• Korean Journal of Organic Agriculture
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• v.21 no.1
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• pp.49-59
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• 2013

The Purpose of this paper is to analysis on farmer's awareness and satisfaction level of the project for developing large-scale environment-friendly agricultural districts (LSEAD). To analysis farmer's awareness and satisfaction level, a series of farm household surveys were conducted on farmers, take part in the project for developing LSEAD. The sample size of the survey is 80 respectively. As a survey result, awareness and practical use of facilities & equipment shows a little different outcome. Satisfaction level of the project for developing LSEAD is summarized as follows. Influence on disposal of livestock excretions and farmer's consciousness change appears 4.47 and spreading environment-friendly agriculture 4.44, distribution of environment-friendly agricultural product 4.33, and demand of environment-friendly agricultural materials 4.04. In order to sustainable development of LSEAD, a governance system should be established.

• Journal of Agricultural Extension & Community Development
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• v.25 no.2
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• pp.85-97
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• 2018

This study aims to investigate the farmer's educational performances Influencing educational satisfaction. In general, the goal of agricultural education is to increase farm performance such as income, sales and perceptions. A survey was used to collect data from 588 farmers to the country extension office. The results of the analysis are as follows. The variables that have a significant effect on satisfaction in this study are as follows. interaction between instructors and farmers, passion of instructors, effectiveness of lectures, educational support, and educational facilities. However, the adequacy of the lecture and the diversity of the contents of education did not explain the satisfaction variable. Discussions on the improvement of farmers' education were made by considering the rejected variables. In conclusion, farmers' education in the field should secure educational diversity. And farmer's education in RDA should develop a new curriculum. Farmer's education in RDA should further strengthen the informal learning.

• Journal of Practical Agriculture & Fisheries Research
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• v.16 no.1
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• pp.3-16
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• 2014

The purposes of this study is to draw up some measures for improving the farmer's satisfaction for certificate system of environment-friendly agricultural products. The data was collected from a survey in 2013. The results of survey for farmers producing environment-friendly agricultural products are as follows. First, almost 60% of the respondents are certified by the private certificate bodies. Second, the main factors affecting farmers' choice of the authority are their trust (49%), geographical adjacency (22.1%), and other farmers' recommendation (7.7%), etc. Third, the index of farmers satisfaction level regarding the certification bodies and the examiner is estimated as 4 out of 5 marks followed by ex post facto management (3.8), application process (3.77), application document (3.66), etc. Lastly, farmers want to make improvement on the complicated application process most (37.9%), followed by expensive application fee (25.2%) and excessive application documents (17.5%). The results can be used to improve the supervision system of certification bodies of farmers, who produce environment-friendly agricultural products.

• Korean Journal of Organic Agriculture
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• v.15 no.3
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• pp.257-275
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• 2007

The objectives of this study were to analysis the farmer's attitude on agriculture and rural area where is developed Environmentally Friendly Agriculture (EFA). To analysis satisfaction level and prospect about EFA, famer's survey were conducted. The sample size of the survey was 176 respectively. Of the famers surveyed, 85.9% thought their income is higher than general farmer in the same area. However, when asked how the future income change, 40.7% responded that will be decreasing step by step. 89.2% of the farmer respondent thought that they want dwelling in rural area and continuing agriculture in the future. However, 29.9% of the farmer respondent thought that rural area is not proper to their children as the future residence. In order to training of new lamer, it is very important to set up stable income structure, improving of welfare facilities, medical facilities and education infra and so on. In addition, it need to develop and spread of environmentally friendly agri-technology, price preservation of environmentally friendly agri-product and supply extension of environmentally friendly agri-material etc.

• Journal of Korean Society of Rural Planning
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• v.23 no.3
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• pp.61-72
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• 2017

The purpose of this paper is to estimate consumer's satisfaction by purchasing farmer's processed food. So, this paper surveyed consumers which have purchased Korean traditional soybean paste products, by reason of limiting research objects among lots of farmer's processed food. A survey of 220 consumers was carried out on September and October 2016. For this matters, this paper used multiple linear regression model(included LOG-LIN model) and, set up 1 dependent and 11 independent variables. As the analysis results, we could find out that consumer's satisfaction was affected by 6 variables(price, taste, ease of cooking, confidence of product information, social awareness and perceived 6th industrialization). Among these variables, the strongest variable was "social awareness", and the second was "perceived 6th industrialization". This paper also estimated the rate of change that a dependent variable was affected by independent variables. As the results, this paper found out that "perceived 6th industrialization" had the highest rate of change(5.8%) and the second was "social awareness"(5.6%). This paper proposed 7 implications of Korean traditional soybean paste. Those were the proper price policy and quality value's promotion, quality Improvement and confidence enhancement, development of products for consumer's convenience, enhancement of social awareness, enhancement of politic management about 6th industrialization and accessibility of purchasing information.

