• Title/Summary/Keyword: effect of factors

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A Convergence Study of The Effect of Service Factors Used Book Transactions in Online Bookstores on Customer Satisfaction and Reuse Intention (인터넷 서점 중고도서 거래의 서비스 요인이 고객만족과 재이용의도에 미치는 영향에 관한 융합연구)

  • Yang, Jin-Won;You, Yen-Yoo;Kim, Jung-Yol
    • Journal of the Korea Convergence Society
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    • v.13 no.5
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    • pp.85-96
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    • 2022
  • The purpose of this study was to analyze the effect of service factors of used book transactions, which are becoming a major service in online bookstores, on customer satisfaction and the effect of customer satisfaction on reuse intention. 235 samples were collected through a survey for users of used book transaction services in their 20s or older, and 205 surveys were adopted through the refining process. Hypotheses were verified through factor analysis, reliability analysis, and structural model analysis using SPSS22.0 and AMOS22.0 statistical programs. Some factors were supported between service factors and customer satisfaction, and customer satisfaction had a significant effect on reuse intention, and moderating effects according to the preferred genre of reading were founded. More differentiated services should be considered according to the customer's preferred genre, as the services of online bookstores are becoming more standardized, customers do not feel differentiated.

The Relationship between Divorce Rates and Socioeconomic and Demographical Factors (사회경제, 인구학적 요인과 이혼율과의 관계)

  • Chung, Hyun-Sook
    • Journal of Families and Better Life
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    • v.26 no.1
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    • pp.51-67
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    • 2008
  • The study analyzes divorce rates in Korea and makes suggestions for the future research of divorce rates. Based on the data from Korea Statistical Information System (KOSIS) of the National Statistics Organization, trends for divorce rates change and the relations between divorce rates and macro environmental factors are analyzed. Macro environmental factors include socioeconomic factors such as, Korean War, Vietnam War, oil shock, IMP economic crisis and gross national income (GNI), whereas demographical factors include population structure, rates of female labor participation, and geographical location. The principle characteristics of divorce rates are as follows: 1) the Crude divorce rates (CDR) and the number of divorced had been increased from 1970 to 2004, then the trend changed to a decrease; 2) the slope of the change were the highest during 1998 to 2004 after the IMP economic crisis. The relations between socioeconomic factors are as follows: 1) during the war there was a small increase of CDR for a short period of time; 2) the economic crisis of the nation tend to increase the CDR, while the IMP economic crisis had a strong impact on an increase of CDR because of the interaction effect among the population structure, women's sex role changes as well as the level of standard of living. The increase in CDR from 1990 to 2000 can be explained partly by the population of baby Boomers passing through their marriage and divorce process. The number of population residing in the rural area and the middle class households, and the mobility of population also had an impact on the divorce rates changes. The recommendations for the future research were as follows: 1) the need to develop new divorce statistics that are based on a marriage cohort or a birth cohort because family behavior is a mixture of personal, social and political responses, and because CDR is not an accurate measure of divorce rate since it was influenced by population structure; 2) the need to include micro personal factors as well as macro social factors in a model to find an interaction effect between those variables.

The Effect of Hospital Employees' Job Stress Factors on the Turnover Intention : Focused on the Daejeon Metropolitan City (의료기관 종사자의 직무스트레스 요인이 이직의도에 미치는 영향 : 대전지역 병원 중심으로)

  • Kim, Soojung;Park, Sooyong;Lee, Donghyung
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.37 no.2
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    • pp.35-42
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    • 2014
  • The purpose of this study is to analyze job stress factors of hospital workers, which has an effect on their turnover intention. For identifying the influences on turnover intention, types of hospitals (university hospital, general hospital, private hospital) and types of workers(office workers, technical workers, and nursing staffs) were categorized. We went to the hospitals and carried out the survey under the cooperation with the concerned hospitals. The period of survey was from 23. Sep. 2013 to 30. Oct. 2013, and 293 worker participated in the survey. On the basis of the previous study, the measurement of job stress factors and turnover intention was set up as the survey method, and its reliability and validity were measured. The stress factors were subdivided into seven factors; occupational climate, organizational system, autonomy job control, uncertainty of getting a new job, job ability to perform, job demand, job ambiance. The value of job stress factors by the measuring instrument, Cronbach's Alpha, was 0.805 and the value of the subordination variable of turnover intention was 0.881. IBM SPSS Statistics 21 was used as the statistic analysis tool and the descriptive statistics about job stress factors. As a result, the turnover intention were analyzed depending on the types of hospitals, job groups, working years, and gender. Result shows that the job stress factors are differed according to the types of hospitals, and these job stress factors have influence on turnover intention. Therefore, it could be considered that, if the hospital managers find out the major job stress factors of their employees and resolve them in advance, the job stress of the hospital workers and their turnover intention can be reduced.

