• Title/Summary/Keyword: attitude and behavior

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The Influence of Environment-friendly Agricultural Products(EAPs) Perception of Parents in Chung-buk Area on EAPs Consumption Behavior (충북 지역 학부모의 친환경 농산물에 대한 인식이 친환경 농산물 이용에 미치는 영향)

  • Choi, Mi-Kyung;Seo, Hyun-Chang;Baek, Seung-Hee
    • The Korean Journal of Food And Nutrition
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    • v.23 no.2
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    • pp.269-275
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    • 2010
  • The current exploratory study attempted to investigate the influence of environment-friendly agricultural products(EAPs) perception on EAPs consumption behavior. The survey was conducted to parents of elementary school in Chung-buk area by the help of homeroom teachers of each school. Out of 500 questionnaires administered, a total of 305 completed questionnaires were returned, yielding a response rate of 61%. Regarding buying behavior, 89.6% of respondents have ever bought EAPs, among them, 52.9% usually bought in a mart. The reason to buy EAPs was mostly safety(57.6%), nutrition & health(30.4%), and quality(7.0%). The 11 items representing the attitude and knowledge were analyzed, resulting in three distinct dimensions-'attitude', 'knowledge', and 'concern'. The knowledge level of EAPs was slightly higher than medium. Concerning the influence of EAPs perception on EAPs consumption behavior, the more having high knowledge and attitude level on EAPs, the more lead to the EAPs consumption behavior. This implicit the importance of education to enhance the knowledge level and positive attitude towards EAPs.

A Study of Consumption Emotions of Technology, Consumer Attitude, Purchasing Behavior and Coping Strategy Associated with High-tech Products (기술에 대한 소비 감정, 태도와 구매행동 및 대응전략 연구-하이테크제품을 중심으로)

  • You, So-Ye
    • Journal of the Korean Home Economics Association
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    • v.45 no.7
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    • pp.119-129
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    • 2007
  • The purposes of this study were to explain consumer attitude and purchasing behavior, and coping strategy considering consumption emotions of technology and individual characteristics associated with high-tech products. The results of this study were as follows: consumer attitude was found to be somewhat favorable and a half of the respondents had some purchasing experience of high-tech products. Many consumers were more likely to perceive consumption emotion and some of coping strategies were found to be preferred to others. Then consumer attitude was found to be significantly influenced by some of the consumption emotion, while other individual characteristics were found to be insignificant. In addition, the purchasing experience was found to be significantly influenced by consumer attitude, marital status and education. Finally, each kind of consumption emotion might have a relation to several coping strategies.

Association of Eating Behavior related to Sodium Intake with Overall Dietary Attitudes in Korean Children (한국 일부 초등학생의 나트륨 섭취 관련 식행동과 식태도의 관련성)

  • Shin, Yang-Sub;Kim, Soon-Kyung;Choi, Mi-Kyeong
    • Journal of the East Asian Society of Dietary Life
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    • v.25 no.6
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    • pp.963-969
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    • 2015
  • High sodium intake in many countries has become the leading cause of chronic diseases. This situation requires correct dietary behavior to ensure proper sodium intake in the younger population. The purpose of the present study was to assess eating behavior regarding sodium intake and identify its correlation with common dietary attitudes in children. This cross-sectional study was conducted by surveying 588 elementary school children in Korea. Sodium-related dietary behavior and common eating attitudes were examined through questionnaires, and analyses were conducted by comparing the results between boys and girls. The most undesirable sodium-related dietary behavior in subjects was they 'eat kimchi with every meal' followed by the 'tendency to eat hot and spicy food'. Girls had better dietary behavior regarding sodium intake than boys (P<0.05). However, the common eating attitude between boys and girls was not significantly different. For all subjects, sodium-related dietary behavior and eating attitude showed a significant positive correlation (P=0.0032). The present study shows that a common eating attitude is better when the sodium-related dietary behavior is more desirable in children.

A Study on the Factors in Relation to Attitude and Behavior of Drug Abuse in Middle School Students (중학생의 약물남용 태도 및 행동과 관련요인에 관한 연구)

