• 제목/요약/키워드: education service business

검색결과 575건 처리시간 0.033초

무역인력양성시스템 교육서비스품질과 만족도, 그리고 국제화 의도 간 실증적 관계 - 대학무역인력프로그램을 중심으로 - (Empirical Relationships among Education Service Quality for Trade Talents, Satisfaction, and Internationalization Intention: Glocal Trade Experts Incubating Program)

  • 이재훈;조효비;묘사원;황성훈
    • 통상정보연구
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    • 제19권3호
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    • pp.177-193
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    • 2017
  • 글로벌 환경에서 우수한 무역인재의 보유는 이제 국가의 수출경쟁력을 좌우하게 된다. 따라서 이러한 인재를 양성하기 위한 교육 프로그램을 전세계적으로 운영하고 있다. 우리나라 역시 예외는 아니다. 다양한 무역인재양성프로그램을 수행하고 있다. 그 중에서 가장 실효성 있는 프로그램이라 할 수 있는 지역특화청년무역전문가양성사업에 대해 본 연구를 살펴보고자 한다. 지역특화청년무역전문가양성사업의 교육을 이수한 학생들을 대상으로 그들이 국제화의도를 증폭시키는데 교육의 서비스가 어떠한 역할을 하는지 알아보고 있다. 그 결과, 강사품질, 교육인프라품질, 교육품질 모두가 교육만족도와 국제화의도에 유의한 정(+)의 영향을 미쳤으며, 교육만족도는 매개변수로서의 역할을 수행하고 있었다. 이는 단순히 교육을 수행하는 것이 중요한 것이 아니라 교육서비스품질이 무엇보다 중요함을 시사하고 있어 향후 교육자 양성에도 관심을 가져야만 우수한 무역인재가 양성될 수 있음을 본 연구결과는 보여주고 있다.

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유비쿼터스 기반 스포츠비즈니스모델 설계과정 (Designing Processes for Ubiquitous-based Sport Business Model)

  • 인상우
    • 한국IT서비스학회지
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    • 제10권4호
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    • pp.47-65
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    • 2011
  • Business organizations are asked to create new business models utilizing current technological innovations such as ubiquitous computing technology for developing new domains of business to obtain a competitive advantage and achieve a sustainable development. This study was focused on the processes for developing new and practical business models. The purpose of this study was to propose ubiquitous sport business modeling processes from the modeling framework. In particular, this study focused on developing new, pragmatic, and effective sport business models, and this new type of business is defined as 'u-sport.' For design the business model, extensive literature reviews and case studies were conducted for benchmarking the cases and expert group review was conducted for developing u-sport business model framework. The suggested business modeling processes in this study were consisted of four phases; 1) organization strategy level setting phase, 2) business strategy level setting phase, 3) business structure level setting phase, and 4) service level setting phase. The modeling processes were verified to adapt ubiquitous sport business. This designing and modeling process is expected to play a significant role on enhancing the technology-based business environments as the process mainly focuses on the service and consumer oriented approach rather than technology and suppliers oriented approach. In conclusion, establishing sport business models by adapting the service modeling process will deliver an exponential growth and development of future ubiquitous based industry.

선박관리업의 마케팅에 관한 연구 (A Study on the Marketing of Ship Management Service Business)

  • 신한원
    • 수산해양교육연구
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    • 제24권6호
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    • pp.862-871
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    • 2012
  • The purpose of this paper is to find out the applicability of relationship marketing concept in a professional ship management context primarily on ship management service business. The dramatic growth in ship management industry leads to the intensified competition among professional ship management companies in the world. Thus they have tried to find out ways of ensuring competitiveness to be a market leader in this industry. The fundamental base of marketing is that it involves exchanges. Professional ship management involves a series of transactions and exchanges between client and ship manager. Ship management companies will ensure competitiveness by applying the concept of relationship marketing to real practices.

응급구조사(應急救助士) 교육과정(敎育課程)에 관(關)한 연구(硏究) (A Study on The Training Curriculum for The Emergency Medical Technician)

  • 손신영
    • 한국간호교육학회지
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    • 제2권
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    • pp.32-55
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    • 1996
  • It was enacted 'Emergency Medical Act' in January, 1994 beginning the emergency medical service system from 1982, and while it was established the emergency medical department in junior college providing the detailed agenda about emergency medical technician and the regulation relative to the application of a law on the emergency medical act in 1995, the fire school and the National Medical Center are enforced the curriculum. It is very important subject faced for the construction of emergency medical system to produce a number of emergency medical technicians to be sufficient to the role of emergency aid. In this study it is analysed the training curriculum for the emergency medical technician and presented the improvement plans. 1. Though it needs the qualification level of first and second class in the selection process, the more important thing needs the detailed qualification level by term of one's service and the skills of business accomplishment. 2. In the examination management, (1) written examination is composed of the questions to understand how much faithfully they carry out the practical business as the emergency medical technicians, (2) it is added practical examination as the item to appraise the situation disposal ability. 3. It is necessary to prescribe the activity in the medical institution and ambulance arrangement through the development of 'Business Treatment Guide'. 4. For the regional balanced disposition of emergency medical personnel it is selected balanceably the educational institution by eight medical service areas, and considering the characteristics of region it is necessary to manage, in the practical business training course, another special course such as the mountains medical aid and sea medical aid. 5. In the period of education the first class needs the practical business training period of a certain period after passing examination, and the second class needs the extension of the period. 6. As the problems to improve in the curriculum [1] in the first class course (1) intensification of practical educaiton (2) reinforcement of curriculum (3) the development of standardized curriculum etc., [2] in the second class course (1) varieties of curriculum (2) intensification of basic first aid treatment education.