Moderating Effect of Instruction and Curriculum on Relationship between Educational Service Quality and Student satisfaction in Universities in China (대학교육서비스 품질요인과 학생만족도에 대한 교수방법 및 교육과정의 조절효과 연구)

  • Kim, Yeong-gil
    • Journal of Service Research and Studies
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    • v.9 no.3
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    • pp.73-86
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    • 2019
  • The authors of this study conducted research on universities located in China, and the primary purpose of the study was to test whether the quality factors of university education service have a positive (+) effect on student satisfaction. The secondary purpose of the study was to identify and analyze whether university instruction and curriculum variables had a positive regulatory effect on the relationship between quality factors and student satisfaction. First, Research Hypothesis 1, which suggested that university education service quality factors would have a positive effect on student satisfaction, was adopted. As the second analytical process of the study, controlled regression analysis was used to verify whether instruction and the curriculum had a regulatory effect on the relationship between the university education service quality factors and student satisfaction. When the two variables were analyzed as control variables, the results showed that curriculum had a significant positive regulatory effect, and instruction was shown to not be suitable for generating win-win cooperation or synergistic effects. The contributions of the theoretical perspective of this study were the analysis of the relationship between university education service quality factors in Chinese universities and student satisfaction, and systematically linking instructions and the curriculum and analyzing the impact on student satisfaction. The study implies that it would be more effective to analyze additional factors in the operation of universities through in-depth analysis on instruction from a practical standpoint.

A study on Improving the Level of Introduction of Smart Factories Using the Extended Innovation Resistance Model (확장된 혁신저항모델을 활용한 스마트 팩토리 도입 수준 제고에 대한 연구)

  • Park, Chan-Kwon
    • Journal of Convergence for Information Technology
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    • v.11 no.3
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    • pp.107-124
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    • 2021
  • This study is a study on the innovation resistance that may arise in connection with the introduction and use of smart factory-related technologies by SMEs. It is to study the effect of the leading factors of innovation resistance on innovation resistance and the effect of innovation resistance on use intention by using the extended innovation resistance model. A total of 176 survey data were used for the study, and the study was conducted using SPSS 25 and Smart PLS 2.0. Relative advantage, suitability, perceived risk, social impact, and organizational characteristics have a significant effect on innovation resistance, and innovation resistance was tested to have a significant effect on the intention to use. As an implication according to the research, a plan to improve the level of introduction and use of smart factories using the expanded innovative storage model was presented by dividing positive and negative factors, and factors that should be improved and factors that should be reduced are presented. It was specifically presented.

Moderating Effect of Learning styles on the relationship of quality and satisfaction of e-Learning context (이러닝의 품질특성과 만족도에 관한 학습유형의 조절효과)

  • Ahn, Tony Donghui
    • Journal of Digital Convergence
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    • v.15 no.12
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    • pp.35-45
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    • 2017
  • This study aims to explore the effect of quality factors and learning styles on users' satisfaction in e-Learning context. For this purpose, statistical methods such as reliability test, factor analysis, ANOVA, regression analysis were carried out using the survey data from university students. The quality factors of e-Learning were classified into contents, system, service, and interpersonal activities while learning styles were classified into positive-cooperative, self-directed, environmental-dependent, and passive styles. The results showed that each quality factors of e-Learning has a strong positive effect on user satisfaction, and self-directed group has higher satisfaction than other groups. Learning styles have moderating effects on the quality-satisfaction relationship, and especially, the group of passive learning style has a strong moderating effect on the interpersonal activities. Theoretical and practical implications and future research directions are drawn from these findings.

A study on sports commitment, brand satisfaction, and brand loyalty of female university students in their 20's (20대 여대생의 스포츠 운동몰입, 브랜드 만족도, 브랜드 충성도에 관한 연구)

  • Rhee, YoungJu
    • The Research Journal of the Costume Culture
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    • v.23 no.4
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    • pp.673-685
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    • 2015
  • The purpose of this study was to investigate the relationships between sports commitment, sportswear brand satisfaction, and brand loyalty of female university students in their 20s. Two hundred surveys were distributed to female university students, and 185 responses were used for the final analysis. The SPSS program was used with a reliability test and factor, frequency, path analysis. Based on the literature review, the following five hypotheses were suggested. H1: Cognitive commitment will have a positive effect on the behavioral commitment of sports commitment factors. H2: The behavioral commitment of female university students will have a positive effect on brand satisfaction. H3: Sportswear brand satisfaction will have a positive effect on continuous brand loyalty. H4: Cognitive commitment will have a positive effect on habitual brand loyalty. H5: Continuous brand loyalty will have a positive effect on habitual brand loyalty. The results of this study showed that first, after the factor analysis, there were two factors of sports commitment (behavioral commitment and cognitive commitment). Second, the path analysis results revealed that there were significant relationships between sports commitment factors (cognitive commitment and behavioral commitment), sportswear brand satisfaction, and brand loyalty factors (continuous brand loyalty and habitual brand loyalty). The results revealed that cognitive commitment had a positive relationship with behavioral commitment, which had a positive relationship with sportswear brand satisfaction. Sportswear brand satisfaction had a positive relationship with continuous brand loyalty, which had a positive relationship with habitual brand loyalty. Cognitive commitment also had a positive relationship with habitual brand loyalty.

