• 제목/요약/키워드: e-Learning Business

검색결과 312건 처리시간 0.024초

고객관계관리를 통한 소상공인의 매출증대에 관한 연구 (A Study on Sales Activity Method throughout Customer Relationship Management)

  • 박재용
    • 경영과정보연구
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    • 제23권
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    • pp.1-23
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    • 2007
  • Small and Medium Business Associate has supporting small and medium business and private business for establishment business and sales increasing with various policy since 2005. Arousing the interesting on customer relationship management, small and medium business and private business have recognized the necessity of the concept and introduction the CRM. This study suggested the effectiveness of the CRM throughout real cases of the CRM for small and medium business managers in order to rising sales in such an environment. The case of this study tried to figure it out to accomplish manager's ends of small and medium business to get successful business results based on innovative volition and mind trying to change. The owner who has experience 12 years in meat sales was analyzed the results of aptitude test that the business is highly appropriate to him in personality and aptitude. As also saw the strength and opportunity of SWOT analysis, he has an excellent talent for friendship, knowledge of searching Internet and organizing information, and learning ability. This study provided a marketing policy, ideas of customer services and system remodeling to improve relationship with customer, and a division diagnosis of business activities. The owner has an excellent friendship, so that this study suggest to remodel interior inside store clearly and sanitary displaying on products, to introduce aggressive and concentrated marketing strategies, and to recognize the important of public relation.

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Information Security on Learning Management System Platform from the Perspective of the User during the COVID-19 Pandemic

  • Mujiono, Sadikin;Rakhmat, Purnomo;Rafika, Sari;Dyah Ayu Nabilla, Ariswanto;Juanda, Wijaya;Lydia, Vintari
    • Journal of information and communication convergence engineering
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    • 제21권1호
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    • pp.32-44
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    • 2023
  • Information security breach is a major risk in e-learning. This study presents the potential information security disruptions in Learning Management Systems (LMS) from the perspective of users. We use the Technology Acceptance Model approach as a user perception model of information security, and the results of a questionnaire comprising 44 questions for instructors and students across Indonesia to verify the model. The results of the data analysis and model testing reveals that lecturers and students perceive the level of information security in the LMS differently. In general, the information security aspects of LMSs affect the perceptions of trust of student users, whereas such a correlation is not found among lecturers. In addition, lecturers perceive information security aspect on Moodle is and Google Classroom differently. Based on this finding, we recommend that institutions make more intense efforts to increase awareness of information security and to run different information security programs.

중소기업에서 경영자의 배려와 용서가 학습조직 활동과 조직성과에 미치는 영향 (Effects of Executive Compassion and Forgiving Behavior on Organizational Activities and Performance)

  • 박수용;황문영;최은수
    • 유통과학연구
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    • 제13권6호
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    • pp.105-118
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    • 2015
  • Purpose - Currently, strengthening small and medium-sized enterprises (SME) in terms of competitiveness is a key economic issue. However, the problem is that many SMEs lack the internal competence required to cope with a rapidly changing market structure. Such problems can act as an obstacle to economic development, yet most SMEs in Korea are dealing with this problem today. A company's source of competitive advantage is changing from quantity to quality, facility to knowledge, and hardwork to creativity. Under such circumstances, a company should place learning and sharing of knowledge and continuously creating new knowledge as its priority. This study aims to identify the effect of a chief executive officer's (CEO) compassion and forgiveness - positive factors in organizational emotion - on learning organization activities and organizational performance, through a theoretical comparison. Research design, data, and methodology - For this study, SMEs based in Daejeon and Chungcheong area were selected. To secure credibility of the data, the subjects were selected among those who have been working at the business for six months or longer. The survey was conducted for 30 days from March 5, 2015 to April 5, 2015. Both offline and online surveys were conducted. Fifty companies were chosen and 700 questionnaires were distributed, with 506 used for analysis. Fifty subject companies (25 from Daejeon, 10 from Chungnam, 10 from Chungbuk, and five from Sejong) were selected and the objective, target, and survey content were explained to a manager at each company either face-to-face or on the phone. Of the total of 700 questionnaires distributed via mail or e-mail, 78.6% or 550 copies were returned. Excluding 44 insufficient questionnaires, the remainder, 506 questionnaires, were used for analysis. Results - This study analyzed how the CEO's compassion and forgiveness affects learning organization activities and organizational performance. First, compassion of the CEO at the SMEs directly affected the learning organization activities and indirectly affected the organizational performance. Second, forgiveness of the CEO at the SMEs did not affect the learning organization activities and organizational performance directly or indirectly. Conclusions - The study conclusions are as follows. First, CEO compassionate behavior at the SMEs was a significant variable that directly and indirectly affected learning organization activities and organizational performance. Therefore, the CEO of an SME can create a positive organizational atmosphere through compassionate behaviors in the organization. Second, the forgiving behavior of the CEO did not have direct or indirect effects on learning organization activities and organizational performance. However, the reason for a CEO to continue his or her forgiving behavior is because it strengthens employee resilience, commitment, and self-efficacy to protect the organization from negative influences such as layoffs, risks, and wrongdoings. The action of forgiveness does not have direct or indirect effects. However, the CEO shall continue such behavior to strengthen members' physiological resilience, commitment, and self - effectiveness, and to protect the organization from risks including layoff and external negative factors.

