• Title/Summary/Keyword: consumer satisfaction model

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An Exploratory Study on Consumer Perspectives on Food Delivery Services (외식 배달 서비스에 대한 소비자 관점 탐색적 연구)

  • JaeHoon Choi;Pansoo Kim
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.45 no.4
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    • pp.79-85
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    • 2022
  • Various non-face-to-face services are being activated due to the influence of the Corona 19 virus around the world. However, unlike the rapid development of delivery services, social awareness of delivery services is causing many problems. Therefore, in this study, we analyze the quality attributes of delivery services from the consumer's point of view, and based on the results, we try to derive a direction for service improvement. In this study, quality factors were established through interviews and surveys with actual consumers, and quality attributes were classified through the Kano model and Timko's customer satisfaction coefficient. "Attractive" is ('Ease of ordering, Accurate delivery to the designated place'), "One Dimensional" is ('Variety of payment methods, Accurate delivery on time, Accurate delivery of ordered food, Degree of non-deformation of packaging conditions, etc., Convenience of use time'), "Must be" is ('Kindness of the delivery person'), "Reverse" is ('provision of services, service response to order discrepancies'). This study has academic significance in that it compensated for the disadvantage of not being able to interpret the mathematical meaning of the Kano model with Teamco's customer satisfaction coefficient. It also has practical implications in that it provides an indirect clue to future improvement directions.

Sharing Economy: A Study On The Factors Affecting The Participation Of Users In The Sharing Platforms

  • Waad Aldhowayan;Abdul Rauf Baig
    • International Journal of Computer Science & Network Security
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    • v.23 no.10
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    • pp.21-29
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    • 2023
  • Recently there has been an increase in interest and competition in sharing economy platforms. The success stories of many companies have spread in this field, such as Uber, but on the other hand, there are many other companies that have failed. We studied and analyzed the factors that affect the user's participation in the sharing economy platforms as an essential part of this system, and how to maintain the consumer's intention of use without compromising consumer satisfaction, as it has become an issue of great importance on the path to the success of the sharing platforms. Relying on the expanded valence framework and expectation confirmation theory as a basis, we constructed hypotheses that influence intention to participate in participatory platforms. Results show that system quality, trust, perceived benefits, and satisfaction are important factors that positively influence intention to continue to participate. This research is expected to help researchers move forward with research related to the future and help business managers understand user insights and integrate them with their business model to help the success, development and expansion of their business in the Kingdom of Saudi Arabia.

A Study on the Application of TQM for Effective Organization Management to University Libraries (대학도서관에서 효율적인 조직경영을 위한 TQM 적용에 관한 연구)

  • 옥수봉;김경숙
    • Journal of Korean Library and Information Science Society
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    • v.33 no.1
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    • pp.265-289
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    • 2002
  • In this study, the best Total Quality Management(TQM) implementation model for university libraries is focused through the study of the theoretical background such as the concept the quality and the development of TQM. The study on the application of TQM to university libraries was started with the recognition that university libraries have to work out a new strategy of a positive and active counter plan to cope with the change of environment. The detailed purpose of this study is (1) the diagnosis of the applicability of TQM to university libraries (2) the suggestion of the TQM implementation models suitable for university libraries (3) the analysis of the influence of the manager's leadership-which is the fundamental factor of TQM-over the organization\`s culture, the job satisfaction the consumer satisfaction in the university libraries organization Management.

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The Comparison of The Korea Call-Centers on Consumer and Operator Satisfaction (한국철도 콜센터 이용자 및 운영자의 민족도 비교연구)

  • Park, Jung-Soo;Kim, Tae-Ho
    • Journal of the Korean Society for Railway
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    • v.11 no.5
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    • pp.449-454
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    • 2008
  • The study aims at providing an influential model with regard to the level of satisfaction over the call center users and its operator in the National Railroad Administration, while at the same time seeking for possible ways to improve service standards in the call centers for Korean railroads. As a result, it demonstrates that; in the aspect of callers, the call center personnel are required to improve their ability and reciprocating attitude toward the uses; in the aspect of the operator, they are in need of more qualified service providing including advanced facilities. In this context, it is of outstanding importance to take into account the need and demand by both of the user and the operator as for the call center.

