• Title/Summary/Keyword: fit satisfaction

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A study of Post-purchase Clothing Evaluative Criteria: The Relationships Among Clothing Satisfaction, Brand Attitudes Repurchase Intention (구매후 의복평가기준에 관한 연구-만족도, 상포태도, 재구매의도와의 관계를 중심으로-)

  • 여의재;이영선
    • Journal of the Korean Society of Clothing and Textiles
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    • v.20 no.6
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    • pp.1027-1038
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    • 1996
  • The decision making procedure of consumer's post purchase is important because post purchase evaluation function is the physiological variables in repurchasing. The previous studies of post-purchase decision making showed that consumer compared the expectation of pre-buying with the performance of the product of post-buying. After consumers evaluates the products, consumer is satisfactory or dissatisfactory with products. And the satisfaction effects repurchase intention. The criteria which consumer didn't consider can be important to consumer after buying. Therefore the research problems are as follows; 1. To reveal the consumer's post-purchase clothing evaluative criterita and to indentify the dimensions of post-purchase clothing evaluative criteria. 2, To examine a causal model of the repurchase intention by post- purchase clothing evaluative criteria, satisfaction and brand attitude, A questionnaire was developed and administered 530 women living in Taejeon, and social daytime wear was selected as a clothing item for the study. Consumer's post-purchase clothing evaluative criteria were composed of six dimensions; Fit, Utility, Management, Transformation, Wearing/sewing, Esthetic factor. The main causal model of repurchase intention is that post-purchase clothing evaluative criteria - satisfaction - brand altitude - repurchase intention. Finally we found that the post-purchase clothing evaluative criteria were important because the repurchase intention depended on post-purchase clothing evaluation, too.

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A Study on the Business Model of Fashion Mobile Commerce by Quality Evaluation (패션 모바일 커머스 품질 평가에 대한 비즈니스 모델 연구)

  • Na, Younkue
    • Journal of Fashion Business
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    • v.18 no.1
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    • pp.1-21
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    • 2014
  • This study exceeds the view on the fragmentary fact-finding surveys related to the application of mobile commerce which further develops the evaluation model of fashion mobile commerce website and considers the validity of comprehensive fashion mobile commerce with quality evaluation factors according to the Task-Technology Fit. To fulfill the study objectives, a total of 433 questionnaires are being conducted to the customers with first-hand experience on fashion merchandises through mobile commerce. The judgement sampling method is employed according to the sample population ages from 20s to 30s during two months period. Based on the results of the above-mentioned path analysis, we have observed the following: First, the path relation analysis results show that the M-marketing (M-marketing) between perceived usabilities had effects to the perceived usability and the M-sales had effects to the perceived usability. Second, as seen from the fashion mobile shopping conformance (TTF), the perceived usability, customer satisfaction, and path pipe analysis result conformances between perceived values and immersions have effects of perceived usability, customer satisfaction and perceived value, and thus, indicate that the perceived usability had effects on the customer satisfaction and immersion. Third, the customer satisfaction, perceived value and immersion all have effects on the purchasing intention.

Structural Relationship among Satisfaction, Learning Attitude, Educational Contents Characteristic of Agricultural Education Program Based on Field Training (현장실습중심 농업교육프로그램의 교육내용적 특성, 학습태도, 만족도 간의 구조 관계 분석)

  • Cha, Seung Bong;Nam, Min Woo
    • Journal of Agricultural Extension & Community Development
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    • v.22 no.4
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    • pp.435-444
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    • 2015
  • This study analyzes the structural relationship between attitudes and learning more properties in agricultural college education programs. The results were as follows. first, The model was accepted according to the some goodness of fit statistics such as ${\chi}^2$(84.28, p>.05), RMR(.036), RMSEA(.041), GFI(.927), NFI(.945), CFI(.985), IFI(985). seconds, Learning attitude(.31) and content validity(.47) in the structural relationship between variables is a direct impact on satisfaction. thirds, Perceived Usefulness(.34) and Content validity(.36) has direct effect of factor on learning attitude. Finally Perceived Usefulness was found to direct effect all Content validity(.64) and easy of use(.27). Finally, considering of duties required in the agriculture. increase the satisfaction of learners should have provide field learning based Learning materials, practices, instructional media. As a result, it will enhance the performance of field learning agricultural education programs.