닷넷을 이용한 안정적 서비스를 위한 웹 기반 학습평가시스템 개발 (Development of Web based Learning Evaluation System for Stable Service Using .NET)

  • 정수현;염창선
    • 산업경영시스템학회지
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    • 제30권4호
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    • pp.133-140
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    • 2007
  • This study aims to design and implement a learning evaluation system using .NET which is developed by Microsoft. .NET technology supports higher processing speed than ASP technology. The learning evaluation system is based on the web, consists of administrator module, questioner module and student module. The functions of the system, i.e., providing test questions, performing test, and evaluating result of test are achieving on the web in real time. Even when many users use this system, the system is stable and has a speed response time.

Design of a machine learning based mobile application with GPS, mobile sensors, public GIS: real time prediction on personal daily routes

  • Shin, Hyunkyung
    • International journal of advanced smart convergence
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    • 제7권4호
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    • pp.27-39
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    • 2018
  • Since the global positioning system (GPS) has been included in mobile devices (e.g., for car navigation, in smartphones, and in smart watches), the impact of personal GPS log data on daily life has been unprecedented. For example, such log data have been used to solve public problems, such as mass transit traffic patterns, finding optimum travelers' routes, and determining prospective business zones. However, a real-time analysis technique for GPS log data has been unattainable due to theoretical limitations. We introduced a machine learning model in order to resolve the limitation. In this paper presents a new, three-stage real-time prediction model for a person's daily route activity. In the first stage, a machine learning-based clustering algorithm is adopted for place detection. The training data set was a personal GPS tracking history. In the second stage, prediction of a new person's transient mode is studied. In the third stage, to represent the person's activity on those daily routes, inference rules are applied.

UTAUT에 기반한 m-learning 만족도에 미치는 요인에 관한 연구 (A Study of Factors Affecting on m-learning Satisfaction based on UTAUT)

  • 송형철
    • 디지털융복합연구
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    • 제16권7호
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    • pp.123-129
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    • 2018
  • 본 연구의 목적은 대학에서 UTAUT에 기반한 m-learning 학습자의 만족도에 미치는 영향을 실증적으로 검증하고자 하였다. 각 요인의 관계를 살펴보기 위하여 289부의 설문지를 SPSS 22.0, AMOS 21.0을 이용하여 분석하였다. 분석결과는 보안성이 성과기대와 노력기대에 정(+)의 영향을 미칠 것이라는 가설은 채택되었다. 다양성과 경제성도 성과기대에 영향을 미치는 것으로 나타났다. 매개변수인 성과기대와 노력기대는 학습자의 만족도에 정의 영향을 미친다는 가설은 채택되었다. 이런 결과는 UTAUT에 기반한 m-learning 운영에 필요한 기초자료를 제공하였다는 시사점이 있다. 이와 같은 시사점에도 불구하고 UTAUT에서 제시된 요인 중 일부만을 분석하였다는 한계점이 있다. 향후에는 대학생 외에 일반인에 대한 분석도 포함하여 UTAUT에 기반한 m-learning에 미치는 다양한 영향 변수에 대한 분석을 통하여 계속적으로 보완하고자 한다.

BSC와 AHP를 활용한 IoT 인프라 도입 의사결정에 관한 연구: 전자가격라벨(ESL)을 중심으로 (A Study on Introduction of IoT Infrastructure based on BSC and AHP: Focusing on Electronic Shelf Label)

  • 양재용;이상열
    • 한국전자거래학회지
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    • 제22권3호
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    • pp.57-74
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    • 2017
  • 전자가격라벨(ESL)은 상품진열대에 부착되어 있는 종이가격라벨의 대체재로서 오프라인 소매매장의 혁신을 선도할 유통 IoT 인프라로 주목받고 있다. 일반적으로 대체재 성격의 제품도입 시 기업은 기존 제품 대비 투자비용의 효율성이나 운영비용 절감 등의 재무적 요인을 우선적으로 고려하는 경향이 있다. 그러나 의사결정과정에서 재무적 요인만 고려할 경우 기업전략과 연결된 다양한 가치와 이해관계자들의 요구사항을 제대로 반영하지 못할 수 있다. 본 연구에서는 전자가격라벨과 같은 IoT 인프라의 도입 의사결정과정에서 고려해야 할 평가요인들에 관해 BSC의 4대 관점(재무, 고객, 프로세스, 성장)을 기반으로 8개 평가항목(투자비용, 운영비용, 품질수준, 고객관리, 업무효율성, 유지보수, 기능확장성, 매장이미지)을 선정하고, AHP(분석적 계층 프로세스)를 사용하여 국내 중소형 슈퍼마켓의 직원들을 대상으로 평가항목의 우선도를 측정하였다. 연구의 결과로 가격라벨의 대안 채택을 위한 평가항목 중에서 고객, 학습과 성장, 내부 비즈니스 프로세스, 재무관점 순으로 우선도가 산출되었고, 전자가격라벨이 종이가격라벨보다 높은 중요도로 지지되었다. 대부분의 선행연구에서 재무관점의 평가항목들의 우선도가 높았던 것과 달리 학습과 성장, 고객관점의 평가항목들이 상대적으로 높게 나타났고, 특히 직군별, 가격라벨 교체업무 연관 여부에 의해 구분된 응답자 그룹들 간에 8개 세부평가 항목들의 우선도가 다르게 나타났다. 이러한 결과는 ESL의 도입을 고려하는 기업(유통매장)과 ESL을 공급하는 기업(제조사 및 서비스 사업자) 모두에게 시사점을 제공해 줄 수 있을 것으로 기대된다.

