• Title/Summary/Keyword: ethnic differences

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The Effect of Foreigner's Ethnic Food Attitudes on Purchasing Intentions of Korean Foods (외국인의 에스닉 푸드에 대한 태도가 한식 구매 의도에 미치는 영향)

  • Kim, Sun-Joo;Lee, Kyung-Hee
    • Journal of the East Asian Society of Dietary Life
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    • v.23 no.3
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    • pp.265-272
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    • 2013
  • In order to globalize Korean foods successfully, it is necessary to understand foreigners' attitudes about ethnic foods and how foreigners perceive Korean foods. It would be valuable to survey the degree of interest from foreigners when purchasing Korean foods. Thus, a survey was performed on the most common tourists in Korea, the Japanese, Chinese and Americans. 313 respondents completed the survey on ethnic foods (16 questions), purchasing intention of Korean foods (3 questions), and socio-demographic conditions (9 questions). Factor analysis and reliability analysis were conducted to identify the indicators of attitudes toward ethnic foods. Correlation analysis was conducted to confirm the relation between attitudes toward ethnic foods and Korean food purchasing intention. From the results of factor analysis, 5 factors emerged from the 13 out of 16 questions; and were labeled new food seekers, ethnic food seekers, familiarity seekers, new taste seekers and challenge seekers. Items were analyzed to determine the differences according to nationality by using the ANOVA, and it showed that Americans have the highest Korean food purchasing intentions. The regression analysis indicated that attitude factors on ethnic foods, new foods and new taste seekers are strongly related to Korean food purchase intentions.

The Study on Dining-out Behavior Ethnic Restaurants by Food-relateds of Undergraduate Students (대학생의 식생활 라이프스타일에 따른 에스닉 레스토랑의 외식행동 및 이용만족도)

  • Kim, Eun-Hee;Kim, Huyn-Ju;Kim, Jin-Hee
    • Korean journal of food and cookery science
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    • v.30 no.5
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    • pp.631-641
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    • 2014
  • The purpose of this study was to investigate dining-out behavior at ethnic restaurants and its relationship with ethnic restaurant satisfaction based on the food-related lifestyle (FRL) of undergraduate students. A total 306 of questionnaires were analyzed using SPSS ver. 12.0 package. The data were analysed using frequency, chi-square, one-way ANOVA, factor analysis and multiple regression analysis. According to the results of factor analysis, the FRL of undergraduate students categorized into health factor, taste factor, convenience factor and ethnic restaurant satisfaction was influenced by four elements: service & hygiene, food quality & convenience, atmosphere & image and unique culture. In addition, visiting frequency and visiting motivation of all dining-out behaviors at ethnic restaurants were significantly different and the FRL groups had differences in the influence of food quality & convenience, atmosphere & image and unique culture. Futhermore, the health factor of FRL was influenced by all elements of ethnic restaurant satisfaction. The findings indicate that ethnic restaurant owners should provide food with healthy ingredients in addition to unique culture and atmosphere to customers.

Cross-Cultural Study of Relationship between Mathematics Academic Achievements and Motivation, Attitude and Self-Confidence in Mathematics

  • Pang, Kun
    • Research in Mathematical Education
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    • v.11 no.2
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    • pp.153-163
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    • 2007
  • Utilizing the quantitative analysis methodology of questionnaire, the study explores the differences in the factors of achievement motivation, learning mathematics attitude and learning mathematics self-confidence and also the relationship between mathematics academic achievement and these factors in three areas in China. The following conclusions are drawn: 1. The subjects from different development level areas have significant differences in motivation, attitude and self-confidence in mathematics; 2. The subjects from different areas who possess the same ethnic group have significant differences. But the subjects from same area who possess different nationalities have little difference. It can be concluded that that the differences in these factors can be contributed to regional differences, rather than to ethnic differences; 3. The subjects from undeveloped areas have significant gender differences, and the levels of males are higher than those of female.

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The Relationship of Country Image, Product-Country Image, and Purchase Intention of Korean Products: Focusing on Differences among Ethnic Groups in South Africa

