• 한국패션뷰티학회지
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• 제4권3호
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• pp.5-12
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• 2006

Make-up illustration is a field of creativity with visible creative and artistic values; its ultimate functions include communication of information, artistic expression, and recording. Establishing the make-up illustration education environment for the twenty-first century, there is an urgent need for research and development of professional curricula for basic art education and illustration education. It is extremely important for educators and institutions teaching make-up illustration to recognize that training of highly creative and professional beau designers through systematic educational structures is the ultimate foundation for enhancing competitiveness of the beauty industry despite the present reality that there are insufficient studies and publications on beauty illustration and that there is lack of illustration lecturers and artists equipped with professional beauty knowledge. Therefore, this study was conducted to research and analyze offering of illustration subjects by 160 beauty-related vocational schools and 16 4-year undergraduate colleges in the make-up field, which is the field with most creative art activities among the three representative beauty majors, namely make-up, hair, and skin. Education of make-up illustration must not remain as simple short-term education. The curricula must be specialized for providing solid foundation of basic majors. In terms of education content, strong emphases must be made for original and creative mark-up designs as well as purposes, functions, and necessity of make-up design and illustration. The curricula must include systematic, logical and artistic elements. Through the course of this study, which researched, analyzed and proposed measures for education content of make-up illustration, it was found that make-up illustration is the most appropriate subject that fulfills both the ultimate education objectives of beauty colleges and the demand by the society for beauty professionals. It is hoped that make-up illustration is emphasized and recognized for its importance and necessity as an education subject so that similar basic major subjects will further be researched and developed for specialized education.

• 복식문화연구
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• 제14권6호
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• pp.932-944
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• 2006

With supplied computers and the development of information and communication thropugh the Internet, the space of personal home pages in potal sites has been filled with photos taken by digital cameras, and 'the introduction of privacy' done in the personal home pages has become a general trend in society. As the use of Photoshop, available to edit and modify digital photos, in this social atmosphere, has grown general, they have shown their interest in the retouching technique of Photoshop. Computer graphics, marked based on the treatment of a variety of information into pictures or a technology to mark it, recently various application methods have been found in make-up. Especially, Adobe Photoshop, used to edit and modify images, is a sofetware program proper to perform beauty make-up in correcting and creating images in an effective way. The purpose of this study is to express each factor in Adobe Photoshop CS2 about the beauty make-up. As a result, I can say, the process that digital image is retouched by Adobe Photoshop CS is similar work to beauty make-up. The process of Photoshop retouching can be used as the materials for educating of make-up and as the materials for presentation of beauty make-up trend. And also we can serve the simulation to the customer before real make-up. Therefore, this study is for the effective performance of diverse beauty makeup integrating retouch technique with Photoshop CS.

• 한국패션뷰티학회지
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• 제2권2호
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• pp.59-70
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• 2004

The purpose of this study were to find out appeal types and variation of make-up image and make-up style in cosmetics advertising. The research of this study were collected from cosmetics advertisement printed in Amole Pacific Cosmetic industry from $1970{\sim}2004$. The results were as follow: 1. A cosmetics advertisement appeal were three types. it were models and products appeal advertisement as emotional appeal, products-appeal and mixed appeal advertisement. 2. A variation of make-up image were different by the time. In the 1970s make-up were model empersis eye-line and colorful make-up were classic and active make-up image. From the 1980s various color make-up were used and persuited of individuality and started to appeal that were romantic and elegance image. In the 1990s multi-color make-up image were manish and modern used ambivalence and multi-message, and in the $2000{\sim}2004$ natural and romantic-sexy remarkable make-up image were used of new concept of beauty.

• 한국패션뷰티학회지
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• 제1권1호
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• pp.143-151
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• 2003

As korean women despised to transform their appearance into totally different shape, and they regarded to enhance a inherent beauty ideal beauty, korean traditional make-up culture was natural. But in modern society, make-up has been developing as one of the beauty industry and it means make-up involves more meanings than primitive period and needs to study its multi-dimensional connotation to understand in the culture. The purposes of this study were to find out what was represented in make-up ad and how it has been changed. The data of this study were collected from make-up advertisement printed in 'Hyang Jang' which is a periodical of amole pacific cosmetic industry from 1972-2001, and qualitatively analysed. As a results of content analysis were: The characteristics of non-verbal expression in make-up advertisements were different by the time. Generally person-appeal advertisements were more than product-appeal advertisements. And in the 1970s and early 1980s, person-appeal advertisements were appeal to the lifestyle, but after that person itself was appealed. And also after early 1980s, image-appeal advertisements were increased.

• 한국패션뷰티학회지
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• 제2권3호
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• pp.60-67
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• 2004

Representing all the parts of human body visible to fit into the script, it can be told that real make-up has been done. Based on the point of view. it will be different from others. To become the beautiful, beauty make-up has to be done, however, to be someone described in the script or any other factions after analyzing characters of being represented, special make-up fits into that category. In the special make-up, there are two different pins: one is 2 dimension make-up which is describing images using dots, lines and colors and other is 3 dimension which will include necessary shapes to figure. Even though there seems to be different between modern technologies and handy work, since accurate measures and graphics have to be used to make perfect character describes in the script, more investments and studies than before have to be made. Real attraction of 3 dimension make-up is building up the images and shapes using unseen abstract images having analyzing characters. It will be decided in the working process called modeling. As having distinguished this part from other make-ups as named prosthetics make-up, proposing means and measures of prosthetics make-up will actually help the others who are studying make-up.

