• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.15 no.1
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• pp.285-301
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• 2020

Looking at the problem of aging in the nation from a demographic perspective, it is not a problem of the overall population, but of the structure of the population. It is the baby boomer and post-baby boomers, the largest population in the country. Baby boomers were born between 1955 and 1963, and currently have a population of 7001,333, which is 13.6 percent (as of 2015). The Post-Baby Boomer generation was born between 1964 and 1974, with a total population of 9,567,171, accounting for 18.8 percent of the total population. In particular, baby boomers and post-baby boomers (32.4% of the total population) have begun to retire or will retire soon. The average life expectancy continues to increase due to the development of medical technology, and the falling birth rate of newborns and the declining population of the production population are darkening the domestic economy. In a policy proposal aimed at easing the nation's falling economic growth rate, women's participation rate is as high as Sweden and men's efforts to increase it as high as Japan's, while the elderly rate is desirable to maintain Korea's high level. This is because the expansion of the elderly generation's participation in economic activities could ease a sharp drop in economic growth and reduce the burden of supporting the elderly population. The study, based on this social problem awareness and problem solving plan, looks at the relationship between career orientation and satisfaction in start-up education based on the diverse career base of active seniors, and also suggests the importance of customized start-up education on the diversity of active seniors by clarifying the relationship between them, and suggests the desirable direction of senior start-up policy design, funding, and start-up education. Based on the theoretical background, the concept of five factors was defined: active senior, career-oriented, satisfaction level of start-up education, willingness to start a business, and the concept definition of an active senior, which is particularly key to the baby boomers in their 50s and 60s, is generally regarded as a source of consumption or welfare benefits, but in this study, the concept of active start-up is reflected in the domestic start-up market by young people in their 40s, 50s and 60s. As a result of a hypothesis test. Hypothesis 1 and Hypothesis 5: Career orientation has been verified to affect the willingness to start a business and the behavior of preparation for a start-up. Hypothesis 3: The willingness to start a business has been verified as having an effect between startup preparation actions. Hypothesis 4: The satisfaction level of start-up education has been verified to affect start-up preparation behavior. However, hypothesis 2: The satisfaction level of education for start-ups does not affect the willingness to start a business. Such results can be inferred that satisfaction in start-up education does not have a direct effect on the will to start a business and increases the will to start a business through the influence of personal career orientation.

• Journal of Family Resource Management and Policy Review
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• v.16 no.2
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• pp.123-143
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• 2012

This study, based on a health belief model, examines how baby boomers perceive health and how they are financially preparing for future medical expenses. In addition, the study analyzes which factors influence baby boomers' preparation behaviors for future medical expenses and their perceived sufficiency of the preparation for medical expenses. Through such activities, this study examines baby boomers' current preparation status for future medical expenses, and based on this outcome, will turn the attention of individuals and society toward becoming more concerned with health and increasing health expectancy. For this study, an online survey was conducted targeted at men and women who were born between 1955 and 1963 and live nationwide, and its resultant data were collected. After conducting a 15-day survey in November 2011, a total of 418 questionnaire responses were used for the final analysis. The major findings of this study and their implications are as follows: First, baby boomers' health beliefs and their perceptions of health identified by subjective health conditions were very positive. Second, while there were some partial differences in the influencing factors, health beliefs and perceived health influenced the sufficiency of future medical expenses in the three groups, which were segmented according to how they prepare for future medical expenses-insurance-based, pension-based, and insufficiently prepared groups. Third, the baby boomers selected the national health insurance as the primary means of preparing for post-retirement medical expenses, and backed it up with private health insurance or the national pension. In addition, when baby boomers' perceived sufficiency of future medical expenses were examined, 57.6% of the respondents expressed that their old-age medical expenses were not sufficient. Fourth, in terms of baby boomers' preparation behaviors for future medical expenses, it was revealed that as one recognizes old-age health more seriously, he/she has a higher chance of using insurance and lower chance of using a pension to prepare for medical expenses. Fifth, regarding baby boomers' sufficiency of preparations for future medical expenses, economic factors such as total assets, the sufficiency of retirement assets, and the number of insurance policies, as well as health perceptions, including health beliefs and subjective health conditions, were important influencing factors.