  • Lee, You-Kyung;Robb, Charles Arthur
    • Journal of Korea Trade
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    • v.23 no.6
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    • pp.33-51
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    • 2019
  • Purpose - The purpose of this study is to provide practical implications for Korean companies searching for new market opportunities. From the experimental analysis, the impact of country image on product-country image and purchase intention of Korean products are measured. In addition, this study disaggregates the impacts of country image and product-country image and purchase intention among ethnic groups in South Africa for searching further useful implications. Design/methodology - To examine South African consumers' country image and product-country image towards Korean products, data were collected between June and July 2019 through an online questionnaire, and 335 questionnaires were used for analysis. Firstly, the multivariate analysis was conducted to examine the general tendency of South African consumers' perceptions of country image to Korea, product-country image, and purchase intention among three ethnic group consumers. Then in order to verify the country image model and hypotheses of the study, we analyzed the structural models for each of the three ethnic groups and compared the sizes of the path coefficients for each groups. To compare the difference of path coefficients across ethnic groups, configural invariance, metric invariance, and scalar invariance tests were conducted sequentially. Findings - In the black and white ethnic groups, the country image had a statistically significant impact on product-country image, but it did not affect the purchase intention to Korean products. The product-country image showed a statistically significant impact on the purchase intention to Korean products in both ethnic group. However, in the coloured ethnic group consumer, the country image had a significant effect on the product-country image, but it did not affect the purchase intention of Korean products. In addition, the product-country image did not have a significant influence on the purchase intention of coloured ethnic group consumers unlike black and white ethnic group consumers. The results of this study suggest that even though differences in terms of the impact of CoI on PCI and PI were investigated for the sample of white, coloured, and black respondents, the groups seemed to respond in a reasonably comparable manner. Originality/value - South Africa occupies more than 20% of Africa's total GDP in sub-Saharan Africa and is a hub for Southern African logistics as a hub for Korean companies to enter Africa. However, it is rare to find a study focused on the determinants of consumer behavior in South Africa. In particular, this study disaggregates the impacts of country image and product-country image on consumer behavior across ethnic groups in South Africa. Therefore, this study could provide practical implications for Korean firms which desire to diversify their export markets and pioneer future markets.

Understanding Political Contestation in Malaysia

  • Jawan, Jayum Anak
    • SUVANNABHUMI
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    • v.8 no.2
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    • pp.51-77
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    • 2016
  • This paper argues and shows how ethnic dimension is still very important in understanding political contestations in Malaysia. To do this, the paper reviews the political as well as population demography to back its assertion. And it is not necessarily improper to continue to use this ethnic lens, although the continued use of this approach has come under heavy criticism both within and from outside Malaysia. Raging debates in Malaysia and by Malaysians are still very much shaped by ethnicity and increasing regional differences. This is further compounded by other factors such as religion, language, and education. In fact, these tools have been more intensely used of late compared to any period before in history as they easily politicize and attract followers.

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A Study on Fashion Design through Ethnic Costume Image of Chinese Miao Nationality (중국(中國) 묘족(苗族) 민속의상(民俗衣裳) 이미지의 디자인 연구(硏究))

  • Shin, Kyeong-Seob
    • Journal of Fashion Business
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    • v.4 no.1
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    • pp.33-44
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    • 2000
  • The purpose of this study is to research Miao ethnic costume which have been distinctly expressed differences according tribes and areas, present fashion design reflecting image of Miao ethnic costume. Two steps was taken in order to achive this purpose. The first step was to put in order formative characteristics of Miao ethnic costume being based on the Chinese books and domestic research materials. The second step was to study formative characteristics of Miao ethnic costume in comparison 2000A/W fashion trend, illustrate and schematize fashion designs. The results of formative characteristics of Miao ethnic costume are summarized as follows 1. X or H silhouette through skirt & jacket and pants & jacket. 2. Layered look that been twisted around several items. 3. Fine pleats skirts. 4. Refined and splendid color. Black was used main color, dark blue & red purple were used coordi color, vivid color were used accent color 5. Geometrical pattern, cross stitch embroidery. 6. Various ornaments being used silver. 7. Various hair styles and hairdressers. Using above characteristics, this study presneted fusion fashion design combined images of ethnic and techno with dark blue, mustard, blue purple. The target was Forties, professional woman.

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The Research on the Kitchen Spatial Structure in the Rural China Korean Ethnic Group and Their Cooking and Dietary Way - Concentrating on the Countryside of China Korean Ethnic Group in the Three Provinces of NortheastChina - (조선족 농촌주거의 부엌공간의 형태와 취사 및 식사방식 - 중국 동북3성 각 지역의 조선족 농촌주거에 대한 조사연구를 중심으로 -)

  • Jin, Ri-Xue;Park, Yong-Hwan
    • Journal of the Korean housing association
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    • v.21 no.1
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    • pp.11-21
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    • 2010
  • The house of the China Korean ethnic group in the countryside, kitchen is one of the most important rooms, which works for cooking, warming, and storage. Besides, it has some complementary functions such as washing and showering. The spatial structure of the kitchen is divided into three types, 'jeongji', 'walkway' and 'independent' one. Those houses which are near Korea peninsula mainly belong to the 'jeongji' type; whereas those houses which are in the inland of Jilin, Heilongjiang and Liaoning Provinces mainly are 'walkway' and 'independent' types. The main constituents of the kitchen include pots and pans, water supply and sewerage, fuel and storage etc. The differences among these constituents lead to the geographic differences in the aspect of cooking method and dietary culture, and finally the different kitchen spatial characters are manifested.