• 한국의류학회지
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• 제43권2호
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• pp.255-273
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• 2019

Perceptions of beauty change and are shared with others in the media of emotional words. In the modern age, a mix of traditional and modern make-up cultures has changed the standards of beauty. Therefore, an analysis using emotional words (an image that consumers have for certain subjects) and an image scale that intuitively shows them can be an important means for understanding changes in the "beauty of the time". This paper considered changes in typical aesthetic characteristics that women pursued through make-up by analyzing emotional words in white make-up powder advertisement texts from the 1920s through the 1930s. Imported modern technologies changed cosmetic manufacturing techniques and advertising methods to create a momentum that changed women's make-up culture from light to heavy make-up or from white to color make-up. Such changes have led to changes in the perception of beauty and were expressed through sensitive vocabularies such as pure, new, fresh, lofty, lively, healthy, and cheery. Such changes reflect social aspects such as women's aspirations for high status, pursuit of security, or women's roles under the wartime regime to show a change from beauty with an attribute of [+cool] to that of [+soft].

• 한국패션뷰티학회지
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• 제4권4호
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• pp.16-24
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• 2006

The purposes of this study are to identify the formative characteristics and the form of color expression by studying Henri Matisse's works. Also, this study is meaningful in that it took art make-up illustration as an original area by incorporating the artistic value of Henri Matisse's works on art make-up illustration. The research was carried out by analyzing the paintings of Matisse focusing on previous theses and related books. Four pieces were produced from the motive earned from the figurative features and color. The results of this study can be summarized as follows : 1) Since Henri Matisse's works used strong original colors such as R/V, G/V, B/V, and Y/V, it was possible to create powerful art make-up illustration through the contrast of complementary colors. 2) Creative and artistic illustration could be produced by developing and reorganizing designs with the utilization of his works.

• 한국패션뷰티학회지
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• 제6권2호
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• pp.104-110
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• 2008

The purpose of this to study was to find out relationships between the Make-up and the Humanbeing's Eroticism. The results of this study were as follows: 1. The Make-up is the sexual display for the tribes propagation and maintain and is derived from the eroticism to seduce the opposite sex. 2. The red color of Yeonji make-up makes a great contribution to sexual sensibility and is effective to attain the solemn and original desire.

• 한국패션뷰티학회지
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• 제1권1호
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• pp.79-94
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• 2003

The purpose of this study was to discuss how make-up materials were used for the design techniques of special make-up that is part of impersonation, what kinds of materials were applied to special make-up design and how they were utilized, in a bid to find out more materials available for each of diverse design techniques in pursuit of better make-up design. The most widely used materials were divided into transformational and supplementary types, and the focus of this study was placed on two different design techniques. One put transformational materials to use, and the other utilized supplementary materials that also could serve as alternative and effect materials. Unlike general make-up that pursues beauty, special make-up focuses on realistic effect, and it cannot make any progress without newer, diverse materials which are increasingly gaining in importance. Although special make-up designing is a skilled technique that requires systematic knowledge of theories, proper materials and repeated practice, there is no absolute standard for it, since it is a product of imagination and depends on delicate hand skills and its effect hinges on individual viewer's visual perspective. In the future, more comprehensive and broader-scale experiments are called for to tackle this problem.

• 한국의류산업학회지
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• 제7권6호
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• pp.657-664
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• 2005

Man's search for beauty has been going on from prehistoric time until today, and the pursuit of beauty has been progressing, regardless of the times, as a human psychological desire. In the search for beauty, hair and make-up have been subjects of interest for a long time, but the development of designs for these two aspects are still behind compared to other areas. Therefore, this study aims to propose various new and creative hair and make-up designs and to suggest their possible development. Using existing literature, this paper studied the skin color and hair color of Koreans that had been studied in earlier papers. It also aimed to understand the hair color and hair color images that are suitable for each skin color, classify the modern hair and make-up trends into different images - natural, surrealistic, minimalist, and cyber look, and also analyze them. Actual hair and make-up were also designed based on these images. To depict the natural image, the make-up was made intentionally dark as the skin color; natural materials were used for hair decoration; brown and yellow were used for the eye shadow to express the natural and romantic image of autumn, in general. Second, in the work expressing the surrealistic image, the hair was creatively decorated with a collage of various objects; yellow, green, and red eye shadows and lip expression were used to visually achieve the surrealistic fantasy look. Thirdly, in the work expressing the minimalist image, hair style with bangs without any hair decoration was used; make-up colors were minimized as well, creating a generally simple image. Finally, for the work expressing the cyber image, metallic material decoration was used on a puff-up hair style; the cyber image was emphasized through the use of graphical elements in the make-up.