• Journal of Fashion Business
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• v.14 no.4
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• pp.58-73
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• 2010

This study aims at suggesting a series of process which envisions the colors of working clothes which is the working environment most adjacent to workers around the workers in the industrial spots. In order to do so, based on the photos of the workplaces, it was made an analysis on the relationship of between the colors of the workplaces as a background and the colors of the working clothes in the color characteristics. The color planning of the working clothes was suggested as a result of analyzing the colors and carried out the evaluation. The results are as follows; First, The colors of working environment and the colors of the working clothes were slightly different but in general, the spectrum was from mid value to low chroma. Secondly, the color modelsuggested was evaluated as a result, every question got a good review and especially, in the shipbuilding company, the working environment of which was the most unpleasant, every question was given a highest score of more than 4.50. The study would serve as the beneficial information for formulating the safer and more pleasant working environment in industrial workplaces as well as a basic material for the subsequent research on colors.

• Science of Emotion and Sensibility
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• v.19 no.2
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• pp.55-66
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• 2016

This study was aimed to characterize the color of cotton fabric dyed with three different natural resources such as persimmon, citrus, and brown algae and to propose new trend color themes for fashion color planning for newborn and toddler wear. A variety of color shades by dyeing cotton fabric with persimmon, citrus, and brown algae respectively was obtained and each color was also determined if it could be matched with one of Pantone TPX considering authorized color trends for 2016 Spring/Summer. Finally a group of new trend color theme for 2016S/S newborn and toddler wear were proposed for naturally dyed cotton fabric. As results, the three natural dyeing resources gave color gamut with hue ranging from Purple Blue to Green Yellow and with tones including pale, light grayish, soft, grayish, and dull by their single and compound dyeing. A total of 23 colors matched to Pantone TPX were considered for the fashion color planning by natural dyeing. The selected natural colors were grouped as three different color ways and thereafter the color ways were differentiated in terms of representative color sensibility by using subjective evaluation. Finally three characterized color themes were proposed as 'Serenity', 'Juicy', and 'Fancy', each of which has tried to express differentiated feeling of each natural resources for dyeing, to follow up to global color trends, and to contribute to newborn and toddler wear's own requirements and marketability. These results suggest that natural dyeing colors could be applied into fashion color planning in current fashion industries in order to produce more sensible and emotional design of fashion goods using natural dyeing.

• Korean Institute of Interior Design Journal
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• v.21 no.1
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• pp.136-147
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• 2012

This study researched about gender color preference as basic data for color application of fashion shop Facade. A HUE TONE system from V(vivid) to DK(dark) was used based on 10 colors of the IRI-120 color chart, color preference according to gender was investigated through a survey on males and females of over teenage years, and it was analyzed and presented as a color matching chart. And it was suggested as a color guideline through comprehensive analysis. Few definitions can be given through the results of this study. First, the preference degree according to gender was similar but different senses were shown visually even though the same adjective expressive vocabulary of a color image was suggested. This means there is an unchanging basic conservative disposition that males and females do not have and therefore they infer different ideas according to various environments and factors. Second, females showed more sensitive response to colors than males in the gender color preference result, which confirmed the deviation of each color group that is characteristically preferred according to a category. Third, high preferred color matches according to gender were shown for each vocabulary in various senses such as similar color matching, complementary color matching, separation color matching, and accent color matching. A universal empirical theory by general sensibility was obtained as the purpose of this study. This study suggested securement of a color design planning as basic data and the extent of usability by quantitatively showing the order of priority through the survey and analysis. Thus, the results of this study will be a great help as basic data for invigoration and commercialization of a color planning for designers and users.

• Fashion & Textile Research Journal
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• v.11 no.5
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• pp.709-719
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• 2009

Since the beginning of time people had been using color to mark territory and decorate their surroundings. Color was taken for granted today as an intrinsic part of every waking moment. In modern age, color education was very important curriculum of art and design. In general, color expressed by hue, value and chroma but used the tone on the design spot, therefore the tone concept education was very important to color education. In this study I planned the usable "Systematic Color Coordinate System 180" for general color education on hue and tone color system and manufactured the color papers, color chart and color code based on the system. "Systematic Color Coordinate System 180" was attached the Munsell notation and common color names which could reappear the colors when needed.

