• Journal of Digital Convergence
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• v.13 no.6
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• pp.69-79
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• 2015

The purpose of this study is to investigate the effect of national image, brand image, and country of origin on Chinese consumer's purchase attitude and purchase intention of Korean cosmetic products which applied a high and/or convergence technology. The survey was completed by chinese customers and the data is analysis with SPSS 21.0. The results show that national image, brand image, and country of origin image have a positive impact on Chinese consumer's purchase attitude and purchase intention. This results imply that when Korean companies enter into chinese markets, if they perform very aggressive promotion activities on national image, brand image, and country of origin image, they can be successful by transforming positively chinese consumer's purchase attitude and purchase intention of Korean products.

• Journal of Korea Multimedia Society
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• v.18 no.12
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• pp.1586-1593
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• 2015

Calligraphy contents(shortly called, CalliContents) depict the feature of communication media with artistic sentences or drawings before being processed into digital contents to become printed advertisement, visual design and entertainment products. As a fast growing business model, they can be applied to every single scope of all fields these days and each application case presented excellent effects to grab consumers' attention immediately. In this paper, we designed and produced an emotional bi-directional recommendation DIY calligraphy contents platform to consume created cultural contents and boost personalized contents industry that meets consumer's needs through both wired and wireless-based software with convergence of artistic and emotional calligraphy contents and ICT. For this works, we established for DIY calligraphy consumers a foundation of a virtuous circle of the CalliContents where various CalliContents are provided in on and offline environment and a third party target is opened at the CalliContents platform

• Journal of the Korean Society of Industry Convergence
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• v.24 no.5
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• pp.609-615
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• 2021

Chemical accidents can happen anywhere in the world. To prevent chemical accidents, Korea introduced the Chemicals Control Act. However, Small and medium-sized businesses do not meet these regulations. Accordingly, the Ministry of Environment is providing a chemical safety management support project for Small and medium-sized businesses. However, there are many small and medium-sized businesses, and businesses that need support need priority. In this study, the risk of the plants was classified into hig h, medium, and low risk based on four methods. As a result, out of 90 plants subject to the study, high risk was 30% and medium risk was 70%. The industries with the high risk were chemical products manufacturing and paint manufacturing. The plating and printing industries showed relatively medium risk. This risk classification has the advantage that it can obtain intuitive and quick results. These studies can be used as basic data for chemical safety management of local governments and Ministry of Environment.

• International journal of advanced smart convergence
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• v.11 no.4
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• pp.1-9
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• 2022

The recent development of information and communication technology is also affecting audio/video systems used in industry. The audio/video device configuration system changes from analog to digital, and the network-based audio/video system control has the advantage of reducing costs in accordance with system operation. However, audio/video systems released on the market have limitations in that they can only control their own products or can only be performed on specific platforms (Windows, Mac, Linux). This paper is a study on a device (Network Audio Video Integrated Control: NAVICS) that can integrate and control multiple audio / video devices with different functions, and can control digitalized audio / video devices through network and serial communication. As a result of the study, it was confirmed that individual control and integrated control were possible through the protocol provided by each audio/video device by NAVICS, and that even non-experts could easily control the audio/video system. In the future, it is expected that network-based audio/video integrated control technology will become the technical standard for complex audio/video system control.

• Journal of Digital Convergence
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• v.13 no.12
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• pp.319-324
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• 2015

This paper proposes an integrated management system for products of game software development. Those products generated over software life-cycle are generally huge in numbers, various in kinds and interconnected in relationships among them. Especially they are highly complex and tightly coupled each other because they are used to build another world which is composed of multi-modal data such as graphics, sound, logics and so on. Therefore it is critical to manage development products in an integrated manner to guarantee the quality of software. The proposed system is designed to provide project/requirement/configuration/traceability management capabilities and interfacing to CASE standards. To achieve the objective, it is based on data warehouse technologies which provide central repositories of heterogeneous data, multi-aspect reporting&analysis capabilities, traceability, verification, etc.

