• 동아시아경상학회지
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• 제9권2호
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• pp.21-30
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• 2021

Purpose -The purpose of this paper is to advance the understanding of affective commitment in employees of Korean companies' subsidiaries in Mexico. Specifically, we study the moderating effects of cultural orientation on the relationship between perceived corporate social responsibility (CSR) and affective commitment among these Mexican employees. Research design and methodology - This study was designed to explore the impact of perceived CSR on affective commitment and the moderating roles of collectivism and power distance on the employer-employee relationship. We applied hierarchical regression to survey data collected from 296 employees working for Korean company subsidiaries in Mexico to examine the proposed hypotheses. Results - The results show a significant positive effect from perceived CSR on affective commitment. In addition, this study confirms a positive moderating effect from collectivism and a negative moderating impact from power distance on the relationship between perceived CSR and affective commitment. Conclusions - Drawing upon social identity theory, this study found that Mexican employees' perceptions of their company's CSR and their own cultural value orientations influence affective commitment to the organization. This study extends the understanding of perceived CSR and affective commitment, and particularly demonstrates that the relationship between perceived CSR and affective commitment is influenced by employee collectivistic and power distance orientation.

• 한국콘텐츠학회논문지
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• 제22권4호
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• pp.130-144
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• 2022

본 연구는 해외기업과의 동반성장 요소와 관계지속성의 관계에서 목표 몰입의 매개효과와 기업가 지향성의 조절효과를 검증하고자 한다. 연구대상은 무역전시회에 참가한 경험이 있는 기업의 실무담당자 427명을 대상으로 온라인 설문조사를 실시하였다. 자료분석은 SPSS 26.0과 AMOS 26.0 프로그램을 이용하여 통계분석을 실시하였다. 본 연구의 결과는 다음과 같다. 첫째, 해외기업과의 협력을 위한 동반성장 요소 중 대부분의 요인이 목표 몰입에 유의한 영향을 미치는 것으로 확인되었다. 둘째, 해외기업과의 협력을 위한 동반성장 요소 중 대부분의 요인이 관계지속성에 정적으로 유의한 영향을 미치는 것으로 확인되었다. 셋째, 해외기업과의 목표 몰입은 관계지속성에 유의한 영향을 미치는 것으로 확인되었다. 넷째, 해외기업과의 협력을 위한 동반성장 요소와 관계지속성의 관계에서 목표 몰입의 매개효과를 분석한 결과, 일부 동반성장 요소에서 매개역할을 하는 것을 알 수 있었다. 다섯째, 해외기업과의 협력을 위한 동반성장 요소와 관계지속성의 관계에서 기업가 지향성은 일부 동반성장 요소에 대해 유의한 조절효과를 갖는 것으로 확인되었다.

• International Journal of Human Ecology
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• 제10권1호
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• pp.1-11
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• 2009

The effect of learning orientation on company innovation and innovation capability are explored based on survey data collected from 154 small and medium-sized manufacturing firms. The theoretical links between learning orientation and company innovation as well as innovation capability are investigated in four research models that compare textile and non-textile manufacturing firms. Learning orientation has a significant effect on company innovation and innovation capability in the model test. However, some of the three segmented factors (commitment to learning, shared vision, and open-mindedness) of learning orientation had no significant effect on company innovation and innovation capability. Company innovation and innovation capability of textile manufacturing firms are predicted by the commitment to learning and shared vision, whereas those of non-textile firms were determined by shared vision and open-mindedness. Differences show that firms may need to put weight on some distinctive aspects of learning orientation according to the business categories in order to enhance company innovation.

• 유통과학연구
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• 제15권1호
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• pp.95-104
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• 2017