The Structural Equation Model of Burnout of the Critical Care Nurses Based on the Job Demand-Resource Model (직무요구-자원 모델에 기반을 둔 중환자실 간호사의 소진 구조모형)

  • Park, Ok Kyoung;Son, Myeong Hee;Park, Mi Youn;Baek, Eun Sun;Kim, Phill Ja
    • Journal of Korean Clinical Nursing Research
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    • v.22 no.1
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    • pp.88-98
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    • 2016
  • Purpose: The purpose of this study was to construct and test a structural equation model of burnout of the critical care nurses based on the job demand-resource model. Methods: A structured questionnaire was completed by 414 critical care nurses. The relationships between concepts of job stress, empathic ability, resilience, job satisfaction, compassion fatigue and burnout were analyzed. Using SPSS WIN 22.0 and AMOS 22.0 programs, the direct and indirect effects of factors affecting burnout among critical care nurses were calculated and modelled. Results: The modified model was yielded as follows: Chi-square= 216.59, GFI= .93, AGFI= .89, NFI= .90, CFI= .93, RMSEA= .07, SRMR= .06 and showed good fit indices. Job satisfaction and compassion fatigue had mediation effects between other three exogenous variables and burnout. Conclusion: The major findings of this study indicate that it is important to develop a support program for critical care nurse in order to improve their job satisfaction and ameliorate their compassion fatigue.

The Effects of Verbal and Nonverbal Communication of Service Providers in the Family Restaurant on the Customers' Trust and Satisfaction (패밀리레스토랑 서비스 제공자의 언어적, 비언어적 커뮤니케이션이 고객 신뢰 및 만족도에 미치는 영향)

  • Jung, Hyo-Sun;Yoon, Hye-Hyun
    • Korean journal of food and cookery science
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    • v.26 no.3
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    • pp.272-280
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    • 2010
  • The purpose of this study was to understand the interrelationships between the customers' perception of verbal and nonverbal communication, customers' trust and satisfaction in the family restaurant. Based on a total of 310 samples that were obtained from empirical research, this study reviewed the reliability and fitness of the research model and verified a total of 2 hypotheses using the Amos program. The hypothesized relationships in the model were tested simultaneously using a structural equation model(SEM). The proposed model provided an adequate fit to the data, $X^2$=953.126(df=417), p<.001, CMIN/df 2.286, GFI .831, NFI .889, IFI .934, TLI .926, CFI .934. The results showed that employees' verbal communication ($\beta$=.264), paralanguage ($\beta$=.172) and physical appearance ($\beta$=.120) among the nonverbal communications had a significant positive effect on the customers' trust. In addition, the customers' trust ($\beta$=.644) had a significant positive effect on the customer satisfaction. Limitations and future research directions are also discussed.

A Study on the Effects of Perceived Value on Customer Satisfaction and Revisit Intention - Focused on the Differences of Involvement Level - (패스트 푸드점 이용고객의 지각된 가치가 고객만족 및 재방문의도에 미치는 영향 - 외식관여도 수준에 따른 차이 -)

  • Lee, Sun-Lyung;Namkung, Young;Yoon, Hye-Hyun
    • Culinary science and hospitality research
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    • v.19 no.3
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    • pp.18-32
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    • 2013
  • This study attempts to 1) identify the dimensions of perceived value in the restaurant industry and 2) assess the effects of these dimensions on overall customer satisfaction and behavioral intent. With a total of 272 samples obtained from empirical research, this study reviews the reliability and fitness of the research model, and verifies a total of 4 hypotheses using the Amos program. The hypothesized relationships in the model were tested simultaneously using a structural equation model(SEM). The proposed model provided an adequate fit to the data:${\chi}^2$ 140.087(df 80), CMIN/df 1.751, RMR .060, GFI .937, AGFI .906, NFI .962, CFI .983, RMSEA .053. As a result of confirmatorical analysis, the quality value, emotional value and economical value were quantified as perceived value in fastfood restaurants. These factors were indicated to have influence on customer satisfaction and re-visit intention. Limitations and future research were also discussed.

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Success Factors of Collaboration Systems in the Shipbuilding Industry (조선산업에서 협업시스템의 성공요인에 관한 연구 : D사(社) 협업기업들의 사례를 중심으로)

  • Park, Joon-Kyou;Jeong, Dae-Yul
    • The Journal of Information Systems
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    • v.21 no.1
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    • pp.19-46
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    • 2012
  • This paper classifies the success factors of collaboration system in the shipbuilding industry. We propose the structural model that identifies the relationship between the success factors and organizational performance. To test empirically the relationship between the factors, we developed the measurement of each factors. This paper has examined the relationship between the independent variables and the mediating variables, also has examined the relationship between the parameters and a final dependent variable. The independent variables are as follows, (1) quality of system including reliability, flexibility, and accessibility, (2) the quality of information including contents, expressiveness, and (3) the partner relationship including the information sharing and the compatibility of strategies. The mediating variables are user involvement, parter trust, and user satisfaction. The final dependent variable is business performance. The hypotheses test proved that the system quality significantly affect user satisfaction, the information quality positively influence on the user participation, and the information sharing and strategic fit of partner relationship positively affect partner trust. Also, the user participation and partner trust significantly affect user satisfaction. Finally, the user participation, user satisfaction, and partner trust have a decisive effect on the organizational performance. The results of hypothesis test verified that the quality of information and system, also partner relationship are important to operate successfully the collaboration system in the shipbuilding industry. Also, the mediating variables are important to explain the structural relationship between the independent variables and organizational performance.

