• 디지털융복합연구
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• 제19권2호
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• pp.463-469
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• 2021

한국의 미적가치는 한국적인 소재를 이용한 디자인의 활용을 통해 다양한 분야에서 상승되고 있다. 한국적인 소재는 동양적인 사상을 내포하고 있으며 그 형태의 독특함으로 인해 디자인 개발의 소재로 많이 이용되고 있다. 본 연구에서는 한국적인 소재를 이용한 네일 작품을 제작함으로써 네일아트 산업 현장에서 필요로 하는 차별성이 있는 네일아트 디자인의 기초자료를 제시함을 목적으로 한다. 본 연구는 네일아트 디자인 개발을 위해 네일아트와 사군자 특성에 대해 이론적으로 고찰하였고, 수묵화를 모티브로 한 사군자를 이용한 한국적이면서도 개성 있는 네일아트 디자인작품을 제작하였다. 매화, 난초, 국화, 대나무를 소재로 하여 그 의미와 이미지에 어울리는 색채, 질감, 형태의 디자인 요소를 적용하고 핸드페인팅기법과 오브제 기법을 이용하여 현대적인 디자인의 네 작품이 제작되었다. 본 연구는 네일아트와 사군자의 통합연구로 한국문화를 드러내는 창의적인 네일아트 디자인 개발의 토대를 마련하는데 의의가 있다고 사료된다.

• 한국정보시스템학회지:정보시스템연구
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• 제30권4호
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• pp.1-20
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• 2021

Purpose Nowadays, Autonomous Sensory Meridian Response (ASMR) is rapidly growing in popularity and increasingly appearing in marketing. Not even in TV commercial advertisement, ASMR also fast growing in one-person media communication, many brands and social media influencers used ASMR for their marketing contents. The purpose of this study is to measure consumers' perceptions about the products in ASMR marketing content and compare the differences in communication effect of ASMR content creator between product review and how-to in the same Macro tier influencer - the YouTuber that has 10,000-100,000 subscribers. Design/methodology/approach The research methods selected ASMRtist that do product review content and how-to content, Text comments data was collected from 200 videos of tech-device review videos and beauty-fashion videos. A total of 52,833 text comments were analyzed by applying the LDA topic modeling algorithm and social network analysis. Findings Through the result, we can know that ASMR is good at taking attention of viewers with ASMR triggers. In the Tech device reviews field, ASMR viewers also focus on the product like product's performance and purchase. However, there are many topics related to reaction of ASMR sound, trigger, relaxation. In the Beauty-fashion field, viewers' topics mainly focus on the reaction of the ASMR trigger, response to ASMRtist and other topics are talking about makeup - fashion, product, purchase. From LDA result, many ASMR viewers comment that they feel more comfortable when watching the marketing content that uses ASMR. This result has shown that ASMR marketing contents have a good performance in terms of user watching experience, so applying ASMR can take more consumer intention. And the result of social network analysis showed that product review ASMRtist have a higher communication effectiveness than how-to ASMRtist in the same tier. As an influencer marketing strategy, this study provides information to establish an efficient advertising strategy by using influencers that create ASMR content.

• 한국엔터테인먼트산업학회논문지
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• 제15권6호
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• pp.15-22
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• 2021

본 연구는 사이키델릭의 미적 특성을 모티브로 한 아트마스크를 제작함으로써 감각적이고 창의적인 아트마스크 디자인 개발에 방향성을 제시하고자 한다. 선행연구와 전문서적, 예술작품 등을 중심으로 사이키 델릭의 개념 정의와 특성을 고찰하였다. 이론연구를 바탕으로 한 사이키델릭의 미적특성은 연구자의 작품 제작에 많이 사용되고 있는 착시성, 추상성, 유희성, 역동성으로 제한하여 살펴보았고, 이를 아트마스크 디자인에 접목하여 연구작품 4점을 제작하였다. 본 연구를 통해 형식이나 전통에 구애받지 않는 작품의 다양화를 시도함으로써 아트마스크의 무한한 창작을 가능하게 하고 현대적인 새로운 미로 승화 시킬 수 있었다. 또한 사이키델릭의 외적 특성과 함께 내적인 의미를 작품디자인에 표현함으로써 아트마스크에 대한 새로운 인식과 가치관의 성립을 가져오게 하였다. 향후 이와 같은 연구가 아트마스크 디자인 관련 후속 연구의 기초자료로 활용되기를 기대해 보며 아트마스크 디자인 개발에 도움이 되길 바란다.