  • Han, Sun-Hee
    • Journal of the Korean Society of School Health
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    • v.12 no.1
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    • pp.57-70
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    • 1999
  • This study was conducted to examine factors in relation to attitude and behavior of drug abuse in middle school students, and provide guidelines for drug education for adolescents. The summary of results was as follows: 1. The mean of attitude about drug abuse were 3.44 (1st graders), 3.40 (2nd graders), 3.20 (3rd graders) of full score 4.00. Attitude about drug abuse related to sex in girls is more desirable than boys' (p<0.001). 2. 3rd grade students experienced smoking and alcohol use to the highest degree in the last one month. Boys had more experiences of smoking and alcohol use than girls. Most motivations of students' drug abuse were curiosity and the influence of peer: 3. The higher the scores of self-assertion is, the higher the scores of attitude about drug abuse is. And the higher the scores of problem solving ability is, the higher the scores of attitude about drug abuse is. 4. Self-assertion and problem solving ability were positively correlated with attitude about drug abuse. Otherwise, the attitude about drug abuse was negatively correlated with drug abuse behavior. 5. Stepwise multiple regression analysis revealed that the most powerful predictor to drug abuse behavior was the attitude about drug abuse, Problem solving ability and self-assertion is accountable factor to the attitude about drug abuse. This result indicated that effective problem solvers or self-asserters have desirable attitude about drug abuse and less possibility to abuse drug. In conclusions, school drug education is necessary to enhance the ability of self-assertion by which students cope against peer pressure and problem solving ability by which students identify or discover effective strategies of coping with problematic situations encountered in daily living.

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Study on the Theory of Planned Behavior applied to appearance management behavior: focused on skin care, makeup, apparel, hair and weight management behaviors (계획된 행동이론(TPB)을 적용한 외모관리행동에 대한 연구 - 피부, 화장, 의복, 헤어, 체중관리 행동을 중심으로 -)

  • Lee, Ji-Young;Park, Kil-Soon
    • Korean Journal of Human Ecology
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    • v.21 no.2
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    • pp.331-347
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    • 2012
  • The purpose of this study was to explore how the Theory of Planned Behavior applies to five appearance management behaviors and the effects of three variables - attitude, subjective norm, and perceived behavior control on appearance management behaviors. The research was conducted by surveying 410 female adult respondents between the ages of 20 to 40 with the goal of predicting the appearance management behavior of women. The data were analyzed using IBM SPSS Statistics 19.0 and Amos 19 in addition to Frequency analysis and path analysis. In the first case, the potential for applying appearance management theory on appearance management behavior of women was observed. The appearance management behavior performed by women was classified into five categories: skin care behavior, makeup management behavior, apparel management behavior, hair care behavior, and weight management behavior. It was determined all five behaviors could be predicted by applying the Theory of Planned Behavior. In the second case, effects of attitude related to subjective norm and perceived behavior control related to skin care behavior was statistically significant. In terms of makeup management behavior, all of the three variables were statistically significant. With regard to apparel management behavior, only subjective norm behavior was statistically significant. Concerning hair care behavior, attitude and perceived behavior control were statistically significant. On weight management behavior only attitude was statistically significant.

Predicting the Financial Behavior of the Religious Organization Board in Indonesia

  • ABBAS, Djamila;ALI, Muhammad;NOHONG, Mursalim;SOBARSYAH, Muhammad
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.12
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    • pp.1159-1166
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    • 2020
  • The religious organization members have a unique take on the spiritual factors related to their daily life. The present study contributed to the lack of discussion investigating this particular pool of data's financial behavior. This article regressed several predictors of economic behavior, i.e., the locus of control, financial attitude, income, and religiosity, with 460 respondents. The results of the research are as follows: Financial attitude partially influences the financial behavior of Muhammadiyah committee members. Income partially influences the financial behavior of Muhammadiyah committee members. This research indicates that income is one of the factors that plays an essential role in determining the merits of improvement of the financial behavior of Muhammadiyah committee members. The higher the level of income received by Muhammadiyah members, the higher the desire to spend the money. Religiosity partially influences the financial behavior of the religious board of Muhammadiyah members in Indonesia. The higher the religiosity of Muhammadiyah committee members will encourage better financial management. Religiosity indicates how often individuals or Muhammadiyah members practice the religious sharia that they embrace. The findings of this study reveal that locus of control, financial attitude, income, and religiosity are the strong predictors of the board of the religious organization's financial behavior in Indonesia.

Analysis of the Trend of Knowledge, Attitude and Behavior Related to Radiation Safety Management : Focused on Radiation Workers at Medical Institutions (방사선안전관리에 대한 지식, 태도 및 행위의 추이분석 : 의료기관 방사선종사자를 중심으로)

  • Han, Eun-Ok;Kwon, Deok-Mun
    • Journal of radiological science and technology
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    • v.30 no.4
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    • pp.321-327
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    • 2007
  • The purpose of this study to survey radiation workers' knowledge, attitude and behavior related to radiation safety management at medical institutions as an educational approach to radiation safety management and to accumulate materials in continuity of past data and, by doing so, to examine changes over time, to analyze long-term trends systematically and to derive ground data for establishing radiation safety control plans to prevent health disorders caused by radiation not only in radiation workers but also in ordinary people. For these purposes, a questionnaire survey was conducted with radiation workers at medical institutions throughout the country for around 40 days in 2001 and 2006. The results are summarized as follows. 1. The levels of knowledge, attitude and behavior related to radiation safety management were all higher in 2006 than in 2001. 2. Statistically significant correlations were observed between knowledge and attitude, between behavior and knowledge and between attitude and behavior in both 2001 and 2006. In particular, the correlation between attitude and behavior were higher in 2006 than in 2001, suggesting that radiation workers' attitude has been improved. 3. Factors affecting radiation workers' behavior related to radiation safety management were knowledge and attitude in both 2001 and 2006, and the effect of attitude was higher than that of knowledge.

