumer satisfaction. Data were collected from 481 women consumers living in Busan and analysed by frequency analysis, factor analysis, Cronbach's , cluster analysis, t-test and discriminant analysis. The results showed that consumers who highly involved symbolism of apparel were more influenced by salesperson service and store atmosphere, and were more effected by prestige/brand royalty of apparel than those who highly involved pleasure of apparel. Those who had high scores in symbolism involvement were more satisfied with consumer satisfaction in apparel buying behaviors than those who highly involved pleasure of apparel. The service quality was the influenced variable on consumer satisfaction related to apparel products than the others. Especially, salesperson service and store atmosphere in service quality were important to the satisfaction perceived by consumers in apparel buying process.

A study on User Satisfaction of Landscape Component Factors for Outdoor Space of Culture Art Center (문화예술회관 옥외공간 경관구성요소의 이용만족도 연구)

  • Lee, Gyeong-Jin;Gang, Jun-Mo
    • KIEAE Journal
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    • v.9 no.1
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    • pp.31-38
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    • 2009
  • The purpose of this study is to present direction in outdoors space planning and design after direction through user characteristic analysis through spectacle component establishment of culture art center outdoors space through on-the-site analysis and literature investigation to culture art center of Seoul city and capital region 17 places in this research. The data was collected from classification and bisection kind, subdivision kind, and great classification composed to 17 items. User satisfaction side and Variable that is looked below satisfaction than average appeared to bench, pergola, sculpture facilities, pavement facilities, border facilities. And these facilities were analyzed dissatisfaction. When see satisfaction model, when make up culture art center or similar facilities in local government hereafter because parking facilities and rest area cause big effect in satisfaction, is judged that is item to consider most preferentially. In most case, parking lot security from outdoors space, resting place security, security of field performance facilities etc. taking a serious view because tendency that users see performance or use most vehicles except neighborhood walking area for a rest, a walk etc.. is trend. But, is judged that physical side so that can feel satisfaction as space security of quantitative side is important but users utilize substantially and side that is the program are more important in hereafter.

Factor Analysis on the Effect of Win-win Smart Factory Education on Job Satisfaction of Medium and Small-sized Enterprises (상생형 스마트팩토리 교육이 중소기업 직무만족에 미치는 요인분석)

  • Seo, Hongeil;Kim, Taesung
    • Journal of the Korea Safety Management & Science
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    • v.23 no.3
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    • pp.47-55
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    • 2021
  • Developed countries that have experienced decline in productivity due to the economic crisis in the past have come to recognize the smart factory as an important means to strengthen the competitiveness of the manufacturing industry due to the increase in labor costs, the avoidance of the manufacturing industry, and the resolution of the shortage of skilled manpower. The necessity of nurturing manpower for self-maintenance was felt through identifying factors for successful smart factory introduction by companies and providing smart factory education. Therefore, the effects of educational satisfaction and operational competency on self-efficacy as a parameter and self-efficacy as a parameter were analyzed using research models and hypotheses to determine whether there was an effect between job satisfaction as a dependent variable. As a result of the analysis, it was found that the mediating effect of self-efficacy and self-efficacy on job satisfaction was found to have significant effects on operational competency and self-efficacy as parameters, as well as educational satisfaction and operational competency. The implication of this study is that continuous education and innovation activities are important in order to increase the business performance of companies, and through this, the manufacturing competitiveness of SMEs can be improved.

A Study on the Importance and Satisfaction of Purchase Decision Factor of Smart Phone : Focusing on Chinese Consumers (스마트폰 구매결정 요인의 중요도와 만족도에 관한 연구 : 중국 소비자를 중심으로)

  • Han, Lihua;Ahn, Jongchang
    • Journal of Information Technology Services
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    • v.13 no.3
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    • pp.275-298
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    • 2014
  • The purpose of this study is to verify the difference between the importance level and the satisfaction level of each purchase decision factor of smart phone. Through review of literatures about purchase decision factors, we have derived about attributes of 6 factors. T-test, importance performance analysis (IPA), and regression analysis were conducted to identify priorities among the details of the importance and satisfaction and to analyze the effect relationship between satisfaction of each factor and overall satisfaction. Looking at a few high-priority order, battery capacity, memory capacity, fast and accurate repair, the adequacy of the repair cost, and processor in the top five factors were shown to be an important factor when purchasing smart phones. The results of this study can provide the marketing strategies for smart phone suppliers. In addition, these results imply what factors of smart phones should be more considered before launching into chinese smart phone market.

