• Title/Summary/Keyword: affective value

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A Study in The Propensity for Symbolic Consumption of Adolescents (청소년의 상징적 소비성향에 관한 연구)

  • Kim, Young-Sook;Lee, Kyung-Ok;Kim, Min-Jung
    • Korean Journal of Human Ecology
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    • v.14 no.2
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    • pp.277-292
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    • 2005
  • The objectives of this study are to examine the degree of propensity for symbolic consumption among adolescents and its factors, and to investigate the effects of demographic variables - sex, grade, father's education, mother's education, father's job, mother's job, monthly allowance, monthly household income - self-esteem, and socialization agents variables - parents, friends, mass media - on the propensity. In this study, the propensity for symbolic consumption is defined as the propensity to consume products through their affective, subjective, and symbolic value rather than through their practical and utility value. The data used in this study were collected from 509 adolescents who are in the 2nd grade of middle or high schools in Pusan. The research results can be summarized as follows: 1. The propensity for symbolic consumption were found to have significant differences according to sex, father's education, mother's education, mother's job, and monthly allowance. 2. It differs significantly according to adolescents' self-esteem. That is, the lower self-esteem adolescents have, the higher propensity for symbolic consumption they show. 3. It also differs significantly according to the degree of communication with parents, the degree of accepting friends' view, the degree of communication with friends, the degree of informative influence from friends, and the degree of taking in mass media.

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Many-sided Analysis on Korean Students' Affective Characteristics in Mathematical Learning (수학 학습에서 초.중.고 학생들의 정의적 특성에 대한 다각적 분석)

  • Kim, Sun Hee
    • School Mathematics
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    • v.15 no.1
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    • pp.61-75
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    • 2013
  • This study analyzed Korean students' affective characteristics in mathematical learning according to school and sex by Factor Analysis and Cognitive Diagnosis Theory. In numerical affective achievements by Factor Analysis, there are mean differences between schools, i.e. elementary school and secondary school. And there are sexual differences within schools and boys show more positive achievement than girls. By Cognitive Diagnosis Theory, I investigated 6 affective attributes' proportions that students achieved according to school and sex. Middle school students' proportion is highest in self-control and anxiety and the attribute that students achieved most in all school is cognizing mathematical value. Boys show higher proportion in self directivity, interest and confidence than girls, but girls show higher proportion in anxiety than boys. In personal profiles, the proportion of students who achieved 5 attributes except anxiety is highest.

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The Effect of Cognitive Dieting Behavior on Consumers' Food Perceptions, Emotional Responses, and Value Conflict in Restaurants

  • Kim, Min Jung;Kim, Dong-Jin
    • Culinary science and hospitality research
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    • v.23 no.6
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    • pp.153-160
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    • 2017
  • This study was intended to examine the influence of health consciousness on health/taste inferences, affect-based inferences, and perceived conflict between taste and health in food decision making. Seven hundred and fifty-four participants completed the survey. Structural equation modeling with a maximum likelihood method was used to test the relationships among constructs, following the two-step approach. The results of this study showed that more health-conscious consumers have a higher perceived healthfulness of food items but lower anticipated taste. In addition, this study also found consumers' cognitive responses influenced affective responses. Results suggested that when restaurants promote menu items as both healthy and tasty, consumers' positive hedonic emotions (such as pleasure) increased and negative self-conscious emotions (such as guilt) decreased, and consumers' efforts to balance health and taste were supported. At last, the implications both for academia and marketing were also established and discussed.

Enhancing organizational commitment and job involvement through self-directed learning and absorptive capacity (조직구성원의 자기주도학습능력이 흡수능력과 정서적 몰입 및 직무몰입에 미치는 영향)

  • Chang, Tae-Won;Hong, Ah-Jeong
    • Knowledge Management Research
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    • v.12 no.2
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    • pp.17-34
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    • 2011
  • As organization's success depends on how much employees are active in recognizing new knowledge and transform into organization's value, this study is to examine the influence of employees' self-directed learning capacity on organizational absorptive capacity, organizational commitment and job involvement. The study has shown that managerial level employees have high level of self-directed learning capacity, and employees who have such high level capacity also shown to have high level of absorptive capacity and organizational affective commitment and job involvement. There were static correlations between all the variables, and absorptive capacity has a complete meditated effect on each variables. Hence, in order to enhance absorptive capacity, organizations should put their effort to develop employees' self-directed learning capacity, which will not only improve individual competency but also lead to organization's success in this competitive global market.

