• 한국초등과학교육학회지:초등과학교육
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• 제39권4호
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• pp.465-474
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• 2020

This study investigated the relationships among 'sense of humor', 'creativity', 'creativity in scientific humor', and 'perceptions of educational benefits for making scientific humor' of elementary students. To do this, fifth graders (n=42) at an elementary school and fifth graders (n=38) at gifted science education institutes in Seoul were selected. Tests for 'sense of humor', 'creativity', 'creativity in scientific humor', and 'perceptions of educational benefits for making scientific humor' were then administered. Analysis of the results revealed that all subcategories of 'sense of humor' had significantly positive relationships with all subcategories of 'creativity' except 'openness'. However, all subcategories of 'sense of humor' were not significantly correlated with all subcategories of 'creativity in scientific humor' and 'perception of educational benefits for making scientific humor'. Educational implications of these findings are discussed.

• 한국초등과학교육학회지:초등과학교육
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• 제38권2호
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• pp.191-202
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• 2019

This study investigated the relationships among 'integrative creativity', 'creativity in scientific humor', and 'perceptions of educational benefits for making scientific humor' of elementary students. To do this, five graders (n=42) at an elementary school and five graders (n=38) at a gifted science education institutes in Seoul were selected. Tests for 'integrative creativity', 'creativity in scientific humor', and 'perceptions of educational benefits for making scientific humor' were then administered. Analysis of the results revealed that the scores for some subcategories of 'creativity in scientific humor' were positively correlated with those for 'integrative creativity', especially for 'creative motivation (e.g., curiosity and playfulness)' and 'creative potency (e.g., knowledge, imagination, sensitivity, flexibility, and fluency)' more than 'creative attitude'. The subcategories of 'integrated creativity' that were significantly related to 'creativity in scientific humor' were somewhat different according to the subcategories of 'creativity in scientific humor'. The scores for all subcategories of 'perception of educational benefits for making scientific humor' were not significantly correlated with those for almost all subcategories of 'integrative creativity' and 'creativity in scientific humor'. Educational implications of these findings are discussed.

• 한국과학교육학회지
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• 제39권3호
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• pp.415-426
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• 2019

이 연구에서는 초등 일반 및 과학영재 학생이 만든 과학 유머의 유형과 창의성 수준, 과학 유머 만들기의 교육적 효과에 대한 인식을 비교하였다. 이를 위해 서울특별시 소재 초등학교의 일반 학생 42명과 과학영재교육원 소속 학생 38명을 선정하였다. 그리고 이 학생들이 만든 과학 유머의 유형과 창의성 수준, 과학 유머 만들기의 교육적 효과에 대한 인식을 분석 및 비교하였다. 연구 결과, 과학 유머의 유형의 경우 생성 형태와 기술 형태 등의 '형태' 측면과 교육과정 포함 여부, 과학 학문 영역, 과학 지식 활용 유형, 상황의 작위성 등의 '내용' 측면의 생성 비율에서 과학영재 학생과 일반 학생 사이에 약간의 차이가 있었다. 또한 일반 학생보다 과학영재 학생들이 더 유창하고 융통적이며 독창적인 과학 유머를 만들었으나, 과학 유머의 유용성에 대해서는 일반 학생과 과학영재 학생들이 유사하게 평가하는 경향이 있었다. 대부분의 초등 일반 및 과학영재 학생들이 과학 유머 만들기의 인지적 및 정의적 측면에서의 교육적 효과에 대하여 긍정적으로 인식하였다.

• The Journal of Asian Finance, Economics and Business
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• 제9권2호
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• pp.243-254
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• 2022

Customers' perceptions of information about a company's products or services have altered as a result of the development of ICT and social networks. This gives rise to a fact that buzz marketing, which is a marketing technique employed commonly in today's business and communication, has a significant impact on customers' electronic word of mouth intention (e-WOM). However, very few studies about this issue have been conducted so far, which reveal a gap in understanding buzz marketing from an academic perspective. Based on the results of a cross-sectional survey in Binh Duong city, this study investigates the efficiency and effect of buzz marketing on customers' e-WOM intention through mediating variables of message credibility. Data from 367 time-lagged individual samples were collected and analyzed by the structural equation modeling method (SEM). Results showed that creativity, clarity, and humor variables have a positive relationship with message credibility and then impact the intention to conduct e-WOM of social networks' users. Marketing campaigns employing the buzz technique should be launched with easy-to-understand and entertainable messages. Findings from this study also provide managers with a scientific understanding of buzz marketing and the effectiveness of this technique as well as reveal the potential for future studies to explore further in this area.

