• Journal of the Korea Institute of Information and Communication Engineering
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• v.18 no.3
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• pp.562-568
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• 2014

With the development of computer technology, augmented reality (Augmented Reality, AR) technology in the future, one of the main directions of development of human interface technology is emerging. On augmented reality based on the design and implementation of a digital business card system. In this paper, a Smartphone is simply information through recognizable digital business card contains information about the system. Digital business card system is compared to the way existing hardware in a way visually-based high precision. In addition, registered as a 3D computer vision of augmented reality technology skills and real-world situations convergence technology for research. Future research, 3D electronic map for Smartphone apps as of the application user interface on the side for research is needed.

• KSCE Journal of Civil and Environmental Engineering Research
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• v.41 no.2
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• pp.181-189
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• 2021

In order to increase the practical usability of the virtual reality(VR)-based BIM object in the construction site, the difference between the virtual image and the real image should be resolved, and when it is applied to the construction schedule management function, it is necessary to reduce the image gap between the virtual completion and the actual completion. In this study, in order to solve this problem, a prototype of 4D model is developed in which augmented reality (AR) and 3D printing technologies are linked, and the practical usability of a 4D model linked with two technologies is verified. When a schedule simulation is implemented by combining a three-dimensional output and an AR object, it is possible to provide more intuitive information as a tangible image-based schedule information when compared to a simple VR-based 4D model. In this study, a methodology and system development of an AR implementation system in which subsequent activities are simulated in 4D model using markers on 3D printing outputs are attempted.

• The Journal of the Institute of Internet, Broadcasting and Communication
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• v.22 no.1
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• pp.111-120
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• 2022

It is essential to make a purchase decision to make sure that the furniture matches well with other structures in the room. Moreover, in the Untact Marketing situation caused by the COVID-19 crisis, this is becoming an even more impact factor. Accordingly, methods of measuring length using AR(Augmented Reality) are emerging with the advent of AR open sources such as ARCore and ARKit for furniture arrangement interior simulation. Since this existing method using AR generates a Depth Map based on a flat camera image and it also involves complex three-dimensional calculations, limitations are revealed in work that requires the information of accurate room size using a smartphone. In this paper, we propose a method to accurately measure the size of a room using only the accelerometer and gyroscope sensors built in smartphones without using ARCore or ARKit. In addition, as an example of application using the presented technique, a method for applying a pre-designed room interior to each room is presented.

• Journal of Digital Convergence
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• v.13 no.1
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• pp.249-255
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• 2015

Recent, there is increasing interest in AR(Augmented Reality). And various AR application programs using the latest Augmented Reality technology have been developed. In particular, researches about hair style simulator have been conducted for a long time. It can experience real-time a variety of hair styles to fit the taste of the customer. And some company has conducted the hair style simulator services. However, the most service products are the 2D hair style simulator did not apply the AR technology. Even though 3D hair style simulator has applied AR technology, a function of the NUI was lack. Therefore, in this paper have developed the 3D hair style simulator based on the core technology of AR like NUI as well as EHCI. 10 people was experienced the 3D hair style simulator. Finally, in this paper verifies the effectiveness of the 3D hair style simulator.

• Journal of the Korea Convergence Society
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• v.10 no.12
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• pp.487-494
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• 2019

Augmented reality (AR) or virtual reality is suitable to apply the contents of a textbook so as to be directly observable by learners. This study aimed to examine the applicability and technology acceptance of anatomy learning using AR in nursing students. This study was conducted in May 2019 with 17 nursing students who studied an anatomy textbook using AR and answered a questionnaire about technology acceptance and the usability of AR in combination with the anatomy textbook. Perceived usefulness was identified as an influencing factor on technology acceptance with 51.2% acceptance rate and thus should be taken into consideration in the development of learning strategies using new technological learning methods.