• The Journal of the Korea Contents Association
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• v.16 no.8
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• pp.448-461
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• 2016

The purpose of this study was to investigate the mediating effects of problem-drinking and self-esteem on the relationship between coping strategies of family conflict and family violence. The subjects were conflicted by family among baby boomers were selected in the 9th KoWePS. and are analyzed with the statistical program AMOS 21.0 as a calling structural equation modeling and also with aroian test for mediating effect. The major findings were as follows: 1st, positive coping strategies of family conflict was negative related to problem-drinking. 2nd, positive coping strategies of family conflict was positive related to self-esteem. 3rd, positive coping strategies of family conflict was negative related to family violence. 4th, mitigated problem-drinking was insignificantly related to family violence. 5th, reinforced self-esteem were negative related to family violence. Finally, on the base of this results, the practical and political implications of this study were discussed to recover family conflict and to reduce and protect family violence. and the limitations of this study and the suggestions for future studies were also presented.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.14 no.10
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• pp.2269-2276
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• 2010

This research shows how autonomous character agents work in 3D sports game and its application to advertising. It is a kind of interdisciplinary study between game and advertising. In other words, advertising can be used a beneficiary model in game industry. For the purpose of analyzing the role of agents, 3D table-tennis game and advertising tools are developed. The role of agents is booming up and focusing on the game by their voices and texts. In game, several famous brands are showed up as a mean of advertising. This study analyzed the role of agents and advertising from the game user's position. For validity and reliability of the research, questionnaires were analyzed. As a results, several facts are found. Firstly, the agents worked positively as a game boomer. More than half of the respondents answered the agents are useful for the game. Secondly, the advertising tools showed up on the game are helpful to understand the brand. In other words, the game is contributed to build up the brand image. These kinds of attempts may be significant in that the agents are performed as a parter of functional and woman-oriented game. And advertising brands when placed in the game could play the role of the game item or quest. The proposed method can provide the basic references for developing 3D game as an interdisciplinary study.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.12 no.5
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• pp.177-189
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• 2017

The purpose of this research is to investigate the factors which effect the intention to reemploy after the retirement and the mediation effect of the social capitalism for retired and prospective retired baby boomers. Starting from 2010, baby boomers have been retiring at a large scale. However retirement at a large scale without securing provision for fiancial wise in later life can lead to many issues regarding social and fiancial wise such as instability of labour market and increase of spending in society welfare cost and such on. Change of individual's self prospective and institutional support to help prepare find new career for next 3decade after the retirement needs to be concretized. The results of this study suggest that the management orientation affects the social capital positively and the autonomous orientation does not affect the relationship between career orientation and social capital. In terms of the relationship between career orientation and reemployment intention, management orientation does not affect the intention of the entrepreneur but affects the reemployment intention positively, while the autonomous intention affects neither entrepreneurial intention nor reemployment intention (+), Respectively. Social capital has a positive effect on the intention of reemployment, and the mediating effect of social capital on the relationship between career orientation and reemployment. Also, while in the work force, potential retiring baby boomer workers should be systematically supported with education, training and reemployment program based on individual's career orientation and allowing them to stay for a longer period in the labour market can be the implication to the solution for the economic stability and increasing social cost such as public pensions.

• The Journal of the Korea Contents Association
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• v.12 no.4
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• pp.245-262
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• 2012

The purpose of this study is to find out the differences in personality traits and preparation level of the baby boomers for the old age by the demographic factors and to analyze the effect of Big 5 on preparation for the old age. The 331 questionnaires were distributed among workers born in 1955 to 1963 in the Chunan industrial complex. And the frequency analysis, factor analysis, reliability analysis, t-test, ANOVA, hierarchical regression analysis for the collected data were conducted with program SPSS 18.0 The findings are as follows. First, there is a partial difference in personality and preparation for the old age by the demographic factors. Second, extraversion, openness to experience and conscientiousness from personality have a positive effect on physical preparation for the old age while neuroticism has a negative effect on it. And there is no relationship between agreeableness and personality. Third, conscientiousness, openness to experience and extraversion have a positive effect on social preparation for the old age, but neuroticism and agreeableness do no affect it. Fourth, neuroticism,extraversion,openness to experience and conscientiousness have a positive effect on economic preparation for the old age, but agreeableness does not have any relationship with economic preparation.

• The Korean Journal of Food And Nutrition
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• v.29 no.1
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• pp.87-103
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• 2016