• 과학교육연구지
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• 제38권1호
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• pp.120-132
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• 2014

본 연구에서는 초등과학영재를 위하여 영화를 매개체로 하는 융합인재교육 프로그램을 개발하고 이를 교육현장에 적용하여 초등과학영재들의 창의적 문제해결력과 창의적 인성, 그리고 과학적 태도에 미치는 영향을 알아보고자 하였으며 그 연구 결과는 다음과 같았다. 첫째, 영화를 활용한 융합인재교육 프로그램은 초등과학영재의 창의적 인성 향상에 효과적이었으며, 특히 인내/집착, 자기확신, 유머감, 호기심, 상상, 개방성, 모험심, 독립심 영역에 있어서 그 차이가 유의미한 것으로 나타났다. 둘째, 영화를 활용한 융합인재교육 프로그램은 초등과학영재의 창의적 문제해결력 향상에 효과적이었으며, 특히 실험계획세우기, 창의적 문제해결력 영역에 있어서 그 차이가 유의미한 것으로 나타났다. 셋째, 영화를 활용한 융합인재교육 프로그램은 초등과학영재의 과학적 태도 향상에 효과적이었으며, 특히 호기심, 개방성, 비판성, 협동성, 자진성, 끈기성, 창의성 영역에 있어서 그 차이가 유의미한 것으로 나타났다. 이상의 연구결과로 볼 때, 영화를 활용한 융합인 재교육 프로그램은 초등학교 과학영재학생들의 창의적 인성, 창의적 문제해결력, 과학적 태도 향상에 효과적이라고 볼 수 있다.

• 복식
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• 제30권
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• pp.261-274
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• 1996

In the present age dominate by both cer-taingty of 1% and uncertainty of 99% 'Fuzzy thinking' of Bart Kosko that is the way to solve the problems by the scientific way through a worldview of Buddhism or Taoism greatly prevails around the world over 'Lateral greatly prevails around the world over 'Lateral thinking' and the authenticity or the right and-wrong of the uncertainty which is the thinking way to find the answer of the problems of illogical way of Edward de Beno against the western vertical thinking were Concurrently fashion designers over the world also adopt the oriental elements. But there exist differences of thoughts between the orient and the occident. And they have dif-ferent thinking way of aestheticism and references of the value on the beauty. Not only beauty but the view through the mind as intuitional thought in which not only the rec-ognition of sense but also the rationalism and the naturalness play key role. The aesthetic sense in the orient contains both the truth and virtue. 2) The beauty of the mean It's from the thought of neutralization of Confucius. The mean or moderation state which in harmony with ethical virtue and aes-thetic beauty is the ideal and is the ultimate. Therefore the thought of Confucian is the creativity in which the balance and the har-mony is most important. Fashion design is also one of the representation of the mean because the spirit of the designer is harmonized for-mlessly with the object of the model of the fashion design. 2) The beauty of skillfulness It indicates the Taoism of Lao-tzu and Chuangtzu. It takes a super-artistic declar-ation that human can feel and recognize the color of colorlessness the sound of sound-lessness and the taste of tastelessness. The thought of arts affected by Taoism is 'ad-vanced age' called the beauty of skillfulness. The view of arts of lao-tzu takes the beauty of cosmos and the nature as a standard. Es-pecially the beauty of inactivity is recognized by the linkage between the beauty and the ugliness. And these things appear in fashion design as a design element such as humor or exaggeration. 3) The beauty of non-dualism It is thought of Buddhism that all evil passions of worry occur form the opposition in dualism. Finally this thought leads to that everything is consistent and truth is only one from the point of view that virtue and vice has on linkage that is 'no virtues no vices' and 'one with two, two, with one, one is not two' A big tendency like this became the root forma-tion of the thought of the oriental arts. 3. Characteristics of the oriental aesthetic sense on the present fashion design 1) The formation of the fashion design on the oriental elements In the picture-incantation which was a representation of an era when the thought of 'cosmic dual forces' dominated the basic polygons of 'a circle square triangle' means both 'one two three' and 'the negative positive mean' of cosmic elements. From this point of view the was of planner cutting in the Orient is dif-ferent from that of the Occidental which is in three-dimensional. The planner polygon type of the cut-pieces comes to have the meaning of the three-dimension when they consist of a suit that has the combination of each cut-piece. This shows the consistency with the principle of cosmos creation of Taoism that one is two two is three and three is every-thing. 2) The coloring and the symbolic represen-tation of the fashion design on the orien-tal elements The sense on the colors in the Orient from the thought of 'the cosmic dual forces and the five elements' is not the experi-enced from the knowledge but contains the consideration of philosophy Five-primary-color representing compass directions Blue(East) Red(South) Yellow(Center) White (West) and Black (North) is called ' the posi-tive' for this five-primary-color secondary-color which comes from the compound of the primary colors is called 'the negative' The thought of 'the cosmic dual forces and the five elements' is also an theory containing the natural order of the cos-mos and this shows the perceptional differ-ence that they are not conceptual but to be recognized and fell directly. A thought of Buddhism which is 'Colors are colorlessness and Clolorlessness are color's proves that. 3) The pattern and symbolic representation of the fashion design on the oriental elements The pattern as a visual style is a figure of symbolic representation which adopt the mental and physical world of human and are the compo-sition of artistic revelation of the human nature and the religous thought of incantation. Es-pecially the symbolic representation of the oriental thought of Confusion. Buddhism and Taoism There are patterns such as plants aminals the oriental four gods and geometry. From the above it's the time toward the 21'th century when the world is constructing one global area and one historical zone. And the exotic mood of the Orient represented in the fashion which doesn't make the common feeling in general does not cease to develop only to express the visual modeling but also adopts the thought religion and the art which are the root of the Orientail and contains inherent willing of modeling.