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Nursing students' Knowledge, Attitude and Behavior toward Elderly (간호학생의 노인에 대한 지식과 태도 및 행동)

  • Kim, Myung-Hee
    • The Korean Journal of Health Service Management
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    • v.5 no.4
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    • pp.113-126
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    • 2011
  • The purposes of this study were to investigate nursing students' Knowledge, attitudes and behavior toward the elderly and to identify the predictors of nursing student's knowledge, attitudes and behavior toward the elderly. The data were collected from 513 nursing students enrolled in ADN(Associate Degree in Nursing) program in Daegu by using structured questionnaire. The research producted following results: 1) The average score of the participants' knowledge of the elderly was $12.3{\pm}2.7$ out of 25. The average attitude score was $86{\pm}11.7$ out of 140. This score was classified as a neural range. The average behavior score was $57.5{\pm}6.9$ out of 68. 2) Among general characteristic of the participants level of knowledge was statistically significant for age, religion, educational level. 3) Participants' knowledge toward the elderly was difference significantly present not living conditions, the degree of preference for offering the nursing care of the elderly. 4) Participants' attitude toward the elderly were statistically the significant difference in the degree of the familiar interaction with the elderly, the interest in the elderly and problems of the aged. 5) Participants' behavior toward the elderly were statistically the significant difference in the degree of a current relationship with the elderly, the familiar interaction with the elderly. 6) The correlation, coefficients of participants' knowledge, attitude and behavior toward the elderly were positively correlated. In conclusion, It is necessary to develop a program for continuous teaching and education that will help increase student nurse's knowledge of the elderly and thereby positively change attitude and behavior toward the elderly.

Using education on irradiated foods to change behavior of Korean elementary, middle, and high school students

  • Han, Eunok;Kim, Jaerok;Choi, Yoonseok
    • Nutrition Research and Practice
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    • v.8 no.5
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    • pp.595-601
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    • 2014
  • BACKGROUND/OBJECTIVES: Educational interventions targeted food selection perception, knowledge, attitude, and behavior. Education regarding irradiated food was intended to change food selection behavior specific to it. SUBJECTS AND METHODS: There were 43 elementary students (35.0%), 45 middle school students (36.6%), and 35 high school students (28.5%). The first step was research design. Educational targets were selected and informed consent was obtained in step two. An initial survey was conducted as step three. Step four was a 45 minute-long theoretical educational intervention. Step five concluded with a survey and experiment on food selection behavior. RESULTS: As a result of conducting a 45 minute-long education on the principles, actual state of usage, and pros and cons of irradiated food for elementary, middle, and high-school students in Korea, perception, knowledge, attitude, and behavior regarding the irradiated food was significantly higher after the education than before the education (P < 0.000). CONCLUSIONS: The behavior of irradiated food selection shows high correlation with all variables of perception, knowledge, and attitude, and it is necessary to provide information of each level of change in perception, knowledge, and attitude in order to derive proper behavior change, which is the ultimate goal of the education.

A Study on Advertising Attitude, Brand Change Behavior and Information Acquisition Source for Airline SNS Content Marketing

  • PARK, Hye-Yoon;PARK, So-Yeon;KIM, Hye-Jin
    • The Journal of Economics, Marketing and Management
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    • v.10 no.2
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    • pp.23-39
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    • 2022
  • Purpose: This study aims to examine the effect of SNS, an important advertising means of airlines, on advertising attitudes and brand change behavior. It is intended to present practical implications by empirically analyzing demographic differences according to the source of SNS information acquisition. Research design, data and methodology: The questionnaire was revised to the contents of this study based on previous studies. It was conducted from June 15 to September 15, 2021. 297 copies were confirmed as valid samples and empirically analyzed. The proposed model was analyzed through path coefficient estimation. Results: SNS advertisement content has a positive effect on advertising attitude and brand change behavior. Advertising attitude has a positive effect on brand change behavior and has a mediating effect between advertising content and brand change behavior. There was a difference according to the source of information acquisition. Conclusions: This study suggested that when airlines engage in advertising using SNS, knowing and utilizing SNS content should be considered very important for airlines because it affects advertising attitudes and brand change behavior differently. This study is meaningful in that it can present the characteristics of SNS contents that can enhance advertising attitudes and brand change behavior when conducting marketing using SNS.