• The Journal of the Korea Contents Association
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• v.17 no.2
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• pp.160-171
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• 2017

This study is intended to study the usage of augmented reality(AR) in the marketing field by classifying them into display and content types and analyzing the typical cases and characteristics. The market for AR has been on the increase and has been a big influence in the marketing field, resulting in the generalization of the term "AR marketing." By analyzing the marketing cases which use AR technology and organizing the frequency of use and characteristics, it is expected to contribute as a basic material for future studies on AR marketing. In this study, AR marketing cases are classified into different categories including display and contents. First, AR display category includes personal computers, mobile, public display, and projection display. AR contents category includes informative content, game contents, virtual experience, and visual effect. While investigating, it was found that the most used type of AR display was mobile, which has the advantage of not being limited by time and place and is also capable of one-on-one marketing with customers. The most used type of AR content was visual effect type, which evokes curiosity and is easily shared among people.

• Korean Journal of Computational Design and Engineering
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• v.16 no.4
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• pp.277-284
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• 2011

In tangible augmented reality (AR) environments for virtual prototyping, the user interacts with virtual products by manipulating tangible objects with his or her hands, but the user often encounter awkward situations in which his or her hands are occluded by augmented virtual objects, which reduces both immersion and ease of interaction. In this paper, we present how to resolve such hand region occlusion in order to enhance natural interaction and immersive visualization. In the AR environment considered, we use two types (product-type and pointer-type) of tangible objects for tangible user interaction with a virtual product of interest. Holding the tangible objects with his or her hands, the user can create input events by touching specified regions of the product-type tangible object with the pointer-type tangible object. We developed a method for resolving hand region occlusion frequently arising during such user interaction, It first detect hand region in a real image and refines the rendered image of the virtual object by subtracting the hand region from the rendered image, Then, it superimposes the refined image onto the real image to obtain an image in which the occlusion is resolved. Incorporated into tangible AR interaction for virtual prototyping of handheld products such as cellular phones and MP3 players, the method has been found by a preliminary user study that it is not only useful to improve natural interaction and immersive visualization of virtual products, but also helpful for making the users experience the products' shapes and functions better.

• Electronics and Telecommunications Trends
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• v.32 no.2
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• pp.54-61
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• 2017

증강현실(AR: Augmented Reality)은 실제공간에 가상정보를 실시간으로 증강하여 사용자가 증강된 가상정보와 상호작용함으로써 작업 효율성을 향상시키는 기술이다. 현실공간을 직접 다양한 형태의 미디어로 활용하는 증강현실은 가상세계 구성을 위한 3차원 모델링의 부담을 줄인 반면, 사용자 이동과 주변 환경 변화에 대응하여 실시간 정보나 콘텐츠를 제공해야 하는 기술적 어려움이 있다.

• Journal of Korea Multimedia Society
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• v.25 no.5
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• pp.739-747
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• 2022

In this study, the effect of augmented reality subtitle content on users was investigated by using a subjective evaluation method and a statistical approach. The human factor was defined as subtitle position and font size. Then, we analyzed the effects of the defined factors on human eye comfort and visibility. Ten participants conducted related survey evaluation tasks with a 1-minute break after viewing the content for 3 minutes.

• Science of Emotion and Sensibility
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• v.22 no.3
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• pp.65-76
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• 2019

Augmented reality (AR) is the technology in which a virtual image made by computer is integrated with the real world. Food is one of the most popular products purchased online. In this study, we investigated how the presentation of food images with AR affects purchase intention and user engagement. We hypothesized that purchase intention was increased more by AR food images than by static food images. We also examined whether user engagement mediates the relationship between image presentation format and purchase intention. To test this hypothesis, participants in one group saw AR food images, and participants in another group saw static food images on an iPad. All participants then answered questions about user engagement and purchase intention. As predicted, participants who saw an AR food image reported higher user engagement and higher purchase intention than did those who saw a static food image. The indirect effect of user engagement was also significant, and the link between image presentation format and purchase intention was fully mediated by user engagement. We also found that aesthetic appeal, one of the sub-factors of user engagement, fully mediated the link between image presentation format and purchase intention. Thus AR images of food images were aesthetically more appealing, which led to higher purchase intention. These findings suggest that AR technology can be used effectively as a way to advertise food.