• Journal of Digital Convergence
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• v.15 no.9
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• pp.201-210
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• 2017

This study investigated the effect of K-POP characteristics on Korean consumers' liking, intention of listening and purchase intention of Korean products. For this purpose, K-POP characteristics were classified into musical characteristics and star characteristics. The results of the study are as follows. First, both musical characteristics and star characteristics of K-POP characteristics had a significant effect on favorability of Korean Wave content. Second, both musical characteristics and star characteristics of K-POP have a significant effect on K-POP listening intention. Third, both musical characteristics and star characteristics of K-POP characteristics had a significant effect on the purchase intention of Korean products through Korean Wave content. However, the relative influence of star characteristics is higher than K-POP characteristics. The results of this study will be useful data for promoting Korean pop among Chinese consumers.

• Journal of Digital Convergence
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• v.16 no.1
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• pp.153-158
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• 2018

Fundamental problems of e-commerce are exaggerated advertising of products, lack of trust in products or suppliers, and false reviews. As a solution, I have merged the concept of trust service embedded in social network service(SNS) with commercial domain to develop a new type of service called "Reliable SNS Commerce Service". The contents developed in this paper are as follows: first, online community functions for users to provide services; second, commerce functions; and third, functions for linking SNS and commerce. Through the reliability information presented in this paper, the seller provides more reliable and objective purchase information to the buyer about the sales items, thereby contributing to the sales by increasing the probability of the actual purchase. The buyer can purchase the higher-quality products with confidence. The service providers can gain the reputation as a reliable site for purchasing members. In conclusion, this paper provides a positive effect to all the participants, which will contribute to the development of a new commerce market and activation of electronic commerce.

• Journal of Digital Convergence
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• v.18 no.8
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• pp.479-484
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• 2020

In the social atmosphere where the importance of appearance is increasing day by day, efforts and desires of modern people are becoming more active and diversified, and the beauty beauty industry is gradually becoming more specialized and specialized due to these effects. Hair damage is inevitable due to the excessive permanent wave or hair coloring of modern people. However, as the hair is damaged, the cuticle peels off and falls off, and the tensile force decreases and the satisfaction after hair styling or perm decreases relatively. Therefore, it is necessary to manage damaged hair, but since artificial synthetic products occupy most of hair treatment agents on the market, it is necessary to develop a hair treatment product containing antioxidants useful for the human body. In this study, the effect of maple leaf extract on the mechanical change of colored hair was analyzed to investigate the potential of maple leaf extract as a hair treatment agent to improve damaged hair and improve hair health. It is considered that this study will be used as basic data for the development of hair beauty products using natural products in the future.

• Journal of Digital Convergence
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• v.18 no.8
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• pp.169-177
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• 2020

The purpose of this study is to forecast the sales of convenience store flagship products with nonlinear characteristics and time series characteristics. According to the results, the sales of 'Ice Cup' began to increase from March, reached the highest value in summer, especially July and August, and then decreased, revealing a seasonal pattern. Cigarettes showed a seasonal pattern of higher sales in summer and lower sales in winter and was predicted to decrease in sales in the future. This study provides an academic implication in that it focused on the top-selling products that affected an increase in financial performance in a specific convenience store, a method that has been hardly adopted by the existing studies.

• Journal of Digital Convergence
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• v.18 no.9
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• pp.71-79
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• 2020

In recent years, Korean consumption trends have undergone rapid changes. Also, subscription economy has emerged and is growing as a new shopping method. The purpose of this study was to verify the relationship between consumer attitude and intention to continue to use of the consumption value of subscription service based on subscription economy. To this end, we analyzed the structural equation modeling for 300 consumers who used HMR products through subscription services. The analysis results are as follows. First, consumption value (functional, emotional, social and monetary) of HMR products perceived by subscribers had a significantly positive effect on consumer attitude except for monetary value. Second, consumer attitude was found to have a positive effect on consumers' intention to continue to use. This study contributes to the development of academic theories related to the subscription service in the early stages and provides managerial implications for HMR-related companies that want to utilize subscription service.