• 제목/요약/키워드: becoming commodity

검색결과 8건 처리시간 0.018초

바디페인팅을 이용한 광고에 나타난 들뢰즈의 ‘되기[becomimg]' 현상 -들뢰즈의 시뮬라크르 개념을 중심으로- (J. Deleuze's 'Becoming' Phenomenon Expressed in Advertisements Utilizing Body-Painting -Focusing on the Simulacre Concept of J. Deleuze-)

  • 양희영;김소영
    • 복식
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    • 제57권7호
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    • pp.53-69
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    • 2007
  • Advertisements create the illusion about the ideal body utilizing body beauty as well as come to influence in formation of the social beauty standard. Commodity advertisements using the body have been considered as the most effective advertisement method because of the fluidity and the dynamic, which are understood as organic body's characteristics. Especially, advertisement strategies utilizing body painting draw customer's attention because of the properties liberally performed on the living body. This thesis attends to study on the J. Deleuze's 'becoming' Phenomenon expressed in body painting, and to analyze about the body becomes fashion and commodity and is positively utilized as effective advertisement tools. J. Deleuze's 'becoming' Phenomenon expressed in advertisement utilized body which painting is classified as follows as; becoming fashion of the body, becoming commodity of the body, becoming advertisement sign board of the body, becoming animals and plants of the body, and becoming image of the body. The result of this study on the J. Deleuze's 'becoming' Phenomenon expressed in advertisements utilizing body painting shows multiple commodity's characteristics in order to satisfy with customer's various anxieties being changed continuously, and represents the characteristics of 21C advertisements utilizing the body being changed any other thing. Consequently, this thesis is aimed at new consideration about the body beauty, which has been extended to other sphere.

Effect of Home-Host Country Psychic Distance (HHCPD) Perception of Chinese Tourists on Tourism Shopping Motivation and Fashion Brand Attitudes in Korea

  • Cui, Yu Hua;Choo, Ho Jung
    • 한국의류학회지
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    • 제42권1호
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    • pp.104-120
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    • 2018
  • The contribution of foreign tourist consumption on national economies is becoming increasingly important for many countries. This study examines the relationship of home-host country psychic distance (HHCPD), tourism shopping motivation and attitudes towards local and global fashion brands in host countries. Survey data from a sample of 500 Chinese tourists were collected at an international airport in Korea. The results reveal that all three key factors of HHCPD (economic, geographic and cultural distance) positively affect social shopping motivation. Moreover, only economic distance has a positive effect on commodity shopping motivation, while both cultural and economic distance positively influence souvenir shopping motivation. All three factors of tourism shopping motivation positively affect local fashion brand attitudes, while only commodity shopping motivation positively affects consumer attitudes towards global fashion brands. Thus, fashion marketers should trigger the shopping motivation of foreign tourists by maximising the psychic distance from their home in order to satisfy fashion-seeking tourists.

세계 농산물 수급과 형질전환작물에 대한 우리나라 정책 방향 (World agricultural crop supplies and Korea's food security)

  • 정장호;경규항
    • Journal of Plant Biotechnology
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    • 제36권4호
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    • pp.301-308
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    • 2009
  • Higher agricultural commodity prices are a particular concern for food importing countries like Korea that has a very low self-sufficiency ratio. Korean people eat approximately 4.5 million metric tons of rice each year, which is met without a problem by domestic production. The domestic production of corn and soybean which are important raw materials for commercial food processing and livestock feed is only minimal. Demands of corn and soybean in Korea are approximately 7.2 million and 1.3 million metric tons per year, respectively. Since Korean consumers are reluctant to accept biotech (GM) foods, Korean food processors are fighting an up-hill battle in purchasing non-biotech (non- GM) crops which are becoming scarce.

A Study on the Application of Block Chain Ethereum Technology to Activate Digital Contents Trading as Sharing economy - data encryption and modify merkle tree-

  • Min, Youn-a;Baek, Yeong-Tae
    • 한국컴퓨터정보학회논문지
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    • 제23권10호
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    • pp.73-80
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    • 2018
  • The shared economy began with the concept of sharing the physical and intellectual assets of individuals with others. Nowadays, the concept of shared economy is becoming one of the industries as an enterprise type. Especially, with the development of the Internet and smart devices, various forms of shared economy have been developed in accordance with the need of sharing of individual income. Digital content is also a shareable commodity and it is seeking to utilize it as an item of shared economy. Accordingly, when digital contents are used as a shared economy, there are various possible threats -security threats that may arise in the course of transactions, potential for theft, alteration and hacking of contents. In this paper, we propose transaction method and content protection method using block chain-ethereum technology to reduce security threats and transparent transactions that can occur in digital contents transactions. Through the proposed method, the trust of the consumer and the supplier can be measured and the encryption can be performed considering the characteristics of the data to be traded. Through this paper, it is possible to increase the transparency of smart transaction of digital contents and to reduce the risk of content distortion, hacking, etc.