Purpose - This study focuses on long-term orientation that can lead long-term partnership. A long-term orientation needs a trust and relation commitment between company. So in this study, the researcher conducts a dependent variable as a justice recognition and brand asset value to research model to find out casual relationship among quoted factors. Research design, data, and methodology - The focus of this study was employees who work in a liquor distribution company to figure out factors that effect on long-term relationship in b2b transaction. The development of the research model is based on the literature of the preceding research analysis of justice recognition, brand asset value, trust, relation commitment and long-term orientation. This study have constructs that defined operationally by previous studies, research model design that to figuring casual relationships among the quoted factors. From 2016 Sep. 1st to Oct. 30th, a questionnaire survey was conducted targeting employees who work in liquor distribution company. 176 survey data were used for empirical analysis to prove the research hypotheses. Results - The main results of this study's empirical methodology were as follows. First, procedural justice and interactive justice has a positive significant effect on trust and relation commitment. Also brand image, brand awareness and perceived quality has a positive significant effect on trust and relation commitment. Second, trust and relation commitment has a positive significant effect on long-term orientation. Every hypothesis adopted as the researcher designed for empirical study. Conclusions - Based on empirical results, this study confirmed that trust and relation commitment has empirical relationship with long-term orientation. Based on the analysis, the researcher provided managerial implication by setting 2 way path for making long-term orientation with business company. First path is procedural justice to relation commitment. It contains that procedural justice recognised while business transaction execution, consideration intension and relation development will happen in b2b. Second path is perceived quality to trust. It contains that the perceived quality recognised while business transaction execution, trust will increase rapidly. So when a business company wants to make a partnership, they have to consider procedural justice and perceived quality to make a long-term relationship.

• Asia Marketing Journal
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• 제14권3호
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• pp.137-151
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• 2012

Established in May 2005, INNOCEAN Worldwide started as an affiliate marketing and communications company of the Hyundai Motor Group and grew into a top agency ranked no. 2 in the South Korean market within seven years. Currently, INNOCEAN Worldwide has become a global company, operating in sixteen countries through four regional headquarters, fifteen overseas subsidiaries, and seven branch offices with more than 1,100 employees. The company holds top clients from finance, electronics, telecommunications, food, retail, education and other various industries. The accomplishment of INNOCEAN Worldwide can be summarized by the following five key factors. The first factor is INNOCEAN Worldwide's strong and enduring passion and commitment to enter the global market and to build and strengthen its global network. The second factor is achieving successful localization through recruiting talented employees for its overseas branches directly from the local workforce, which enables the company to overcome language barriers, cultural differences, and creative gaps among different regional markets. Third is the company's effective implementation of the 'Global Resource Remix' strategy, which incorporates the distinctive competencies of each overseas operation as a global company standard. Fourth is the creation of the 'Discover System,' a global knowledge management system enabling overseas offices worldwide to share each other's accumulated knowledge and experiences. The fifth factor is the successful establishment of INNOCEAN Worldwide's unique Total Marketing Solution Service. Through this service, the company has offered integrated consulting services for strategic brand management to solve various marketing problems. In summary, the passion and commitment of INNOCEAN Worldwide's top management for the company's globalization and the supporting system that enables such commitment have made it possible for the company to take a global leap and become not merely a company with global operations but a truly global company.

• 보건의료산업학회지
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• 제9권3호
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• pp.81-93
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• 2015

Objectives : The objective of this study was to examine preceding variables that affect the dual commitment of outsourced employees working at hospitals and to analyze the influence of these variables on job performance. Methods : Data were collected from 461 outsourced employees, working at 7 general hospitals, which had introduced the outsourcing system, using a structured, self-administered questionnaires. Frequency, validity/reliability, correlation and path analyses were done for data analysis. Results : The results of the path analyses showed that both commitment to the hiring company and commitment to the client company (hospital) had statistically significant positive effects on job performance. Additionally, when the 'single measurement' approach was used, dual commitment had a larger positive effect, compared with the 'parallel approach.' Among the preceding variables, 'satisfaction for the job itself' was found to be the most important variable affecting dual commitment and job performance. Conclusions : In conclusion, to enhance the job performance of outsourced employees, it is important for management to examine and improve the various factors related to job satisfaction. Additonally, for outsourced employees to have organizational commitments to the hiring and client companies simultaneously, management should emphasize a sense of unity and share organizational values.

• 디지털산업정보학회논문지
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• 제18권2호
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• pp.111-125
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• 2022

The general view of the division of affiliates of many large corporations is a reorganization of the governance structure, and the smooth division of affiliates is often well wrapped up in a beautiful breakup. However, the parties to the breakup are not only the owners of the company, but all employees as well. Separation of the owner family can be done with joy and good feelings, because they are separated according to the will of the owner family, and each becomes the owner of the company. As Commitment decreases and turnover behavior appears, it is necessary to take a strategic approach to members, along with consideration. This study looked into the recent separation of LG Group's affiliates based on this point of view. To this end, we focused on the case of LX Hausys of LX Group, which was separated from LG Group. To this end, through a meeting with the person in charge of LX Hausys, the company's response to the division was investigated, and FGI was conducted for retired and current members. As a result, it was confirmed through the person in charge that no appropriate measures were taken due to the separation of the company. Through FGI with the retirees and incumbents, the psychological resistance of the members and the decrease in organizational commitment and the increase in turnover intention was confirm.