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창업교육 서비스품질이 학업적 자기효능감과 학습몰입에 미치는 영향 (A Study on the Influence of Service Quality of Entrepreneurship Education on Academic Self-Efficacy and Learning Commitment)

  • 김유신;이창영;성창수
    • 벤처창업연구
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    • 제14권3호
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    • pp.85-95
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    • 2019
  • 본 연구는 대학 창업교육의 서비스품질과 학습몰입에 미치는 영향관계를 실증 분석하여 효과적인 창업교육 방안을 마련하는데 시사점을 제공하고자 진행되었다. 연구결과를 요약하면 다음과 같다. 첫째, 창업교육의 서비스품질에서 전문 강사와 창업교육 차별성은 학습몰입에 유의한 영향을 미치는 것으로 나타났다. 둘째, 창업교육 서비스품질에서 창업교육의 차별성과 창업교육 운영은 학생들의 학업적 자기효능감에 유의한 영향을 미치는 것으로 나타났다. 셋째, 학업적 자기효능감은 학습몰입에 유의한 영향을 미치는 것으로 나타났다. 넷째, 창업교육 서비스품질과 학습몰입의 영향관계에서 학업적 자기효능감은 매개효과가 있는 것으로 나타났다.

A Study on the Effects of Small Enterprise Start-up Preparatory Factors on Business Performance

  • Kim, Seung-Hee;Kim, Young-Ki;Choi, Shin-Hea
    • 산경연구논집
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    • 제8권5호
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    • pp.23-33
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    • 2017
  • Purpose - The present study aims to examine the relationship between small enterprise start-up preparatory factors and increases in sales and operating profits, which are business performances utilizing the National Survey of Actual Conditions of Small Enterprises conducted by the Small Enterprise, Market Service. Research design, data, and methodology - Start-up preparatory factors were divided into six types; business type, start-up history, start-up motives, preparatory periods, and start-up funds to figure out the relationship between sales and operating profits with regression analyses. Regression analyses were conducted based on the foregoing with a view to identifying the effects of start-up preparatory factors on business performance. Results - Since start-up preparatory factors generally affect business performance, it was identified that start-up preparatory factors importantly affect operating profits and sales, which are business performances. However, start-up preparatory periods and the implementation of education among preparatory activities were shown to have no effect on business performances, and the effect of the ratio of start-up fund provided by the founder on operating profits was shown to be not significant. Conclusions - The present study comprehensively examined those start-up preparatory factors that have positive effects on business performances after start-up. The present study is meaningful in that it can provide positive implications for efficient start-up of small enterprises hereafter.

창업교육 서비스 품질이 자기효능감, 기대 성취욕구 및 교육만족도에 미치는 영향 : 인터넷 쇼핑몰 창업교육을 중심으로 (The Impact of Service quality in Entrepreneurial education on the Self-efficacy, the Achievement need and the Satisfaction of Entrepreneurial Education : Focusing on the Entrepreneurial Education of Internet Shopping Mall)

  • 김정인;이일한
    • 벤처창업연구
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    • 제9권5호
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    • pp.21-31
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    • 2014
  • 본 연구는 인터넷 쇼핑몰에 대한 창업교육 서비스 품질이 자기효능감, 기대 성취욕구 및 교육만족도 간의 관련성을 탐색하고자 하였으며, 첫째, 창업교육 서비스 품질(창업교육 강사, 창업교육 전문성, 창업교육 차별성, 창업교육 운영)이 자기효능감과 기대 성취욕구에 미치는 영향을 살펴보고, 둘째, 자기효능감과 기대성과가 창업교육 만족도에 미치는 영향을 살펴보고자 하였다. 이 연구를 위하여 국내의 심플렉스 인터넷 주식회사가 운영하는 카페24 인터넷 쇼핑몰 창업교육팀의 해당 교육을 수강한 교육생을 연구대상으로 선정하여 설문조사 및 연구 결과를 도출하였다. 분석결과를 살펴보면, 첫째, 창업교육 서비스 품질이 자기효능감에 미치는 영향력을 분석한 결과 창업교육 전문성, 창업교육 차별성, 창업 교육 운영이 자기효능감에 영향을 미치는 것으로 나타났다. 둘째, 창업교육 서비스 품질이 기대 성취욕구에 미치는 영향력을 분석한 결과 창업교육 전문성, 창업교육 운영이 기대 성취욕구에 영향을 미치는 것으로 나타났다. 마지막으로 자기 효능감과 기대 성취욕구가 창업교육 만족도에 관한 영향 요인을 분석한 결과 자기 효능감과 기대 성취요구가 창업교육만족도에 영향을 미치는 것으로 나타났다. 본 연구는 창업교육서비스 품질, 자기효능감과 기대 성취욕구간의 영향관계를 확인하였으며, 또한 자기효능감과 기대성취욕구와 창업교육만족도 간의 영향관계를 확인하였다는 데 의의가 있다.