클라우드 서비스 중개를 위한 수리과학 모형연구 (A Mathematical Programming Approach for Cloud Service Brokerage)

  • 장병윤;;윤승현;서동원
    • 한국시뮬레이션학회논문지
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    • 제23권4호
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    • pp.143-150
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    • 2014
  • 클라우드 컴퓨팅은 가정과 비즈니스 컴퓨팅에 있어 빠르게 확산되고 있다. 이러한 변화에 따라 수년 내에 다양한 클라우드 서비스를 제공하는 클라우드 서비스 공급자의 수가 폭발적으로 증가할 것으로 예측된다. 하지만 클라우드는 하나의 독립체가 아니고 서로 단절되어 있는 많은 응용 프로그램(SaaS)과 기반시설(IaaS), 상이한 플렛폼 서비스(PaaS)들의 집합으로 볼 수 있다. 클라우드 중개방법(brokering mechanism)은 산재되어 있는 서비스들의 집합을 통합하고 편리하게 유용한 서비스를 다양한 사용자에게 제공할 수 있게 하기 때문에 서로 상이한 클라우드 시장을 하나의 통상적 서비스로 변환시키는데 있어 필수적이다. 따라서 CSBs(클라우드 서비스 중개자들)는 사용자와 CSP(클라우드 서비스 제공자)사이의 거리를 최소화하고 예약과 on-demand 서비스의 비용을 최소화하는 운영전략을 찾을 필요가 있다. 이를 위하여 본 연구에서는 클라우드 서비스의 비용과 품질을 최적화하기 위해 예약 접근법을 고려한 수리적 모형을 제안한다.

Target Identification for Metabolic Engineering: Incorporation of Metabolome and Transcriptome Strategies to Better Understand Metabolic Fluxes

  • Lindley, Nic
    • 한국미생물생명공학회:학술대회논문집
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    • 한국미생물생명공학회 2004년도 Annual Meeting BioExibition International Symposium
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    • pp.60-61
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    • 2004
  • Metabolic engineering is now a well established discipline, used extensively to determine and execute rational strategies of strain development to improve the performance of micro-organisms employed in industrial fermentations. The basic principle of this approach is that performance of the microbial catalyst should be adequately characterised metabolically so as to clearlyidentify the metabolic network constraints, thereby identifying the most probable targets for genetic engineering and the extent to which improvements can be realistically achieved. In order to harness correctly this potential, it is clear that the physiological analysis of each strain studied needs to be undertaken under conditions as close as possible to the physico-chemical environment in which the strain evolves within the full-scale process. Furthermore, this analysis needs to be undertaken throughoutthe entire fermentation so as to take into account the changing environment in an essentially dynamic situation in which metabolic stress is accentuated by the microbial activity itself, leading to increasingly important stress response at a metabolic level. All too often these industrial fermentation constraints are overlooked, leading to identification of targets whose validity within the industrial context is at best limited. Thus the conceptual error is linked to experimental design rather than inadequate methodology. New tools are becoming available which open up new possibilities in metabolic engineering and the characterisation of complex metabolic networks. Traditionally metabolic analysis was targeted towards pre-identified genes and their corresponding enzymatic activities within pre-selected metabolic pathways. Those pathways not included at the onset were intrinsically removed from the network giving a fundamentally localised vision of pathway functionality. New tools from genome research extend this reductive approach so as to include the global characteristics of a given biological model which can now be seen as an integrated functional unit rather than a specific sub-group of biochemical reactions, thereby facilitating the resolution of complexnetworks whose exact composition cannot be estimated at the onset. This global overview of whole cell physiology enables new targets to be identified which would classically not have been suspected previously. Of course, as with all powerful analytical tools, post-genomic technology must be used carefully so as to avoid expensive errors. This is not always the case and the data obtained need to be examined carefully to avoid embarking on the study of artefacts due to poor understanding of cell biology. These basic developments and the underlying concepts will be illustrated with examples from the author's laboratory concerning the industrial production of commodity chemicals using a number of industrially important bacteria. The different levels of possibleinvestigation and the extent to which the data can be extrapolated will be highlighted together with the extent to which realistic yield targets can be attained. Genetic engineering strategies and the performance of the resulting strains will be examined within the context of the prevailing experimental conditions encountered in the industrial fermentor. Examples used will include the production of amino acids, vitamins and polysaccharides. In each case metabolic constraints can be identified and the extent to which performance can be enhanced predicted

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국가 상징물 이미지 통합연구 (Analystic study on Image Unification of National Symbols.)