The purpose of this study was to analyze the food-related lifestyle choices of female baby boomers and to investigate variables regarding home meal replacement (HMR) buying behaviors and future needs. This study was conducted on 358 female baby boomers 53 years of age living in Gyeonggi and near Seoul. Out of 420 distributed questionnaires, 358 were returned and used for analysis (response rate: 85.2%). As a result of cluster analysis, three groups were identified based on the food-related lifestyles : a value-seeking group, a convenience-seeking group, and a health-seeking group. Among the three groups, there were significant differences in two socio-demographic characteristics, education level (p<0.05) and regular exercise (p<0.01), and in several health- and food-related habits, type of breakfast (p<0.01), type of dinner (p<0.05), dinner details (p<0.05), frequency of eating out (p<0.05), and eating habits score (p<0.01). The health-seeking group was significantly more likely to purchase ready to cook (RTC) items (59.1%) than were the other groups (p<0.001). However, the ratio of HMR purchasing for the purpose of meal replacement (p<0.05) and an HMR purchasing frequency of more than twice a week (p<0.001) were significantly lower in the health-seeking group. Reasons for selecting HMR showed a similar tendency among groups in taste (26.2%), convenience (18.7%), price (16.9%), safety (15.3%) and type of food (14.3%). However, the satisfaction scores for hygiene and safety reported by the health-seeking group were significantly lower than those reported by the other groups. More than two-thirds of all respondents were willing to purchase HMR in the future, though there were significant differences according to group: convenience-seeking group, 73.1%, health-seeking group, 70.1%, and value-seeking group, 65.7% (p<0.05). Our results suggest that the number of baby boomers purchasing HMR products will continue to grow and baby boomers will want HMR products to be more healthy (52.0%), safe (28.5%) and delicious (13.4%). An emphasis on taste was high in the convenience-seeking group, whereas an emphasis on health was high in the health-seeking and value-seeking groups. In conclusion, this study shows various food-related lifestyles amongst female baby boomers and illustrates the need to develop HMR marketing strategies targeted to these different lifestyles.

• Geophysics and Geophysical Exploration
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• v.11 no.2
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• pp.109-115
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• 2008

It is very important to estimate the physical properties of survey area and delineate the geological basement in marine site survey for the design of offshore structures. For the purpose of providing high quality data by means of engineering site survey, it is necessary to apply several survey techniques and carry out the integrated interpretation to each other. In this study, we applied single channel seismic reflection method and OBC (Ocean Bottom Cable) type seismic refraction method at shallow marine. We used a dual boomer-single channel streamer as a source-receiver in seismic reflection survey and airgun source-the developed OBC type streamer in seismic refraction survey. We made 24 channels OBC type streamer which has 4m channel interval and each channel is composed of single hydrophone and preamplifier. We tested the field applicability of the proposed method and applied the typical seismic data processing methods to the obtained reflection data in order to enhance the data quality and image resolution. In order to estimate the geological velocity distribution from refraction data, seismic refraction tomography technique was applied. Therefore, we could successfully perform time-depth conversion using the velocity information as an integrated interpretation. The proposed method could provide reliable geologic information such as sediment layer thickness and 3D basement depth map.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.14 no.3
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• pp.1090-1099
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• 2013

The purpose of this study was to examine difference in life satisfaction by social activity type in baby boomers. Sampling 1,115 baby boomers, gender and region were assigned. A questionnaire survey was carried out from August to October in 2011. As a result of research, first, the typology of social activity in baby boomers includes 3 groups. The passive social-participation type is the cluster to which 36.8% of the baby boomers belong. They do not join income activity or civic-group activity at all. A case of doing religious activity or family activity includes a minority. There are primarily lots of women and posteriori baby boomers. Academic background level or household income is lower compared to other clusters. The life satisfaction level is moderate. Second, the active social-participation type is the cluster to which 33.8% of the baby boomers belong. They are positive in all the social activities including income activity. What there are lots of women and posteriori baby boomers is similar to the passive social-participation type. However, the academic background or the averagely monthly household income is the highest compared to other clusters. Even the life satisfaction level is the highest. Third, the economic activity orientation type is the cluster to which 29.4% of the baby boomers belong. They participate in income activity, but don't participate in civic-group activity, educational activity, and social activity such as spending time alone. Distribution of priori-and-posteriori baby boomers, distribution of academic background, or monthly household income is moderate level of other clusters. However, unlike other clusters, there are many men. The life satisfaction level is the lowest. Based on result of this study are suggested ways to improve in life satisfaction by social activity type in baby boomers.

• Journal of Convergence for Information Technology
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• v.8 no.6
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• pp.293-303
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• 2018

The purpose of this study is to explore the effect of burden of caring unmarried adult children on depression of employed women and to verify the mediating effects of couple communication and job satisfaction. For the purpose, the data from the fourth year Korean Longitudinal Survey of Women and Families on 586 employed women with baby boomer husbands and unmarried adult children were analyzed by using structure equation modeling. The found results are as follows. First, burden of caring unmarried adult children of employed women had a positive effect on their depression, while it had a negative effect on couple communication and job satisfaction. Second, couple communication of employed women influenced negatively on their depression and had a partial mediating effect on the relationship between burden of caring unmarried adult children and depression. Third, the effect of burden of caring unmarried adult children on depression of employed women was partly mediated by their job satisfaction. Further, the practical programs to enhance couple communication and job satisfaction, as well to reduce depression, were presented.