• Journal of the Korea Fashion and Costume Design Association
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• v.17 no.1
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• pp.131-140
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• 2015

After drawing the sensory images from the color green, the difference of sensory images and the difference of the color green according to demographic characteristics and which factors affect the preference have been analysed. The thirty six-photos of 2013 women fashion show on the STYLE.COM were used for the stimuli of green colour fashion for the questionnaire. The people surveyed were adults in their 20s to 50s. The 123 copies of the questionnaire were used for the statistical analysis of this study. Factor analysis, Cronbach's ${\alpha}$ test, t-test, ANOVA, Duncan test and Regression analysis test were carried out by SPSS 19 for the statistical analysis of collected data. The results were as follows. The sensory images of green fashion were drawn in six types. The sensory images of green fashion according to demographic characteristics showed a significant difference depending on martial status, age, monthly income and occupation. The preference of green colour fashion according to demographic characteristics showed a significant difference depending on sex, age, monthly income, occupation. The variables affecting the preference of green fashion were identified as four types, and the most affecting variable to the preference was the favorable and familiar factor. These research results will become available on selecting the target customer and making the marketing differentiation strategy when planning fashion products.

• The Research Journal of the Costume Culture
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• v.23 no.6
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• pp.987-1003
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• 2015

The purpose of this study is to supply available data for men's fashion design planning by analyzing the trend and design tendency of the preppy look in the domestic men's collection. In the men's collection of Seoul fashion week from 2011 S/S to 2015 S/S, 494 photos judged to be the preppy look by three design specialists were chosen in Seoul fashion week and style.com's web-site. Design analyses were compiled based on year, season, brands, item, color, material, and silhouette. The preppy look was found often in S/S season, three piece combinations were the most common, and "H", "I" silhouettes were also popular. Refined black and refreshing orange were used with traditional preppy colors like navy, beige, gray, and white. Contrast color arrangement and neutral, moderate tones were seen repeatedly. Two-thirds of fabrics were pattern-less with clean, bulky, and soft textures. Coordinating accessories like hats, backpacks, books, headsets were used frequently. Among the various preppy fashion types, there were 'traditional preppy' faithful to tradition, 'sophisticated preppy' with refined semi-formal look, 'sportive preppy' with active sports sense, and 'natural preppy' with natural and comfortable senses. In a contemporary preppy look, traditional and practical senses are combined with casual and sportive pieces. This study can provide the data for design planning, interpreting, and applying the fashion themes along with contemporary sensibilities since the preppy look is based on cultural history.

• Fashion & Textile Research Journal
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• v.7 no.5
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• pp.527-534
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• 2005

The purpose of this research is to study face images according to color of make-up was made by computer graphic simulation. The various facial images can be helpful for choosing suitable make-up color planning. In order to find out the differences of face images by make-up color, three different foundations and seven eye-shadows, six lips were applied on the round face model. Make-up Image Scale was used the scale of seven point modified the S-D method. Data were analyzed by Varimax perpendicular rotation method, Duncan's Multiple Range Test, Three-way ANOVA. As the result of make-up image perception analysis, a factor structure was divided into mildness, modernness, elegance, unique. The factor of mildness, modernness, unique affected on the foundation color. Foundation color was found out to be influential variable to distinguish color perception abilities. Also, the foundation, eye-shadow, lip color were influenced interactively on the perception of elegance factor. Pink color was important color, influenced on the mildness factor. Gray and purple color were influenced on the modernness factor. Mildness factor was perceived as the most bright foundation but unique factor was perceived as the most dark foundation. Then, the foundation, eye-shadow, lip color were influenced interactively on the perception of facial images. The results can be effectively applied to today's marketing and color design management which is focused on the product's emotional image in customer's mind.