Analysis of Burnout and Job Satisfaction among Nurses Based on the Job Demand-Resource Model (직무요구-자원모형에 의한 간호사의 소진과 직무만족 분석)

  • Yom, Young-Hee
    • Journal of Korean Academy of Nursing
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    • v.43 no.1
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    • pp.114-122
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    • 2013
  • Purpose: The purpose of this study was to examine burnout and job satisfaction among nurses based on Job Demand-Resource Model. Methods: A survey using a structured questionnaire was conducted with 464 hospital nurses. Analysis of data was done with both SPSS Win 17.0 for descriptive statistics and AMOS 18.0 for the structural equation model. Results: The hypothetical model yielded the following Chi-square=34.13 (p=<.001), df=6, GFI=.98, AGFI=.92, CFI=.94, RMSR=.02, NFI=.93, IFI=.94 and showed good fit indices. Workload had a direct effect on emotional exhaustion (${\beta}$=0.39), whereas supervisor support had direct effects on emotional exhaustion (${\beta}$=-0.24), depersonalization (${\beta}$=-0.11), and low personal accomplishment (${\beta}$=-0.22). Emotional exhaustion (${\beta}$=-0.42), depersonalization (${\beta}$=-0.11) and low personal accomplishment (${\beta}$=-0.36) had significant direct effects on job satisfaction. Conclusion: The results suggest that nurses' workload should be decreased and supervisor's support should be increased in order to retain nurses. Further study with a longitudinal design is necessary.

Survey on Clothing Worn by Middle-aged Women Undergoing Menopause and Their Satisfaction with Garments According to Menopausal Symptoms (폐경기 증상 경험 유무에 따른 중년여성의 의복 구매 요인 및 만족도 조사)

  • Park, Soonjee;Kim, Hyejin
    • Journal of the Korean Society of Clothing and Textiles
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    • v.36 no.11
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    • pp.1186-1196
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    • 2012
  • This study investigated the garments of middle-aged women undergoing menopause and their satisfaction with them. Data were collected through a survey of 288 middle-aged women and analyzed using SPSS 17.0. As a result (in terms of degree of symptoms) backache, arthralgia, muscular pain and heat sensation were indicated as significantly more outstanding in the menopause group rather than the menopausal transition group. As a countermeasure to physiological symptoms, a change of temperature (warming or cooling) was applied for backache and arthralgia as well as taking medicine for stomachaches and muscular pain. Body parts suffering from heat sensations were the face, back neck, chest center, waist and hip. Body parts suffering from arthralgia and muscular pain were the shoulder and hip joints. The most significant purchasing factor for menopausal women was the fit of outerwear and antibiosis in underwear; however, women not undergoing menopause selected comfortableness when moving as the most important factor. In terms of body shaping and thermoregulation function, the satisfaction degree in underwear was significantly different between the two groups. Menopausal women wanted functional underwear that provided functions such as thermoregulation, absorption of secretions, and antibiosis.

Critical Factors Influencing Revisit Intention of Large Restaurant Chains in Myanmar

  • LAMAI, Gam Hpung;THAVORN, Jakkrit;KLONGTHONG, Worasak;NGAMKROECKJOTI, Chittipa
    • Journal of Distribution Science
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    • v.18 no.12
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    • pp.31-43
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    • 2020
  • Purpose: This study examined how many determinant factors (service dimensions, food quality, and price perception) affect revisit intention. This practical concept is service quality (SERVQUAL), customer satisfaction, and repeated/revisit behavioral intention based on the theory of reasoned action (TRA). Research design, data and methodology: This research applied a hybrid mixed-method comprising exploratory and explanatory sequential design by Creswell (2014). The 400 responses were collected in four townships in Myanmar. This study drilled down to exploratory factor analysis (EFA) followed by confirmatory factor analysis (CFA) prior to test the hypothesized factor structure of all the variables resulted in the form of the goodness of fit. For further data analysis, structural equation modeling (SEM) was applied to test the relationships among the variables of the proposed model. Results: The results showed that perceived service quality, food quality, and price perception have direct effects on customer satisfaction and indirect effect on revisit intention. The perceived service quality has the most significant influence while the food quality has the least influence on customer satisfaction. Conclusions: The results are useful for the restaurant managers to better understand the significant strategic choice factors to improve higher quality service amongst restaurants both domestic and international under the stiff competition.