Comparison of arch form between ethnic Malays and Malaysian Aborigines in Peninsular Malaysia

  • Othman, Siti Adibah;Xinwei, Eunice Soh;Lim, Sheh Yinn;Jamaludin, Marhazlinda;Mohamed, Nor Himazian;Yusof, Zamros Yuzaidi Moh;Shoaib, Lily Azura;Hussein, Nik Noriah Nik
    • The korean journal of orthodontics
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    • v.42 no.1
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    • pp.47-54
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    • 2012
  • Objective: To determine and compare the frequency distribution of various arch shapes in ethnic Malays and Malaysian Aborigines in Peninsular Malaysia and to investigate the morphological differences of arch form between these two ethnic groups. Methods: We examined 120 ethnic Malay study models (60 maxillary, 60 mandibular) and 129 Malaysian Aboriginal study models (66 maxillary, 63 mandibular). We marked 18 buccal tips and incisor line angles on each model, and digitized them using 2-dimensional coordinate system. Dental arches were classified as square, ovoid, or tapered by printing the scanned images and superimposing Orthoform arch templates on them. Results: The most common maxillary arch shape in both ethnic groups was ovoid, as was the most common mandibular arch shape among ethnic Malay females. The rarest arch shape was square. Chi-square tests, indicated that only the distribution of the mandibular arch shape was significantly different between groups (p = 0.040). However, when compared using independent t-tests, there was no difference in the mean value of arch width between groups. Arch shape distribution was not different between genders of either ethnic group, except for the mandibular arch of ethnic Malays. Conclusions: Ethnic Malays and Malaysian Aborigines have similar dental arch dimensions and shapes.

A Study on Women's Headgear of Muslim Ethnic Minority in Xinjiang Uygur (신장자치구 무슬림계 소수민족 여성쓰개에 관한 고찰)

  • Kang, Soo Ah;Cho, Woo Hyun
    • Journal of the Korean Society of Costume
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    • v.65 no.4
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    • pp.124-136
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    • 2015
  • Xinjiang Uygur Autonomous Region is the area with the most Muslim populations in China and the costume of this ethnic minority group was influenced from its surrounding environment and religion. Headgear is one of the important costume elements of Muslim ethnic minority such as Kazakh, Kirghiz, Uzbek, and Tadzhik people, and each group has developed narious forms of it. Especially, we can notice characteristics of headgear in Xinjiang Uygur and four ethnic minority groups through women's headgear pursuant to motive of wear, classification of type, differences and comparability with other areas. Thus, purpose of this study is to investigate women's headgear of Muslim ethnic minority in Xinjiang Uygur Autonomous Region. Based on local data at the Xinjiang Uygur Museum, the study referred to Chinese ethnic minority costume and literature data as well as advanced researches related to Islam, and analyzed characteristics of women's headgear of four ethnic groups in connection with Muslim formation background in Xinjiang Uygur. Women's headgear of Muslim ethnic minority in Xinjiang Uygur can be largely divided into three types; cylindrical, conical and hood type. Headgear was influenced not only by natural environment and weather for protection of body, but also by Islam. Along with strong desire for decoration and expression of racial features, it was used as a means of race discrimination and representation of identity. The religion of Islam within these four ethnic groups grew in accordance with tradition of existing nomadic tribes and regional characteristics, and women's headgear developed in various ways added with religious precepts and nomadic features. Taking everything into consideration, it is found that women's headgear of Kazakh, Kirghiz, Uzbek, and Tadzhik people developed, adopting their own living style and features of minority races instead of remaining identical to the headgear type of Muslim countries in other area.

Ethnic Congregation and Residential Changes in Korea

  • Kim, Hyejin
    • International Journal of Advanced Culture Technology
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    • v.10 no.1
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    • pp.55-66
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    • 2022
  • As the number of immigrants staying in Korea has gradually increased since the mid-1990s, the rate of chronicle migration from certain countries such as China and Vietnam remain high. Registered foreign residents have formed ethnic communities depending on their countries of origin, and the purpose of stay, Korean language literacy, rent, and accessibility have resulted in their self-congregation or forced segregation. This study aims to explore the direction in which immigrants' residential distribution move over time, and whether the ethnic communities show any differences in the level of congregation or segregation. It focuses on identifying the residential distribution of Korean-Chinese, Chinese, and Vietnamese at the city, county, and district level across the country in Korea and examining the congregation and residential changes of three groups over the past decade using centrographic method. Comparing the location as well as the level of residential congregation or dispersion of three groups, which account for the majority of non-professional immigrants in Korea, it will provide a basis for further research on residential congregation or segregation of immigrants in the future.