• The Korean Journal of Community Living Science
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• v.25 no.3
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• pp.321-338
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• 2014

This study was examined the level of satisfaction in rural settlement and analyzed its differences according to various demographic variables and characteristics of urban-rural migration. The analysis was conducted by considering returning farmers residing in rural areas. A statistical analysis was conducted using t-test, one-way ANOVA, and Duncan's multiple-range test with a total of 210 responses. First, satisfaction with the convenience of living facilities varied significantly according to the occupation before urban-rural migration, responses of family members and friends to urban-rural migration, and the initial capital for urban-rural migration. Second, satisfaction with the natural environment varied significantly according to age and reasons for urban-rural migration. Third, satisfaction with the transportation environment varied significantly according to gender, the period of residence after urban-rural migration, and the employment type of the returning farmer. Fourth, satisfaction with neighborliness varied significantly according to parents' occupation, agricultural experience before urban-rural migration, experience in agriculture-related social life before urban-rural migration, reasons for urban-rural migration, the type of urban-rural migration, and the employment type of the returning farmer. Fifth, satisfaction with the agricultural environment varied significantly according to responses of family members and friends to urban-rural migration, the period of residence after urban-rural migration, and reasons for urban-rural migration. Sixth, satisfaction with the housing environment varied significantly according to the residential area, the agricultural experience before urban-rural migration, and the period of residence after urban-rural migration.

• Journal of Agricultural Extension & Community Development
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• v.16 no.4
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• pp.795-835
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• 2009

Rural tourism is a multi-faceted activities rather than farm-based tourism only. The study aims to investigate the profile of a consumer for each type of preferences of tourism activities. Data were collected from 308 people by field survey in rural areas. The study indicates that consumer satisfied with farmer's kindness and farmer's knowledge above all difference factors on tourism activities. The most preferences of activity's factor is program's quality which is include variety, characteristics, interest without regard to sex, age, companion. Both 'walking on the road' and 'climbing the Orum' is more likely than difference activities. It is important to have information on the characteristics and preferences of the consumers of the different types of tourism activities to develop program in rural tourism.

• Korean Journal of Organic Agriculture
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• v.25 no.1
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• pp.1-22
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• 2017

The purpose of this research is to analysis actual condition of promoting complex industrialization and changes after promoting, and then to classify organic farmer using cluster analysis based on delineated organic farmer's changes factors. This study also aims to investigate differences in socioeconomic characteristics and behavioral intentions among classified groups of organic farmer's changes. Data were obtained by questionnaire. From the factor analysis, four factors were derived as "Economics", "Public benefit", "Environment and philosophical values" and "Establishing management and the regional bedrock". From the cluster analysis, three cluster were derived as "group that has a positive awareness of promoting complex industry", "group that has a negative awareness of promoting complex industry" and "unstable management and a regional base". And the three classifications were significantly different in the satisfaction and behavioral intentions.

• Korean Journal of Organic Agriculture
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• v.29 no.2
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• pp.173-185
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• 2021

The role of female farmers is getting more important in decreasing of farmhouses, lack of young farmer, feminization and aging of farming population. In reality, female farmers have done two things of housework and farming. They have lived in the low level of welfare and cultural activities. The purpose of this study is to analyze the implementation and operation situations of the women farmers' happiness voucher policy in Chungnam, in order to suggest development measures. The results of this analysis are as follows: First, female farmers had high awareness and satisfaction for the happiness voucher. Second, they were not satisfied with selectable terms. Third, there was a limit to use the full amount due to low accessibility in rural areas. Fourth, the subsidy scale and the self-burden fee was not appropriate.

• The Korean Journal of Community Living Science
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• v.21 no.2
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• pp.259-270
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• 2010

The electronic commerce of agricultural products provides benefits both to the farmers and the consumers because of direct transaction between producers and consumers. This study analyses the factors affecting consumer's purchase intention that are using electronic commerce. And the purpose of this study is to contribute to increasing the farmer's income while operating electronic commerce by applying the results of this analysis. Consumer's purchasing factors in electronic commerce were obtained through literature reviews. The research model is established with the factors and analyses through the structural equation model. The results are as following; the first is how the quality of agricultural products affects positively consumer's satisfaction and trust. When sufficient information about the seller and the products are provided in the shopping mall site there are positive effects on the consumer's satisfaction and trust. The factors of convenience like purchasing time, saving, delivery convenience affect positively consumer's satisfaction. However, the relationship with trust enhancement could not be confirmed. In addition, hypotheses of positive relationships between economic feasibility factors like low price, satisfaction and trust, were rejected. Finally, consumer's satisfaction affects trust, and both the consumer's satisfaction and trust affects positively the purchase intention. In summary, in the electronic commerce of agricultural products, consumers might use electronic commerce as they purchase the reliable high quality products directly from farmers rather than be affected by economic feasibility and convenience factors.