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Effect of Customers' Psychological Power on Service Expectation and Response to Service Failure in a Restaurant Context

  • KIM, Ji-Hern;AHN, So Jung
    • 한국프랜차이즈경영연구
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    • 제11권3호
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    • pp.19-26
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    • 2020
  • Purpose: The old axion to put the customers first (e.g., customers are king, customers are always right) has been taken for granted in the service sector. In addition, many companies in South Korea are providing customer-first education for employees at their contact points to strengthen their competitiveness. However, excessive increase in the psychological power of the customer can lead to a problem of abuse of power, called 'Gap-jil.' Despite these concerns, most companies hardly discard policies to give high priority to customers because of the assumption that it enhances customer satisfaction leading to organizational performance. However, in recent years, some franchise catering companies have posted warnings about the abuse of power by customers, and a movement to pursue a power-balancing between service providers and their customers is spreading. Research design, data, and methodology: This research is conducted to reconsider the principle of the customer-first perspective and to create a basis for arguments that can solve the problem of abuse of power, which is recognized as a serious social problem. In this research, we test and analyze the effect of customers' psychological power in the context of a restaurant on expectation for service and response to service failure. Result: The result of an experimental study shows that the effect of psychological power on customer satisfaction can be somewhat negative. Also, customers with high psychological power are more likely to have high service expectations. Especially high psychological power of customers causes a difference in the expectation level of human factors such as employee attitude, while the difference in expectations of non-human factors such as restaurant atmosphere was not statistically significant. In addition, when customers with high psychological power encounter service failure situation, they are more likely to feel disappointment and regret with a service provider. Meanwhile, the effect of psychological power on complaining behaviors are not significant. Conclusions: The findings of this research provide meaningful implications that the service providers should reconsider their existing corporate culture and management policies that put customers first. In addition, the result of this research is provided meaningful opportunities to review the management philosophy for the company's customers and the education philosophy for the employee education.

메타버스 서비스 진정성 구성 요인과 효과에 관한 연구: 메타버스 교육 서비스를 중심으로 (The Factors and Effects of Metaverse Service Authenticity: Focusing on the Metaverse Education Service)

  • 최대봉;송상연;배준수
    • Journal of Information Technology Applications and Management
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    • 제30권6호
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    • pp.53-68
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    • 2023
  • Through the COVID-19 pandemic, the demand for non-face-to-face communication systems has surged, leading to an increased prevalence of virtual interactions across various domains, such as tasks, meetings, orders and deliveries, and even student education. Against this backdrop, interest in the metaverse platform has been on the rise, with metaverse services like Zepeto, Roblox, and Minecraft expanding beyond gaming to encompass educational fields as well. This study aims to identify authenticity factors influencing metaverse platform-based educational services and examine their impact. The authenticity components are defined as integrity, empathy, interactivity, presence, and uniqueness. The study investigates the effects of these authenticity components on both service value and service satisfaction. To achieve this, a survey involving 320 metaverse users was conducted, and the model was subjected to statistical validation. The findings of this research underscore that perceiving metaverse education services, still in the early stages of introduction, as authentic educational methods for learners positively influences satisfaction with the educational service.This study holds significance as it lays the theoretical groundwork for enhancing the authenticity of educational services in virtual space. It defines and proposes authenticity elements for customer satisfaction in metaverse educational services, which are still in their nascent stages. Moving forward, it is anticipated that various studies will be conducted to enhance the value of metaverse education services and achieve higher customer satisfaction as customer experiences evolve and deepen.

DEA모델을 이용한 서비스 조직의 효율성평가에 관한 연구 : 대학 교육 서비스 조직을 중심으로 (A Study on the Efficiency Evaluation on Service Organization using the DEA Model)

  • 엄경아;김연성;김미영
    • 한국품질경영학회:학술대회논문집
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    • 한국품질경영학회 2009년도 추계학술대회
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    • pp.147-161
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    • 2009
  • This study uses data envelopment analysis(DEA) to examine the relative efficiency in the production of research of 414 Korean universities utilizing the Ministry of Education, Science and Technology Report(MESTR) focusing on the 2009. This study has examined DEA and how it measures the efficiency of university units. This study has also useful suggested various approaches to advance efficiency and can provide substantial guidance for increasing the competitiveness between universities, through identifying problematic areas with the input factors and by doing so improving the output factors.

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