Effect of Relationship Marketing Factors of the Sports Centers on Customer Trust and Intention to Repurchase (스포츠센터의 관계마케팅 요인이 고객신뢰 및 재등록의사에 미치는 영향)

  • Lee, Sheng Yen;Cong, Rui;Choi, In Sik
    • Journal of Digital Convergence
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    • v.15 no.8
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    • pp.435-444
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    • 2017
  • This study was to research effect of relationship marketing factors of the sports centers, customer trust and intention to repurchase. Objects of study were customers of three sports centers in Gyeonggi province and research tool was questionnaire. Among 350 copies of data, 344 copies had been used for actual data processing and collected data had been analyzed with frequency analysis, correlation analysis, reliability test, exploratory analysis multiple regression analysis by using SPSS 21.0. The results from these processes are as follows. First, relationship marketing factors positively effect on customer trust. Second, relationship marketing factors positively effect on intention to repurchase except communication. Finally, customer trust positively effect on intention to repurchase.

A Study on the Factors Affecting the Intention to Use the Virtual World Metaverse: An Innovation Diffusion Perspective (가상세계 메타버스 이용 의도에 영향을 미치는 요인에 관한 연구: 혁신확산의 관점에서)

  • Cheon-Ho Park;Chae Hyun Lee;Sung Mi Jung;Jeongil Choi
    • Journal of Information Technology Services
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    • v.22 no.2
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    • pp.41-56
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    • 2023
  • Metaverse is a three-dimensional virtual space where virtual and reality interact and co-evolutionize, and social, cultural, and economic activities are carried out in it to create value. Among the types of metaverse, the virtual world metaverse is expected to bring innovation beyond time and space in all areas of industry and society following the Internet. This study empirically analyzed factors affecting consumer's intention to use the virtual world metaverse by an innovation diffusion perspective. It was analyzed as an expanded technology acceptance model by setting relative advantages, ease of use, and visibility among the attributes of the innovation diffusion, and social presence, telepresence, and interactivity among the characteristics of the virtual worlds as factors. The proposed research model and hypothesis were verified through a PLS structural equation analysis based on a survey of 216 people. Studies have shown that relative advantage, telepresence, and interactivity have a significant effect on perceived usefulness and perceived enjoyment, but visibility does not have a significant effect on perceived usefulness and perceived enjoyment. It was found that ease of use had a positive effect on perceived enjoyment, social presence had a positive effect on perceived usefulness, and perceived usefulness and perceived enjoyment had a positive effect on the intention to use, respectively. This study is meaningful in that it empirically analyzed the factors affecting the intention to use the virtual world metaverse by dividing the psychological characteristics that induce consumer behavior into perceived usefulness which is an extrinsic motivation and perceived enjoyment which is an intrinsic motivation.

A Meta-analysis of Variable Related to Psychological Effects of the Elderly Target Program (노인대상프로그램의 심리적 효과와 관련된 변인에 대한 메타분석)

  • Choi, Mi-Seon;Song, Byung-Joo
    • Journal of Korean Clinical Health Science
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    • v.4 no.1
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    • pp.504-509
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    • 2016
  • Purpose. This study aims to present basic data to develop programs suitable to the characteristics of elderly people through a meta-analysis of effectiveness of variables related to psychological effects of programs of elderly people conducted in past 15 years. Methods. The analysis subjects are total 229 articles related to the psychological effects of programs for elderly people and submitted for master or doctor degrees or published in academic journals. CMA2 is used for the analysis. Results. The results of this study shows lower variables of the psychological effect promoting factor group that are highly effective for Life Satisfaction, Self-Efficacy, Self-Respect and Self-Integration and lower variables of suppressing factor group that are highly effective for Loneliness, Tension, Weakness, Anger and Depression. For the effect scale of psychological effect promoting factors, Arts is shown to be the highest followed by Exercise, Consultation, Recollection, Others and Recreation in order. For the effect scale of suppressing factors, Consultation is shown to be the highest followed by Recollection, Arts, Exercise, Others and Recreation) in order. Conclusions. This study has its own meaning for establishing integrated factors of psychological effects of programs for elderly people and presenting realistic data for planing programs suitable for various desires of elderly people.