• 한국IT서비스학회:학술대회논문집
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• 2002.11a
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• pp.7-15
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• 2002

인터넷포탈의 유료화는 인터넷포탈이 가지고 있는 취약한 수익모델을 개선하기 위하여 반드시 달성하여야 할 과제라고 할 수 있다. 인터넷포탈이 서비스를 유료화 하는 과정에서 인터넷포탈의 경쟁환경적 특성에 따라 수익모델을 발전시켜가는 방식으로서 묶음상품을 이용하는 원리와 그 가능성을 검증하고자 하였다. 국내 인터넷포탈은 이미 이용자의 니즈에 부합하는 다양한 형태의 묶음상품을 제공하고 있음을 확인할 수 있었으며, 인터넷포탈의 묶음상품 전략이 인터넷포탈의 경쟁력을 높일 수 있는 강력한 수단 또는 새로운 수익모델을 창출해 나가는 자기발전의 방식으로 활용될 수 있음을 관련문헌에 대한 연구와 국내사례를 통해 살펴보았다.

• Transactions of the Korean Society of Pressure Vessels and Piping
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• v.8 no.2
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• pp.21-25
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• 2012

Functional Equipment Group(FEG) of Nuclear Power Plant(NPP) is the bundling of multiple equipment subcomponents around a major equipment with a common system isolation characteristic or out-of-service consideration. The main purpose of FEG is to reduce out-of-service time to enhance maintenance effectiveness. KHNP(Korea hydro & Nuclear Power Co.) needs to develop these FEGs to successfully perform On-line Maintenance(OLM) which will be expected to institute in the future. Recently, there has been growing interest in OLM in KHNP. The aim of this paper is to suggest the way of FEG development and to build the FEG of MCR(Main Control Room) HVAC(Heat, Ventilation and Air Conditioning) system. The results of this study might be make good use of OLM and be helpful for equipment maintenance for MCR HVAC system.

• 한국정보통신설비학회:학술대회논문집
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• 2008.08a
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• pp.350-354
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• 2008

IP-based mobile communication system is one of the key research items in the mobile networks for a long time. But, due to some technical issues and no need of markets, it is still not full-fledged. Recently, CDMA and WCDMA service providers want to introduce IP-based network connectivity. Even though their efforts, the main network intra-structure depends on ATM or HDLC technology. This article describes a good example of commercialization of IP-based mobile communication systems. Our research is not experimental system but a in-service system - replacing the existing equipments with new IP-based systems. In this paper, we introduce IP related technologies used in our research such as IP-based ATCA(Advanced Telecommunications Computing Architecture) platform, HA(High Availability) redundancy, IP multicast, network redundancy techniques, multi-link bundling and IP header compression. These are already well-known to internet domain. We mix them with mobile communication systems concretely.

• Journal of Korean Society for Quality Management
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• v.44 no.4
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• pp.833-843
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• 2016

Purpose: The purpose of this study is to evaluate the value of smart home service using contingent valuation method that is the method evaluating the value of service which will be provided in the future. Using this method, this study suggests proper price and market value of smart home service through figuring out customer's willingness to pay. Methods: To estimate willingness to pay for smart home service, this study uses double bounded dichotomous choice question. The survey was conducted for 2 months from December in 2015 to February in 2016. A total of 269 copies were used to estimate through R-programming. Results: The results of this study are as follows; Gender(especially woman), income, proposed price are the factors which affecting willingness to pay. As the result of this study, average price of willingness to pay for smart home service estimates as \29,653. Comparing with high-speed internet bundling service fee, this estimated price for smart home service is appropriate level for customers to accept. Conclusion: This study estimates consumer's willingness to pay for smart home service which is in the market entry stage. In corporate side, this study might be meaningful for estimating investment scale and profit. Also it could provide basis for establishing strategic policy to develop smart home service market in government side.