The Impact of Service Quality on Customer Satisfaction, Service Value, and Store Loyalty in a University-Based Convenience Store

  • Kim, Jong-Lak;Lee, Young-Chul;Han, Sang-Ho;Lim, Su-Ji
    • Journal of Distribution Science
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    • v.11 no.5
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    • pp.5-15
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    • 2013
  • Purpose - The purpose of this study is to investigate the impact of the service quality of a university-based convenience store on consumer satisfaction, service value, and customer loyalty. Research design, data, and methodology - The questionnaire was developed by using the modified and supplementary questions based on the KD-SQS model. We used the SPSS/PC 18.0 and AMOS 18.0 statistical packages to analyze the results. For validating the research hypothesis and the structural relationship of the research model, path analysis was used. Results - The overall results of this study are as follows. We found that benefits, promotion, and convenience had a significant impact on two variables: customer satisfaction and service value. Conclusions - The basic benefits, promotions, and convenient facilities in the university-based convenience store have already received favorable reviews. Therefore, for improving customer satisfaction, it is important to improve the reliability of service, quality of human interaction, and customer service.

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The Influence of the Propensity to Consume of the Domestic Consumer Eating Out on the Satisfaction of Visiting the Themed Restaurant (국내 외식소비자의 소비성향이 테마 레스토랑 방문 만족에 미치는 영향 - 레스토랑 선택을 조절효과 중심으로 -)

  • Yang, Dong-Hwi;Kim, Chan-Woo
    • Culinary science and hospitality research
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    • v.22 no.8
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    • pp.17-26
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    • 2016
  • This study conducted to identify the influence of consume propensity on the visiting satisfaction among 253 people who visited the themed restaurants across the country within two months from the date of January 7, 2016. The result of this study are as following: Sociality, impulsivity, and planning are used for estimating the propensity to consume, and sociality (${\beta}=.551$, p<.001), impulsivity (${\beta}=.094$, p<.05), and planning (${\beta}=.328$, p<.001) had the significant positive (+) influence on satisfaction. Second, the choice of the themed restaurant had the significant positive (+) influence on the all variables of consume propensity in the first stage model that the propensity to consume of consumers was considered as an independent variable. In the second stage input model, the choice of restaurant (${\beta}=0.228$, p<.01) had the significant positive influence. That is, the choice of restaurants generally elevated the satisfaction of visiting the themed restaurants. In the third stage that the interaction between the propensity to consume of consumers was considered as an independent variable. The results show there was the significant positive (+) regulation effect with sociality (${\beta}=.108$, p<.05) and planning (${\beta}=.167$, p<.05), but there was no influence with impulsivity.

The Impact of Life Satisfaction, Quality Consciousness, and Religiosity on Customer Switching Intention to Halal Cosmetic

  • USMAN, Hardius;PROJO, Nucke Widowati Kusumo;WULANSARI, Ika Yuni;FADILLA, Thasya
    • Asian Journal of Business Environment
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    • v.11 no.3
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    • pp.5-19
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    • 2021
  • Purpose: The purpose of this research is to study the role of life satisfaction, quality consciousness, and religiosity, which are integrated with the TRA Model to explain the switching intention of Muslim consumers to use Halal Cosmetics and Personal Care (HCPC). The second purpose is to investigate the relationship between variables used in this study to provide recommendations to HCPC producers about Muslim consumer behavior in the market. Research design, data, and methodology: The target population in this study is Muslims who live in Greater Jakarta. Data collection is carried out by the self-administered survey method based on the Purposive sampling technique, and the questionnaire is distributed online. The statistical analysis to test the research hypotheses is the Partial Least Squares - Structural Equation Model (PLS-SEM). Results: Life satisfaction, product quality consciousness, and religious commitment have a significant effect on attitude to switching but do not significantly influence the intention of switching to use HCPC. Conclusions: Life satisfaction, quality consciousness, and religiosity that represent individual factors indirectly affect the intention to switch to use HCPC. Thus, religious commitment influences attitude to switching both directly and indirectly.