  • 김영희;최수정
    • 디자인학연구
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    • 제14권3호
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    • pp.177-186
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    • 2001
  • 현대는 이미지의 시대라 불리고 있다. 이는 우리사회의 비중이 유형적인 상품중심의 산업사회로부터 무형적인 문화중심의 사회로 옮겨가고 있다는 것을 의미한다. 따라서 우리주변에서 형성되는 공간이나 물건, 사건(이벤트)등에는 어떤 이미지의, 어떤 컨셉의, 어떤 심리적 요인을 작용시키는 가 하는 점이 매우 중요해 지고 있다. 이러한 점에서 일찍부터 선진외국에서는 국가의 대표이미지를 적극적으로 활용하여 자국의 물건이나 장소 이벤트 등에 적용함으로써 국가의 긍정적 이미지를 부각시키고 이를 통해 자국민의 긍지를 높이는데 많은 노력을 기울이고 있다. 본 연구는 국가를 상징하는 기본이미지(국호, 국가, 국기, 국화)를 디자인 원리를 통해 일정수준 이상의 형태와 구성으로 표현 가능하도록 접근한 것이다. 각각의 개별이미지의 기본표현을 기준으로 다양한 응용모티브의 제공과 이를 활용한 상품의 사례 등을 제시하고 있으며, 이미지전개의 과정을 소개함으로써 향후 더 많은 변형과 발전의 계기를 제공하려 하였다. 이는 국가의 이미지를 국민이 자유롭게, 적극적으로 사용토록 함으로써 국가에 대한 자부심을 키우고, 국민 생활 속에서 친숙한 이미지로 자리잡을 수 있게 함으로써, 누구나 필요할 때 우리자신을 홍보할 수 있는 기본자료로 제공하려 한 것이다. 또한 외국인에게는 우리국가에 대한 정보를 제공하고 호감을 느끼게 함으로써 긍정적인 국가이미지를 형성하는데 기여코자 하였다.

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공연예술에 대한 가치가 태도와 고객만족도에 미치는 영향에 관한 연구 (The effects of the value of performing art on attitude and customer satisfaction)

  • 구은자;박수진;안성식
    • 한국산학기술학회논문지
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    • 제17권9호
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    • pp.543-551
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    • 2016
  • 최근 문화산업은 한류의 성장과 더불어 발전가능성과 함께 극적인 효과를 보여주고 있는 매력적인 산업이다. 특히 대중성을 겸비한 공연예술 산업이 유망산업으로 주목받기 시작하면서, 공연예술 시장의 마케팅 기법도 다른 상품 시장처럼 소비자의 욕구와 수요에 맞추어 변화되기 시작하였다. 소비자들의 요구가 점점 다양해지고 개성화되며 다양한 소비자의 욕구충족에 능동적으로 대처하기 위해서는 소비자들의 행동을 파악하는 것이 무엇보다 중요하다. 공연예술 시장에서는 관객에 대한 중요성을 인식하고, 이에 적합한 마케팅 기법을 적용해야 한다. 본 연구에서는 공연예술 관람객들이 가치에 대하여 지각하는지를 실증적으로 규명하고, 지각된 가치가 공연예술에 대한 태도형성과 만족도에 미치는 영향관계를 규명하기 위해 노력하였다. 공연예술에 대한 가치가 태도와 고객만족도에 미치는 영향관계를 살펴보기 위해서는 측정항목의 신뢰성과 타당성을 검정하기 위해 사용하는 신뢰도 분석(reliability analysis)과 요인분석(factor analysis)을 실시하였다. 본 연구목적을 달성하기 위한 핵심적인 분석방법은 구조방정식 모형(SEM)을 사용하였다. 그 결과 공연예술에 대한 지각된 가치와 태도가 고객만족도에 긍정적인 영향을 미치는 것으로 나타났다. 연구의 시사점은 공연을 기획하는 단체입장에서는 공연을 보러오는 관객을 중심으로 마케팅과 홍보를 진행할 수 있는 연구의 기초자료가 되어 앞으로 보다 구체적이고 세부적인 연구가 지속되어질 것을 기대해본다.