Patient satisfaction study by function of implant prosthesis (임플란트 보철의 기능별 환자 만족도 연구)

  • Lee, Hye-Eun;Moon, Hak-ryong
    • Journal of Technologic Dentistry
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    • v.42 no.3
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    • pp.262-271
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    • 2020
  • Purpose: This study aimed to provide the basic data for improving patient satisfaction and dental services by examining the satisfaction of implant patients who have become important customers of dental treatment due to the increased demand for implants and identifying the factors affecting satisfaction. Methods: Out of 145 questionnaires, excluding 15 questionnaires that were unfaithfully responded to or difficult to analyze, 130 questionnaires were used for the analysis of the satisfaction of the dental patients with implant treatment in 19 dental hospitals and clinics in Gyeonggi-do, South Korea. Results: Implant satisfaction was as high as 3.20 (±0.56) for masticatory function satisfaction, 3.19 for psychological function satisfaction (±0.59), and 3.01 (±0.58) for social function satisfaction. Conclusion: Consistent patient care is important because an implant is not a one-shot cure but ends over a period of several months to several years. It is meaningful in that this study measured the satisfaction of implant prostheses evaluated from a patient's point of view and examined various factors and needs affecting patient satisfaction to provide the basic data for research that can contribute to improving the satisfaction of implant patients.

A Study of Dining Behavior and Customer Satisfaction in Service Quality in Family Restaurants (패밀리 레스토랑 고객의 외식 행동과 서비스 품질 만족 요인에 관한 연구)

  • Jeon Hyo-Jin
    • Journal of the East Asian Society of Dietary Life
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    • v.16 no.4
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    • pp.474-480
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    • 2006
  • The purpose of this study was to obtain strategies for more effective management of family restaurants. A quantitative methodology was used to obtain the results. A questionnaire was designed to elucidate consumer dining patterns, as well as the factors that are important for consumers satisfaction in terms of the foodservice quality. The questionnaires were used to gather information from consumers at family restaurants and were then analyzed and evaluated. The results of this study indicated that there were important factors related to consumer satisfaction and the service aspects of family restaurants. As the results of empirical analysis, service quality factors in family restaurants were categorized into four factors such as inner shape of food, outer shape of food, facilities and service factors respectively. The analysis showed statistically significant difference at the 5% significance level in outer shape of food, facilities and service factors. These results will be used to assist in menu planning and quality reforms in the foodservice industry.

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A Comparative Study on Current Use and Satisfaction of Skiers between 'Suburban type' and 'Resort type' Ski Resort (스키장 이용실태 및 이용자 만족도에 관한 연구 -도시근교형과 리 조트형의 비교-)

  • 김지현;노정실;김한도;김유일
    • Journal of the Korean Institute of Landscape Architecture
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    • v.22 no.3
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    • pp.151-162
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    • 1994
  • This is a comparative study on the use pattern and satisfaction of skiers between the suburban skiing ground and the resort one. The purpose of this study is to provide basic data for the planning and the management of skiing ground. The sites of case study are Yong Pyung Ski Resort (Resort type) and Bears Town(Suburban type). Data were collected from questionaire. A total of 420 questionaires were completed. And data were subjected to following analysis: First, the descriptive statistics(mean, chi-square analysis etc.) were used to compare the characteristics of the users and the use pattern of two sites. Second, factor analysis was utilized to reduce 22 satisfaction items into the smaller number of factors. Third, regression analysis was used to find the factors affecting users' overall satisfaction in each skiing ground. The findings of this study are as follows: First, it was proved that the characteristics of users between tow sites were different in terms of age, income, and skill level. Second, it was proved that the use pattern between two sites were different in terms of travel distance from home, traffic mode, length of stay, accommodation type, and the money spent per day. Third, By a principal component factor analysis several factors of satisfaction are found: In physical terms, they are 'slope and life facilities', 'recreation and lodge facilities', 'accessibility', 'crowding', and 'landscape'. In psychological terms, they are 'skiing skills and thrills', and 'relaxation and freedom'. Forth, As the result of the stepwise regression analysis, it was yielded that 'relaxation/and freedom' was most important factor to predict the overall satisfaction in both skiing ground. And it was proved that not only physical factors but also phychological(need gratifying) factors were important sources of the satisfaction.

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Effects of Franchise Restaurant Selection Attributes on Perceived Value, Customer Satisfaction and Loyalty (프랜차이즈 레스토랑의 선택속성이 지각된 가치와 고객만족 및 고객충성도에 미치는 영향)