• 한국의류학회지
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• 제29권3_4호
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• pp.414-424
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• 2005

This study aims to suggest new directions for the development of make-up design by understanding characteristics of deconstruction make-up and to search for new directions and methods in theme expressions and design conceptions by making illustrations with deconstruction themes. This study examines conceptual characteristics of Derrida's deconstruction, and analyzes the various deconstruction make-up styles through the famous fashion magazines such as Beauty Collection, Collections, Fem, Modain, and Vogue since 1997. The make-up illustration works in this study were made depending on these styles. At first, the nature of deconsouction make-up can be explained as deconstruction of existing methods, deconstruction of the sexes and deconstruction of history or ethnicity. The deconstruction of existing methods can be subdivided into decadence make-up, detester make-up, graphic make-up and collage make-up. Deconstruction of the sexes can be explained androgynous make-up. Deconstruction of history or ethnicity is subdivided into white makeup, ancient Egyptian dark eye make-up and raceless make-up. The deconstruction make-up illustrations present infinite possibilities in expression styles through three dimensional expressions and media mixture using not only drawing materials including watercolor, poster-color, and color pencils but also objets including magazines, coarse fabrics, screentone, beads, suede, sand and so on. The study shows that since deconstruction make-up illustrations are not limited to depiction-centered expressions, they serve creating unique images and future inspirations.

• 패션비즈니스
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• 제7권2호
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• pp.143-155
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• 2003

The purpose of this study were to investigate 1) Values placed upon born hereditary appearance and a made up appearance, 2)examined for points of body and clothing and 3)discrepancy in opinions about Coordination system of 3D Virtual Model This study chose qualitative research approach in-depth interviews were from December 12, 2002, to February 20, 2003. The subjects of the study were 12 women aged in twenties 12 women aged over forty. The results of this study were as follows. 1. Women aged in their twenties defined appearance as follows. there are important a made up appearance, Appearance is looking at point of view from body shape to face, makeup, hair style, body image, cosmetic surgery, clothing and is looking at the whole point of view from hair to tiptoe. This seems to include attitude, personality, behavior, images, and feeling. 2. Regarding body image Women aged in their twenties prefer a slender figure. Women aged in their twenties exerts all possible efforts to have an attractive body through dress well. 3. Regarding body image Women aged in their twenties prefer coordinate to system of 3D virtual model.

• 복식
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• 제58권4호
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• pp.13-25
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• 2008

This study is on the various style and characteristics of mask, and was performed empirically by reviewing the related materials such as the literature, precedent studies, fashion works, and home and foreign fashion magazines. As a result of the study, the style of mask in the modern fashion is roughly categorized by full-covered style, half-covered style, and over-half-covered style which is covered over 50% of a face. And, mask is utilized on a hat or a dress all over, or is produced by a elaborate makeup. Mask with lots of variation has three big characteristics, which are sense of disguise, sense of ornamentation, sense of grotesquery. First, sense of disguise means deviation or tool of affectation instead of cultural standard norm through transforming or masquerading as an imagery person or animal in ancient myths, famous artistes, etc. It could be developed to express a designer's identity. Second, mask decorated with various styles and materials has sense of ornamentation, which means natural human desire of expression for beauty, and at the same time human mind longing for experience a fantastic and ideal inner world being deviated from the present world even indirectly. Third, ignoring the original format of eyes, nose, and mouth, using extraordinarily various techniques such as distortion, extreme, exaggeration, concealment, or combining with animal images, mask has sense of grotesquery inducing humor and horror simultaneously.

• 한국의류산업학회지
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• 제11권2호
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• pp.219-230
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• 2009

The purpose of this paper is to study characters' make-up coordination that changes the narrative of the fantasy movies to a visual fantasy, especially it focuses on the post-modern features from the works of Tim Burton, a post-modernist. The contents of the study are, firstly, studying post-modernism that influenced the works of Tim Burton, secondly, researching (1988), (1989), (1990), (1992), (2003) and (2005) and their main characters' make-up design. Thirdly, analyzing the otherness and plural-code that are the post-modern characteristics expressed on characters' make-up coordination of fantasy movies. The otherness means the division of the middle and the surroundings and the rise of the outsiders. Fantasy characters that scares off human such as ghosts, aliens, apes, kidults, mutations, man-made men are in the middle. The plural-code takes the symbolic and pluralistic dimension in to the movie, mixes the sign system, and which natural and supernatural system cross over. In the movies, Beetle Juice who was both ghost and devil expresses life and death, Bat man, Cat woman, Penguin man expresses human and animal, and Edward means human and inhuman. Willy Wonka's makeup makes him look younger, but his grown-up-like clothes show doubleness. For that matter, make-up coordination is the mirror of reflection of period and human being's inner life.