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Effects of the mathematics integrated career education on students' affective characteristics (수학교과 통합 진로교육이 학생들의 정의적 특성에 미치는 효과)

  • Chung, Hea Jin;Kim, Won Kyung
    • The Mathematical Education
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    • v.54 no.2
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    • pp.167-194
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    • 2015
  • The purpose of this study is to analyze effects of the mathematics integrated career education on students' affective characteristics. For this purpose, 3 hours of lesson materials of the mathematics integrated career education were developed and applied to 65 students of the 10th ~11th graders selected in two high schools. After 3 hours of lessons, the following research findings are obtained. Fisrt, it is revealed from the pre-post test of 65 subjects that the mathematics integrated career education can help students improve their mathematical attitude and belief. Second, it is shown from the interview with 4 students that they became not only to recognize the usefulness and value of mathematics, but also got changed their self-concept for mathematics.

The Impact of Science Classes Applying Collaborative Problem solving for Character Competency (CoProC) on the Character Competence and Scientific Affective Characteristics of Vocational High School Students (협력적 문제해결 중심 교수모델(CoProC)을 적용한 과학 수업이 공업계열 특성화고 학생들의 인성 역량과 과학의 정의적 특성에 미치는 영향)

  • Kang, Sinae;Park, Jihun;Nam, Jeonghee
    • Journal of the Korean Chemical Society
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    • v.65 no.6
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    • pp.468-483
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    • 2021
  • The purpose of this research was to analyze the impact of Collaborative Problem solving for Character competency (CoProC) applied science classes on the character competence and scientific affective characteristics of vocational high school students. To achieve this, two junior classes of chemical industry majors in a vocational high school, were selected as the experimental group with 43 participants, and character competence test, scientific affective characteristic test, group discussion voice recordings, reflection activity sheets were analyzed. Based on the results of the study, the experimental group showed a statistically significant differences in value for the total character competence test score compared to the control group, and it had statistically significant differences in the nine lower character competence factors. Based on the results of the scientific affective characteristic test result, the experimental group was higher in total score to a statistically significant degree compared to the control group, and showed a statistically significant difference in seven of the lower factors, excluding consistency in interest. Therefore, science classes with CoProC applied were effective in cultivating the character competence and enhancing the scientific affective characteristics of vocational high school students.

A neural network model for recognizing facial expressions based on perceptual hierarchy of facial feature points (얼굴 특징점의 지각적 위계구조에 기초한 표정인식 신경망 모형)

  • 반세범;정찬섭
    • Korean Journal of Cognitive Science
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    • v.12 no.1_2
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    • pp.77-89
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    • 2001
  • Applying perceptual hierarchy of facial feature points, a neural network model for recognizing facial expressions was designed. Input data were convolution values of 150 facial expression pictures by Gabor-filters of 5 different sizes and 8 different orientations for each of 39 mesh points defined by MPEG-4 SNHC (Synthetic/Natural Hybrid Coding). A set of multiple regression analyses was performed with the rating value of the affective states for each facial expression and the Gabor-filtered values of 39 feature points. The results show that the pleasure-displeasure dimension of affective states is mainly related to the feature points around the mouth and the eyebrows, while a arousal-sleep dimension is closely related to the feature points around eyes. For the filter sizes. the affective states were found to be mostly related to the low spatial frequency. and for the filter orientations. the oblique orientations. An optimized neural network model was designed on the basis of these results by reducing original 1560(39x5x8) input elements to 400(25x2x8) The optimized model could predict human affective rating values. up to the correlation value of 0.886 for the pleasure-displeasure, and 0.631 for the arousal-sleep. Mapping the results of the optimized model to the six basic emotional categories (happy, sad, fear, angry, surprised, disgusted) fit 74% of human responses. Results of this study imply that, using human principles of recognizing facial expressions, a system for recognizing facial expressions can be optimized even with a a relatively little amount of information.