  • Wang, Shuo;Lee, Yong-Ki;Kim, Sung-Hwan
    • The Korean Journal of Franchise Management
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    • v.9 no.4
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    • pp.7-19
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    • 2018
  • Purpose - Recently, global management in Korea franchise industry is becoming an important keyword. As an important branch market, Chinese market plays a major role not only by making experience of the competitiveness among global brands which offers a foothold to become a top global brand, but also by actualizing an economies of scale in production, sales, etc. Therefore, it is necessary to identify key successful factor influencing customer evaluation and responses of Korean franchise restaurant targeting Chinese consumers in China context. The purpose of this study is to examine the effects for Korean franchise restaurant selection attributes on perceived value, customer satisfaction and customer loyalty in Chinese context with SmartPLS 3 and Artifical Neural Network(ANN). Research design, data, and methodology - For these purposes, the authors developed several hypotheses. A questionnaire survey was conducted on the panel of online survey companies for Chinese consumers who have visited Korean franchise restaurants. A total of 404 data were analyzed using structural equation modeling(SEM) and artifical neural network(ANN) with SPSS 22.0 and SmartPLS 3.0. Result - The findings of this study are as follows: First, the alternative model findings show that facilities & atmosphere, employee service, and menu influenced on utilitarian value, customer satisfaction, and customer loyalty directly. Second, employee service influenced on customer satisfaction. Third, menu influenced on hedonic value. Fourth, brand reputation influenced on utilitarian value. Fifth, hedonic value increase customer satisfaction and customer loyalty. Sixth, hedonic value increase customer loyalty. Seventh, customer increase customer loyalty. And, the ANN analysis shows that utilitarian value is the first most important factor influencing customer satisfaction, followed by hedonic value, facilities & atmosphere, menu and employee service. However, the ANN analysis shows that customer satisfaction is the first most important factor influencing customer loyalty, followed by utilitarian value, hedonic value, brand reputation, menu, and employee service. Conclusions - This study provides practical implications for enhancing customer satisfaction and customer loyalty by applying the ANN technique that complements the limitations of the linear structural relationship analysis using the proposed model and the alternative model. In other words, the SEM-ANN model provides guidelines on how Korean franchise restaurants should formulate facilities & atmosphere, employee service, and menu mix strategies in China. In addition, ANN 's analysis shows that restaurant brand reputation plays a pivotal role in increasing customer loyalty. The fact suggests that Korean franchise companies should establish their domestic brand reputation prior to their entry into overseas markets such as China.

The Effects of Learning Styles, and Types of Task on Satisfaction and Achievement in Chinese learning on Facebook

  • YING, ZHOU;Park, Innwoo
    • Educational Technology International
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    • v.14 no.2
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    • pp.189-213
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    • 2013
  • The study was conducted to find out the interaction between learning styles, and types of task on satisfaction and achievement in Chinese learning on Facebook. 44 students from D University in Seoul, Korea finished the questionnaires. To measure the participants' learning styles and satisfaction, the learning style instrument and satisfaction instrument were used. The data received were analyzed to find out the interaction between learning styles, and types of task on satisfaction and achievement. Through the analysis, the study suggests that, in the SNS environment for learning, instructors should focus on more on types of tasks than learning styles. Learning styles are important, however, for new pedagogy for one new learning environment, types of task are definitely more important than learning styles. Depending on the study results, the instructors should pay more attention to types of task, and they should also use different strategies to facilitate the contents of tasks to improve achievement and satisfaction in an SNS environment.

The relationship of the office given condition of the country important facility private security and job satisfaction degree (국가중요시설 경비원의 직무여건과 직무만족도의 관계)

  • Son, Ki-Ho
    • Korean Security Journal
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    • no.33
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    • pp.103-135
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    • 2012
  • The object is that this research searches the relationship of the office given condition actual condition of the country important facility private security guard and job satisfaction degree. In order to grasp and analyze the real state of the country important facility private security guards directly, the questionnaire, that is the general measurement tool, was utilized and the guard whom it works in the airport, the port region and general work place, that is the national important facility of Busan and Ulsan area, was aimed at. The enough survey object was illustrated to the facility and person in charge in the security company and the item was previewed and the total 400 sheets was distributed and 331 sheets (82.8%) except the doubleness subject intention and incongruent questionnaire was utilized for the analysis. The statistic processing of collected data utilized the SPSS version 15.0 the statistical package program through data coding and cleaning process and performed the frequency analysis, reliability analysis, t-test, one way analysis of variance, Pearson analysis, and regression analysis. The relationship of the office given condition actual condition of the guard about the national important facility and job satisfaction degree was classified into the interpersonal relationship, task characteristic, office environment, and complement factor and the difference of the job satisfaction degree according to the general characteristic was verified. If the conclusion obtained through the method of study described in the above looked at, for as to general tendency, the low wages and poor field environment was continued. In the general characteristic, the man was higher than the excitation about the job satisfaction level. As there was lots of the age and the scholarship was low, the age was high. And as there was lots of the career and income, the police of a petition or search and guide staff was high and the job satisfaction degree in which relatively the employee and the other job group is high so that the case of being the former student incidence can be the poorest was shown rather than the facility security agent. As the interrelation analysis result job satisfaction was high, the change of occupation pseudo was low and the organizational commitment degrees was increased. The regression analysis result job satisfaction degree was exposed to reach the meaningful effect on the change of occupation pseudo and organizational commitment. It had an effect on the change of occupation pseudo as the task characteristic and office ambient level was low. It had an effect on the organizational commitment as the extend of satisfaction about the task characteristic and interpersonal relationship, complement, and office ambient level were high. If the research result of this time is integrated, the support of the political system including the interpersonal relationship thesis between top and bottom of the organized I and substantial complement actualization is urgently needed between the office given condition improvement effort in the country important facility defense manpower field and police of a petition and special guard.

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