• 대한전기학회논문지:전력기술부문A
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• 제52권4호
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• pp.234-239
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• 2003

In recent decades, many countries have introduced competition in the electricity industry. Now, unit commitment becomes not a problem to be solved by a monopoly company but the one to be tackled by each generation company(GENCO). Its aim has been altered from the global cost minimization to the each GENCO's profit maximization. In this paper, the author proposes the scheme of unit commitment of a GENCO to maximize profit considering the uncertainty of market clearing price. The type of the assumed market is a uniform price market. A genetic algorithm is used for the maximization of the profit.

• 디지털융복합연구
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• 제18권7호
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• pp.201-213
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• 2020

본 연구의 목적은 대기업의 사회적 책임활동이 협력회사 구성원들의 대기업에 대한 신뢰와 관계몰입에 미치는 영향을 살펴보는데 있다. 본 연구는 최근 사회적 관심이 대두되고 있는 안전·환경 분야를 포함하였으며, 기업의 중요한 이해관계자의 하나인 협력회사 구성원의 인식과 태도에 초점을 맞추고 있다. 독립변수인 사회적 책임활동의 하위변수로 경제적, 법적, 윤리적, 안전·환경의 4가지 하위변수로 구성하였으며, 신뢰를 매개변수로 협력업체 구성원의 관계몰입을 종속변수로 구성하였다. 실증분석을 위해 'S'기업의 협력회사 구성원 186명을 대상으로 자료를 수집하였다. 수집된 데이터에 가설적 관계를 검증하기 위해 SPSS 21.0과 AMOS 21.0을 활용하여 분석되었다. 본 연구의 결과는 다음과 같다. 첫째, 사회적 책임활동은 신뢰와 관계몰입에 영향을 미치며, 신뢰는 관계몰입에 정(+)의 영향을 미치는 것으로 나타났다. 사회적 책임활동과 관계몰입간의 관계에서, 신뢰는 완전매개 역할을 하는 것으로 나타났다. 이러한 연구 결과를 바탕으로 이론과 실무 측면에서 시사점이 논의되었고 한계점이 지적되었으며. 미래 연구를 위한 일부 연구방향들도 제안되었다.

• 문화기술의 융합
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• 제10권4호
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• pp.133-144
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• 2024

본 연구는 주얼리유통기업 종사자들의 동기와 직무열의의 구성요인을 파악하고, 동기와 직무열의, 직무만족과 조직몰입의 인과관계를 분석함으로써 주얼리유통기업의 경쟁력 제고방안을 제시하기 위한 것이다. 본 연구의 목적을 달성하기 위하여 문헌연구를 통해 연구모형과 가설을 설정하였고, 가설을 검정하기 위하여 실증연구를 병행하였다. 2023년 10부터 11월까지 주얼리유통기업 종사자들을 대상으로 설문조사를 실시하여 수집된 242명의 응답자료를 SPSSWIN ver. 18.0 프로그램을 이용하여 요인분석과 회귀분석을 실시하였다. 분석결과 주얼리유통기업 종사자의 동기는 내재적 동기(즐김, 도전, 성취감)와 외재적 동기(인정, 보상, 승진)로 구성되어 있음을 확인하였고, 직무열의는 활력, 헌신, 몰두로 구성되어 있음을 확인하였다. 동기와 직무열의, 직무만족과 조직몰입의 인과관계를 분석한 결과, 성취감과 즐김, 인정은 몰두에, 성취감과 도전은 헌신에, 성취감과 도전, 즐김, 인정은 활력에 유의한 정(+)의 영향을 미치는 것으로 나타나 내재적 동기와 외재적 동기는 직무열의에 유의한정(+)의 영향을 미치고 있음을 확인하였으며, 종사자의 직무열의(몰두, 헌신, 활력)는 직무만족에 유의한 정(+)의 영향을 미치고, 직무열의의 구성요인 중 헌신이 조직몰입에 유의한 정(+)의 영향을 미치고 있는 것으로 나타났다.