Knowledge Management with IS/IT Practice in Organizations: A Multilevel Perspective

  • Tae Hun Kim
    • Asia pacific journal of information systems
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    • 제32권1호
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    • pp.151-167
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    • 2022
  • This paper is motivated by social influence theory implying the multilevel nature of knowledge management (KM) in an organization. Organizational knowledge is generated and distributed by individuals from different groups across organizational boundaries. Its transfers are supported by IS/IT practice, i.e., the individual and collective use of the technology available in the organization. I propose a multilevel perspective to explain how IS/IT practice supports multilevel KM capabilities to manage organizational knowledge successfully and how the effectiveness of multilevel KM capabilities expands into the improvement of multilevel task-related organizational performance. The multilevel KM theory extends the knowledge-based view of the firm by describing the dynamic process through which strategic values of knowledge are generated by IS/IT practice across the organizational levels. This paper also discusses multilevel insights on the strategic value of organizational learning based on the social context of organizations.

클라우드 컴퓨팅 환경에서LMS와 LCMS기반의 이러닝 적용 방안 (A Study on the Application of the LMS and LCMS Based E-Learning in the Cloud Computing Environment)

  • 정화영;김은원;홍봉화
    • 전자공학회논문지 IE
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    • 제47권1호
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    • pp.56-60
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    • 2010
  • IT의 폭넓은 개발, Web 2.0 애플리케이션의 의 발전, 인터넷이 가능한 개인용 단말장치의 증가, 무선 네트워크의 유용성 등은 클라우드 컴퓨팅 모델을 만드는데 매우 중요한 역할을 수행하였다. 클라우드 컴퓨팅은 하나의 비즈니스 모델이며, 웹 애플리케이션의 새로운 트렌드다. 또한 형식은 그리드 컴퓨팅이나 유틸리티 컴퓨팅과 같은 형태를 사용한다. 클라우드 컴퓨팅 환경에서는 서버의 같은 하드웨어 자원을 사용할 수 있으며 정보를 공유하기 쉽다. 본 연구에서는 클라우드 컴퓨팅 환경에서 이러닝 분야를 적용하기 위한 방안을 제시한다. 이를 위하여 클라우드 컴퓨팅환경에서 LMS와 LCMS 기반의 이러닝을 제시하고자 한다. 이는 클라우드 컴퓨팅의 데이터센터에 LCMS를 포함한 LMS를 접속하도록 하였다.

기업의 머신러닝 선정에 영향을 미치는 요인 연구: 확장된 알고리즘 선택 문제의 관점으로 (A Study on the Factors Influencing a Company's Selection of Machine Learning: From the Perspective of Expanded Algorithm Selection Problem)

  • 이영수;권민수;권오병
    • 한국전자거래학회지
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    • 제27권2호
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    • pp.37-64
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    • 2022
  • 인공지능의 사회적수용도가 증가하면서 머신러닝 기법을 기업에 적용하는 사례가 증가하고 있다. 머신러닝 기법의 선정에는 주로 정확성이나 해석 가능성 등 기술적 요인이 주로 기준이 되어왔다. 그러나 머신러닝 채택의 성공은 개발부서, 사용부서, 리더십과 조직문화 등 경영관리 요인도 영향을 주기도 한다. 아쉽게도 기술적 요인과 경영관리적 요인이 함께 고려된 머신러닝 선정의 성공 요인을 이해하는 통합 연구가 거의 존재하지 않는다. 이에 본 논문의 목적은 기업 내 머신러닝 선정을 이해하기 위해 John Rice의 algorithm selection process model과 task-technology fit, 그리고 IS Success Model 이론을 결합한 기술-경영관리 통합 모형을제안하고 실증적 분석을 하는 것이다. 머신러닝을 도입한 국내 기업 240곳을 대상으로 설문 분석을 실시한 결과 알고리즘 품질과 데이터 품질이 높을수록 문제-알고리즘 적합성에 높게 영향을 주는 것으로 나타났으며, 문제-알고리즘 적합성은 조직의 생산성과 혁신성에도 유의한 영향을 미치는 것으로 검증되었다. 또한 외주화와 경영진 지원이 머신러닝 시스템 품질에 긍정적인 영향을 미치고, 데이터 중심 경영 및 동기화와 같은 조직문화 요인은 활용성과에 높은 영향을 미치는 것으로 확인되었다.