• Journal of the East Asian Society of Dietary Life
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• v.17 no.6
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• pp.919-925
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• 2007

The purpose of this study was to investigate the influence of customers' perceived risks on their perception of value at family restaurants in Seoul. Frequency analysis, reliability analysis, factor analysis, multiple-regression analysis were employed to analyze the data. The customers' perceived risk were divided into 6 factors. Three of the perceived risk factors(financial, time, performance risk) negatively(-) influenced the perception of value. In particular, 'financial risk' was the most negative. However, 3 factors(physical risk, psychological risk, social risk) didn't have significant influence on perceived risk. As a result, customers of family restaurants appear to perceive various risks, and these risks have significant impacts on their perception of value. Therefore, food-service corporations need to reduce customers' perceived risks, possibly by various and efficient pricing-policies, discount, price-bundling, using coupon, effective physical evidence and offering unique compensation.

• Journal of Broadcast Engineering
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• v.19 no.3
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• pp.385-395
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• 2014

This study analyzes empirically main factors of willingness-to-pay for mobile IPTV emphasized as a key service in mobile environment. By structure equation analysis, the results shows that service diversity has influence on usefulness and service quality influences both usefulness and ease-to-use. Secondly, usability has positive impact on attitude and satisfaction. Thirdly, attitude and satisfaction influence willingness-to-pay. These result mean that quality assurance(ex, QoS) and improvement of usability are essential for revenue improvement revenue in mobile IPTV. And also this study can give empirical implications for service portfolio, pricing and bundling strategy as a leading study for mobile IPTV.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.15 no.7
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• pp.1405-1414
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• 2011

This paper analyzes the impact of the change in telecommunication regulation on network investment such as the integration of telecommunication service. The integration of telecommunication service plays a role of separating the behavior regulation from entrance regulation and reducing a entrance constraints. Therefore, it is expected that the market spill over effect is high through the improvement of behavior regulation such as interconnection regulation, facilities provisions, retail price regulation, bundling, number portability of VoIP. This paper discusses the critical factor affecting the decision making process in respect of the firm level and analyzes the impact path guiding investment and innovation. Finally, the paper proposes the guideline for telecommunications policy.

• Journal of Distribution Science
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• v.20 no.10
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• pp.1-9
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• 2022

Purpose: This study examines the economic and technical reasons for the uneven distribution of broadband internet services in Indonesia before and during the recession due to the C19 pandemic, and examines its effect on the country's economy. Research design, data and methodology: The research was designed by conducting an economic feasibility, which was verified through area observations and interviews with providers and their association, as well as the Regulator. Results: The results show that during the C19 pandemic, there has been an increase in the distribution of broadband internet services in Indonesia since there has been an increase in demand for cellular services and fixed services together. However, the increase in broadband internet service coverage is still not evenly distributed in the country and unable to boost the decline in Gross Domestic Product during the C19 pandemic. Conclusions: The increase in fixed broadband coverage by seventy percent is an indication for the state to make policies to encourage bundling techniques between operators with the aim of internet services being more evenly distributed throughout the country. Where, the influence of a more even distribution of broadband internet services in all countries is believed to be able to support the country's economy.

• Environmental and Resource Economics Review
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• v.27 no.2
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• pp.215-231
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• 2018

It is expected that the korean power retail market will be reorganized someday. Thus, this study analyzes the changes in consumers' utility level when new companies enter the retail market and offer various bundled services. For the analysis, the utility function of the consumers was estimated using the conjoint choice method. The results of the analysis can be summarized in two-folds. First, consumer will still prefer KEPCO in electricity sales. Therefore, difficulties can be expected when new companies enter the power retail market. Second, consumers do not favor bundled services in the electricity market also. Bundled services would not provide as much as utility each service provide separately.

• The Journal of the Korea Contents Association
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• v.15 no.9
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• pp.509-526
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• 2015

The study investigated the N-Screen strategies of paid digital contents of foreign newspapers belonging to advanced companies: USA, United Kingdom, and Japan. This research employed the time to launch paid digital content business, whether or not to segment market, and 4p marketing mix strategies for analyzing the strategies. The results show that the strategies, starting around the year 2000, had experience chasm, and then revived since the year 2010, when the penetration rate of mobile devices proliferated. Most newspapers still supply contents under the assumption that they paly in a mass market. The items of paid digital contents are mainly composed of e-paper and digital contents. Regarding the price strategy, soft paywall and combination paywall are largely used. Distribution strategy is subject to whether or not to discriminate the path of digital contents. As for promotion strategy, bundling strategy with newspaper is mostly utilized. The difference between western countries and Japan was found in term of the free trial service.