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Artificial Intelligence and the Virtual Multi-Door ODR Platform for Small Value Cross-Border e-Commerce Disputes

  • Chung, Yongkyun
    • Journal of Arbitration Studies
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    • v.29 no.3
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    • pp.99-119
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    • 2019
  • In recent times, the volume of cross-border e-commerce has witnessed an upward trend and has been accompanied by increased disputes, with cross-border e-commerce being characterized mainly by low value and large volume issues. For this reason, Online Dispute Resolution (ODR) was formed to carry out dispute resolutions in cross-border e-commerce. A virtual multi-door ODR platform for small value, cross-border disputes in e-commerce is then proposed in this paper. For a couple of decades, researchers have tried to employ Artificial Intelligence (AI) to Law. However, it turns out that they were faced with a couple of obstacles to integrate AI to Law since it is highly difficult to program AI to process the common sense of a human being. For example, AI cannot assimilate the affective side of a human being, and it is problematic to integrate a human being's common sense into the AI system. Considering this situation, this study puts forward an ODR model for cross-border e-commerce in the evolutionary perspective.

Spectral Perturbation of Theta and Alpha Wave for the Affective Auditory Stimuli (청각자극에 따른 세타파와 알파파의 스펙트럼적 반응)

  • Du, Ruoyu;Lee, Hyo Jong
    • KIPS Transactions on Software and Data Engineering
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    • v.3 no.10
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    • pp.451-456
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    • 2014
  • The correlations between electroencephalographic (EEG) spectral power and emotional responses during affective sound clip listening are important parameters. Hemispheric asymmetry in prefrontal activation have been proposed in two decades ago, as measured by power value, is related to reactivity to affectively pleasure audio stimuli. In this study, we designed an emotional audio stimulus experiment in order to verify frontal EEG asymmetry by analyzing Event-related Spectral Perturbation (ERSP) results. Thirty healthy college male students volunteered the stimulus experiment with the standard IADS(International Affective Digital Sounds) clips. These affective sound clips are classified in three emotion states, high pleasure-high arousal (happy), middle pleasure-low arousal (neutral) and low pleasure-high arousal (fear). The analysis of the data was performed in both theta (4-8Hz) and alpha (8-13Hz) bands. ERSP maps in the alpha band revealed that there are the stronger power responses of high pleasure (happy) in the right frontal lobe, while the stronger power responses of middle-low pleasure (neutral and fear) in the left frontal lobe. Moreover, ERSP maps in the theta band revealed that there are the stronger power responses of high arousal (fear and happy) in the left pre-frontal lobe, while the stronger responses of low arousal (neutral) in the right pre-frontal lobe. However, the high pleasure emotions (happy) can elicit greater relative right EEG activity, while the low and middle pleasure emotions (fear and neutral) can elicit the greater relative left EEG activity. Additionally, the most differences of theta band have been found out in the medial frontal lobe, which is proved as the frontal midline theta. And there are the strongest responses of happy sounds in the alpha band around the whole frontal regions. These results are well suited for emotion recognition, and provide the evidences that theta and alpha powers may have the more important role in the emotion processing than previously believed.

Clothing Importance Perception and Clothing Involvement: in Relation to Value, Fashion Opinion Leadership and Shopping Behavior (의복중요성 지각과 의복관여: 가치, 유행의사선도력 및 쇼핑행동과 관련지어)

  • 이영선
    • Journal of the Korean Society of Clothing and Textiles
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    • v.24 no.4
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    • pp.549-559
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    • 2000
  • In a few studies about product involvement there was confusion in the construct of involvement especially in association with importance. Due to the confusion of the construct unanticipated and inconsistent results were reported in some cases. So this study was mainly to identify the relationship between clothing importance and clothing involvement and also investigated the casual relationships among consumers n, value, clothing importance, clothing involvement fashion opinion leadership, and shopping behavior. The data were collected from 429 female adults using questionnaire, and were analysed with actor and path analysis. Results can be summarized as follows. First, clothing importance was the separate concept from clothing involvement, though they were closely related. Second. it was revealed that the main casual path was valuerlongrightarrowclothing importancelongrightarrowclothing involvementlongrightarrowfashion opinion leadership, shopping preference, shopping frequency, and shopping time. On the whole, the affective dimension of clothing involvement mainly affected them, and consumer's age negatively affected fashion opinion leadership and shopping behavior.

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