An Analysis of Relationship between the Level of Satisfaction of Domestic Products and Purchase Intention of Imported Organic Products (국내산 친환경농산물 만족도와 수입산 유기농산물 구입의향 관계 분석)

  • Han, Jae-Hwan;Jeong, Hak-Kyun
    • Korean Journal of Organic Agriculture
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    • v.29 no.2
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    • pp.159-171
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    • 2021
  • The purpose of this paper is to analyze the relationship between the level of satisfaction of domestic Environment-friendly agricultural products and purchase intent of imported organic products. To accomplish the objective of the study a consumer survey was administered for quantitative analysis regarding consumption patterns. The bivariate probit with sample selection model was employed for empirical analysis on the relationship. The estimation results showed that to increase continuously the consumption, it is necessary to improve the quality satisfaction compared to the price, and that it is also necessary to increase the reliability of the certification system and the awareness that the consumption is helpful for health promotion to increase the quality satisfaction compared to price. In addition, it was concluded that in order to induce the purchase of domestic organic products rather than imported organic products, efforts to improve the safety of domestic products, remove the risk of residual pesticides, and increase the reliability of domestic products compared to imported products are needed. Therefore, to reduce the proportion of purchases of imported organic products and increase the consumption of domestic products, raising awareness that the consumption is conducive to health promotion, enhancing the safety of domestic products, and providing accurate information on the safety of imported products are required.

An Analysis on the Satisfaction Level of Specialty Shops for Environment-Friendly Agricultural Products (친환경농산물 전문매장의 서비스품질만족도 분석)

  • Seo, Dong-Woo;Heo, Seung-Wook
    • Korean Journal of Organic Agriculture
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    • v.18 no.3
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    • pp.315-329
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    • 2010
  • This study focused on analysis of the satisfaction level of specialty shops for environment-friendly agricultural products (EFAP). To analyze the satisfaction level of EF AP, a series of household surveys were conducted. Questionnaire was prepared on the basis of the SERVQUAL model and the structural equation modeling was made on the basis of the contents surveyed. The main results of this study are summarized as follows. Firstly, tangibles structured with store clearance, neat uniform, information and others is the factor of service quality satisfaction. Secondly, reliability structured with service practice, problem solving, and service in accurate time is the factor of service quality satisfaction. Thirdly, assurance structured with the reliability of employees, sufficient knowledge of employees, courteous and good manner is the factor of service quality satisfaction. Fourthly, responsiveness structured with prompt service, voluntary help, customer response service and the like is the factor of service quality satisfaction. Fifthly, the sympathy structured in interest for each customer, provision of service in time convenient to use, encountering the customers with genuine feeling are the factors of service quality satisfaction. And sixthly, the service satisfaction factors would influence on the consumer behavior factors.

Effect of We-ness and Flow on the Spectator Promotion of K-League (우리의식과 플로우가 K-리그 관람촉진에 미치는 영향)

  • Yoon, Jong-Hyun;Han, Se-Hee;Kim, Dong-Tae
    • The Journal of the Korea Contents Association
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    • v.14 no.1
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    • pp.435-443
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    • 2014
  • The aim of this study was to look for the cause of shortage of K-League spectators from a consumer's perspective and to offer solutions. For this, we offered enhancement method of the K-League spectators through dual path model based on existing relative researches. The first path involved consumer reaction to external factors of the K-League game. This path explained relational view(=we-ness) of consumers on K-League game(Hypothesis 1, 2). The second path explained personal view on K-League game. This path means consumer reaction to K-League game itself(Hypothesis 3, 4). The empirical study was based on a field survey and structural equation model. The results showed that we-ness positively affected team loyalty(Hypothesis 1) and the team loyalty positively affected spectating intentions(Hypothesis 2). It also revealed that flow of K-League game positively affected consumer satisfaction(Hypothesis 3). Finally consumer satisfaction was found to affect spectating intentions(Hypothesis 4). The significance of present study is to extend scope of research which is related with cheerleading of sports game. And this study emphasize the importance of we-ness and flow in sports game.