• Journal of Fashion Business
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• v.23 no.2
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• pp.110-123
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• 2019

This study aims to investigate the color characteristics of female fitnesswear by analyzing the status of color usage and color arrangement method of each item of female fitnesswear of sports brands. This study targeted eight global total sportswear brands. A total of 2956 colors of female sportswear were collected and analyzed from the homepage of each brand. As a result of analyzing the color of fitnesswear, first, the overall color of the fitnesswear showed high distribution centered on PB, Bk and R of low color tone, such as p and dkg. Moreover, bright tone colors were added for vitality and functional image of sports. Second, as a result of analyzing the color of each item, commonly, the PB, Bk and R had large proportions. Third, as a result of analyzing 2-color arrangements of fitnesswear, color arrangements including achromatic color had overwhelmingly higher frequency than color arrangements that had only chromatic colors. This shows that the color arrangement using achromatic color is important and has a higher preference. Fourth, as a result of extracting the representative color arrangement as color chip and comparing, the 2-color arrangement of female fitnesswear had the characteristics of the color arrangement of large area main color and small amounts of emphasized color centered on achromatic colors of Bk and W. This study is meaningful that it can be utilized as basic data for color planning of fitnesswear brands by subdividing female fitnesswear into 4 items and analyzing the color-tone and arrangement.

• Journal of Fashion Business
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• v.16 no.3
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• pp.32-44
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• 2012

This study proposed a color scheme that is harmonious with the working environment of industrial sites using Birren's color harmony theory for color planning. To apply the Birren's color harmony theory to working clothes, the basic colors were chosen, and six of the eight harmony formulas of Birren excluding achromatic colors (white + grey + black) and solid color harmony (solid colors + white + black) were used to form a palette for each case. For the basic colors, the color chips of four dominant colors (yellow-green, sky-blue, blue, and violet), which were chosen from a field survey for preferences in the first step, and the production of materials in the second step were collected through the PANTONE color chips. The selected color chips were PANTONE 13-0550 TPX, PANTONE 15-4105 TPX, PANTONE 18-3949 TPX, and PANTONE 19-3720 TPX. These color chips were scanned and their RGB values were extracted through Photoshop CS. Then the colors were arranged in accordance with the Birren's color harmony formulas (Color+Tint+White, Color+Shade+Black, Tint+Tone+Shade, Shade+Tone+Black, Shade+Tone+White, and Tint+Shade+Tone+Gray). In addition, the proposed palette color schemes were applied through Birren's color harmony formulas using Texpro V 10.1 textile to the schematization of working clothes that were designed in the previous study. Palette formation in line with Birren's color harmony formulas provided scientific color arrangement results. Visually presenting the color scheme of working clothes will help the color selection of working clothes in tune with the circumstances of industrial sites.

• Journal of Fashion Business
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• v.14 no.6
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• pp.53-69
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• 2010

This study compared the work environment colors and the colors of working clothes by conducting a field survey of domestic machinery manufacturers who are playing a central role in Korean industries so as to develop and evaluate working clothes based on the safety of workers and environmental harmony. For the study method, after the color-related requirements were collected through interviews and field surveys, the fabrics for working clothes were woven and the colors were selected using the requirements. The designs of working clothes were developed with an emphasis on color design. The colors of the working clothes were also analyzed in their relationship to the working environment. The evaluations were separately performed for the appearance and the colors with workers of D machinery manufacturing company. The appearance and color satisfaction, safety, psychology, and harmony with environment were evaluated on a 5-point scale by workers and their safety managers. Furthermore, pictures of the workers in their existing working clothes and the newly developed working clothes were taken with a digital camera while they were working in the field. The RGB values of the pictures were extracted using Photoshop ver. 7.01, which were converted to HVC values using Munsell Conversion ver. 4.0.1. This study found that higher satisfaction levels were shown for the newly developed working clothes compared to the existing ones. The actual measurements also showed that the newly developed had higher brightness and clearer chromatic contrast than the existing ones, indicating higher explicitness and attention for safety of workers. These types of studies can contribute to the integrated working environment plan of machinery manufacturers.